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Why You Should Infuse your Employer Brand in the Candidate Experience

Rally Recruitment Marketing

Your candidate experience is a vital part of the recruiting and talent attraction process. It gives your talent audience and candidates a taste of what it’s like to be a part of your company. Because of this, it’s so important to infuse your candidate experience with your employer brand.

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5 Tips for Prioritizing Your Recruitment Marketing and Employer Branding Initiatives

Rally Recruitment Marketing

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. Look for touchpoints that may be negatively impacting conversion and employer brand perception.

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3 Trends in Employer Branding and Job Advertising Strategy

Rally Recruitment Marketing

At Rally, we’ve observed this first-hand: In the past, most Recruitment Marketing teams have kept their employer brand and job advertising strategies separate. Below are the top trends that we’re seeing companies moving towards today when it comes to building out a combined employer brand and job ad strategy.

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How to Make Your Employer Brand Shine on a Career Site

SmartRecruiters

Today’s talent acquisition teams must do everything they can to attract candidates, convince them to apply, and keep them engaged until they show up on the job. In a competitive marketplace for talent, a strong employer brand is an essential component in your talent acquisition strategy – and that includes your career site.

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Why Job Boards Are Partnering with AI Recruiting Vendors

Leoforce

For traditional job boards, this has required a real step-change in their approach. While historically these platforms had the sole purpose of connecting candidates with job opportunities, nowadays they offer a whole host of products to help companies boost their employer brand and promote their roles even further.

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4 Reasons to Care About Your Candidate's Experience

ClearCompany Recruiting

The importance of the candidate experience is a trending focus among businesses today. Yet, nearly 60% of candidates have had a poor candidate experience when applying for jobs. Courting candidates is not easy, but it certainly becomes even more challenging if candidates are having poor experiences.

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A Checklist for an Excellent Candidate Experience Every Time

ClearCompany Recruiting

How would you describe the candidate experience at your company? Better yet, how would your candidates describe it? Despite being a top priority for employers, research shows great candidate experiences are rare, and they’re likely going to get worse. So, what makes the candidate experience so important?