Rally Recruitment Marketing

FEBRUARY 26, 2024

A job description is often a candidate’s first view into your organization as an employer. But there’s an art and science to crafting the perfect job description that many recruiters and recruitment marketers grapple with daily. The reality is, many job descriptions miss the mark.

Job Descriptions 251

Job Descriptions Recruitment Marketing Employer Branding Talent Acquisition 251

PowerToFly

FEBRUARY 14, 2024

To start us off with an employer branding definition, your employer brand is the impression you’ve put (intentionally or inadvertently) out in the job market of what working at your organization is actually like. Because employer branding directly affects the quality of talent you attract.

Employer Branding 31

Employer Branding Social Media Diversity Job Descriptions 31

Rally Recruitment Marketing

SEPTEMBER 27, 2021

Employer awards build trust with candidates in a way that can set you apart from competitors in the job market. Seeing a “best workplace award” builds credibility when candidates are evaluating your company culture. Jobvite found that 33% of job seekers get their information about an employer’s company culture from social media.

Employer Branding 419

Employer Branding Pharmaceuticals Social Media ADP 419

Ongig

MARCH 22, 2024

Job ads are becoming more creative and dynamic. So, having the best job ads out there will require creativity. Employers are giving more robust content on job descriptions rather than just listing requirements and qualifications. “Employer Branding, Meet Content Marketing”, 20 Jan.

Examples 94

Examples Job Descriptions SEO Taleo 94

Recruiting Blogs

APRIL 17, 2023

If there's one thing I love the most in the world, it's strong employer branding. Unlike other industries, marketing an employer value proposition lets one create, curate, and collaborate on stories with teammates across multiple locations and departments. Don't Keep Employer Branding Efforts a Secret 2.

Employer Branding 52

Employer Branding Social Media Video Education 52

Rally Recruitment Marketing

SEPTEMBER 13, 2020

Recruiting events are a tried and true method to attract talent to your organization and build brand awareness. In-person recruiting events are a great way to build relationships with candidates and introduce them to your employer brand through thoughtfully created events collateral. Not sure where to start?

Diversity 466

Diversity Employer Branding Recruitment Marketing Groups 466

Rally Recruitment Marketing

MAY 31, 2022

That’s why, for this post, I asked a variety of people from the LGBTQ2+ community (some who I know and some who I don’t) to share what authentic support from brands during Pride means to them. We need support for legal rights, full benefits and complete acceptance within a company’s workplace culture. Sean (He/Him).

Employer Branding 419

Employer Branding Airlines Diversity Film 419

Rally Recruitment Marketing

JANUARY 10, 2019

If you want to take charge of your company’s Employer Brand, a good place to start is by defining your Employee Value Proposition (EVP). A clearly defined EVP serves as the basis for your Employer Brand strategy and gives you a framework for creating authentic, compelling Recruitment Marketing content.

Employer Branding 345

Employer Branding How To Survey Data 345

Linkedin Talent Blog

AUGUST 15, 2022

Here’s the bad news: 99% of job descriptions are painfully long and boring. Here’s the good news: 99% of job descriptions are painfully long and boring. Since so few companies invest time or effort in writing compelling job descriptions , you have an enormous opportunity to stand out.

Job Descriptions 49

Job Descriptions Examples Real Estate Diversity 49

Linkedin Talent Blog

AUGUST 15, 2022

Here’s the bad news: 99% of job descriptions are painfully long and boring. Here’s the good news: 99% of job descriptions are painfully long and boring. Since so few companies invest time or effort in writing compelling job descriptions , you have an enormous opportunity to stand out.

Job Descriptions 49

Job Descriptions Examples Real Estate Diversity 49

Hireology

JUNE 11, 2019

Today’s job seekers have countless options at the tips of their fingers when it comes to researching and applying to new roles. And Google for Jobs is powered largely by search algorithms. Google for Jobs uses machine learning and is programmed to read and understand jobs based on keywords that appear in job descriptions.

Job Boards 68

Job Boards Job Descriptions Social Media Employer Branding 68

Rally Recruitment Marketing

MARCH 19, 2023

It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads. So a click measures candidate behavior during the candidate journey by showing interest with us as an employer.

Social Recruiting 414

Social Recruiting Strategy Social Media Twitter 414

ClearCompany Recruiting

MAY 12, 2021

Higher revenue, better job performance, a more trusted employer brand, and an increased customer base are just a few of the benefits of a diverse workforce. Not to mention, 67% of active and passive job seekers say a diverse workforce is important to them when evaluating companies or job offers.

ClearCompany 269

ClearCompany Diversity Sourcing Culture 269

Rally Recruitment Marketing

SEPTEMBER 20, 2018

Getting your employee value proposition defined is also vital because without knowing your employee value proposition, your content won’t resonate as well, and you won’t be able to build an effective employer brand that’s rooted in the reality of your employee’s everyday experiences.

Employer Branding 289

Employer Branding Social Media Recruitment Marketing Survey 289

Group W Partners

JANUARY 11, 2024

Make job descriptions accurate, fun and exciting. Dull and poorly written job profiles reflect negatively on your brand and will turn-off most candidates. Make job descriptions sell! Company culture, values, and career growth are becoming very important to candidates. Good luck in the new year.

Hiring 66

Hiring Job Descriptions Talent Acquisition Employer Branding 66

Contract Recruiter

MARCH 29, 2023

Building an Inclusive Employer Brand Communicating your organization’s openness to diverse talent A strong employer brand is essential for attracting cross-industry talent. Make it clear that your company values diverse perspectives and is committed to fostering a culture of continuous learning.

Industry 98

Industry Social Media Job Descriptions Diversity 98

Hireserve

MAY 5, 2023

This influences every aspect of your recruitment strategy, from job description to how long and detailed your hiring process gets. Making sure every step of your strategy aligns with legal requirements also feeds into your employer brand.

Social Media 78

Social Media Applicant Tracking Systems How To Employer Branding 78

Rally Recruitment Marketing

SEPTEMBER 4, 2023

We all strive each day to develop our company’s DEI initiatives and to showcase our diverse and inclusive cultures in our talent attraction strategy. Based on this resource, today we’re sharing how you can audit your existing employer brand, messaging and Recruitment Marketing assets focused on diverse and inclusive hiring.

Recruitment Marketing 419

Recruitment Marketing Diversity Social Media Employer Branding 419

Hireserve

MAY 12, 2023

In recruitment, a candidate persona refers to a fictional representation of an ideal candidate for a specific job or role within an organisation. It is created by taking a close look at data about the target candidate group, including: Demographics: Education, experience level, etc. How do you effectively use candidate personas?

How To 78

How To Employer Branding Candidate Engagement Job Descriptions 78

Rally Recruitment Marketing

JANUARY 10, 2019

If you want to take charge of your company’s Employer Brand, a good place to start is by defining your Employee Value Proposition (EVP). A clearly defined EVP serves as the basis for your Employer Brand strategy and gives you a framework for creating authentic, compelling Recruitment Marketing content.

Employer Branding 170

Employer Branding How To Survey Groups 170

4 Corner Resources Staffing Blog

NOVEMBER 8, 2023

Facebook recruiting can help you reach suitable candidates and position your employer brand in a positive light. But, if you allocate even a small budget strategically, it can help you zero in on particular groups of users you’re trying to reach and can also help boost the reach of the non-paid content you’re posting.

Facebook 80

Facebook Strategy Social Media Groups 80

Spark Hire

JANUARY 12, 2016

This is what it’s like for job seekers researching your company, when you don’t have a clear employer brand. The way you market yourself as an employer to potential employees affects whether they want to work for you or not. The strongest aspect of CloudLock’s employer brand is how it incorporates current employees.

Employer Branding 60

Employer Branding Video Culture Survey 60

Linkedin Talent Blog

JANUARY 27, 2020

Here are the steps we took to build our employer brand , which you too can use as a framework to build your own: 1. Used employee focus groups to build Toast's persona and voice. One of the first things we did was partner with Red Pill Talent to run cross-sectional focus groups to partner in formulating our persona and voice.

Employer Branding 49

Employer Branding Applicant Tracking Systems Job Descriptions Interviews 49

exaqueo

AUGUST 15, 2018

before I dig into how rosé’s change in perception connects to employer brand, I want to introduce you to a #teamexaqueo blog series Alyssa Bani and I are launching called Shift. It’s about applying lessons learned - from anything that inspires us - to change your employer brand perception.

Employer Branding 44

Employer Branding Insurance Insurance Job Descriptions 44

Spark Hire

JUNE 14, 2016

In a lot of ways, a company’s employer brand is like a meme. There are countless things that contribute to your employer brand. Everything from the wording in your job descriptions to your social media presence affects what talent thinks about your company as a place to work. It’s too focused on hard skills.

Employer Branding 60

Employer Branding Social Media Job Descriptions Media 60

Recruiting Daily

APRIL 20, 2022

Today, global employers need to use a range of up-to-date techniques and recruiting tips to move their businesses forward and find the ideal candidates to fill open roles. The following are some top tips for this year: Focus on Company Culture. Hiring talent internally is an excellent strategy. Establish a Staff Referral Program.

Employer Branding 92

Employer Branding Job Descriptions Culture Screening 92

Rally Recruitment Marketing

MARCH 11, 2024

In Recruitment Marketing and employer branding, we’re constantly on the hunt for the next big strategy or tool that will give us an edge. In the simplest terms, it’s the bridge between perception and reality about your employee experience and company culture. Why does employee feedback matter? Let’s dive in!

Recruitment Marketing 251

Recruitment Marketing Employer Branding Survey Groups 251

Acara Solutions

MAY 9, 2022

With more collaborative and team-oriented cultures, today’s companies are tasking their recruiters and talent acquisition teams to attract diverse candidates. By limiting the number of qualifications within the job description to those that are actually required of the role, you will likely see more female candidates who choose to apply.

Diversity 90

Diversity Strategy Hiring Social Media 90

Glassdoor for Employers

JANUARY 9, 2019

Everyone loves a good story, including job seekers. Write job descriptions to minimize bias. Optimize job descriptions with a service like Textio that identifies biased language. A/B testing job descriptions on Glassdoor is also an effective way to identify unbiased verbiage. Hiring Women in STEM.

Strategy 161

Strategy Job Descriptions Nonprofit Diversity 161

Hireology

AUGUST 2, 2021

Job seekers today have reprioritized what they want in a career and for most, steady pay, manageable working hours and a better culture are top of the list. While many aspects of the current hiring crisis are out of your control, the auto branding problem is something you can address and overcome. Embrace Recruitment Marketing

Industry 148

Industry Social Media Media Employer Branding 148

Recruit CRM

FEBRUARY 9, 2022

Define Strong Remote Characteristics Whether for an in-office position or a remote one, identifying the ideal candidate is vital for any job listing. However, job descriptions become more critical for remote hiring because they require specific remote working traits that candidates must possess. Be specific but concise.

Hiring 114

Hiring Social Media Job Descriptions Onboarding 114

JazzHR

JUNE 19, 2017

Getting started: Build a company page to promote your employer brand. It’s a very straightforward proposition: Just add your logo, a banner image, and a short description of what your company is all about. Then add a careers page where you can talk more in-depth about your company culture, workplace, and featured job postings.

Small Business 168

Small Business Linkedin How To JazzHR 168

Hireology

DECEMBER 2, 2020

Operations for AutoCanada, shared at The Automotive News Retail Forum and Elevate 2019 , a dealership job is the best kept secret in retail. . So, the challenge boils down to how do we appropriately leverage dealership employees’ genuine enthusiasm to improve our employment brand? . Why It Matters?

Automotive 128

Automotive Retail Employer Branding Job Descriptions 128

PandoLogic

MARCH 13, 2023

This can be done by providing talent with a competitive salary, cutting-edge technology, and a culture of innovation. First, employers should ensure that their job descriptions and hiring practices are inclusive and welcoming to people of all backgrounds.

Talent Acquisition 80

Talent Acquisition Strategy Diversity Employer Branding 80

Vervoe

NOVEMBER 9, 2022

According to LinkedIn, 70% of the global workforce is passive talent, with the remaining 30% actively seeking jobs. The talent shortage has fluctuated over the past decade, with 2022 presenting the most significant increase, according to Manpower Group. It can impact your employer brand. Poorly worded job description.

Job Descriptions 105

Job Descriptions Assessment Employer Branding Candidate Experience 105

Arya Recruiting Robotics

JANUARY 18, 2016

Create profiles for your company and interact with potential job candidates in order to build your employer brand, and spend extra time on social media advertising in order to attract fresh talent. When you bring together a group of people from different backgrounds, ideas are challenged and innovation is unleashed.

Mobile Recruiting 100

Mobile Recruiting Social Media Employer Branding Mobile 100

CareerArc

JANUARY 6, 2023

Often it’ll be the position itself, but sometimes it might be something else unique about the position—for example, the company culture—or a post targeted at specific groups of candidates, like vets. This social media job post from ULTA Beauty focuses on the candidates it’s targeted towards over the positions they’re recruiting for.

Social Media 52

Social Media Media Social Recruiting Job Descriptions 52