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The 5 Key Benefits of A Strong Employer Brand


Establishing an employer brand that you and your staff are proud of should be a priority for every company, big or small, because it will set you apart from your competitors. . What is Employer Branding? . Your employer brand is essentially how your company is perceived by others, including your current employees. Here are the five key benefits of creating a strong employer brand.

The truth about great employer brands (that everyone seems to miss)

Social Talent

Employer brands. Cash, conmen and coffee: the changing face of employer brands. The way I see it, employer brands have been on a bit of a journey. Back in the day, all that really mattered was compensation. Health benefits.


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7 careers page best practices to boost your employer brand


Careers page best practices for your employer brand. As an HR professional and employer, that’s why you need to double down on your careers page best practices. Include details about benefits and perks. Keep a consistent brand and message.

7 careers page best practices to boost your employer brand


Careers page best practices for your employer brand. As an HR professional and employer, that’s why you need to double down on your careers page best practices. Include details about benefits and perks. Keep a consistent brand and message.

How to Use Company Reviews to Enhance Your Employer Brand


For example, would you prefer to join a company with a bad reputation among its employers? Of course not, you would look for companies that learn what their workforce wants and give it to them. Monetary incentives are not the deciding factor now; as a recent Gallup survey showed , 87 percent of Millennial employees valued self-development on the job as high as the compensation. What are Employees looking for in Employers? Employer Branding and Company Reviews.

5 Employer Brand Steps for the Everyday Recruiter

NextWave Hire

Guest blog post by Christina Spadaro, Employer Brand Manager at Workhuman. In the Workhuman 2019 International Employee Survey Report , meaningful work landed as the #1 most important factor – beating out compensation and perks. Today’s workforce cares more about your organization’s mission, culture, and purpose than ever before – making a strong employer brand a key ingredient to attracting the right talent. . Employer Branding

Candidate Experience: A Crash Course for Modern Recruiters


Due to an unprecedented demand for more foundational candidate experience content, we’ve created the first-ever candidate experience crash course. Candidate experience refers to how job seekers perceive and react to employers’ sourcing, recruiting, interviewing, hiring, and onboarding processes. Some employers have gone so far as to appoint professionals to lead the charge on measuring and improving candidate experience. career sites and employer branding content, and more.

Employee benefits: A guide on common and best benefits


Employee benefits have become an essential part of any competitive compensation package. From law-mandated insurance to free snacks, benefits and perks can play a big role in talent attraction and employee retention. Before we get into the nitty-gritty of employee benefits (or fringe benefits), let’s define the term: Employee benefits are any kind of tangible or intangible compensation given to employees apart from base wages or base salaries.

Beyond Glassdoor: How Employer Brand Surveys Complement Third Party Review Sites

Change State Blog

Third party employer review sites like Glassdoor have experienced explosive growth in recent years, and for good reason. They provide valuable forums for employees to share honest (and anonymous) feedback, and give organizations a candid, high-level “scorecards” of their performance as employers. employer)? By sourcing respondents from reputable third-party panels, we provide a more holistic view of what the universe of prospective talent thinks of your employer brand.

What Orange Juice Can Teach Us About Validating Employer Brand Value Propositions

Change State Blog

If you’ve been a part of defining or redefining your organization’s employer brand value proposition (aka EVP, aka EBVP) you know how big of an undertaking it can be. Brand audits. By the time the final EVP is unveiled, many employer brand teams feel a mix of elation and exhaustion. They’re excited to share their new employer brand messages with the world, and quite frankly, relieved to have a giant monkey off their backs.

10 Ways to Draw Interest in a Lame Job + 50 Benefits People Love


I present quite a lot on how to get people interested in jobs , more commonly known as employer branding. Maybe it pays peanuts, perhaps there are no real benefits. It might even be a job people would rather not do (like work) but every audience member in every city is no doubt thinking, as I break down candidate personas, employer branding campaigns and editorial calendars for recruitment marketing: Sure but this won’t work for MY JOBS.

The Rationale and ROI of Company Reviews for Employer Branding

Recruiting Blogs

Before you panic about negative online company reviews, or invest lots of time and money into polishing your online reputation as employer, here is what impact online company reviews really have and why a less than stellar reputation may not be a huge deal. Of the subcategories for ratings, it was most important for a company to have a good compensation and benefits score, with 30% of job seekers surveyed ranking that as the most crucial subcategory for a positive rating.

Cash Is King: How (And When) To Have That Compensation Conversation.

Recruiting Daily

The caveat for all these things, of course, is caveat emptor. Of course, finding for a job starts out with the assumption of frustration and futility, and only occasionally turns out OK, quite the opposite of both marriage and mortgages. What makes it even more painful, of course, is that those offers almost always come in well under what you, the candidate, were expecting. Cold, Cold Heart: What “Career Coaches” Don’t Get About Compensation.

How to Communicate Compensation to Improve Employee Engagement 


Creating a compensation plan that rewards top employees is an excellent way to drive performance. It shows your most committed, dedicated team members that they are valued and appreciated, and that as long as their hard work and commitment continues, they will be fairly compensated. Otherwise, they won’t know about it, and you’ll miss out on driving engagement, improving retention, and other benefits. This seems a bit obvious: of course employees know what they are paid!

4 SMB Recruiting Best Practices for 2017


Talent leaders want to focus on branding. But recruiters identified “employer branding” as the top area in which they would like to invest more. Employer brand messaging should focus on culture and career growth. Here are four tips to get started: Focus on your brand. However, most SMBs only spend a small portion of their budgets on branding. Use your website and social media to promote your brand. 2017 is just around the corner.

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DIY Hiring – The Top 4 Benefits of Full Cycle Recruiting


Let’s find out what it is and why you can benefit from it, no matter your industry or the role you’re hiring for. The benefits of full cycle recruiting. Also, you build a connection with the candidate, making it easier to negotiate things like compensation and benefits later on.

50 Great Employee Benefits You Didn’t Know You’re Offering


but marketing your great employee benefits is key. You’re probably thinking: But we can’t afford fancy benefits. This list isn’t about those expensive employee benefits packages. Instead, we’re focusing on the perks and benefits that you didn’t know your employees love and candidates dream about. Candidates love these 50 benefits! This one area can actually create a benefit while costing you nothing.

Ace tech recruiting: advice from recruiters and candidates


This way, you’re establishing a relationship with candidates – effectively, building your brand in their eyes – and, when the right thing comes up, or when they’re looking for a job opportunity, they’ll be more receptive when they hear from you. Market your employer brand.

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The Startup Hiring Guide: Hiring for rapid growth from 5 to 50


We’ve spent the time to curate the best thinking on everything from employer branding and headhunting to the interview process. Building an attractive company: Employer branding. Workplace benefits and compensation. Workplace benefits and compensation.

Top 100 HR and Recruitment Blogs [by Organic Traffic with Top 3 Articles Each]


Ongig, of course, has its own recruiting blog — you’re reading it right now! This includes general HR blogs, recruiting blogs, talent acquisition blogs, employer branding blogs and more. Benefits. Employer Branding. Employer Branding.

What Is An Employee Value Proposition (And Why Do You Need One)?


When it comes to promoting the benefits of a company to the external workforce, we usually bring up words like employer brand or recruitment marketing. But there are other aspects to the picture, of course. Recruitment Employer Brand

Attracting Candidates: It’s Not All About the Benjamins

Phenom People

Compensation isn’t the only thing that candidates are evaluating as they search for new opportunities in the market. Of course, excellent health benefits and vacation time can go a long way. However, it’s important to keep in mind that today’s candidates want more, and they deserve more from prospective employers. Employer Brand hiring recruiting retention

Hiring? Planning layoffs? Struggling with remote transition? Help awaits. Plus a bit of needed humor + active HR & Talent jobs.


And that, of course, makes everything worse. Director of Compensation & Benefits (MN) – Renaissance. Benefits/Payroll Admin (Kansan CIty) – BetterDoctor. Compensation & Benefits Analyst (Remote) – Kraken Exchange.

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Perks have lost their luster? No kidding!


There’s a better way to shine as an employer. That’s not to say workers no longer value compensation, benefits, and the extra things that employers offer and do for their workforce; it’s just that often the rewards being offered aren’t meaningful to workers and organizations aren’t seeing enough return on their investment—no boost in worker engagement or retention, nor upticks in their employment brand.

Why Women Aren’t Applying to Your Jobs

Glassdoor for Employers

So what’s preventing employers from doing so, and how can they change course? So in 2013, the company revamped its brand. When developing your marketing and employer brand collateral, consider how these reflect on your workplace culture. Negotiating compensation. Employers have the power to take negotiation off the table for everyone. Family leave benefits. Employer Branding adobe Engineers Hiring Jobs netflix women in tech

The 5 Best Ways To Create A Successful LinkedIn Company Page (And Showcase Your EVP)


When it comes to Employer Branding, there’s no question or doubt that a LinkedIn Company page is one of the best ways to show candidates what your organization is really about. An even more interesting statistic is that employers with strong brands save up to 18% on the cost of Employer Branding per year, so the companies that are doing it well are certainly reaping the financial benefits. Compensation. Employer Branding

REPORT: How Radical Transparency Is Transforming Job Search and Talent Attraction


But it has also changed how employers hire. A whole discipline of employer branding has emerged in HR; people working in this field seek to attract and retain talent by telling their companies’ stories and using an array of methods and solutions to proactively communicate the story of what it’s like to work for them. The stability of the company was a clear winner (47%), followed by insights around benefits and perks, flexibility and salary ranges for relevant roles (45%).

How To Stop Sabotaging Your Recruiting Events.

Recruiting Daily

Job seekers today have a choice, and becoming the employer of choice more candidates choose means choosing to go beyond compensation, offering the insights and information top talent is looking for when looking for what’s next in their careers. When candidates can connect to your company’s character and culture, then you don’t need to compete on compensation to win hearts, minds and accepted offers.

5 Keys To Creating Compelling Candidate Communications (Without Boring Them To Death)

Recruiting Daily

Let’s say, just for fun, that I was about to release a product marketed as “the world’s biggest wine glass,” but at no point in talking about the features and benefits inherent to having the world’s biggest wine glass do I mention how big that wine glass actually is. Glassdoor went straight to the source to ask job seekers directly what, exactly, they’re looking for when shopping for a new career – and what keeps them from actually buying into an employer brand or job opportunity.

Silicon Valley: The Recruiting Technology Problem No One Is Talking About.

Recruiting Daily

So if you’re paying under market, or your total comp package just isn’t competitive, than isn’t a damn thing in the world that a recruiter or candidate can do, culture fit or employer brand be damned. It can be the most powerful and obvious sign of a company’s commitment to staying on the cutting edge or the most obvious manifestation of a company culture, particularly given the inevitable “innovation” their employer brand inevitably champions.

HR Best Practices for 2020 – a must-see list!


Did you know that 83% of employers believe attracting and retaining talent is a growing challenge? Or that 93% of employees say they’re more likely to stay at an organization with an empathetic employer. Employee Benefits and Incentives. Compensation.

Employee Value Proposition (EVP): What does it all mean?

Social Talent

Officially, Employee Value Proposition (EVP) is the salary, compensation and benefits that the employer pays to an employee in return for the skills, capabilities and experiences they bring to the organisation. Compensation. Benefits. Supplementary compensation; 2.

A Quick Q&A on Recruitment Marketing

Brandon Hall

The second was at a far more intimate event put together by my friend Craig Fisher at SXSW – TalentNet Interactive, where I joined Crystal Miller and Carrie Corbin to talk about employer brand management. Our research in recruitment marketing underlines the role EVP plays in building a compelling and unique employer brand. In short, an organization’s ability to offer a strong EVP is an indication of its viability as an employer of choice.

6 Free Resources for New HR Professionals


Learn HR best practices through free online training courses. HR Daily Advisor’s data-driven guides, reports and whitepapers cover best practices and topics including compensation, benefits and strategy.

Don’t Speak: Why It’s Time To Finally Shut Up About Employee Engagement, Already.

Recruiting Daily

Inherently, we know that an engaged workforce is more satisfied in their jobs and tend to be happier, more productive and stick around for longer tenures and lower pay, a pretty compelling business case for justifying the significant chunk of change we spend on employee engagement initiatives – Bersin by Deloitte estimates employers spend approximately $720 million on employee engagement improvement annually. Of course, none of that helped Yahoo!

How to Make Your Retail Automotive Roles Attractive to Other Industries


Offer Competitive Compensation. This is a no-brainer — attracting top talent requires competitive compensation packages with benefits, pay, and time off. There’s a stigma associated with working in the retail automotive industry that affects who and how you hire.

Writing Your Certified Nursing Assistant Job Descriptions


Touch on your company culture and employer brand , share that you have career growth opportunities, and note any recent awards. Benefits: . Base + bonus compensation. Any other benefits that your agency may offer to employees. Completion of a state-approved CNA certification training course. Attracting certified nursing assistants (CNA) to your home care agency or long-term care facility can be challenging.

These 5 Things Make Candidates Oooohhhhh!

Social Talent

Amazing Employer Branding. Great employer branding starts from within. Current employees make the business what it is and it’s the best place to seek inspiration when crafting a powerful employer brand. This will help you build your employer branding blueprint. Compensation (rewards and bonuses). Benefits: Supplementary Compensation. Find all this and more in our Recruiter Academy courses!

13 HR Nightmares to Avoid This Halloween

Achievers - Recruiting

United States employers lose between $450 and $550 billion every year due to employee disengagement. . Of course, the idea of manually collecting and analyzing employee feedback is alarming, but there is no need to fear. Haunted by a negative employer brand .

Know How: Create Job Descriptions to Hire Top-Tier Talents

Pragna Technologies

Most job descriptions usually contain details about the job role, location of the company, and compensation. 80% of HR leaders vouch that employer branding plays a vital role in attracting talents. Of course, every job description contains this part.