article thumbnail

B2B Versus B2C Marketing for Staffing Firms

The Staffing Stream

Let’s start with a general rule – marketing is either B2B (business-to-business) or B2C (business-to-consumer). B2C Marketing. B2C buyers favor brief overviews of what is being offered and easy-to-understand value propositions to help them make decisions. Staffing Industry Marketing – B2B, B2C, or Both?

B2C 111
article thumbnail

“Why” Should Always Come Before “What”

The Staffing Stream

Candidates have suddenly become “consumers,” given all the choices they now have, which means that a B2C marketing model is the appropriate way to reach and engage them. B2C, on the other hand, is business communications to consumers. B2B is business marketing directed to other businesses. Get your team together.

B2C 82
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Healthcare Recruiting Tips to Help You Build a Stellar Team

4 Corner Resources Staffing Blog

9 Healthcare Recruiting Tips to Attract Talent Employ creative sourcing methods Some call the healthcare staffing shortage an outright crisis. Referrals remain strong as employers’ top source for candidates; ensure you’re making it worthwhile for your staff to participate. Finally, step up your employee referral program.

article thumbnail

How to find Inside Sales Managers with Boolean search strings

Workable

This sourcing method helps you find qualified candidates to strengthen your talent pipeline. When sourcing EU candidates, please refer to guidance on using social media for recruiting and collecting candidate information as per the General Data Protection Regulation, or GDPR. Have B2C experience.

B2C 48
article thumbnail

Recruitment Marketing – Social Media Stats that will drive your strategy in 2020

NPA Worldwide

source Hootsuite ). source Ofcom: Online Nation ). source Statista ). source Smart Insights ). source Oberlo ). As a platform it is responsible for 80% of B2B leads from social media (source 99firms ). billion active users and is the world’s third most visited website after Google and YouTube. YouTube.

article thumbnail

B2B Intent Data: What it Is, and How to Best Use It

Lusha

For B2C customers intent is shown shortly before they’re ready to purchase, because most consumers don’t wait half a year to buy something. Data from related sources will become relatively limited, meaning that salespeople will need to rely on a wider range of methods to find leads. An important part of buyer intent data is timing.

B2B 52
article thumbnail

The Best Times to Post on Social Media (Infographic)

Social Talent

Quicksprout have scoured various research studies conducted by several social media authorities and put together this pocket-sized infographic to help you get your content to the right people, in the right place and at the right time: Source: Quicksprout.com. Weekend for B2C. Best Time to Post -> 1pm for the most shares.