Expert insights. Personalized for you.
Are a high percentage of your sellers Boomers? If so, many may be looking to retire soon. Statistics show that 10,000 Boomers turn 65 every day until 2029. MORE
As we now hit our ‘halfway’ month we are all in a much different situation than what we thought when we entered 2020. In our 27 years, this is not the first time we have seen the media business slow down, it is actually the 3rd time! What we know is that each time, business does pick up, companies still need a top-notch group of employees to help hit goals. At MSN, we have adopted a new ‘mantra’ RETHINK, RETOOL, RESPOND, REBUILD. MORE
(By Laurie Kahn) Here’s the question – What are small-market stations doing differently to compensate sellers? All of the stations in our market are using old techniques and I would like some ideas. Good for you for asking this great question. MORE
(By Laurie Kahn) Wow, what a roller coaster talent acquisition has gone through. A few years ago, the biggest challenge was how to hire and keep a Millennial. Then we saw a huge drop in unemployment which created a shortage of all prospective candidates, which quickly jumped into the pandemic when many radio employees were laid off. MORE
Last year did a number on many broadcasters. Did you need to let people go or lay them off? Are you starting to see your current team stretched as far as they can go? A stressed-out employee won’t be as productive as you need. MORE
The Media Sales Institute (MSI) has entered into a strategic alliance with Media Staffing Network (MSN). The arrangement brings MSN’s media recruiter’s expertise to the MSI curriculum at the 2021 NABOB MSI. MORE
Do you post jobs and wonder why you don’t get the ‘right’ candidates responding? Perhaps it’s time to review your message. With low unemployment and high competition to hire, it is important to sell your opportunity to potential job seekers. If you are promoting that you are “hiring sellers–if you have a strong work ethic, want to work hard, respond to this ad” you may get little to no response. MORE
Hiring can be a complex process. You need to hire someone you want to stick around, who can be productive, and who will fit in with the team. Often, we get caught up in reading the prospect on incorrect attributes and being swayed to hire the wrong person. MORE
By Laurie Kahn. Special to RBR+TVBR. While many of us are unsure what the future holds, one thing is certain. For many Americans, they prefer to work from home. Many of the positions at a radio station have now proven to be able to work successfully on a remote basis—definitely those in sales, if the right tools, processes, and procedures are in place. In the past, many managers required sellers to be in the office at 7:30am and again at 5pm. MORE
It’s a new year! We are all hopeful for a return to our new normal. At Media Staffing Network, we are feeling confident that media hiring will increase in 2021 creating new opportunities in many categories. Companies that needed to downsize are slowly ramping up and revisiting various positions to fill. There will be new positions created and new sets of working rules. A few important reminders of what we learned the last year: Pivot was the ‘hot’ word. MORE
The Spring 2020 edition of the Radio + Television Business Report magazine is officially available via PDF to all subscribers, and in it are the exclusive findings of a survey conducted by RBR+TVBR and Media Staffing Network. To learn how the 2020 TV Sales Compensation Study was produced, Laurie Kahn , CEO of Media Staffing Network, offered this behind-the-scenes look at how it gathered the eye-catching results. MORE
For years, owners and operators of radio stations have told me how they struggle to find sellers. Not only do they have a hard time attracting new sellers, but often, when there is a bite and a new hire is made, they don’t stick around long. Ouch, how frustrating — and time-consuming and sometimes a financial loss too. In this time of low unemployment, the lowest in five decades, it is hard to attract, hire, and retain sellers, and it isn’t going to get any easier. MORE
With unemployment at the lowest it has been in 50 years, finding qualified employees is getting more challenging. Companies must become more proactive to win in the war for talented hires. It is crucial to be more proactive not only to attract great people but to hire and retain them too! . Just as companies invest in research and training, it is important to include line items to cover the all-important talent acquisition items. Below are tips to be considered when building your budget. . MORE
A famous person once said, “ Good things come to those who wait.” ” Well, not when it comes to recruitment! Those who don’t have a recruitment strategy in place will end up hurting their companies in the long run. A recent study conducted by Bountyjobs.com shows that over 10,000 Boomers (those born between 1946 and 1964) will hit 65 and retire daily from now until 2029. MORE
Last month we shared how to review your culture. Here are some inexpensive ideas of how you can improve the culture at your organization. Celebrate! Create a closer working relationship for employees by celebrating special events. Host a monthly birthday to acknowledge all birthdays in that month. MORE
With a new decade upon us, it’s a good time to reflect on how you, as an owner or manager, treat those who work for you. With unemployment low and competition to hire fierce, and challenges in attracting Millennial and Gen Z workers, culture is a major area that needs consideration. The younger generations are interested in working for companies that treat their employees well and with respect. MORE
This is always a loaded question when considering a job or career change. It is important when negotiating to know what you are worth and what the market will bear. While you may be earning a nice compensation at your current employer, it is important to understand whether it’s above or below the norm for that industry and your market. Here are some things to think about: If you are considering a job in a different market, it is essential to research the cost of living in that area. MORE
Are you still paying new sellers 100% commission after 90 days? If so, you may struggle to attract, hire and retain the talent you need to consistently achieve your revenue goals. MORE
The summer is almost gone and we all wish COVID-19 was gone too. While these past months have been challenging, many of us have much to be thankful for, of which we sometimes need to be reminded. We know there will be a future, but may not yet have a handle on what it will look like. MORE
Last month we discussed how important it is to have a budget for Talent Acquisition. We promised tips to help you build a plan for your budget. We have included categories to consider to help make your planning easier. As always, please let us know of any questions you may have. Categories to help build a Talent Acquisition Budget: Manpower – who will oversee the program? Do you have someone internal or do you need an outside source or do you need to create a new position? Marketing. MORE
Do people flock to work for you when you have an opportunity? Are current employees working to their full potential while loving what they do? Do you have less than 10% turnover? If you have answered “no” then you may want to do some research on what you can do better. . MORE
Have you noticed the top ad spending category right now? Recruitment! Indeed is a top user of broadcast. As we connect with our many contacts throughout the country, they share that the majority of their on-air ads are for companies trying to hire. MORE
For those of you that are 50+, are you frustrated when looking for a job? Do hiring managers ignore you or stop returning your calls when they see your work history? Or are you a manager that feels anyone over 50 can’t sell or be on-air anymore? In media, we have a huge number of age 50+ employees. MORE
I am sure many of you are not aware of what this means! I didn’t. With unemployment so low, many companies are offering signing bonuses. While this may be new in media, it is not for other industries. With high competition to hire quality talent, we are seeing this come into play much more. Often this is a one time bonus paid on the employees first day of employment. It can be in cash or merchandise. MORE
What you paid last year is probably not going to be what it will cost you today or tomorrow. There is a big war for qualified talent going on and to get what you want, you will pay more. We often get calls from Human Resources or Market Managers wanting to hire a new sales manager. When we probe what the potential income is, we often find it drastically lower than the going compensation for similar jobs in similar size markets. MORE
Recently we participated in the Rising Above Summit that many of the state broadcasting associations sponsored for their members. The good news is that from the many attendees, it appears that hiring is on the mind of many managers so we thought it would be wise to share some of their questions and how we responded. These are real questions from real radio managers. How do you talk to a good prospect, someone who would be a great addition to our team at some point? MORE
We get a lot of questions on how to attract, motivate and retain younger generations. We hear a lot from employers who think that ‘younger generations need to get with it’. If that is your attitude and how you approach hiring and onboarding of your new hires, you may fail miserably. MORE
Article on Radio Ink. Recently I was asked what radio can do to attract the younger workforce. Most companies are still grappling with how to attract and manage millennials, and now we are starting to learn more about the Gen Z generation — those born after 1995. There are a few broadcasters who have done an outstanding job of reaching out to the younger generations. MORE
Do you think you run a great department? Reputation is crucial in attracting and retaining the people you need to achieve success. If you aren’t sure, and even if you are, I suggest you do three things. First, check out Glassdoor.com to see who is saying what about you. MORE
Last week Radio Ink ran an article I wrote about opening parameters when looking to hire sellers. I strongly suggested considering part-time sellers and looking outside of media. Now, with the coronavirus upon us, many quality sellers are out of work. Many have the skills that companies look for in a potential seller. Those stations that struggle to find and hire new sellers can help their communities by putting these displaced employees back to work. MORE
We continue to get questions from clients about why it is so hard to recruit, especially sellers, in today’s market. Let us remind you of why this is happening: Time of the year – many employees are not interested in making a move until after the holidays. MORE
According to a recent LinkedIn/NBC report, employers are strongly encouraging workers to come back to the office and are offering some interesting incentives to get them back. MORE
Written by Laurie Kahn. As we soon say ‘good-bye’ to 2020, many of us still struggle to build and retain the people we need to achieve our budgets and goals. While this was a major issue during low unemployment, even with so many now unemployed, it can remain a struggle. MORE
When all of us started in sales, one of the first things we learned was to pick up the phone to schedule appointments. Even better, we were encouraged to get out of the office and meet the potential client in person, right? As we moved into management, we asked our sales team to go on cold calls. They were scary, but when they turned into an order, oh so rewarding! Talking or meeting in person with people was so important to our business. MORE
Media Staffing Network
DECEMBER 6, 2021
Do people flock to work for you when you have an opportunity? Are current employees working to their full potential while loving what they do? Do you have less than 10% turnover? If you have answered “no” then you may want to do some research on what you can do better. .
Media Staffing Network
OCTOBER 19, 2021
According to a recent LinkedIn/NBC report, employers are strongly encouraging workers to come back to the office and are offering some interesting incentives to get them back.
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Media Staffing Network
OCTOBER 19, 2021
Are you still paying new sellers 100% commission after 90 days? If so, you may struggle to attract, hire and retain the talent you need to consistently achieve your revenue goals.
Media Staffing Network
FEBRUARY 23, 2021
Do you think you run a great department? Reputation is crucial in attracting and retaining the people you need to achieve success. If you aren’t sure, and even if you are, I suggest you do three things. First, check out Glassdoor.com to see who is saying what about you.
Advertiser: ZoomInfo
For the first time, we’re sharing the winning plays that took us from scrappy startup to a publicly traded company. Use our proven data-driven plays to grow your pipeline and crush your revenue targets.
Media Staffing Network
NOVEMBER 17, 2021
We continue to get questions from clients about why it is so hard to recruit, especially sellers, in today’s market. Let us remind you of why this is happening: Time of the year – many employees are not interested in making a move until after the holidays.
Media Staffing Network
AUGUST 12, 2021
Last year did a number on many broadcasters. Did you need to let people go or lay them off? Are you starting to see your current team stretched as far as they can go? A stressed-out employee won’t be as productive as you need.
Media Staffing Network
MARCH 23, 2021
We get a lot of questions on how to attract, motivate and retain younger generations. We hear a lot from employers who think that ‘younger generations need to get with it’. If that is your attitude and how you approach hiring and onboarding of your new hires, you may fail miserably.
Media Staffing Network
MAY 19, 2021
Have you noticed the top ad spending category right now? Recruitment! Indeed is a top user of broadcast. As we connect with our many contacts throughout the country, they share that the majority of their on-air ads are for companies trying to hire.
Media Staffing Network
APRIL 28, 2021
The Media Sales Institute (MSI) has entered into a strategic alliance with Media Staffing Network (MSN). The arrangement brings MSN’s media recruiter’s expertise to the MSI curriculum at the 2021 NABOB MSI.
Advertiser: Globalization Partners
Remote work has opened the doors to hiring the best talent anywhere. Discover how building a talent hub in a specific geographic region can help grow your company. Learn key factors to consider when creating a hub and suggested locations.
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Media Staffing Network
MARCH 18, 2021
Hiring can be a complex process. You need to hire someone you want to stick around, who can be productive, and who will fit in with the team. Often, we get caught up in reading the prospect on incorrect attributes and being swayed to hire the wrong person.
Media Staffing Network
FEBRUARY 23, 2021
(By Laurie Kahn) Here’s the question – What are small-market stations doing differently to compensate sellers? All of the stations in our market are using old techniques and I would like some ideas. Good for you for asking this great question.
Media Staffing Network
NOVEMBER 12, 2020
Written by Laurie Kahn. As we soon say ‘good-bye’ to 2020, many of us still struggle to build and retain the people we need to achieve our budgets and goals. While this was a major issue during low unemployment, even with so many now unemployed, it can remain a struggle.
Media Staffing Network
AUGUST 19, 2020
The summer is almost gone and we all wish COVID-19 was gone too. While these past months have been challenging, many of us have much to be thankful for, of which we sometimes need to be reminded. We know there will be a future, but may not yet have a handle on what it will look like.
Speaker: Kevin W. Grossman, TAS, HCS | Talent Board and the Candidate Experience (CandE) Awards President
During this informative webinar, Talent Board and the Candidate Experience (CandE) Awards President, Kevin Grossman, will share insights from their candidate experience benchmark research and teach you how the candidate experience is your competitive advantage.
Media Staffing Network
MAY 24, 2021
(By Laurie Kahn) Wow, what a roller coaster talent acquisition has gone through. A few years ago, the biggest challenge was how to hire and keep a Millennial. Then we saw a huge drop in unemployment which created a shortage of all prospective candidates, which quickly jumped into the pandemic when many radio employees were laid off.
Media Staffing Network
JANUARY 29, 2020
Are a high percentage of your sellers Boomers? If so, many may be looking to retire soon. Statistics show that 10,000 Boomers turn 65 every day until 2029.
Media Staffing Network
FEBRUARY 18, 2020
For those of you that are 50+, are you frustrated when looking for a job? Do hiring managers ignore you or stop returning your calls when they see your work history? Or are you a manager that feels anyone over 50 can’t sell or be on-air anymore? In media, we have a huge number of age 50+ employees.
Media Staffing Network
JULY 29, 2020
As we now hit our ‘halfway’ month we are all in a much different situation than what we thought when we entered 2020. In our 27 years, this is not the first time we have seen the media business slow down, it is actually the 3rd time! What we know is that each time, business does pick up, companies still need a top-notch group of employees to help hit goals. At MSN, we have adopted a new ‘mantra’ RETHINK, RETOOL, RESPOND, REBUILD.
Advertiser: ZoomInfo
What is conversational marketing really about? This guide will examine the market forces at play, shifting buyer trends, how to leverage conversation marketing, and the tactics involved in adopting it for a B2B demand generation strategy.
Media Staffing Network
FEBRUARY 8, 2021
Recently we participated in the Rising Above Summit that many of the state broadcasting associations sponsored for their members. The good news is that from the many attendees, it appears that hiring is on the mind of many managers so we thought it would be wise to share some of their questions and how we responded. These are real questions from real radio managers. How do you talk to a good prospect, someone who would be a great addition to our team at some point?
Media Staffing Network
AUGUST 19, 2019
Last month we discussed how important it is to have a budget for Talent Acquisition. We promised tips to help you build a plan for your budget. We have included categories to consider to help make your planning easier. As always, please let us know of any questions you may have. Categories to help build a Talent Acquisition Budget: Manpower – who will oversee the program? Do you have someone internal or do you need an outside source or do you need to create a new position? Marketing.
Media Staffing Network
JANUARY 19, 2021
It’s a new year! We are all hopeful for a return to our new normal. At Media Staffing Network, we are feeling confident that media hiring will increase in 2021 creating new opportunities in many categories. Companies that needed to downsize are slowly ramping up and revisiting various positions to fill. There will be new positions created and new sets of working rules. A few important reminders of what we learned the last year: Pivot was the ‘hot’ word.
Media Staffing Network
JANUARY 6, 2020
With a new decade upon us, it’s a good time to reflect on how you, as an owner or manager, treat those who work for you. With unemployment low and competition to hire fierce, and challenges in attracting Millennial and Gen Z workers, culture is a major area that needs consideration. The younger generations are interested in working for companies that treat their employees well and with respect.
Advertiser: Globalization Partners
Your employer brand not only affects your reputation and performance but your ability to attract and retain global talent. In this article, learn effective employer branding strategies, ways to communicate your employer brand, and more.
Media Staffing Network
JUNE 19, 2019
A famous person once said, “ Good things come to those who wait.” ” Well, not when it comes to recruitment! Those who don’t have a recruitment strategy in place will end up hurting their companies in the long run. A recent study conducted by Bountyjobs.com shows that over 10,000 Boomers (those born between 1946 and 1964) will hit 65 and retire daily from now until 2029.
Media Staffing Network
OCTOBER 23, 2019
With unemployment at the lowest it has been in 50 years, finding qualified employees is getting more challenging. Companies must become more proactive to win in the war for talented hires. It is crucial to be more proactive not only to attract great people but to hire and retain them too! . Just as companies invest in research and training, it is important to include line items to cover the all-important talent acquisition items. Below are tips to be considered when building your budget. .
Media Staffing Network
MARCH 4, 2020
For years, owners and operators of radio stations have told me how they struggle to find sellers. Not only do they have a hard time attracting new sellers, but often, when there is a bite and a new hire is made, they don’t stick around long. Ouch, how frustrating — and time-consuming and sometimes a financial loss too. In this time of low unemployment, the lowest in five decades, it is hard to attract, hire, and retain sellers, and it isn’t going to get any easier.
Media Staffing Network
OCTOBER 15, 2018
What you paid last year is probably not going to be what it will cost you today or tomorrow. There is a big war for qualified talent going on and to get what you want, you will pay more. We often get calls from Human Resources or Market Managers wanting to hire a new sales manager. When we probe what the potential income is, we often find it drastically lower than the going compensation for similar jobs in similar size markets.
Speaker: Dr. Akilah Cadet, Founder and CEO of Change Cadet
This fire-side chat was designed by Dr. Akilah Cadet, Founder and CEO of Change Cadet, to educate and empower HR practitioners and recruiters at every level, to become accomplices and hold other colleagues accountable. She will cover tips to work through difficult conversations, steps to apologize, and how to act in the workplace.
Media Staffing Network
NOVEMBER 26, 2018
I am sure many of you are not aware of what this means! I didn’t. With unemployment so low, many companies are offering signing bonuses. While this may be new in media, it is not for other industries. With high competition to hire quality talent, we are seeing this come into play much more. Often this is a one time bonus paid on the employees first day of employment. It can be in cash or merchandise.
Media Staffing Network
APRIL 28, 2020
By Laurie Kahn. Special to RBR+TVBR. While many of us are unsure what the future holds, one thing is certain. For many Americans, they prefer to work from home. Many of the positions at a radio station have now proven to be able to work successfully on a remote basis—definitely those in sales, if the right tools, processes, and procedures are in place. In the past, many managers required sellers to be in the office at 7:30am and again at 5pm.
Media Staffing Network
APRIL 27, 2020
The Spring 2020 edition of the Radio + Television Business Report magazine is officially available via PDF to all subscribers, and in it are the exclusive findings of a survey conducted by RBR+TVBR and Media Staffing Network. To learn how the 2020 TV Sales Compensation Study was produced, Laurie Kahn , CEO of Media Staffing Network, offered this behind-the-scenes look at how it gathered the eye-catching results.
Media Staffing Network
MARCH 25, 2020
Last week Radio Ink ran an article I wrote about opening parameters when looking to hire sellers. I strongly suggested considering part-time sellers and looking outside of media. Now, with the coronavirus upon us, many quality sellers are out of work. Many have the skills that companies look for in a potential seller. Those stations that struggle to find and hire new sellers can help their communities by putting these displaced employees back to work.
Advertiser: Globalization Partners
Before you go forward with payroll-only registration as a solution for hiring in another country, you should know it’s more complex than just filing some paperwork. In this ebook, you’ll learn about many of the challenges companies run into.
Media Staffing Network
NOVEMBER 5, 2018
This is always a loaded question when considering a job or career change. It is important when negotiating to know what you are worth and what the market will bear. While you may be earning a nice compensation at your current employer, it is important to understand whether it’s above or below the norm for that industry and your market. Here are some things to think about: If you are considering a job in a different market, it is essential to research the cost of living in that area.
Media Staffing Network
AUGUST 14, 2018
Article on Radio Ink. Recently I was asked what radio can do to attract the younger workforce. Most companies are still grappling with how to attract and manage millennials, and now we are starting to learn more about the Gen Z generation — those born after 1995. There are a few broadcasters who have done an outstanding job of reaching out to the younger generations.
Media Staffing Network
SEPTEMBER 25, 2018
Do you post jobs and wonder why you don’t get the ‘right’ candidates responding? Perhaps it’s time to review your message. With low unemployment and high competition to hire, it is important to sell your opportunity to potential job seekers. If you are promoting that you are “hiring sellers–if you have a strong work ethic, want to work hard, respond to this ad” you may get little to no response.
Media Staffing Network
JULY 16, 2018
When all of us started in sales, one of the first things we learned was to pick up the phone to schedule appointments. Even better, we were encouraged to get out of the office and meet the potential client in person, right? As we moved into management, we asked our sales team to go on cold calls. They were scary, but when they turned into an order, oh so rewarding! Talking or meeting in person with people was so important to our business.
Advertiser: ZoomInfo
Check out our latest ebook for a guide to the in-depth, wide-ranging candidate and company data offered by ZoomInfo Recruiter — and make your next round of candidate searches faster, more efficient, and ultimately more successful.
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