Rally Recruitment Marketing

Navigating the Shecession: Bringing Women Back to Work

Rally Recruitment Marketing

Talent communities for women are stepping up to help them find jobs and re-enter the workforce, and are providing valuable resources for employers that want to attract women candidates and help them progress in their careers. Candidate Experience Recruitment Marketing

HR Tech to Elevate Your Virtual Candidate Experience

Rally Recruitment Marketing

We’ve always been a tech-focused team, but this year, we’ve learned even more about how technology can help elevate the virtual employee and candidate experience. How talent acquisition and the candidate experience have changed because of the pandemic. Hi Rally community!


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Managing the Candidate Experience During the COVID-19 Crisis

Rally Recruitment Marketing

I believe that empathy is essential as we go through this stressful experience together. As HR and employer brand professionals, our job is to always “think like a candidate” or “think like an employee.” We have to take on their unique perspectives and anticipate their questions in order to deliver what they need, when they need it, which ultimately creates positive experiences with your brand. A focus on candidate communications.

5 Candidate Experience Boosting Technologies Here to Stay

Rally Recruitment Marketing

From AI to automation, to Candidate Relationship Management and Recruitment Marketing Platforms, to text messaging software and programmatic job advertising, there are a ton of options to consider. As head of a small talent team at Bozzuto , a 2,800 person diversified real estate organization, I need to be really thoughtful about our TA tech stack and the capacity it has to help or hinder the candidate experience. Because people (candidates!) Candidate Experience

The Talent War: Are You In It to Win It?

Speaker: Caroline Vernon, Director of Sales, CareerArc

With the labor market growing more competitive, and a global skills shortage looming ahead, candidate experience is, and will continue to be, a key battleground for top talent. For the past decade, social media and employer review sites have granted the workforce unprecedented influence in shaping employment brand, with the ability to change brand sentiment in real-time. As the labor market tightened, employer reputation became more critical to recruiting and retaining the best employees, and naturally the candidate experience companies delivered had come under more scrutiny from discerning applicants.

[Video] The Content That Matters to Candidates in 2021

Rally Recruitment Marketing

The Content That Matters to Candidates in 2021. But what content matters most to attract and recruit your candidate personas, and how can you stand out through the digital noise in 2021?

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9 Recruitment Automation Tools When Applications Surge

Rally Recruitment Marketing

The surge in applications is not just taxing on recruiting systems, it’s stretching already-stretched recruiting teams, making it difficult to identify qualified talent and provide a candidate experience that feels personalized, communicative and respectful.

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Top 10 Recruitment Marketing Blog Posts of 2020

Rally Recruitment Marketing

And in our blog posts we cover many different topics — from candidate experience to social media strategies to diversity and inclusion to recruitment automation tools — everything you need to learn new strategies and skills. Managing the Candidate Experience During the COVID-19 Crisis.

The Business Impact of a Poor Candidate Experience, and What You Can Do About It

Rally Recruitment Marketing

Like it or not, the candidate experience you provide plays a major role in the success of your organization’s recruiting function. The quality of your candidate experience influences whether a candidate will decide to apply to your organization or accept an offer at the end of your process. It will also impact whether candidates recommend that their friends or professional network consider going through your process in the future.

Is Your Talent Welcome Experience a Candidate Experience Blind Spot?

Rally Recruitment Marketing

Blind spots are in your candidate experience right now. Even though you try to design an ideal candidate experience for your company, the integration of people and technology isn’t always perfect, and you can be sure there are problems that are out of view. Candidate experience blind spots are a real issue because, while you may not see them, it’s almost certain that some candidates do. What is Talent Welcome Experience?

How to Scale Your Workforce from 0 to 100 in Less Than 6 Months

Speaker: Gaurav Valani, Head of Talent, Overstock

With the unemployment rates reaching all-time lows, it has undoubtedly become a candidate-driven market. Engaging, attracting, hiring and retaining candidates quickly, while not compromising culture and candidate experience, is paramount to driving brand loyalty. In this webinar, you will learn: The exact systems we put into place to engage and attract the top 1% of candidates at an unprecedented rate.

5 Truths About the Future of Candidate Experience

Rally Recruitment Marketing

Candidates, employees, customers — we now understand that these labels are fluid. What moves them from one relationship with our brand to another, if we do it right, is their experience with us. This is why we’ve decided to focus on the future of candidate experience for our next RallyFwd Virtual Conference — coming up on December 4, 2019! . prioritizing resources on the moments that matter in the candidate journey.

3 Proven Strategies to Localize Your Global EVP

Rally Recruitment Marketing

So at Philips, our approach is to localize our EVP pillars through storytelling to make it relevant to candidates in each region and geography where we attract and recruit talent. This brings the theme to life and shows candidates and employees one of the many great things about working here.

A Lesson on How the Candidate Experience is Tied to Business Revenue

Rally Recruitment Marketing

The candidate experience that your company provides has quite the impact on a variety of factors. First, it affects how a candidate perceives your company and can also influence whether or not they apply for one of your open roles. The candidate experience can even be the jumping off point or foundation for the employee experience when they join your organization. Candidate experience is tied to many things — and is more important than ever before! —

Candidate Nurture for $0 Budget: How Talbot’s Did It

Rally Recruitment Marketing

Qualified candidates aren’t going to make a move without fully understanding what your organization has to offer and what your employee experience looks like. This is where candidate nurture comes into play and why it’s critical for your Recruitment Marketing strategy.

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How to Recruit with a Small Team and a Lean Budget

Speaker: Tanya Bourque, Founder, OpExpert

This webinar will cover how to eliminate costs while maintaining a great candidate experience. Resources aren't always unlimited. Especially for smaller teams. OpExpert Founder Tanya Bourque will explore how the right tools and technology can enable your talent acquisition process. Attendees will learn: How to recruiter smarter, not harder. How to calculate cost per hire. The tools and technology that will make the hiring process more efficient.

7 Virtual Interview Guide Examples from Top Employers

Rally Recruitment Marketing

For years, companies have been thoughtfully improving their end-to-end candidate experience in order to make the right first impression and convert qualified talent. Amazon is providing tips for preparing for virtual interviews in an effort to improve the candidate experience.

Build Your TA Tech Stack to Increase Diversity

Rally Recruitment Marketing

More specifically, coming from a background in science, I love to leverage data and tools to optimize talent acquisition and the candidate experience. From there, we use EightfoldAI to enhance our candidate experience. Candidates love to receive information in real-time.

The Complete List of 2021 Recruiting and Recruitment Marketing Conferences

Rally Recruitment Marketing

Sessions cover trending topics such as recruiting automation, candidate experience, economic trends and talent attraction. RecruitCon is designed to introduce new strategic interventions in optimizing timelines and candidate experiences.

RallyFwd: See the Future of Candidate Experience

Rally Recruitment Marketing

One of the top priorities for practitioners is to improve their candidate experience. They know that candidate experience can make the difference in turning a candidate into an applicant and new hire, or turning them away forever. As practitioners plan their strategies and budgets for next year, they want to know: What does the next-generation candidate experience look like?

A Better Candidate Experience, By Design

Speaker: Kirsten Davidson, Senior Partner, Employera

The interview is the place where any company can win against any talent competitor. Win your candidates by being fast. Win them by being smooth. Win them by making them feel special. Win them by letting them experience the best of your company and your brand at every step in their candidate journey. Win by design. Companies who are great at this are intentional about it and leave nothing to chance. They masterfully design each step in the candidate journey and ensure their people, systems, and processes support the intended experience. And you can do it too. We’ll show you how.

Engage Talent at Events by Creating a Consistent Candidate Experience

Rally Recruitment Marketing

Candidates can now complete every step of their journey digitally. But even though job seekers are relying so heavily on the internet to find the next step in their careers, there is still one offline element of the candidate experience that can’t be replicated online. You’re able to appeal to and capture those more “intangible” elements that help build connections that candidates want – and that they can’t always get online.

An Easy Solution to Closing the Black Hole in Candidate Experience

Rally Recruitment Marketing

We’ve all been through it before as candidates: you had a great job interview with a company, you feel like you connected with the hiring team and answered everything well, and you wait to hear next steps, but instead you hear nothing from the employer – so you wait and you wait some more. In my view, as an HR and talent acquisition industry, we now have the knowledge and recruiting technology for this poor candidate experience to be a thing of the past.

RallyFwd Recap: 5 Ways You Can Provide a Future-Forward Candidate Experience

Rally Recruitment Marketing

We were blown away by the calibre of candidate experience insights our world-class speakers covered at RallyFwd Virtual Conference, See the Future of Candidate Experience. Since we partnered with the Talent Board and the Candidate Experience Awards to put on this event, many of our speakers were multiple time CandE award winners. We hope these insights inspire you to make candidate experience a differentiator for your organization in 2020 and beyond! .

5 Virtual Recruiting Event Ideas to Attract and Engage Candidates

Rally Recruitment Marketing

In-person recruiting events are a great way to build relationships with candidates and introduce them to your employer brand through thoughtfully created events collateral. Candidates want to see how you are committed to creating an equitable and inclusive environment.

Evolution of Recruiting Tools

Speaker: Kristin Miller, Director of Recruiting, Corus360 & Christina Brickers, Lead Technical Resource Specialist, Corus360

With the advancement of technology, each aspect in the candidate journey is becoming automated. Writing the messaging for email campaigns to potential candidates or scheduling interviews with candidates can take hours. Communicate with candidates using technology without making them feel like they are talking to a robot. Strengthen your candidate experience by automating recruiting processes.

Text Recruiting: One of Your Best Tools for Improving the Candidate Experience

Rally Recruitment Marketing

This technology has also impacted recruiting – it has shifted how candidates look for jobs and how recruiting teams interact with talent. Whether it’s establishing first contact with a candidate or continuing to nurture the relationship, text recruiting has a wide range of benefits: It gives candidates a way to get information quickly and efficiently from anywhere. It’s a great platform for following up with candidates. It’s what candidates want!

33 Candidate Experience Lessons Shared by RallyFwd™ Speakers

Rally Recruitment Marketing

At our first virtual conference, Let’s RallyFwd to Humanize the Candidate Experience , the Rally community was fortunate to have amazing speakers share their hard-earned candidate experience lessons with us. I hope their lessons provide you with the inspiration to continue improving the candidate experience at your organization! Treat candidates like you would treat your mother. Remove what makes it hard to be a candidate.

Personalized Candidate Experience: Turn Job Seekers into Applicants

Rally Recruitment Marketing

How to Streamline Your Application Process to Improve Your Candidate Experience

Rally Recruitment Marketing

But no matter how compelling your site and content is, there’s a key moment where you might lose a candidate. It’s a good idea to put yourself in the candidate’s shoes here: Imagine how frustrating it would be to get excited about a potential employer and opportunity, only to find you have to jump through a range of hoops to submit an application or go through a process that feels disconnected from the company you’re applying to. Candidate Experience Employer Branding

Attract Top Talent Who Say “Yes” to Your Job Opportunities

Speaker: Scott Wintrip, Chief Advisor & Strategist, Wintrip Consulting Group

Your company doesn’t have to be a household name to attract top talent. Nor do you have to spend tons of money. You can effectively showcase your company and sell people on your job opportunities by delivering a personalized hiring experience. Join Chief Advisor & Strategist of the Wintrip Consulting Group, Scott Wintrip, as he explains how to attract the attention of quality candidates, design and run a faster and more engaging hiring process, and get prospective hires to sell themselves on accepting your job offer.

The #1 Priority for Recruitment Marketing in 2021

Rally Recruitment Marketing

Last week, I had a little fun looking back on my previous recommendations: humanize the candidate experience, email lead nurture, chatbot candidate communications, employer brand video storytelling and team value propositions, to name a few.

Managing the Candidate Experience During the COVID-19 Crisis

Rally Recruitment Marketing

I believe that empathy is essential as we go through this stressful experience together. As HR and employer brand professionals, our job is to always “think like a candidate” or “think like an employee.” We have to take on their unique perspectives and anticipate their questions in order to deliver what they need, when they need it, which ultimately creates positive experiences with your brand. A focus on candidate communications.

3 Industries Providing Recruitment Marketing Inspiration

Rally Recruitment Marketing

This is an effective approach because candidates trust a company’s employees 3x more than the company to provide credible information on what it’s like to work there ( LinkedIn ). This video from ServiceNow does a fantastic job showcasing what their remote employee experience is like.

7 Types of Recruitment Marketing Content that Candidates Want to See

Rally Recruitment Marketing

Attracting and recruiting talent requires well-crafted Recruitment Marketing content that provides candidates with an authentic window into your company culture and answers important questions that keep them moving along their candidate journey. Employee experience and company culture.

The Secret Formula for a Successful Interview

Speaker: Anja Zojceska, Recruitment Marketing Specialist and Head of Marketing, TalentLyft

When it comes to interviewing, the best method is to have a standardized approach which is more impartial, more cost-effective, and faster. However, only a small percentage of HR and recruiters use this method despite its many benefits. Join TalentLyft's Recruitment Marketing Specialist and Head of Marketing Anja Zojceska to learn why, and how, you should be using this interviewing approach.

Recruitment Marketers Prepare for Growth in 2021

Rally Recruitment Marketing

With practitioners gearing up their recruitment operations for 2021, it appears they will need to continue delivering a virtual candidate experience and remote hiring process for the foreseeable future.

Expert Q&A: How to Capture Remote Employee Stories

Rally Recruitment Marketing

Joy runs the People & Culture team at Alation, where she focuses on employee experience programs and learning and development opportunities. You have to be willing to tell candidates what you’re doing under these circumstances and be open about what your challenges are.

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Solve These 7 Tough Social Media Ad Challenges

Rally Recruitment Marketing

I’ve experienced many of these challenges firsthand and have figured out a few solutions that I’d love to share with you in the hopes that you can learn from my experiences and crush your own Recruitment Marketing goals. Candidate Experience Recruitment Marketing

What Are Candidates Asking Recruiting Chatbots During Coronavirus?

Rally Recruitment Marketing

Many employers now have recruiting chatbots on their careers site that are available to answer candidate and employee questions 24/7. These recruiting chatbots provide valuable insights into the candidate experience and employee mindset: what people want to know about an employer, what their pain points are when searching for a job or accessing company resources and what they value in an employment opportunity. Candidate Experience Recruitment Marketing

Overcoming 3 Candidate Journey Challenges

Speaker: Meghan M. Biro, CEO & Founder, TalentCulture

The future of work includes how to effectively incorporate automation and AI in your workplace, but that is not all that it's about. For HR and recruiting teams, the future of work also includes how they can upgrade their current talent and employee experiences. The three common challenges in this journey are initial outreach, onboarding, and career mobility. Join TalentCulture CEO & Founder Meghan M. Biro to learn how to navigate the talent journey from beginning to end, with the help of modern HR and recruiting strategies and automation.