Remove 2018 Remove Hiring Remove Recruitment Marketing Remove Talent Acquisition

Should Recruitment Marketing Sit Under Marketing or Talent Acquisition?

Rally Recruitment Marketing

Who owns Recruitment Marketing? Where should it sit within your organization to be most effective: under Marketing or under Talent Acquisition? There is no one right or wrong answer here: every company has a unique set of hiring goals, budget, hierarchies, culture and internal processes that will contribute to what works best for your Recruitment Marketing function. My Career Path: From HR to TA to Marketing. Recruitment Marketing

Top 10 Recruitment Marketing Blogs of 2018

Rally Recruitment Marketing

In 2018, we created a ton of Recruitment Marketing content. Humanizing the candidate experience was a major theme we observed in 2018, and this blog comes with a checklist that helps you identify if your organization is on track to provide this ideal experience to candidates. 9: How to Build a Recruitment Marketing Event Plan (Example Included!). 8: What is a Recruitment Marketing Content Playbook? Recruitment Marketing

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

The Top 7 Fall 2018 Conferences & Workshops for Recruitment Marketers

Rally Recruitment Marketing

Even if we’re no longer students ourselves, fall is still the perfect time to refresh what you know and brush up on the latest tactics and approaches to boost your Recruitment Marketing know-how. Here’s the Rally-curated list of the best Fall 2018 Recruitment Marketing and Employer Branding conferences and workshops for you to consider this year: The Best Fall 2018 Conferences & Workshops. 5, 2018 – Washington, DC (Sold out).

3 Recruitment Marketing Trends Here to Stay in 2019?

Rally Recruitment Marketing

For the second year in a row, Rally and The Muse have partnered to report on the biggest Recruitment Marketing trends from the past year. These three trends are the clear standouts from 2018 – and they aren’t likely to go anywhere anytime soon! These trends represent a massive shift in candidate expectations that we need to respond to as Recruitment Marketing professionals. Content marketing has officially come to recruiting!

Q&A With 2020 Recruitment Marketing Rising Star Dani Kaufman

Rally Recruitment Marketing

Recruitment Marketing is still a relatively new discipline, which means that many of us are also new to the field or are looking for ways to break into Recruitment Marketing. A Rising Star is a practitioner who has spent between 1-3 years in a Recruitment Marketing role.

How to Build a Recruitment Marketing Event Plan (Example Included!)

Rally Recruitment Marketing

Recruitment Marketing should play a role in helping to ensure that your Talent Acquisition team’s recruiting events are a success. In this post, I’ll share the approach we take at Qualtrics to boost the brand and pipeline building possibilities associated with the recruiting events our TA team attends. And where does Recruitment Marketing fit in? How do you build a Recruitment Marketing Event Plan? Recruitment Marketing

Rally Round-up: Our Top 10 Recruitment Marketing Blogs of 2018!

Rally Recruitment Marketing

In 2018, we created a ton of Recruitment Marketing content. Humanizing the candidate experience was a major theme we observed in 2018, and this blog comes with a checklist that helps you identify if your organization is on track to provide this ideal experience to candidates. 9: How to Build a Recruitment Marketing Event Plan (Example Included!). 8: What is a Recruitment Marketing Content Playbook? Recruitment Marketing

10 Expert Tips for Building out Your 2019 Recruitment Marketing Plan

Rally Recruitment Marketing

As Recruitment Marketers, how do we establish the right goals and priorities for the upcoming year when some hiring needs and issues can come up seemingly out of the blue? You can still access the Build Your 2019 Recruitment Marketing Plan, Build Your Future webinar on demand to get the full scoop on how to create your Recruitment Marketing Plan for 2019. Ellen McRaith is the VP of Talent Acquisition at CDW.

This is Personal: It’s Time to Demonstrate the Value of Recruitment Marketing

Rally Recruitment Marketing

The reason that ROI is such a big topic in Recruitment Marketing is because it’s personal. Because most of you are new in your role or the first champion of Recruitment Marketing at your company, let’s be honest: You’re not only proving the value of Recruitment Marketing as a strategy, but your own value to the organization. There’s an added complication: You’re probably not working for someone with a marketing background.

Q&A With 2020 Recruitment Marketing Rising Star Dani Kaufman

Rally Recruitment Marketing

Recruitment Marketing is still a relatively new discipline, which means that many of us are also new to the field or are looking for ways to break into Recruitment Marketing. A Rising Star is a practitioner who has spent between 1-3 years in a Recruitment Marketing role.

5 Ways Working at an Agency Helped My Recruitment Marketing Career

Rally Recruitment Marketing

As a Recruitment Marketer (or aspiring Recruitment Marketer), there are many ways you can grow in your career. and, while I’m happy working on the corporate side of Recruitment Marketing today, I do look back with appreciation on the time I spent working at a top recruitment agency. I spent the early part of my career working in communications and marketing. Recruitment Marketing

What is a Recruitment Marketing Content Playbook? (And Why You Need One!)

Rally Recruitment Marketing

The #1 thing that the Rally Recruitment Marketing community asks for help with again and again is how to create good Recruitment Marketing content. Content marketing is difficult, even for experienced marketers. The other challenge is that once you start, content marketing never ends, and you constantly need material to feed all your recruiting channels. then this is why you need a Recruitment Marketing Content Playbook.

5 Ways to Demonstrate the Value of Recruitment Marketing

Rally Recruitment Marketing

One of the most important things we need to do in Recruitment Marketing is prove our ROI. Because Recruitment Marketing is a new career area, it’s really important that we demonstrate the value of our work to internal stakeholders. Recently I teamed up Kristina Finseth, Content Marketing Lead at PhenomPeople , to tackle this very topic during a Recruitment Marketing ROI Webinar. 5 – Share results with your Talent Acquisition team .

Why Programmatic Advertising is the Next Frontier in Recruitment Marketing: RallyFwd Sneak Peek

Rally Recruitment Marketing

Programmatic advertising is an incredibly powerful tool for Recruitment Marketers to leverage to get in front of their candidates. While our peers in marketing have been using programmatic ads for years to reach their audiences, most of us in Talent Acquisition are not using this technology – yet! Our expert on the topic is Brandon Luiszer, Manager of Talent Acquisition at Love’s Travel Stops & Country Stores.

Football Tips for Talent Acquisition

CKR Interactive

So, what does football have to do with talent acquisition and in particular, this game? There are four key lessons we can learn from football and translate to talent acquisition. You have a clean slate and you know the desired end result which typically is to attract, recruit and retain top talent. Pay your top talent. Welcome and immerse your top talent into your culture immediately.

2018 Recruiting Checklist for Directors of Talent Acquisition

Yello

Is your team looking to recruit and hire top-notch employees? We have rounded up the top low or no-cost options to ensure the best talent looks at your company before the competition. This recruiting checklist will help you re-focus your recruitment marketing efforts, improve your company’s candidate experience and make top talent actively pursue your brand. Talent Pipeline. Your next great hire may have already applied to your company.

This is Personal: How to Demonstrate the Value of Recruitment Marketing

Rally Recruitment Marketing

One of the most important things we need to do in Recruitment Marketing is prove our ROI. Because Recruitment Marketing is a new career area, it’s really important that we demonstrate the value of our work to internal stakeholders. Recently I teamed up Kristina Finseth, Content Marketing Lead at PhenomPeople , to tackle this very topic during a Recruitment Marketing ROI Webinar. 5 – Share results with your Talent Acquisition team .

What is Your Definition of Recruitment Marketing?

Undercover Recruiter

We bring you yet another panel of ten experts and this time we’re talking all things recruitment marketing. But what is recruitment marketing I hear you say? What is Your Definition of Recruitment Marketing? Undercover Recruiter - Recruiting & Talent Acquisition Blog. Employer Recruiting candidates definition Hiring Strategies marketing recruitment marketing URPanel

Weekly Roundup: Top Headlines in Talent Acquisition, March 9, 2018

ConveyIQ

This week we celebrated International Women’s Day with insights from a makeup mogul, learned how to get hired at Microsoft and got a glimpse of the imagery trends for 2018! Undercover Recruiter. Top Creative Trends to Inspire Recruitment Marketers. She shares the major trends in video, photography, imagery and more for 2018. Recruitment marketers can use this information to better attract candidates and create memorable experiences.

Top 5 Recruitment Marketing Priorities for 2019 (Plus, Resources to Turn Your Priorities into Action!)

Rally Recruitment Marketing

The start of a new year brings new hiring goals, a new Recruitment Marketing budget and a fresh outlook on all the ways we aspire to move our talent acquisition strategies (and our own careers) forward. It means we need to remain scrappy, agile and creative, and—above all else—ultra-focused to achieve our Recruitment Marketing strategies! To help you shape your focus for 2019, I’m sharing the top 5 priorities for Recruitment Marketing this year.

Talemetry Joins SAP® PartnerEdge® Program to Enhance Results-Driven Recruitment Marketing Capabilities for Enterprise Organizations

Talemetry

May 27, 2020 – Talemetry , a leading enterprise recruitment marketing platform, today announces it has joined the SAP® PartnerEdge® program. Talemetry is designed to make recruiting organizations and talent acquisition professionals more successful.

SAP 164

Writing For The 8 Second Attention Span: Recruitment Marketing Toilet Talk

Fistful of Talent

Toilet Talk: Most People Read Your Recruitment Marketing On The John. With that said, it’s probably safe to assume that at some point candidates have read your recruitment marketing on the toilet. In 2018, that number actually went down to 8 seconds. So, if you have 8 seconds–how are you going to change your recruitment marketing to stand out? Create a unique recruiting voice.

Weekly Roundup: Top Headlines in Talent Acquisition, March 9, 2018

ConveyIQ

This week we celebrated International Women’s Day with insights from a makeup mogul, learned how to get hired at Microsoft and got a glimpse of the imagery trends for 2018! Undercover Recruiter. Top Creative Trends to Inspire Recruitment Marketers. She shares the major trends in video, photography, imagery and more for 2018. Recruitment marketers can use this information to better attract candidates and create memorable experiences.

State of Recruitment Marketing 2018: 5 Key Takeaways

Beamery

We surveyed over 550 companies, collecting information from sourcers, recruiters and C-level executives for our annual State of Recruitment Marketing report. Their answers gave us some surprising – and not-so-surprising – insights into how companies intend to approach this function in 2018. Download the State of Recruitment Marketing Report 2018. Recruitment Marketing is a priority. Exciting times for hiring!

What is the Number One Benefit of Recruitment Marketing?

Undercover Recruiter

While there may be many benefits to recruitment marketing, our panel of esteemed experts have told us what they think is their number one. What is the Number One Benefit of Recruitment Marketing? Undercover Recruiter - Recruiting & Talent Acquisition Blog. Employer Recruiting benefit candidates Hiring recruitment marketing URPanel

Who’s on Talent Acquisition Santa’s “Nice” List?

Yello

The Inbound Recruitment Marketing Good Boy. This good boy is staying on top of his inbound recruitment marketing game by making great content to share with candidates in the company’s talent pipeline. Rather than spending all day on phone screens, this good girl is using video interview software to move candidates through the hiring process quickly. The Veteran Hiring Program Good Boy. The Talent Acquisition Tech Stack Good Boy.

Talemetry Joins SAP® PartnerEdge® Program to Enhance Results-Driven Recruitment Marketing Capabilities for Enterprise Organizations

Talemetry

May 27, 2020 – Talemetry , a leading enterprise recruitment marketing platform, today announces it has joined the SAP® PartnerEdge® program. Talemetry is designed to make recruiting organizations and talent acquisition professionals more successful.

SAP 130

5 Questions to Ask About Your Talent Acquisition Strategy

Yello

Every company strives to hire the best and the brightest. But thanks to a booming economy with record low unemployment, today’s hiring market is driven by the candidates themselves, making it critical for your organization to find ways of enticing top talent into joining your team. What is talent acquisition? Is your talent acquisition strategy sound? To attract talent, your company needs to be attractive. Talent Acquisition

How Should You Measure ROI on Recruitment Marketing?

Undercover Recruiter

It’s no different for recruitment marketing. How Should You Measure ROI on Recruitment Marketing? Undercover Recruiter - Recruiting & Talent Acquisition Blog. Employer Recruiting application campaigns hire recruitment funnels recruitment marketing ROI URPanelLike most things in life, there’s no point in doing something if you’re not going to get anything out of it.

WEBINAR: How to Hire When Unemployment is at Historic Lows

Fistful of Talent

Gather ‘round talent buffs and let me tell you a story – of a time not so long ago in a land not so far away. That’s right, in April 2018 the unemployment numbers dropped to 3.9% But have no fear – Fistful of Talent and Canvas have put me on the case to help organizations refresh their TA approaches during our WEBINAR, Help! We Can’t Hire Anyone! How to Hire When Unemployment is at Historic Lows (Click to register), on October 9th at 12 PM ET.

ATS 102

Candid Chat with Tim Sackett About Your “Talent Acquisition Stack”

Ongig

Last Friday I chatted with the always-colorful talent acquisition analyst Tim Sackett. He had sent me a PDF of his “Talent Stack” (software for ATS’s, recruitment marketing and recruitment operations). Tim’s got a new book coming out and he’s thinking hard about talent acquisition software. You can also download a free copy of the PDF with 100+ recruiting software solutions here.

How to Tell the Difference Between Employer Branding and Recruitment Marketing

SmartRecruiters

Both concepts are candidate-facing, but your company won’t reach top talent unless you integrate them with your overall TA strategy. In response, businesses are moving away from traditional methods of candidate attraction (public job boards, cold outreach) in favor of more employer brand-focused efforts that target talent before they apply. It’s important to note that employer branding serves as the foundation upon which an effective recruitment marketing strategy can be built.

The Ultimate Inbound Recruitment Marketing Guide

Yello

03/08/2017 // TALENT TRENDS. Instead of chasing candidates and scrambling to fill requisitions, imagine having a steady influx of top talent, eager to work at your company. Take a page out of your marketing colleagues’ playbook and apply the principles of inbound marketing to your recruiting efforts, to build the candidate pipeline your talent acquisition team needs to quickly fill open roles. Understanding the recruiting funnel.

Recruitment Marketing: What are you Measuring ?

Beamery

We keep saying that the old recruiting metrics don’t work for the new recruiting world. Specifically, traditional metrics are not enough to measure recruitment marketing performance, and help companies use their resources in the most efficient way to build an employer brand and attract the best candidates. Recruitment marketing is an acknowledged priority for most talent acquisition teams. New possibilities with marketing specific metrics.

4 Actionable Takeaways from the Rally Content Workshop

Rally Recruitment Marketing

sponsored and hosted the inaugural Rally Recruitment Marketing Content Workshop in Washington, D.C. Lori Sylvia , Rally’s Founder & CEO, led the workshop and our own Lauryn Sargent presented to the room of Talent Acquisition, Recruitment Marketing, and Employment Brand professionals. For our internal sales search, we can use these four categories to tag every piece of Recruitment Marketing content. sales hire.

“Sales” Is A Bad Word To Use In Talent Acquisition!

Media Staffing Network

So, why do I suggest not using it in recruitment marketing? In radio, it has been standard to bring in a new hire and offer them a 90-day plan to basically sink or swim, which we now recognize as a major waste of time and money. They don’t often understand all the research, marketing, relationship building, and creativity used to be successful in sales. So, is this a marketing issue, a compensation issue, or an education issue that radio stations are facing?

Top 7 Ways to Attract Candidates to Your Hard-to-Fill Roles

Rally Recruitment Marketing

We all have roles at our organizations that are particularly hard to fill, either because they’re niche or competitive positions or because they’re located in tough hiring markets. While our webinar experts focus on hard-to-fill roles in the healthcare space, their strategies and tactics for recruiting for competitive roles can be borrowed to boost your hiring results in any industry. . Kelly Piccininni, Talent Acquisition Manager.

2019 Talent Acquisition Year in Review

Recruiting Blogs

Guest Shannon Pritchett from CareerXroads and I talk about the most influential technology to hit talent acquisition in 2019. Google for jobs, obviously has taken off a lot better than Google for Hire, but there actually closing down Google Hire, some time in Q1, I think right.

How to Build up a Gender Diverse Pipeline Through the Grace Hopper Celebration

Rally Recruitment Marketing

During my time at Pandora , and now in my role as Employer Brand and Recruitment Marketing Manager at Squarespace , Grace Hopper has always been a big part of our strategy – including experiential marketing on-site and digital/social marketing before, during, and after the event. So, how does GHC help organizations recruit women in tech? We pulled from interns, full-time employees, recruiters, and folks on our Diversity & Inclusion team.

Webinar Q&A: Hard-to-Fill Roles, Fulfilled!

Rally Recruitment Marketing

Kelly Piccininni, Talent Acquisition Manager. Kelly is responsible for recruitment, retention and employer branding at Northside Hospital , where she manages a team of 40. Social Recruiting & Content . Do you use Pinterest or Instagram for recruiting? Pinterest can be great, but it can be labor intensive to start and maintain, with potentially very little measurable hiring benefits. Who takes the lead on social recruiting at your organization?