Bayard

Rising Above the Noise in Today’s Media Landscape

Bayard

Our society has never relied more on technology than it does today. The rise of the internet, smartphones, and social media has led to an increasing amount of noise in our online communities.

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Don’t Be a Candidate’s Second Choice

Bayard

We all experience value differently in our careers. For some, it’s about having passion for the work; while for others, it’s about finding a culture where they feel welcome and understood. Value proposition is as unique for candidates as it is for employers.

“Turnover” a new leaf with your Employee Retention Rate

Bayard

Recruiting is often defined as the flow of candidates into your recruitment funnel. A large group of candidates fills the top of your recruitment funnel.

Our Partnership Philosophy

Bayard

My son was born last year on my 11-year work-anniversary (a fact my boss loves to tout). It was fitting that the newest relationship in my life came to be on the day when I celebrate one of the longest and most important partnerships in my life.

Why All the AI Research You’re Reading is Dead Wrong

Speaker: Ben Eubanks, SPHR, SHRM-SCP, Principal Analyst at Lighthouse Research & Advisory

While we may be “people” professionals, it is part of our job to understand AI and how this technology can enable us to make smarter decisions and develop more efficient processes. Join Lighthouse Research & Advisory Principal Analyst Ben Eubanks where he will discuss how AI can be used for HR and recruiting processes, including how to create more human interactions and engagement through the strategic application of technology.

Everything you need to know from HR Tech 2018

Bayard

Every year we go to HR Tech in Las Vegas. We build talent attraction programs (super smart talent attraction programs) for large growing companies all around the world. In doing so, we engage with numerous technology suppliers to help solve our clients’ biggest talent acquisition challenges.

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Using Down-Funnel Metrics to Optimize Programmatic Recruitment Campaigns

Bayard

Standard programmatic campaigns drive a high volume of candidates – but are the “bad” applications more trouble than they’re worth? Since it arrived on the recruitment scene roughly four years ago, programmatic has solved for many problems in the recruitment advertising industry, but others remain.

Career Mobility: A Growing Trend

Bayard

What do we mean by “Career Mobility”? We generally think of career mobility in two ways; am I able to relocate geographically, or am I able to move laterally within an organization to find a good fit? As the gig economy continues to boom, flexible work options have never been easier to find.

Getting The Most Out Of Your Google Spend

Bayard

Google processes 500,000 questions every 6 seconds… That’s about how long it took you to read that sentence. In the recruitment industry, that equated to over 16.5 billion global searches in the Job Listings category last year, which resulted in 3.2 billion global clicks on ads.

SEVEN Ways To Engage Employees on Social Media

Bayard

Have you finally decided that social media needs to be an integral part of your recruitment strategy? Social is fantastic for creating consistent, genuine interest in your talent brand. It can also drive leads to your business. But how do you get your employees involved?

Top Reasons Employees Quit

What are the top reasons people are leaving a job? And what attracts people to their new organization? The latest PayScale research take a deep dive into this to find out what is impacting employee retention and what employees are looking for in a new organization.

Does the tech industry stink at hiring women?

Bayard

The numbers suggest so. Recruiting women is one of the most complex challenges facing the tech industry today. But why? According to the Observer , women occupy just 25 percent of tech roles despite making up roughly half of the US workforce.

The Three Main Reasons to Partner with a Recruitment Ad Agency…

Bayard

With the national unemployment rate skirting 4% and having dropped as low as 3.7% in September 2018 (the lowest in nearly 50 years), the proverbial “War for Talent” is still a reality faced by many employers.

How to attract the 86% not actively looking for jobs…

Bayard

Are you looking for qualified candidates? They already have a job. According to Talent Now , “86% of the most qualified candidates for your open positions are already employed and not actively seeking a new job”, but that doesn’t mean you’re out of luck!

FIVE Data Points That Help Improve The Applicant Experience

Bayard

As companies embrace a talent acquisition landscape that is rapidly changing, the available tools and technology can be overwhelming. Not to mention digesting the collected data, in order to make intelligent decisions.

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The CFO Playbook: How to Reduce Turnover with Employee Benefits

To increase employee retention, you need to consider more than universal healthcare benefits in your turnover calculation. Discover how investing in the right employee benefits can decrease turnover by 138%.

The reasons that candidates join are NOT the reasons they stay.

Bayard

Not too long ago, good pay and competitive benefits would be enough to both attract and retain the type of talent your company needs to be successful. That’s no longer true.

Webinar: Recruitment Marketing Basics & Top Success Principles

Bayard

Join us on Thursday, March 14 at 1PM EDT and earn 1 Professional Development Credits (PDCs) toward SHRM-CP? or SHRM-SCP? Certifications.

We’re delighted to announce the arrival of Andy Roane as Senior Vice President, RPO!

Bayard

New York, NY – July 16, 2018 – Bayard Advertising Agency, Inc., a full-service recruitment advertising agency, is pleased to announce the addition of Andy Roane to the team as Senior Vice President, RPO. In his new role, Roane will drive the strategic direction and operational execution of Bayard’s RPO business, building upon the strengths of Bayard’s recruitment advertising expertise.

Speed Up Your Hiring to Fill More Jobs

Bayard

Too often I see employers fail in one important aspect of the recruiting process. The speed at which they make hires. Hiring faster allows you to snag top candidates before they can drop out to take a competing offer. A faster time to hire also allows you to improve offer acceptance rates, thus strengthening your employer brand, and satisfying your hiring managers more quickly. So with that said, let’s take a look at some specific steps that can dramatically speed up your time to hire.

Dice 2018 Recruitment Automation Report

Artificial intelligence (AI) and machine learning (ML) technologies are rapidly changing the way many recruit and hire talent. Read Dice's first-ever Recruitment Automation Report to discover how you can employ new, cutting-edge technologies to source and hire tech talent faster.

The Cause & Effect of Candidate Ghosting

Bayard

A new trend in the recruitment industry is that candidates are starting to “ghost” potential employers. Now, what exactly is “ghosting” and how does it apply to recruitment?

Andrea Abbott to lead Bayard’s team of strategic client service professionals.

Bayard

New York, NY – April 30, 2019 – Bayard Advertising Agency, Inc., a full-service digital advertising agency focused on recruitment advertising, employer branding, and RPO is delighted to announce that Andrea Abbott will assume the role of VP, National Client Services. In her new position, Andrea will lead the client services team and focus on growing and educating our client services professionals into strategic partners for our clients.

Is relocation a viable option for filling high need roles?

Bayard

With the market becoming increasingly saturated for employers and the candidate pool dwindling, should employers utilize relocation packages more frequently?

Webinar: Wednesday, May 23 at 11 AM EST

Bayard

This webcast has been approved for 1 General recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™, and SPHRi™ recertification through the HR Certification Institute. SHRM has pre-approved this webcast for 1 Professional Development Credits (PDCs) toward SHRM-CP? or SHRM-SCP?

How Recruiters Can Create a Predictable Candidate Pipeline

Even the most experienced recruiting professionals face challenges filling critical roles in their organizations from an inability to establish, nurture and grow a sustainable talent pipeline. Download this eBook to get a jump on sourcing and learn how to build a high performance recruiting pipeline.

What does it take to be a top employer?

Bayard

Glassdoor Best Places to Work 2018 Tour: What can we learn? As Glassdoor’s number 1 best place to work, it’s clear that most companies can learn a lot from Facebook’s recruiting and retention strategy, but what about it is most noteworthy? At Glassdoor’s recent “Best Places to Work 2018 Tour”, Janelle Gale – VP of HR at Facebook and Liz Wamai – Recruiting Director at Facebook focused on four key areas that have made a real impact.

What does a client really mean to you?

Bayard

by Mike Tsugranis. What does a client really mean to you? This is such a simple and profound question all in one. It’s also a very important consideration, as the cost of “poor service” is much more than a rounding error. Consider the following: *In the U.S.,

Four Ways to Attract STEM Candidates

Bayard

Before we dive into exactly how we recommend positioning your brand to STEM candidates, let’s first understand the challenges that exist for employers. Why are STEM candidates so hard to find and engage?

Out-of-the-Box Tactics to Attract More Candidates

Bayard

When searching for new talent, most employers use the same recruiting methods. But thinking outside the box and using alternative tactics to attract candidates can often pay off. The ideas below can provide big rewards with relatively little cost. SOCIAL MEDIA SOURCING.

Newton’s Guide to OFCCP Compliance

For federal contractors, keeping up with OFCCP regulations can be a major challenge when recruiting and hiring. Download our guide to OFCCP compliance and learn the major regulations that you must adhere to.

Press Release: Eric Holwell Returns to Bayard

Bayard

Bayard’s Continued Growth Highlighted by the Return of Eric Holwell as SVP, Strategy! We’re delighted to welcome back Eric Holwell, as Senior Vice President of Strategy. In his new role, Eric will help drive the strategic direction and operational execution of Bayard’s digital talent attraction services, building upon the strengths of Bayard’s recruitment advertising expertise.

Why teenagers may be the answer to our labor shortage…

Bayard

With the unemployment rate sitting at 4.1% , companies, large and small, are struggling to hire skilled employees and have been forced to get creative when sourcing talent. Enter Generation Z.

Bayard is delighted to welcome Anthony Andre as VP, Client Strategy

Bayard

New York, NY – September 10, 2018 – Bayard Advertising Agency, Inc., a full-service digital advertising agency focused on recruitment advertising and employment branding, is delighted to welcome Anthony Andre, as Vice President, Client Strategy.

9 SEO Tips for Today’s Job Descriptions

Bayard

In today’s competitive online recruiting space, writing a job description requires a lot more finesse because of the increased competition for talent online. An SEO friendly job description will not only rank higher in search results but it will attract more quality candidates that actually want to apply. Building a quality job posting requires more than just a click-worthy headline. You need to construct the entire post with SEO (search engine optimization) in mind.

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3 Best Practices to Engage Employees During Onboarding

Speaker: Lilith Christiansen, VP of Onboarding Solutions, SilkRoad

Join SilkRoad's Vice President of Onboarding Solutions Lilith Christiansen where she will explore how to create a strategic onboarding process that will engage and retain your employees.

Developing an understanding of your candidate audience…

Bayard

Why do we work? Sure, we wouldn’t work if we didn’t get paid, but that’s not why we do what we do.