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3 Trends that will Impact Recruitment Advertising in 2021

Rally Recruitment Marketing

We sat down with Chris Forman, the CEO and Founder of Appcast, to understand the latest trends in recruitment advertising and what you can expect in 2021. Trend #1: Unprecedented economic growth will increase cost per applicant. Trend #2: Optimized mobile applications are a competitive advantage.

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3 Trends in Employer Branding and Job Advertising Strategy

Rally Recruitment Marketing

At Rally, we’ve observed this first-hand: In the past, most Recruitment Marketing teams have kept their employer brand and job advertising strategies separate. When companies plan out a media strategy with an integrated employer brand and job advertising lens, they can see the bigger picture and optimize their overall campaign results.

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Recruitment Advertising Tips and Trends for 2021

Recruitics

New trends have become imperative to recruitment marketing strategies, and it’s important to keep up with the ever changing market. Here are some of the new trends on the horizon and what companies should be looking out for. There have been many shifts in the recruitment marketing landscape within the last year.

Trends 247
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How to Use Programmatic Job Advertising to Drive 400% More Quality Applications

Rally Recruitment Marketing

The impact of switching to programmatic job advertising. Before making the switch to programmatic job advertising in September 2021, due to the current state of the labor market, Jim found himself progressively spending more time and money to get fewer applicants that were less qualified. 4x as many applications.

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4 Ways to Improve Your Job Advertising Strategy

Rally Recruitment Marketing

but ultimately if you don’t have a strong job advertising strategy you’re missing out on a key piece of the puzzle. In other words, if you don’t have a strong strategy in place for advertising your jobs and opportunities to candidates through different media channels, then candidates won’t be able to find you. Why is this?

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Your Guide to Programmatic Advertising: Everything You’ve Wanted to Know

PandoLogic

Programmatic Recruitment Advertising Guide Imagine a world where recruitment technology takes the wheel, steering your job ads to the perfect candidates! Welcome to programmatic recruitment advertising – the savvy way of buying, placing, and optimizing job ads through big data, targeted promotions, real-time bidding, and campaign finesse.

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Recruitment Advertising: Attracting Gen X, Millennial, and Gen Z Talent

Recruitics

A number of factors have played into this dynamic, including the impact of the COVID-19 pandemic, the rising popularity of remote work , changing societal values and attitudes, technology that gives job seekers many more options to choose from, and a trend toward vetting potential employers more judiciously, just to name a few.