3 Key Features of Employer Branding Advocacy Tools

Rally Recruitment Marketing

Companies are increasingly investing in employer branding to attract better candidates, and for good reason: Organizations that invest in employer branding are three times more likely to hire quality candidates. To attract qualified talent today, you know that your company’s reputation as an employer can make or break your hiring goals. What are brand advocacy tools? Key feature #1: Tools to measure your employer brand.

How recruitment automation supports candidate engagement

JazzHR

More responsibilities mean more stress and less time to focus on individual candidates. This creates the risk that candidate engagement will drop. Automation may hold the solution to this challenge, allowing recruiters to utilize multi-channel strategies without sacrificing the quality of their communications with candidates. . Automated technology keeps top talent engaged in the hiring process. Capturing the attention of candidates in the pipeline.

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The *Real* Way You Make Your Employer Brand Come To Life On Social Media

Fistful of Talent

Your social media checklist for your employer brand might look something a little like this: Careers-focused channels created? While those items alone ensure a robust social media plan, there’s one big item that’s missing in order for your employer brand to truly come alive on social media: community management. Most of the time when people are contacting your employer brand page, it’s to ask about job opportunities.

What is Employment Branding?

Jobvite

One of the most powerful tools in your recruiting toolbox is your company’s employment brand, the impression that employees and potential new hires have of your organization. In fact, more than 75% of job seekers consider an employer’s brand before even filling out an application. “A company’s branding should be an identifier to the company’s culture. Employment Branding Starts with the Job Posting. The post What is Employment Branding?

5 Ways Content Marketing Can Dramatically Boost Your Employer Brand

Social Talent

Your employer brand is a critical element when it comes to establishing a competitive advantage in the labour market. Employer branding is the sum-total of what current and potential employees think of you as an employer and the goal is to create differentiation and preference in the minds of both of these types of employees. Therefore, investing in a strong employer brand will give you a major advantage in attracting top talent.

A Complete List of Employer Branding Strategies for Job Descriptions

Ongig

Today I’m going to show you a VERY effective list of employer branding strategies for your job descriptions. Employer Branding on Job Descriptions vs Company Career Page. A lot of your candidates are coming from job boards like Indeed, Glassdoor and LinkedIn. Companies tend to focus the bulk of their employer branding efforts on their careers page. Why Is Employer Branding Important on Job Descriptions? Job Page Branding.

4 Candidate Engagement Strategies That Appeal to Millennials and Gen Z

JazzHR

Engage job seekers on social media. As a result, both groups expect to interact with employers online before applying for open positions. Use videos and graphics to share your brand story on social media. Show off your organizational culture with branded content. Job seekers from this generation want to work for employers that value equality. Automated emails, newsletters, articles and videos keep candidates in the pipeline engaged.

Audit Your Employer Brand Now to Get Ahead in 2020

Hireology

To stand out and attract top talent in today’s competitive hiring market, you need a strong employer brand. In fact, recent data found that 69 percent of job seekers would reject a job offer from a company with a bad employer brand. Hireology data also found that a strong employer brand can boost applicant-to-hire conversion tenfold, compared to organizations that don’t have an employer brand strategy in place. .

What Is Employment Branding?

Jobvite

One of the most powerful tools in your recruiting toolbox is your company’s employment brand, the impression that employees and potential new hires have of your organization. In fact, more than 75% of job seekers consider an employer’s brand before even filling out an application. “A company’s branding should be an identifier to the company’s culture. Employment Branding Starts with the Job Posting. 7 Sins of Employment Branding.

Recruiting Metrics You Should Be Tracking: Candidate Engagement

Crelate

Are you engaging the right candidates? How are you measuring engagement? Making sure your job postings and communications reach the right audience of qualified candidates is a constant challenge in the recruiting and staffing industry. Addressing the needs of potential candidates is important, and you should measure what works best to stay on top of recruiting the best talent. Measuring Candidate Engagement. Engaging Candidates is Key.

What Is a Candidate Engagement Platform?

Jobalign

We all know about the long-established human resource technologies like Applicant Tracking Systems (ATS), Human Resource Information Systems, background screening providers, and payroll systems, but how much do you know about the new technology creating a buzz in the talent acquisition space: The Candidate Engagement Platform? What is a Candidate Engagement Platform? An ATS tracks applicants, but what happens when candidates aren’t applying in the first place?

Recruiting Metrics You Should Be Tracking: Candidate Engagement

Crelate

Are you engaging the right candidates? How are you measuring engagement? Making sure your job postings and communications reach the right audience of qualified candidates is a constant challenge in the recruiting and staffing industry. Addressing the needs of potential candidates is important, and you should measure what works best to stay on top of recruiting the best talent. Measuring Candidate Engagement. Engaging Candidates is Key.

Recruiting Metrics You Should Be Tracking: Candidate Engagement

Crelate

Are you engaging the right candidates? How are you measuring engagement? Making sure your job postings and communications reach the right audience of qualified candidates is a constant challenge in the recruiting and staffing industry. Addressing the needs of potential candidates is important, and you should measure what works best to stay on top of recruiting the best talent. Measuring Candidate Engagement. Engaging Candidates is Key.

5 Ways To Keep Candidates Engaged During The Interview Process

MightyRecruiter

In this candidate-driven market, companies are now investing more in attracting top talent to open opportunities. But once you’ve got great candidates in the door, how can you keep them interested and engaged with your company as they move through your hiring process? We’ve put together five ways you can build your talent pipeline, engage with passive candidates, and provide a candidate experience that will last well beyond that final interview: Have A Strong Career Portal.

5 Recruitment Marketing Hacks to Boost Candidate Engagement

Yello

Your company may offer any or all of these enticing workplace benefits, but if there’s no way for candidates to discover them, they’re merely a skipped-over footnote in an application that was never filled out. Recruitment marketing is the key to showing candidates the unique aspects of your employer brand. Through engaging content that highlights your brand proposition , candidates can get a sense for the tone, personality, and perks extended to employees.

5 Biggest Challenges Modern Recruiters Face

Social Talent

Hiring the right candidate has never been more important as a company’s ability to find, attract, and ultimately recruit skilled talent is going to determine how successful they are in meeting their business growth objectives. It’s no secret that we are living in a candidate-driven market, with demand to fill open positions far outstripping supply in many different industries. What you can do: Focus on your employer brand. Candidate Demographics.

Employer Branding: Definition, Process, Strategy and Resources

Beamery

Companies that consistently attract the best talent get one thing right: Employer branding. Instead of reading reviews on Amazon, candidates are turning to social media and to websites like Glassdoor to get the real scoop on companies. It’s up to recruiting departments to make sure candidates like what they see. This is where a carefully planned employer branding strategy becomes critical. So, what is an Employer Brand? Social media.

What’s the Difference Between Candidate Experience and Candidate Engagement?

Jobvite

Looking back on 2017, the big buzzword in recruiting was ‘candidate experience’—and rightly so. The days of ‘post and pray’ are long gone and candidates are in control. Forward-thinking talent acquisition executives and recruiting pros need to think more broadly and strategically about how to interact with candidates throughout the entire process. However, there’s a problem in how we’re talking about ‘candidate experience.’ HR: Applying “Engagement” to Employees.

The New Model for Modern Recruiting: Continuous Candidate Engagement™

Jobvite

Chances are you’re already feeling the impact of a declining workforce, not to mention mounting pressure to communicate in new ways that will appeal to Millennial and Gen Z candidates. The heat is on, and only those companies ready to shift focus from managing requisitions to creating remarkable candidate journeys will come out ahead. Candidates are more informed and have more choices—they pick you, not vice versa. That’s where Continuous Candidate Engagement (CCE) comes in.

Real-life Employer Branding Ideas That Work

Recruiting Blogs

Employer Branding ideas are essential for building a strong and attractive employer brand. Many firms have started investing more in their employer branding strategy so I decided write about some real-life employer branding ideas and strategies. HubSpot and Facebook have mastered their employer branding and recruitment marketing efforts, and here is how! Why is employer branding important?

Video and Job Advertising: The Perfect Marriage

Social Talent

There have been big changes in the way companies attract talent and connect with candidates over the years and video represents a fantastic opportunity for recruiters to get more eyeballs on their job ads. From newspaper classified job advertising to going online in the 90’s, and now the transformational shift of social media and online engagement. A simple rule is to think of your job as a product and you’re trying to sell it to candidates.

The New Model for Modern Recruiting: Continuous Candidate Engagement

Jobvite

Chances are you’re already feeling the impact of a declining workforce, not to mention mounting pressure to communicate in new ways that will appeal to Millennial and Gen Z candidates. The heat is on, and only those companies ready to shift focus from managing requisitions to creating remarkable candidate journeys will come out ahead. Candidates are more informed and have more choices—they pick you, not vice versa. That’s where Continuous Candidate Engagement (CCE) comes in.

Blogging for Recruiters: 8 Practical Tips To Get You Started

Social Talent

” Well yes, it is but you can also get in on the fun and start generating awareness for your employer brand, showcasing your current talent and solidifying your position as a thought leader in the industry. Are you looking to use your blog as an employer brand awareness tool? A good template for defining your audience is to create candidate personas which are idealistic versions of the candidates you want to attract and ultimately apply to your company.

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What’s the Difference Between Candidate Experience and Candidate Engagement?

Jobvite

Looking back on 2017, the big buzzword in recruiting was ‘candidate experience’—and rightly so. The days of ‘post and pray’ are long gone and candidates are in control. Forward-thinking talent acquisition executives and recruiting pros need to think more broadly and strategically about how to interact with candidates throughout the entire process. However, there’s a problem in how we’re talking about ‘candidate experience.’ HR: Applying “Engagement” to Employees.

6 Secrets for Hiring Top Manufacturing Talent

Jobvite

Following are six secrets every recruiter in manufacturing needs to move candidates through the pipeline more efficiently and effectively — whether you’re dealing with 10 requisitions or 100. Brand like you mean it. Corporate marketing likely has a bigger branding budget than you do.

How Wells Fargo Increased Candidate Engagement (and Hires) Using LinkedIn’s Employee Advocacy Tool

Linkedin Talent Blog

The recruiting team at Wells Fargo has faced two big employer branding challenges in recent years: First, as the global financial services company famed for its iconic stagecoaches, Wells Fargo needed to let potential job candidates know that it hires more than bankers and stagecoach drivers—among others, it’s looking for thousands of software engineers and designers. Decide what type of content will best engage your audience. Candidate Experience Employer Brand

The Unexpected Key to Revolutionising Your Recruitment Process

Social Talent

“ Every piece of communication can help dimensionalise a company, further define its brands and tighten bonds with customers.” So are HR manuals, social media policies, annual reports, analyst reports, research studies, customer evaluations, product reviews, employee testimonials, customer testimonials, videos from conferences, CEO blogs, tweets, updates and check-ins. ”. Your candidates are not stupid. The candidate will thank you for it.

Your Weekly Checklist for “The Summer to Evolve” – June 22-26

Jobvite

We’ve been talking Candidate Screening this second week of “The Summer to Evolve” If you missed it , make sure to head to our YouTube channel to listen to the initial sessions and register for more sessions starting next week. .

Developing a Thriving and Engaging Online Talent Community

Social Talent

Recruiters need to continually foster the dialogue between themselves and participants in order to keep everyone engaged. You have 2 options: you can invest in a recruiting software and build a native one or you can create a group on a third party website such as a social media network. Your primary focus here should be on your current employees who are your best brand ambassadors so you need to motivate them post updates and participate in discussions.

Webinar Q&A: Hard-to-Fill Roles, Fulfilled!

Rally Recruitment Marketing

If you couldn’t attend the webinar last week, you can get a recap of some of the key points on our blog post, Top 7 Ways to Attract Candidates to Your Hard-to-Fill Roles. Kelly is responsible for recruitment, retention and employer branding at Northside Hospital , where she manages a team of 40. Jessica Summerfield, Social Media Specialist. In a past job, where we had more resources and significantly more candidate traffic, I used Pinterest.

Your Weekly Checklist for “The Summer to Evolve” – June 22-26

Jobvite

We’ve been talking Candidate Screening this second week of “The Summer to Evolve” If you missed it , make sure to head to our YouTube channel to listen to the initial sessions and register for more sessions starting next week. .

2018 Social Media Changes & Trends

JWT Inside

As with all things digital, social media changes quickly. Keep up to speed with these predictions and upcoming trends in the way candidates engage with social platforms. That means people will expect to see videos telling them stories when it comes to just about every facet of their media diet. This includes candidates who will expect to be seeing what your culture is like in full living-color moving across their screens.

How to communicate company culture changes: Recruitment marketing tips

Workable

As a result, uncertainty levels rose both for candidates and in many cases employees, too. This frustration can be costly on both sides – increased time to hire, less suitable talent, and reduced candidate engagement are among the big risks you may stumble over.

Build a More Diverse Workforce for Your Best Year Yet

Jobvite

Your recruiters know that getting the best diversity candidates can be one of the toughest industry challenges. The right candidates aren’t always available on the company’s timeline, and the candidate pool you’re fishing from can be small depending on your need.

5 Marketing Trends Shaping The Future of Recruitment

Social Talent

But now, with new technology and changes in candidate behaviour, recruiting is using modern marketing tactics to fill open positions. The current state of the job landscape is very much symptomatic of this recent behavioural transformation of candidates, with many recruiters realising the importance of ‘inbound recruitment’ and technology. But today, employers are increasingly using consumer marketing techniques to attract top talent. The Rise of Your Employer Brand.

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3 Data Points to Help You Focus on Quality in Recruiting

Leoforce

The effect of data on hiring quality is twofold: It provides recruiters with helpful screening and pre-interview insights, which allows them to have better talking points and a more efficient approach to discovering each candidate’s qualifications. For instance, it can even improve candidate engagement in three major areas: Relevance: Getting job postings in front of top talent was once a matter of happenstance. How to use big data in recruiting will vary by employer.

Data 138

6 Recruitment News Items to Capture Your Imagination this Week – 30th March 2015

Social Talent

In the news this week: Caliber Debuts Business Messaging App: Reinvents Networking & Candidate Engagement. We’ve seen just how effective Instagram can be as an Employer Branding tool, and now a brand new Instagram standalone app is making it even better! How can you use Layout as an extension of your Instagram employer branding efforts?

Making a move on Millennials

Teamtailor

They’re tech-savvy and accustomed users of smartphones, social media and the Internet – everything they need to know is pretty much one click away. Make it easy to apply, keep the candidates engaged and informed on-the-go, and you’ll reduce the risk of losing them to a competitor.

Top 100 HR and Recruitment Blogs [by Organic Traffic with Top 3 Articles Each]

Ongig

This includes general HR blogs, recruiting blogs, talent acquisition blogs, employer branding blogs and more. Employee Engagement. Employer Branding. Candidate Experience. Employer Branding. Glassdoor for Employers Blog. Employer Brand.

Hiring at a Time of Record-Low Unemployment: How to Get Top Talent Excited to Join Your Team

Hireology

While this is great news for job seekers, it makes the hiring market highly competitive for employers. Most top performers are already employed, while current job seekers have countless options to find new career opportunities – including job boards, social media, referrals from their networks, and more. Given the low unemployment rate and tough competition for top talent, how can your team attract quality candidates for your open roles? The U.S.