The Employer Brand Infinity Loop: How Employee & Candidate Experience are Connected

SmashFly

The post The Employer Brand Infinity Loop: How Employee & Candidate Experience are Connected appeared first on SmashFly Blog. Employee Engagement Employer Brand candidate experience cox enterprises employer brand infinity loop transform 2019As a history buff, I appreciate the context and life lessons we can learn from past stories. You can look back and see how the way things unfolded.

Employer Branding and Candidate Experience take center stage at #TMASRS

SmashFly

Last week, SmashFly helped underwrite the TMA Strategic Recruiting Summit in Miami, FL. There were a lot of learnings from last week’s event and we’ve put together a Storify where you’ll learn more on Employer Branding, Candidate Experience and Recruitment Marketing: [View the story “Employer Branding and Candidate Experience take center stage at #TMASRS” on.

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Amazing Customers + Innovative Passion = SmashFly 15

SmashFly

Today we’re announcing a new version of SmashFly’s Total Recruitment Marketing Platform. We’re calling it SmashFly 15, to reflect all of the new product features and capabilities coming to SmashFly customers this year. At SmashFly, we believe that. Continue Reading → The post Amazing Customers + Innovative Passion = SmashFly 15 appeared first on SmashFly Blog.

SmashFly Technologies + Proactive Talent = Technology + Strategy

Proactive Talent

Check out the post below by SmashFly's Director of Business Development, Lynne Foster, announcing our partnership. You can also read the original post on the SmashFly blog. Even better, I get to help SmashFly partner with these super smart companies and people ― from other technology vendors like HireVue to candidate-facing brands like Glassdoor and The Muse. Professionally, he is bold, modern, intelligent and disruptive (which speaks to SmashFly’s heart!).

Commanding the Candidate Experience: 3 Tactics You Haven’t Tried Before

SmashFly

The post Commanding the Candidate Experience: 3 Tactics You Haven’t Tried Before appeared first on SmashFly Blog. Candidate Experience Employer Brand Recruitment Marketing candidate experience employer brand recruitment marketingWhen I started my first job in social media, flash mobs were all the rage. Seriously, there were flash mobs for everything. Proposals, music videos, puppies and of.

Candidate Experience & the Application Process: 4 Things You’re Doing Wrong

Social Talent

Building a great employer brand can be challenging for some companies, but successfully doing so can enhance a company’s ability to attract, retain and motivate talented individuals. The core component of a strong employer brand is a positive candidate experience which really defines how current and potential employees perceive you as a company. The importance of optimising the candidate experience cannot go understated.

Top 10 Posts from the SmashFly Blog in 2014!

SmashFly

3 Key Audiences for Communication in the Candidate Experience. The Candidate Experience is becoming incredibly important not only to attract, convert and sell qualified candidates but to improve your relationships with your customers. This Candidate Experience Awards inspired post goes through the audiences that are integral for a successful candidate experience.

The First Step in Recruitment Marketing

Fistful of Talent

Your reality is that if you want to ‘sell’ a candidate on why they should come to work for you, you first need to know who you are. Candidates another. I love the blog series that Smashfly put out back in 2013 – it’s still one of the best step-by-step tools I’ve seen on recruitment marketing. To learn more about SmashFly’s Recruitment Marketing Automation Software for modern recruiting organizations, please visit the SmashFly website. .

Right-now-culture content: fuel your employer brand infinity loop

Stories Incorporated

This post originally appeared on the SmashFly blog. . Yes, the infinity loop extends your territory to the employee experience. It drastically improves your candidate attraction efforts. The infinity loop is a fluid relationship between the employee and candidate experience. Align the candidate and employee experience. A 2017 survey found that only 19% of employees globally feel their experience at work matches their organization’s employer brand.

No Quick Fix: Why HR Technology Can’t Fix A Broken Candidate Experience.

Recruiting Daily

There are a ton of tools out there that purport to be some kind of silver bullet for candidate experience. From enterprise platforms to point solutions, the concept of “candidate experience” has become increasingly commoditized, an organizational imperative reduced to a software sales pitch. If you can’t get these aligned, then there’s no tech on earth that can fix what’s really broken with your candidate experience.

A Guide to the Ultimate Candidate Experience

Glassdoor for Employers

Today’s candidates require a more proactive, engaging, multi-touch approach in order to truly convert them into applicants and great hires. Modern recruiters can apply similar lessons to make the right candidates aware of your organization, engage with your employer brand and consider your jobs when they’re ready to make a career change. Then, once on board—nurtured as loyal brand advocates—watch them refer more great talent.

Throwback Thursday: 3 Key Audiences for Communication in the Candidate Experience

SmashFly

We have written over 600 blog posts on the SmashFly blog and many remain as relevant today as they were when we wrote them. Last week, I had the privilege to attend this year’s Candidate Experience Symposium in Chicago. The event was the culmination of a year long process with leading recruiting organizations that participated in the 2014 Candidate Experience Awards. Consistent Communication with Candidates in Hiring Process.

The Trilogy of Modern Talent Acquisition: Employer Branding, Recruitment Marketing and Unified Analytics [WEBINAR]

SmashFly

Today, SmashFly will be co-presenting a webinar with partner Glassdoor on the “Trilogy of Modern Talent Acquisition” The webinar will be co-presented by SmashFly Director of Marketing Chris Brablc (me!) It should be a tremendous discussion on the key trends affecting the candidate experience and talent acquisition as a whole in 2015 and beyond. You’ll learn how to: Define the key attributes of your employer brand.

The Twitter Stars of STAR Chicago

SmashFly

Shoutout to one of SmashFly’s own Rich Post for great insights, as well as SmashFly customer Melissa McMahon from CDW! The post The Twitter Stars of STAR Chicago appeared first on SmashFly Blog. Candidate Experience Employee Engagement & Retention Employer Brand Recruitment Marketing SmashFly Talent Acquisition candidate experience candidate experience awards CDW Dr. Arin Reeves Elaine Orler employer brand Melissa McMahon STAR chicago

Humanizing the Candidate Experience: SRSC 2019 in Review

Stories Incorporated

And technology, employer branding, and recruitment marketing help make this human experience the best it can be. During one of the pre-conference workshops hosted by Rally Recruitment Marketing’s Lori Sylvia, attendees created a candidate persona for a current opening in their organization. Once you stop talking to the masses, says Lori, you start creating content that actually builds a human connection with high-potential candidates. Reading Time: 9 minutes.

Questions Answered: Trilogy of Modern Talent Acquisition with @GDforEmployers and @SmashFly

SmashFly

It turned out to be a tremendous discussion on the relationship between Employer Branding and Recruitment Marketing, as well as key trends occurring today in the candidate experience and with recruiting analytics. Q: How do you manage the “employee opinions” so that a candidate would be positively influenced by what he/she sees. If candidates only see overly positive reviews they probably will get a little skeptical and will see it as inauthentic.

A NEW PERSPECTIVE FROM THE EMPLOYER BRANDING STRATEGIES CONFERENCE #EBRANDCON

exaqueo

When I landed in San Diego for the Employer Branding Strategies Conference , I wasn’t sure what I was going to walk into. So, whether you’re considering attending #EBrandCon 2019 or researching employer branding conferences in general, I hope you find my perspective on the event beneficial and insightful. COMMUNITY OVER COMPETITION Employer branding is a new industry, and yet it’s not. We just didn’t always call it employer branding.

The Recruitment Marketing “Naughty & Nice” Lists

SmashFly

The post The Recruitment Marketing “Naughty & Nice” Lists appeared first on SmashFly Blog. SmashFly What's Happening 2018 ideas candidate experience employer brand recruitment marketingPeppermint hot chocolate. Cold spells. Saturday movie marathons. Car rides by that one house that goes all out with the holiday lights. The charms of December are in.

Candidate Experience Part III – Tools

Great Hires

In the first two articles of this series we discussed the role of people and process in the success of the candidate experience. The tools you choose for your candidate experience may already be part of the enterprise-wide solutions offered by your company, or point solutions you choose as a recruiter that match your personal best practices. This article is intended to provide a framework for how to think about the tools you use to enhance your candidate experience.

5 Best Recruitment Marketing Articles of the Week 2.28.15 to 3.5.15

SmashFly

This week we’ll be employer branding in the interview process, the 2014 Candidate Experience Awards report, a national recruiting association, employee value proposition, creative job ads and an Oscars prank. appeared first on SmashFly Blog. Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing and other recruitment trends.

Career Sites: The Blank Canvas of Recruitment Marketing

SmashFly

One of the best parts about being a Customer Success Manager at SmashFly is being completely immersed in the recruitment marketing space. The post Career Sites: The Blank Canvas of Recruitment Marketing appeared first on SmashFly Blog. Career Site Optimization Employer Brand candidate experience career sites employer brand

The Anatomy of the Perfect Recruiting Email

SmashFly

The best emails start with excitement, relevancy and, The post The Anatomy of the Perfect Recruiting Email appeared first on SmashFly Blog. Candidate Experience candidate experience email nurture employer brand nurturing candidatesThink about the last non-work-related email you opened. Do you even remember it? If you can, what made it memorable?

Why You Should Address Job Seekers’ FAQs (and How)

SmashFly

The post Why You Should Address Job Seekers’ FAQs (and How) appeared first on SmashFly Blog. AI Candidate Experience Employer BrandThey’re frequently asked questions for a reason… Do you remember looking for a new job? No doubt you had more than a few outstanding questions beyond what you.

A Look at Cox Enterprises’ Consumer-Grade Career Site

SmashFly

If you’re reading this, you likely know that the modern candidate has certain expectations when it comes to a company’s hiring process. Candidates. The post A Look at Cox Enterprises’ Consumer-Grade Career Site appeared first on SmashFly Blog. Candidate Experience Career Site Optimization Employer Brand Career Site design career site experience consumerization of the candidate experience employer brand strategy

How to Find the Best Content for Email Newsletters (in 500 Words)

SmashFly

They provide an opportunity to tell your brand’s story in a creative, engaging way. The post How to Find the Best Content for Email Newsletters (in 500 Words) appeared first on SmashFly Blog. Candidate Experience 2018 ideas candidate experience employer brand recruiting emailTalent newsletters represent something of an emerging art form in recruitment marketing.

Your Questions Answered: “Think Like a Marketer” Webinar

SmashFly

Continue Reading → The post Your Questions Answered: “Think Like a Marketer” Webinar appeared first on SmashFly Blog. Candidate Experience Employer Brand International Recruiting Mobile Recruiting Recruitment Analytics Recruitment Marketing Recruitment Marketing Platform SmashFly cande awards candidate experience survey CDW CH2M Derina Adamczak integration recruitment marketing platform rick rosario Social Media sourcing stacey montalto The Cheesecake Factory

What Being Named a “Best Place to Work” Means for Our Customers

SmashFly

At SmashFly, we help organizations market their employer brands to attract more qualified candidates. I know how important it is to their recruiting strategy when they are recognized for creating a great candidate experience or being a best place to work. Continue Reading → The post What Being Named a “Best Place to Work” Means for Our Customers appeared first on SmashFly Blog.

Takeaways from #TalentNet on Data, Employee Experience & Recruitment Marketing

SmashFly

SmashFly both sponsored and attended TalentNet?and The post Takeaways from #TalentNet on Data, Employee Experience & Recruitment Marketing appeared first on SmashFly Blog. Candidate Experience Employee Engagement & Retention Employer Brand Recruiting Conferences Recruitment Analytics candidate experience Craig Fisher employee engagement employer brand Kyle Lagunas Matt Charney recruiting analytics Sal Vergara TalentNet

AI and Recruiting: Here a Chatbot, There a Chatbot, Everywhere a Chatbot

SmashFly

The post AI and Recruiting: Here a Chatbot, There a Chatbot, Everywhere a Chatbot appeared first on SmashFly Blog. AI Recruiting Technology candidate experience chatbot employer brand recruiting technologyLast week, I was fortunate enough to be one of the keynote speakers at TA Tech Europe, a conference that brought together some of the brightest minds in.

The Next Frontier in Talent Acquisition is Marketing

SmashFly

It’s increasingly obvious that in the next 2-5 years the top employers of choice will be the organizations that consistently communicate an authentic employer brand story and value proposition that wins the. Continue Reading → The post The Next Frontier in Talent Acquisition is Marketing appeared first on SmashFly Blog. This post was originally posted on ERE. You can see the post and the comments to the original post on the site here.

5 Best Recruitment Marketing Articles of the Week 5.11.15 to 5.15.15

SmashFly

appeared first on SmashFly Blog. Candidate Experience Content Marketing Employer Brand Recruitment Marketing Talent Acquisition candidate experience awards employer brand James Ellis job descriptions Lance Haun Lars Schmidt talent acquisition Tim SackettIt’s that time again: Our weekly feature on the best articles in recruitment marketing and other talent acquisition trends. But first, our top content piece and tweet.

Forrester Webinar: The New Role of Recruiters in Talent Acquisition

SmashFly

Just as the internet, social media, reviews and mobile changed the way we shop for products and services, they’ve also changed the way candidates “shop” for jobs. Continue Reading → The post Forrester Webinar: The New Role of Recruiters in Talent Acquisition appeared first on SmashFly Blog. Claire Schooley, Principal Analyst at Forrester Research, will share her thoughts in an upcoming webinar on how the talent acquisition market has taken a 180-degree turn over the.

11 Ways Your Team Can Start Recruitment Marketing NOW

SmashFly

A candidate’s decision to take their career to your organization can involve as many as 12 touch points with your employer brand―from your career site to social media to a referral to an email. Continue Reading → The post 11 Ways Your Team Can Start Recruitment Marketing NOW appeared first on SmashFly Blog.

Critical Lessons from the 2019 Recruitment Marketing Benchmarks Report

SmashFly

The best employers use recruitment marketing to differentiate themselves from the competition, connect with potential hires and create more compelling. The post Critical Lessons from the 2019 Recruitment Marketing Benchmarks Report appeared first on SmashFly Blog. Candidate Experience Employee Engagement Employer Brand Recruitment Marketing candidate relationship management crm employer brand fortune 500 recruiting technology recruitment marketing talent nurture

Top 3 Reasons to Attend PeopleFluent #WISDOM2015

SmashFly

Continue Reading → The post Top 3 Reasons to Attend PeopleFluent #WISDOM2015 appeared first on SmashFly Blog. Candidate Experience Digital Recruiting Employer Brand HR Tech Innovation Recruiting Conferences recruitment marketing Recruitment Trends SmashFly Talent Acquisition #WISDOM2015 PeopleFluent talent transformation In less than a week (4 days to be exact) PeopleFluent’s #WISDOM2015 will begin in the friendly confines of Miami, FL.

OK, It’s Time to Court Your Candidates

SmashFly

The post OK, It’s Time to Court Your Candidates appeared first on SmashFly Blog. Candidate Experience Employer Brand courting candidates nurturing candidates recruitment marketing strategyRichard Burton once wrote to Elizabeth Taylor: “My blind eyes are desperately waiting for the sight of you.” We’re all Richard Burton when tasked with filling a position.

Think Big, Act Bigger: The 2016 Recruitment Marketing Ideabook

SmashFly

In this changing landscape of talent acquisition — where candidates are the new consumers and the competition for great talent is getting fiercer every day —. Continue Reading → The post Think Big, Act Bigger: The 2016 Recruitment Marketing Ideabook appeared first on SmashFly Blog. What’s better than a book full of interesting ideas? A book full of interesting ideas you can actually use today (or tomorrow, if you need a little more time!).

Best Recruitment Marketing Articles of the Week 5.18 to 5.22

SmashFly

Content of the Week How to Be the Amazon of Recruitment: Know Your Candidates from SmashFly Technologies Who doesn’t want to be. appeared first on SmashFly Blog. Recruitment Marketing candidate experience China Gorman employer branding Employment Brand Fistful of Talent holland dombeck mccue job boards job distribution kelly blokdijk paul siker recruitingdaily recruitment marketingYES—Friday is here again!

Best Recruitment Marketing Articles of the Week 7.20 to 7.24

SmashFly

appeared first on SmashFly Blog. Employer Brand Recruitment Marketing candidate experience CMI content marketing employee experience employer branding ernst young Kevin Grossman shrm talent pipeline visual storytellingWe had an awesome week; it’s always great to attend an insightful conference in your own city, so kudos to the Social Recruiting Strategies Conference.

5 Reasons to go to the TMA Strategic Recruiting Summit

SmashFly

Next week the SmashFly team is leaving the snow bank wonderland of Boston for the sunny atmosphere of Miami for this year’s TMA Strategic Recruitment Summit. Employer Branding as a Focus. Employer Branding has been a hot topic for most organizations over the past year and for good reason. With the consumerization of the candidate experience , employers are at a disadvantage with qualified candidates. ” to candidates.