Bayard

Rising Above the Noise in Today’s Media Landscape

Bayard

Our society has never relied more on technology than it does today. The rise of the internet, smartphones, and social media has led to an increasing amount of noise in our online communities.

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Don’t Be a Candidate’s Second Choice

Bayard

We all experience value differently in our careers. For some, it’s about having passion for the work; while for others, it’s about finding a culture where they feel welcome and understood. Value proposition is as unique for candidates as it is for employers.

Not all candidate touchpoints are created equal.

Bayard

We put a lot of emphasis on the initial click (what I like to refer to as the ‘attraction click’), and then also on the apply click. However, we often lose sight of what happens in between. With over 10 touch points for active candidates and 17 for passive , what really drives them to apply?

Everything you need to know from HR Tech 2018

Bayard

Every year we go to HR Tech in Las Vegas. We build talent attraction programs (super smart talent attraction programs) for large growing companies all around the world. In doing so, we engage with numerous technology suppliers to help solve our clients’ biggest talent acquisition challenges.

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How to Build a Competitive Benefits Package

An attractive benefits program can be a highly effective recruiting and retention tool. But to make benefits a competitive advantage, employers must get creative with their benefits strategy or risk losing out on the best talent. Learn how to build a benefits package that your employees will love.

“Turnover” a new leaf with your Employee Retention Rate

Bayard

Recruiting is often defined as the flow of candidates into your recruitment funnel. A large group of candidates fills the top of your recruitment funnel.

Career Mobility: A Growing Trend

Bayard

What do we mean by “Career Mobility”? We generally think of career mobility in two ways; am I able to relocate geographically, or am I able to move laterally within an organization to find a good fit? As the gig economy continues to boom, flexible work options have never been easier to find.

Getting The Most Out Of Your Google Spend

Bayard

Google processes 500,000 questions every 6 seconds… That’s about how long it took you to read that sentence. In the recruitment industry, that equated to over 16.5 billion global searches in the Job Listings category last year, which resulted in 3.2 billion global clicks on ads.

SEVEN Ways To Engage Employees on Social Media

Bayard

Have you finally decided that social media needs to be an integral part of your recruitment strategy? Social is fantastic for creating consistent, genuine interest in your talent brand. It can also drive leads to your business. But how do you get your employees involved?

The Three Main Reasons to Partner with a Recruitment Ad Agency…

Bayard

With the national unemployment rate skirting 4% and having dropped as low as 3.7% in September 2018 (the lowest in nearly 50 years), the proverbial “War for Talent” is still a reality faced by many employers.

Dice 2018 Recruitment Automation Report

Artificial intelligence (AI) and machine learning (ML) technologies are rapidly changing the way many recruit and hire talent. Read Dice's first-ever Recruitment Automation Report to discover how you can employ new, cutting-edge technologies to source and hire tech talent faster.

Does the tech industry stink at hiring women?

Bayard

The numbers suggest so. Recruiting women is one of the most complex challenges facing the tech industry today. But why? According to the Observer , women occupy just 25 percent of tech roles despite making up roughly half of the US workforce.

How to attract the 86% not actively looking for jobs…

Bayard

Are you looking for qualified candidates? They already have a job. According to Talent Now , “86% of the most qualified candidates for your open positions are already employed and not actively seeking a new job”, but that doesn’t mean you’re out of luck!

Webinar: Recruitment Marketing Basics & Top Success Principles

Bayard

Join us on Thursday, March 14 at 1PM EDT and earn 1 Professional Development Credits (PDCs) toward SHRM-CP? or SHRM-SCP? Certifications.

FIVE Data Points That Help Improve The Applicant Experience

Bayard

As companies embrace a talent acquisition landscape that is rapidly changing, the available tools and technology can be overwhelming. Not to mention digesting the collected data, in order to make intelligent decisions.

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How Recruiters Can Create a Predictable Candidate Pipeline

Even the most experienced recruiting professionals face challenges filling critical roles in their organizations from an inability to establish, nurture and grow a sustainable talent pipeline. Download this eBook to get a jump on sourcing and learn how to build a high performance recruiting pipeline.

Andrea Abbott to lead Bayard’s team of strategic client service professionals.

Bayard

New York, NY – April 30, 2019 – Bayard Advertising Agency, Inc., a full-service digital advertising agency focused on recruitment advertising, employer branding, and RPO is delighted to announce that Andrea Abbott will assume the role of VP, National Client Services. In her new position, Andrea will lead the client services team and focus on growing and educating our client services professionals into strategic partners for our clients.

The reasons that candidates join are NOT the reasons they stay.

Bayard

Not too long ago, good pay and competitive benefits would be enough to both attract and retain the type of talent your company needs to be successful. That’s no longer true.

Speed Up Your Hiring to Fill More Jobs

Bayard

Too often I see employers fail in one important aspect of the recruiting process. The speed at which they make hires. Hiring faster allows you to snag top candidates before they can drop out to take a competing offer. A faster time to hire also allows you to improve offer acceptance rates, thus strengthening your employer brand, and satisfying your hiring managers more quickly. So with that said, let’s take a look at some specific steps that can dramatically speed up your time to hire.

The Cause & Effect of Candidate Ghosting

Bayard

A new trend in the recruitment industry is that candidates are starting to “ghost” potential employers. Now, what exactly is “ghosting” and how does it apply to recruitment?

Newton’s Guide to OFCCP Compliance

For federal contractors, keeping up with OFCCP regulations can be a major challenge when recruiting and hiring. Download our guide to OFCCP compliance and learn the major regulations that you must adhere to.

Is relocation a viable option for filling high need roles?

Bayard

With the market becoming increasingly saturated for employers and the candidate pool dwindling, should employers utilize relocation packages more frequently?

Webinar: Wednesday, May 23 at 11 AM EST

Bayard

This webcast has been approved for 1 General recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™, and SPHRi™ recertification through the HR Certification Institute. SHRM has pre-approved this webcast for 1 Professional Development Credits (PDCs) toward SHRM-CP? or SHRM-SCP?

What does a client really mean to you?

Bayard

by Mike Tsugranis. What does a client really mean to you? This is such a simple and profound question all in one. It’s also a very important consideration, as the cost of “poor service” is much more than a rounding error. Consider the following: *In the U.S.,

Four Ways to Attract STEM Candidates

Bayard

Before we dive into exactly how we recommend positioning your brand to STEM candidates, let’s first understand the challenges that exist for employers. Why are STEM candidates so hard to find and engage?

5 Step Guide to Personal Development Plans

Great HR leaders are continually looking for new ways to develop their people and build companies that people want to work for. A well-considered Personal Development Plan (PDP) is one huge part of that. Download Paycor's guide today, and learn new tips and best practices to help create effective development plans for your people.

What does it take to be a top employer?

Bayard

Glassdoor Best Places to Work 2018 Tour: What can we learn? As Glassdoor’s number 1 best place to work, it’s clear that most companies can learn a lot from Facebook’s recruiting and retention strategy, but what about it is most noteworthy? At Glassdoor’s recent “Best Places to Work 2018 Tour”, Janelle Gale – VP of HR at Facebook and Liz Wamai – Recruiting Director at Facebook focused on four key areas that have made a real impact.

Press Release: Eric Holwell Returns to Bayard

Bayard

Bayard’s Continued Growth Highlighted by the Return of Eric Holwell as SVP, Strategy! We’re delighted to welcome back Eric Holwell, as Senior Vice President of Strategy. In his new role, Eric will help drive the strategic direction and operational execution of Bayard’s digital talent attraction services, building upon the strengths of Bayard’s recruitment advertising expertise.

Out-of-the-Box Tactics to Attract More Candidates

Bayard

When searching for new talent, most employers use the same recruiting methods. But thinking outside the box and using alternative tactics to attract candidates can often pay off. The ideas below can provide big rewards with relatively little cost. SOCIAL MEDIA SOURCING.

Bayard is delighted to welcome Anthony Andre as VP, Client Strategy

Bayard

New York, NY – September 10, 2018 – Bayard Advertising Agency, Inc., a full-service digital advertising agency focused on recruitment advertising and employment branding, is delighted to welcome Anthony Andre, as Vice President, Client Strategy.

Applicant Tracking System Vendor Comparison Matrix

Trying to decide which ATS is right for your company? Newton is the only ATS built by recruiters, for recruiters. Download the comparison matrix to see how Newton compares to other ATS vendors.

Why teenagers may be the answer to our labor shortage…

Bayard

With the unemployment rate sitting at 4.1% , companies, large and small, are struggling to hire skilled employees and have been forced to get creative when sourcing talent. Enter Generation Z.

Developing an understanding of your candidate audience…

Bayard

Why do we work? Sure, we wouldn’t work if we didn’t get paid, but that’s not why we do what we do.

9 SEO Tips for Today’s Job Descriptions

Bayard

In today’s competitive online recruiting space, writing a job description requires a lot more finesse because of the increased competition for talent online. An SEO friendly job description will not only rank higher in search results but it will attract more quality candidates that actually want to apply. Building a quality job posting requires more than just a click-worthy headline. You need to construct the entire post with SEO (search engine optimization) in mind.

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What the UMBC Retrievers Can Tell Us About Workplace Culture…

Bayard

The NCAA’s March Madness has undoubtedly lived up to its name, maybe this year more than ever. On March 17, the UMBC Retrievers shocked the nation by becoming the first 16-seed to beat a 1-seed.

Dice's 2018 Diversity and Inclusion Report

A vital step to becoming more inclusive is first understanding how inclusive your culture is right now. Dice’s Diversity and Inclusion Report highlights how tech pros currently gauge their industry’s progress – and how frequently they've experienced discrimination based on gender, sexuality, age and political affiliation.

How the New Facebook News Feed Changes Will Affect Employers

Bayard

Changes are coming. Here’s what you can do about it. A few weeks ago social media became abuzz with the news that Facebook will soon be tweaking its algorithm to favor more friend and family stories over publishers with business pages.