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The truth about great employer brands (that everyone seems to miss)

Social Talent

Employer brands. Cash, conmen and coffee: the changing face of employer brands. The way I see it, employer brands have been on a bit of a journey. Health benefits. But that’s where it ended for the employer brand (And still does for a lot of businesses). Every company has one.

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Use Employer Branding to Build Outstanding Talent Pipelines

Social Talent

But more important than being able to find the candidates, is having the employer brand to pique their interest. According to a recent poll by Glassdoor – 84% of candidates would leave their current position for a company with a great employer brand. A Hiring Managers guide to creating an open-minded culture.

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3 Industries Providing Recruitment Marketing Inspiration

Rally Recruitment Marketing

More and more organizations are hiring Recruitment Marketing professionals and launching employer brand programs. With so many employers now leveraging their employee value propositions , developing social content and using #LifeAt culture hashtags, we need to come up with increasingly creative ways to set our companies apart.

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What is Recruitment Marketing and Why it Matters

4 Corner Resources Staffing Blog

Recruitment marketing is the process of using marketing techniques to promote the benefits of working for your company. It’s both a strategy employers can use to reach candidates and a means by which job seekers discover employers. . Considering this, it makes sense that employers have to work harder to reach quality prospects.

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Building a compelling employee value proposition (EVP)

Achievers - Recruiting

At its core, an employee value proposition (EVP) is the unique set of benefits and opportunities that a company offers employees in return for their skills and discretionary effort. For this reason, the best employee value propositions are holistic and offer everything a modern employee wants and needs in an employer.

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7 Ways to Flaunt Your Company Culture in a Job Interview

Spark Hire

While you’re evaluating candidates to find the best fit for your job and culture, those candidates are evaluating you. A job interview often serves as a candidate’s first impression of your brand and culture — and you don’t get a second chance to make a good first impression. Give Candidates a Culture Tour.

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4 Tactics Your Hiring Team Can Learn from Army Recruiters

SmartRecruiters

For Army recruiters, this means participating in community events, sports games, and school functions to demonstrate they aren’t simply robots looking to fill quotas. Perhaps your company would consider sponsoring a youth sports team, or throwing a block party. Credit: US Army. Be Honest and Upfront.

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