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3 Trends that will Impact Recruitment Advertising in 2021

Rally Recruitment Marketing

We sat down with Chris Forman, the CEO and Founder of Appcast, to understand the latest trends in recruitment advertising and what you can expect in 2021. When advertising in these places, higher competition doesn’t just mean paying more for your clicks, it also means paying more for your ad placements.

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Take Our Survey: Paid Social Media Advertising in Recruitment

Rally Recruitment Marketing

Marketers spend hundreds of billions of dollars on digital advertising each year, with social media platforms taking a huge share of the revenue. The largest by far is Facebook, which generated $70 billion from ads in 2019. Would you please tell us Yes or No, do you use paid social media advertising in recruitment?

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4 Ways to Improve Your Job Advertising Strategy

Rally Recruitment Marketing

but ultimately if you don’t have a strong job advertising strategy you’re missing out on a key piece of the puzzle. In other words, if you don’t have a strong strategy in place for advertising your jobs and opportunities to candidates through different media channels, then candidates won’t be able to find you. Why is this?

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Why Programmatic Advertising is the Next Frontier in Recruitment Marketing: RallyFwd Sneak Peek

Rally Recruitment Marketing

Programmatic advertising is an incredibly powerful tool for Recruitment Marketers to leverage to get in front of their candidates. Programmatic is an example of the type of small effort, big impact strategy that you can action on to make sure 2019 is a success for your team! How did your team solve for this challenge?

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Evolution of Recruiting Tools

Speaker: Kristin Miller, Director of Recruiting, Corus360 & Christina Brickers, Lead Technical Resource Specialist, Corus360

Gone are the days of putting job advertisements in newspapers or receiving resumes through the fax machine. May 9, 2019 12.30 Talent acquisition is evolving. With the advancement of technology, each aspect in the candidate journey is becoming automated. Strengthen your candidate experience by automating recruiting processes.

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5 Data Points that Prove Recruitment Marketing is Growing

Rally Recruitment Marketing

Advertising: Recruitment advertising, job boards and events. In the specific categories of Advertising, Services and Technology, the median budget is $382,700, which is an 81% increase over our first survey conducted in 2019! . Leaders are recognizing that Recruitment Marketing is more than just job advertising.

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Top 5 Takeaways from the Appcast 2021 Recruitment Marketing Benchmark Report

Rally Recruitment Marketing

In an uncertain labor market, it’s crucial to understand your recruitment advertising performance so that you can optimize your budget, improve return on investment (ROI) and attract qualified talent. in comparison to 2019, and by 12.9% decrease in desktop in comparison to 2019. in comparison to 2019.

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Using AI to Enhance the Candidate and Employee Experience

Speaker: Jeanne Meister, Founding Partner, Future Workplace

Artificial Intelligence (AI) is penetrating every major industry from healthcare to advertising, transportation, finance, law, and education. October 23, 2019 11:00 AM PDT, 2:00 PM EDT, 7:00 PM BST