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Stop Bragging About Your Employer Brand

Rally Recruitment Marketing

That strategy is your employer brand. However, even with best of intentions, there’s a very clear and present danger of failing to fully capitalize on the opportunities a newly refreshed employer brand and EVPs can bring. Candidate Experience Employer Branding

Employer Branding Strategy: Why You Need One

Rally Recruitment Marketing

And while it can be hard to have full control over this reputation, you can better frame the narrative by creating an employer branding strategy. . What exactly is employer branding? It’s your reputation as a potential employer coupled with the promise you make — otherwise known as your employer value proposition (EVP) — to candidates and employees. Even if you haven’t actively created a strategy for it, you already have an employer brand!

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The 5 Key Benefits of A Strong Employer Brand

Hireology

Establishing an employer brand that you and your staff are proud of should be a priority for every company, big or small, because it will set you apart from your competitors. . What is Employer Branding? . Your employer brand is essentially how your company is perceived by others, including your current employees. Here are the five key benefits of creating a strong employer brand. Raise Retention.

How to Use Company Reviews to Enhance Your Employer Brand

CakeHR

For example, would you prefer to join a company with a bad reputation among its employers? Of course not, you would look for companies that learn what their workforce wants and give it to them. In this guide, I’m going to show how you can use company reviews to create and maintain an excellent employer brand. What are Employees looking for in Employers? A number of important factors affect employer branding. Higher retention rates.

The 5 Pillars of Employer Branding

Glassdoor for Employers

In my role as a Content Marketing Manager at Glassdoor, I was tasked with creating an asset to help recruiters and marketers alike develop a compelling employer brand. We not only help employees find companies they love by publishing reviews and salary information from people “on the inside,” but we also help employers join the conversation and highlight the benefits of working at their companies. So this is where the idea was born for Employer Branding For Dummies®.

5 Employer Brand Steps for the Everyday Recruiter

NextWave Hire

Guest blog post by Christina Spadaro, Employer Brand Manager at Workhuman. Today’s workforce cares more about your organization’s mission, culture, and purpose than ever before – making a strong employer brand a key ingredient to attracting the right talent. . The tricky thing about building a strong employer brand is that it’s a long game that does require strategy and effort. Your EVP communicates what sets you apart from other employers.

5 Key Ways You Can Future-Proof Your Employer Brand

MightyRecruiter

Building and protecting your brand should be a priority for every business, and this extends far beyond the advertising, logo design, and social media that most businesses immediately think of when brand is mentioned. These represent what is called corporate brand. But all too often companies forget the other half of brandingemployer branding, which is the way employees and jobseekers feel about working at your organization.

Talent and HR News Update: Employer Brand and Employee Engagement

exaqueo

Here at exaqueo, we believe that a strategic employer brand is pulled across the entire employee lifecycle, from pre-hire to alumnus. The employer brand not only impacts talent attraction, but influences employee engagement and retention, too. 2) Employers Go Further to Hold Onto Employees from Bloomberg BNA Employers will need to work harder to retain top employees as the labor market tightens, consultants say.

5 Key Ways You Can Future-Proof Your Employer Brand

MightyRecruiter

Building and protecting your brand should be a priority for every business, and this extends far beyond the advertising, logo design, and social media that most businesses immediately think of when brand is mentioned. These represent what is called corporate brand. But all too often companies forget the other half of brandingemployer branding, which is the way employees and jobseekers feel about working at your organization.

Employee benefits: A guide on common and best benefits

Workable

Employee benefits have become an essential part of any competitive compensation package. From law-mandated insurance to free snacks, benefits and perks can play a big role in talent attraction and employee retention. Before we get into the nitty-gritty of employee benefits (or fringe benefits), let’s define the term: Employee benefits are any kind of tangible or intangible compensation given to employees apart from base wages or base salaries.

Employer Branding: Everything you need to know

Recruiting Blogs

Employer branding has grown in significance due to changes in job seeker behavior, and increased competition in the war for talent. Because the amount of research has increased so much in the past few years, employer branding strategy has become more and more important within your company’s overall recruitment process. It’s worth noting that employer branding is really geared towards the top tier of talent. Employer brand defined.

SEC to Require Talent Metrics Reporting: What’s Your Talent Story?

Survale

To this end the SEC has issued a new rule requiring organizations to report any material HCM metrics regarding employee attraction, development, retention, diversity and inclusion, engagement, employee satisfaction, and health and safety. Or benefits satisfaction to retention.

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Benefits Your Employees Actually Want: Why PayScale Has the Happiest Employees in Seattle

SmartRecruiters

Sometimes it’s hard to discern which benefits are trendy and which will actually improve employee quality of life. All our benefits are designed to benefit people as people, not people as workers.”. Almost more interesting than the benefits they keep are the ones they leave out – and why! We try to focus on what will actually move the needle in terms of retention and quality of life.

4 best tech recruitment and employee retention strategies

Devskiller

Recruitment and employee retention is a key challenge for most tech HR professionals. Employee retention is a challenge in tech. In other words, this makes employee retention really difficult. Unfortunately for you, almost three-fourths of already employed developers are interested in hearing about new job opportunities. Besides innovating your recruitment process, you also have to implement effective employee retention strategies.

5 Employee Retention Strategies That Work

The Execu|Search Group

As a result, it’s important that employers implement effective employee retention strategies to help their top talent feel engaged and happy with their work. While you can’t prevent every star employee from leaving, there are many elements of retention that are in your control. While looking at your competitors and their efforts to increase employee retention may help, the most beneficial thing you can do is listen to and be attentive to your employees’ needs.

5 Employee Retention Strategies That Work

The Execu|Search Group

As a result, it’s important that employers implement effective employee retention strategies to help their top talent feel engaged and happy with their work. While you can’t prevent every star employee from leaving, there are many elements of retention that are in your control. While looking at your competitors and their efforts to increase employee retention may help, the most beneficial thing you can do is listen to and be attentive to your employees’ needs.

4 SMB Recruiting Best Practices for 2017

JazzHR

They will look at retention, hiring manager satisfaction, and time-to-fill to measure success. Talent leaders want to focus on branding. But recruiters identified “employer branding” as the top area in which they would like to invest more. Employer brand messaging should focus on culture and career growth. Here are four tips to get started: Focus on your brand. However, most SMBs only spend a small portion of their budgets on branding.

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Attracting Candidates: It’s Not All About the Benjamins

Phenom People

Of course, excellent health benefits and vacation time can go a long way. However, it’s important to keep in mind that today’s candidates want more, and they deserve more from prospective employers. Employer Brand hiring recruiting retentionCompensation isn’t the only thing that candidates are evaluating as they search for new opportunities in the market.

Exiting Employees: Gone Today, Here Tomorrow

SmartSearch

In a 2016 article published on SHRM.org, Stay in Touch with Former Employees; One Could Be Your Next Hire the author describes some of the dos and don’ts as to what companies can and should do to protect their brand image when employees leave an organization and further why there is value in keeping a line of communication open… in some instances. At a higher level comes the perception of the employment value proposition and then a black mark against your employer brand.

The Startup Hiring Guide: Hiring for rapid growth from 5 to 50

Workable

We’ve spent the time to curate the best thinking on everything from employer branding and headhunting to the interview process. Building an attractive company: Employer branding. Workplace benefits and compensation. Building an attractive company: employer branding.

Culture comes first!

Teamtailor

The voting options available were salary, culture, perks and benefits and company vision. Of course, salary and perks are still very important, but candidates are not simply looking to land a job with the highest bidder. Retention and engagement.

Top 100 HR and Recruitment Blogs [by Organic Traffic with Top 3 Articles Each]

Ongig

Ongig, of course, has its own recruiting blog — you’re reading it right now! This includes general HR blogs, recruiting blogs, talent acquisition blogs, employer branding blogs and more. Benefits. Employer Branding. Employer Branding.

Evolution of a company retreat: from product updates to breaking bread

Workable

That, of course, was an easy thing to plan for. As the summit and its purpose grew and evolved, Nikos recognized other benefits to organizing a regular company retreat. “We Studies have actually found that there’s a significant health benefit to having some free time throughout the day on a regular basis, particularly when a strong message is sent out that people are permitted and encouraged to have that free time (which calls in the importance of clear company messaging).

Diversity is Critical in Healthcare — How Jobvite Can Help You Get There

Jobvite

Employment in healthcare is projected to grow 15% through 2029 — much faster than the average for all occupations. The benefits of diversity in healthcare . A diverse healthcare workforce brings countless benefits for employers, staff, and patients, including: .

Balancing Act: How to Prioritize Your Client’s Brand With Your Own

The Staffing Stream

How important is it for staffing firms to understand and promote a client’s brand when it comes to recruiting efforts? And more importantly, for contract hires, how do you prioritize a client’s brand alongside your own? The Powerful Role You Play in Employer Branding.

Steal This One Idea from College Campuses to Improve Employee Retention — and Rejuvenate Your Workforce

Linkedin Talent Blog

The sabbath is, of course, the day of rest every seven days. convenience stores, on the other hand, requires 25 years of employment to get a four-week sabbatical. The Society of Human Resource Management’s 2018 Employee Benefits Report said 15% of U.S. How sabbaticals can benefit employees and companies alike. The benefits for employees are pretty easy to see. A sabbatical program can improve a company’s employer brand and boost retention.

“Why and How People Change Jobs”–and What It Means for Your Recruiting and Retention Strategies

Leoforce

What they found just might help you unlock the secret to perfecting your recruiting and retention strategies. This means that recruiters and HR professionals alike have some work to do concerning employer branding. Plan company outings, offer enticing benefits, create a positive work environment, and you’ll have no trouble retaining your best employees. If your big business offers all the benefits of a small company, your employees will have no reason to leave.

The Thrill is Gone: How To Avoid A Bad Recruiting Breakup.

Recruiting Daily

The launch of Elevated Careers (still in beta) promises to use eHarmony’s proven algorithm to match employers with potential new hires based on stuff like skills, culture and personality fit. Not that they can forget you – every week, your name comes floating through her feed on some social network or internal e-mail asking for a referral or to share a job posting or remind her (along with her 4,000 coworkers) that their benefits acknowledgement form is due Friday.

Silicon Valley: The Recruiting Technology Problem No One Is Talking About.

Recruiting Daily

So if you’re paying under market, or your total comp package just isn’t competitive, than isn’t a damn thing in the world that a recruiter or candidate can do, culture fit or employer brand be damned. It can be the most powerful and obvious sign of a company’s commitment to staying on the cutting edge or the most obvious manifestation of a company culture, particularly given the inevitable “innovation” their employer brand inevitably champions.

BUMPER EDITION: 11 Recruitment News Stories to Kick-Off the New Month – 1st February 2016

Social Talent

But this week, Air New Zealand, recipient of a 2014 ERE Recruiting Excellence Award for the best career website, put a HUGE smile on our faces when they released one of the most stunning employer (or should we now say “employee”) branding videos we’ve EVER seen. Of course, FitFlop hopes to have employees build their career within their company, but Allison said she will help them get jobs elsewhere if there isn’t a clear path for them to pursue with FitFlop.

Employee Advocacy

SmartSearch

Additionally, employee advocacy humanizes your brand. Show employees, directly, how their work is improving customer retention, profitability, or the metric that is most closely related to their position. They will increase your brand engagement with potential new customers and employees, which from a monetary value, can save companies dollars in advertising and marketing promotions. This information is gold to the wise employer. Why Does Culture and Advocacy Matter?

Five Onboarding Tips New Hires Will Thank You For

SmartRecruiters

For new hires, the first few days are hugely important to their future work performance, their job retention, and their overall satisfaction. It’s important to consider your employer branding—if you’re giving new hires the silent treatment between the offer letter and their first day, you’re already sending them the wrong message. A formal performance review will help keep new employees on target, and allow for any course correction early on.

How Do You Bury The Dead in Your Organization?

Fistful of Talent

This is rarely done for the benefit of the departing person, always for the benefit of the organization. Like Moses being stricken the records in Egypt by Pharaoh…it is as if you never existed at all… I am not attempting to be melodramatic – however, aside from death, divorce, or major illness, losing one’s employment is the most shattering of events. Of course, this is limited to resignations and riffs.

The World’s Most Magnetic Employers (And How They Attract Talent)

Jibe

Many companies have turned to creative employer branding campaigns to rebrand themselves as modern organizations. Facebook is the social media icon that feels a constant pressure to hire the most cutting-edge engineers for its ever-expanding brand. Although the product is one of a kind, there are certainly a number of other universal Internet brands that are competing for the same pool of talented engineers. Change is in the air.

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Arrogant Recruiting Approaches No Longer Work, Says RecruitCon 2019 Keynote

Recruiting Daily Advisor

As Professor at Kellogg School of Management, he teaches an MBA course about recruiting. Davis: You know, I’m glad that you brought up Glassdoor because I feel like part of my job should just be yelling at our listeners and at our readers that Glassdoor exists; whether it’s employee motivation, whether it’s engagement, or whether it’s retention, that tool that we can all see affects every one of those. Employer Branding Hiring & Recruiting RecruitCon

Star People: How To Build A World Class Employee Referral Program.

Recruiting Daily

A recent study from job board stalwart CareerBuilder found fully 82% of employers with formalized referral programs consider this to be their best return for their recruiting investment. Another 88% of employers surveyed reported that candidates generated through referrals consistently outranked all other sources of hire when it came to quality of candidate, too. Not a great move for recruiting or retention, really. Statistically speaking, of course.

6 Trends That Will Shape Recruiting in 2020

Linkup

Look to 2020 for other forward-thinking employers to follow. Even if it’s half days or early release on Fridays, this is a notable benefit for many employees that prioritizes work-life balance. Can you update your benefits offering to add more unique features?

HR Best Practices for 2020 – a must-see list!

Devskiller

Did you know that 83% of employers believe attracting and retaining talent is a growing challenge? Or that 93% of employees say they’re more likely to stay at an organization with an empathetic employer. Employee Benefits and Incentives.

3 Proven Tactics to Create a Digital Candidate Experience

Rally Recruitment Marketing

At our virtual fairs, each of our 35 customers’ booths directed candidates to a branded landing page that showcased the company culture and their jobs. We also relied on Sense to tighten up and improve our retention, which, as we all know, is more important than ever right now.

Handling layoffs: The good, the bad, and the ugly

Workable

And when you get to this point, it’s not just about why you got there; what matters is that you’re here now – and you need to carry out the process with as minimal damage to your employee morale and your employer brand as possible. In fact, many employees said that the news came as a surprise to them, because their former employer closed more stores than what was earlier announced. Do you still have a job at BuzzFeed ?

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