Nas Recruitment

Five Career Site Trends for 2021

Nas Recruitment

As we begin a new year with new challenges, now is the perfect time to review your career site with a critical eye. Career site creativity has been driven by the candidate experience in recent times – and that trend will continue.

The 2021 Calendar of Healthcare Recognition Days is Here

Nas Recruitment

The 2021 Calendar of Healthcare Recognition Days is Here. When is Oncology Nurses Month? What’s the date for Medical Assistants Recognition Day? What about National Nurse Practitioner Week? One of the best ways to increase employee engagement is through incentives, rewards and recognition.

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How to Tackle Targeting

Nas Recruitment

When speaking to Talent Acquisition professionals, we find that targeting talent is often at the top of the list of challenges. But every targeting situation is different. Sometimes you are filling a short-term need. Other times, you’re trying to pipeline talent for a position with consistent needs.

The Power of Social Media for Recruiting

Nas Recruitment

Social media plays a key role as a high-performing channel in every customer-facing and employee-facing aspect of communications. Companies that understand how to unlock the value of social media in a unified way are in a better position to meet candidates’ needs.

Remote Rule #1: People First

Speaker: Kim Shepherd, Author, Keynote Speaker, Entrepreneur, Former CEO

For HR professionals, figuring out how to keep employees engaged, while working independently in a remote setting might seem daunting at first. Kim Shepherd will share how utilizing a clever combination of tried-and-true culture-building strategies.

Building your talent pipeline

Nas Recruitment

As every one of us involved in recruitment marketing and talent acquisition knows, it all starts with TALENT. Getting the right people on board is a complex and ongoing challenge. Therefore, building a pipeline of candidates goes a long way toward helping you reach your goals.

Matt Adam Talks Recruitment Marketing in Podcast and Blog

Nas Recruitment

Matt Adam, our Chief Talent Strategist, has been sharing his insight into recruitment marketing trends for 2021 in a variety of venues. He is this week’s guest on the Talent Tide podcast with Chris Nichols.

Does the data in your ATS have “the right stuff?”

Nas Recruitment

If you’ve heard it once, you’ve heard it a thousand times: for recruitment success, you need to optimize the candidate experience. But have you ever considered how the data in your ATS can positively or negatively impact the job-search experience?

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Your Programmatic Playbook

Nas Recruitment

For a few years now, we’ve been talking about the power of programmatic advertising and how it can transform your recruitment media spend in some pretty dramatic ways. But first, a quick refresher: programmatic media buying is the algorithmic purchase and sale of advertising space in real time.

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Need to hire now? Here’s what you need to know.

Nas Recruitment

As we navigate a “new normal” in the wake of COVID-19, many industries have transitioned to remote work (NAS among them). While many businesses are staffing down due to emergency shutdown directives, others have shifted to temp-hiring-emergency mode. If you’re one of the essential industries, like healthcare, grocery, retail or supply chain, that needs to attract temporary talent quickly, you need to be visible and get the word out to potential candidates.

How the Candidate Experience Is Your Competitive Advantage

Speaker: Kevin W. Grossman, TAS, HCS | Talent Board and the Candidate Experience (CandE) Awards President

During this informative webinar, Talent Board and the Candidate Experience (CandE) Awards President, Kevin Grossman, will share insights from their candidate experience benchmark research and teach you how the candidate experience is your competitive advantage.

Getting the gist of Google Ads

Nas Recruitment

Making our way in the fiercely competitive landscape of likes and clicks is tough. Fortunately, Google Ads is here to help.

Beyond Measurement: The FYI on KPIs

Nas Recruitment

You need robust analytics to track results and manage your recruitment budget. Quite simply, if you can’t measure your recruitment performance, you can’t improve it. Which KPIs are most important to your organization?

A Better Candidate Experience: 3 Tips to Improve your Career Site

Nas Recruitment

Outside of your own employees, your career site is your #1 touchpoint with candidates and the top employment branding asset in your arsenal. It is your “handshake moment” with candidates and often it is their first impression of your organization. First, candidates have to be able to find your site.

Connect with candidates using Facebook

Nas Recruitment

Facebook is the world’s largest social network and has become vital in the recruitment marketing industry. What better place to connect with candidates who know you, as well those who don’t? Facebook has an ever-changing algorithm that makes it challenging to connect organically with users that like your page, also known as fans. But with Facebook advertising, you also have the ability to get your post in front of users that may be interested in your company but don’t currently like your page.

The 2021 Global Employee Survey

In our third annual survey of employee sentiment regarding working on a global team, we analyzed results from 1,250 employees from 15 countries. We look at perception of their company, intention to stay in their role, and overall job satisfaction.

Blowing off steam, Topgolf style

Nas Recruitment

The entire NAS team was in town for our annual meeting at our Corporate Headquarters in Cleveland. After an intense day of brainstorming and strategizing, we always end with some stress-relieving fun. This year’s outing was at Cleveland’s newest indoor entertainment attraction, Topgolf.

Employee-generated content: perks and pitfalls

Nas Recruitment

As the marketing and advertising landscape continues to transform the way content is created and delivered, social media has leveraged the playing field for businesses in ways not imagined a scant few years ago. In today’s online world, brands have personal identity, people have morphed into brands and fictional characters likely have more Twitter followers than us.

NAS announces new Chief Operating Officer Bryan Martin

Nas Recruitment

NAS Recruitment Innovation is pleased to announce that Bryan Martin has joined us as Chief Operating Officer. He brings to our team over 25 years of highly successful experience working in the talent acquisition and development space.

5 KPIs for recruiting that every company needs

Nas Recruitment

You’re excited about your company’s new career site content. Your brand is on-target, your strategy is solid, and you’re ready to attract the right candidates. Soon, however, you realize that your site—and maybe your application process—is underperforming.

The 2022 Guide on Becoming An Inclusive HR Practitioner

Speaker: Dr. Akilah Cadet, Founder and CEO of Change Cadet

This webinar was designed by Dr. Akilah Cadet, Founder and CEO of Change Cadet, to educate and empower HR practitioners and recruiters at every level, to become accomplices and hold other colleagues accountable. She will cover tips to work through difficult conversations, steps to apologize, and how to act in the workplace.

A Message from our CEO on COVID-19

Nas Recruitment

We are all in this together. I have always tried to remind our NAS Team that we are at our best when we work together to serve our clients and help each other. Never has this been more true than now. In fact, it takes on a more urgent, community-wide and nation-wide meaning. Our new parent company, M3 USA, has done a great job of keeping us up to speed with the fast moving pronouncements on the state and national level.

Happy Holidays from NAS

Nas Recruitment

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Facebook’s a great tool for hiring in this crisis

Nas Recruitment

With COVID-19 crippling the nation, its impact on many industries has been profound.

Webinar: Build your 2021 recruiter toolkit

Nas Recruitment

Webinar

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How to Make the Hybrid Model Work for Your Team

Can you give your employees the best of both worlds? Research has shown that when executed correctly, hybrid working models can allow companies to recruit better talent, achieve innovation, and build a flexible, productive future.

AI for recruiting and the virtual HR Assistant

Nas Recruitment

A Q&A with Aaron Matos, CEO and Founder of Paradox AI, virtual assistants, chat bots…these are some of the topics that are frequently discussed when TA professionals get together and talk about the future of recruitment marketing. Paradox is one of the leading players in the space, with a stated goal of creating “a better candidate and recruiter experience for everyone.” NAS shares that philosophy, so we were pleased to recently speak with Aaron Matos, CEO and Founder of Paradox.

The 2020 Calendar of Healthcare Recognition Days is Here!

Nas Recruitment

When is National CRNA Week? What about National IV Nurse Day? How will you honor your healthcare employees? Conscientious, forward-thinking organizations (that’s you) understand that one of the best ways to increase employee engagement is through incentives, rewards and recognition. Each year, NAS takes the time to put together an annual listing of healthcare-related recognition events.

Lessons from TA tech: Embracing the Programmatic Future

Nas Recruitment

Courtney Compton , NAS MediaPro Strategist and Erin Duffy , NAS Account Director attended last week’s TAtech Leadership Summit in Boston. Sponsored by Appcast , the TAtech Leadership Summit is the only conference focused solely on the application of pro. grammatic technology in recruitment advertising. Here are Courtney’s and Erin’s insights from the Summit. Initial Impressions. Courtney : This was my first time at TAtech’s Leadership Summit on Programmatic Ad Buying.

We're showing our heart at NAS

Nas Recruitment

In 2020, NAS instituted a new company initiative, giveNAS, which supports different causes throughout the year. February is American Heart Health month, and we’re focusing our efforts on heart health and the American Heart Association.

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How To Recruit More Women Into Your Workforce

Speaker: Jeanette Leeds, Talent Acquisition Expert | Business Leader | Tech Entrepreneur

In this session, Jeanette Leeds, Talent Acquisition Expert, Business Leader, and Tech Entrepreneur will teach you about the latest talent acquisition solutions to support your gender-diversity hiring journey.

WINNING THE INTERNSHIP WARS: KEY COMPONENTS OF A SUCCESSFUL INTERNSHIP PROGRAM

Nas Recruitment

The competition for interns is fierce, and today’s college graduates are a new breed. As Millennials (the youngest being 25) and Gen Z (the oldest being 23) make their way into the workforce, they present unique advantages for employers. Technically savvy and achievement oriented, this highly functioning demographic grew up in the age of transparency—and they expect the same honesty and candor from their employers. So, how do you reach interns?

ACTIVATE wins TalentCulture tech award for second time

Nas Recruitment

NAS is pleased to announce that our ACTIVATE® candidate attraction platform has been selected as a TalentCulture 2020 HR Tech Winner for the second time. TalentCulture, a leading media outlet and marketing consultancy, selected winning HR technologies based on a strict grid of requirements that included a demonstration of the technology’s power to successfully deliver on its promise and an analysis of user and employee comments on the product and brand.

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Our Top 5 Recruitment Marketing Blog Posts of 2020

Nas Recruitment

2020 has been a year of turmoil, challenge and newly discovered opportunity in the recruitment marketing landscape. A new world of work emerged for many industries, and virtual interviewing became the norm for both on-site and remote jobs. This collective, immediate pivot posed both roadblocks and opportunities—from leveraging social media and digital communications, to focusing on employee retention and measuring your analytics to ensure the best ROI in your recruiting efforts.

Happy Holidays from NAS

Nas Recruitment

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7 Compliance Challenges Companies Face When Growing Globally

Are you focusing on what’s important when it comes to global compliance? From entity setup to hiring, financial reporting to the ever-changing world of regulations, compliance plays a key role on every step of the journey toward long-term success.

Recruitment Fraud: How to Protect Your Brand

Nas Recruitment

Long gone are the days when a candidate could make a phone call to talk to a recruiter as a first point of contact or (can you imagine?) show up unannounced at the business location to apply for an advertised opening. From entry-level to executive roles, the job search is now conducted online and the application process has morphed into a major time saver for candidates and recruiters alike.

IT’S WHAT’S INSIDE THAT COUNTS: THE IMPORTANCE OF INTERNAL BRANDING

Nas Recruitment

In the recruitment world, we’re often so externally focused that we overlook an equally important component of company identity: internal branding. Smart organizations realize that a company brand is only as strong as its alignment with internal branding. Building and maintaining a strong internal brand will resonate with outside audiences – your potential future hires – only when it mirrors external messaging and lives up to the promises being made to the public.

3 ways your employees can tell your story

Nas Recruitment

Every employer has a story to tell. And every story is a unique insight into what makes your company stand out amongst your competitors. Your career site is the ideal place to tell your company’s story in a personalized, compelling way that resonates honestly with job seekers. So, how can you capture your company’s essence to create organic, genuine relationships with candidates?

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Interview with Advisor Group: How to tackle a career site project

Nas Recruitment

In the past year, Advisor Group has made significant updates to their career site. We recently spoke with Leigh McCluskey, Senior Vice President of Talent Acquisition for Advisor Group, to learn about the important elements of an effective career site for one of the nation’s largest networks of independent wealth management firms. When you began thinking about updating your career site, what were the goals you set for yourself and Advisor Group? What were some of the “must-haves” for you?

Managing Global Teams - A Call For New Technologies

Speaker: Stefani Stanislawski,Tedx Speaker, Entrepreneur, and Product Development Expert

Join Stefanie Stanislawski, Entrepreneur, Software Product Manager, and product development expert, as she shares technologies and processes that could help HR heroes thrive in the new working environment.