Remove Culture Remove Employer Branding Remove Job Boards Remove Resources

Why Your Company Needs Employer Branding & How To Get Started

Proactive Talent

There is no company on the planet that shouldn’t use employer branding to help them attract and hire the best talent. That was my response when I was recently asked by John Sumser, Principal Analyst at HRExaminer , to share my thoughts on whether there are companies out there that don’t or shouldn’t need to focus on employer branding in The Definitive Guide To Employment Branding by Dice. So just how much can a poor employer brand cost you?

4 Places Candidates Go to Research Your Employer Brand

Rally Recruitment Marketing

This is why candidates today check multiple sources to research your company before deciding whether or not to apply for your job or accept your offer. These touchpoints along the modern candidate’s journey are important channels where you can: 1) share your employer brand messaging, and 2) provide candidates with the information they need to decide if your company is the right fit for them. 2: Your Employer Profile on Job Boards & Talent Communities.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

7 Ways to Get Your Employer Brand in Front of Veteran and Military Hires

Rally Recruitment Marketing

Many employers have launched high-profile initiatives and public pledges to hire veterans and military spouses, backed by dedicated recruiting teams and specialized programs from apprenticeships to leadership development. Here are some ways to get your employer brand in front of veteran and military hires: 1. This can be a great place to introduce your employer brand to this demographic. They have a range of employer services to help with veteran hiring.

It’s Time for an Employer Brand Audit in 2020

JazzHR

A happy, healthy employer brand excites and engages jobseekers. But a bad brand? Your employer brand isn’t just your logo. It’s your reputation as a company and as a place to work; it should communicate your employer value proposition (EVP). . Here’s what to look out for and how to realign your brand messaging — and why it matters in 2020. Candidates Take Employer Brands Seriously. Auditing Your Employer Brand.

What is a job board?

Workable

What is a job board? A job board is a website used by employers to advertise their job vacancies to job seekers. Job seekers can use job boards to search for new job opportunities in their area and profession. Some well-known job board sites are Indeed , Glassdoor , and Careerjet to name a few. Job boards also offer premium schemes, such as sponsored jobs or unlimited access to their candidate database.

How to Use Company Reviews to Enhance Your Employer Brand

CakeHR

For example, would you prefer to join a company with a bad reputation among its employers? Monetary incentives are not the deciding factor now; as a recent Gallup survey showed , 87 percent of Millennial employees valued self-development on the job as high as the compensation. Millennials want jobs to be development opportunities. In this guide, I’m going to show how you can use company reviews to create and maintain an excellent employer brand.

The Essential Guide to Employer Branding in 2020

SmartRecruiters

What Is Employer Branding? Employer branding is the act of cultivating an employer brand, which is essentially an identity or persona cultivated by an organization that is presented to the public. How Do You Develop a Strong Brand?

Elegant Experiences and Employer Branding

Recruiting Daily

From the hiring of staff, creating uniforms and even down to the menu design – this is their brand, their name and their experience on the line. In employer branding, it’s common to be considered an appetizer to marketing rather than actual recruiting. But, recruiters can truly empathize with the employer side to that story and knowingly tap into the resources required to fix it. A Certain Je Na Sais Quoi:Employer Branding Activation.

The 35 Best Job Boards for Employers to Find Candidates

Contract Recruiter

One of the greatest challenges as an employer is searching for and hiring new talent. Even simply finding people who are interested in a job with your company can be tricky, which is why a wide variety of job boards have sprung up over the years. The Big Name Boards.

Best job boards: The ultimate job sites list

Workable

Advertising your job ad to the right job boards is the first step to attracting qualified candidates. But you may not have the time to do thorough research on which job boards are best for which area or function – and this will be especially tough if you’re hiring in multiple locations or for dozens of open roles at the same time. The best job sites are featured here; you don’t need to look anywhere else. Free job boards. IT job boards. –

The Ultimate Guide to Employer Branding

Hundred5

Instead of reading reviews online, job candidates are looking into what their potential employers have to offer and what makes a company stand out. As a secret weapon for hiring better quality candidates, innovative companies are dedicating time and resources to building a great employer branding strategy. What is employer branding? Does your company have an employer brand? Who is in charge of employer branding?

Do You Have a Strong Employer Branding Strategy?

ViziRecruiter

According to the Society for Human Resource Management (SHRM), an employer brand is one of the most important parts of the employee value proposition. It’s what the core of your company communicates as its identity to both potential and current employees, and includes your brand’s mission, culture, values and brand personality. A strong employer branding strategy can greatly impact recruiting efforts to attract high-level candidates to your organization.

A Complete List of Employer Branding Strategies for Job Descriptions

Ongig

Today I’m going to show you a VERY effective list of employer branding strategies for your job descriptions. So if you’re looking to build powerful, converting job postings you’ll really enjoy this list. Employer Branding on Job Descriptions vs Company Career Page. A lot of your candidates are coming from job boards like Indeed, Glassdoor and LinkedIn. Why Is Employer Branding Important on Job Descriptions?

How to Make Your Job Descriptions Google and Job Board-Friendly

Hireology

Today’s job seekers have countless options at the tips of their fingers when it comes to researching and applying to new roles. Between job boards, social media sites, referrals and reading job descriptions on individual company career sites, it can be difficult for employers to break through the noise and reach top job seekers where they’re searching in today’s competitive market. Google Entered the Job Board Market.

How Employer Branding Can Solve Your Recruiting Challenges

Glassdoor for Employers

It’s better to be a job seeker right now than an employer looking to fill a job opening. At least that’s what any reasonable person would surmise from the Bureau of Labor Statistics ’ report that the number of unemployed persons per job opening was 0.9 Recruiters are struggling with everything from shrinking candidate pools to candidates ghosting during the interview process to candidates accepting job offers and then just never showing up.

Why Employment Branding Is Essential for Job Recruitment

ApplicantStack Applicant Tracking

While marketing, human resources, and job recruitment play different roles, their overall goals are the same. The job market is tight. In fact, the United States is currently enjoying “ full employment ,” as defined by the Federal Reserve. Forbes predicts that wages will increase to encourage comfortable employees to job-hop. All of this is good news for job-seekers, but poses a real challenge for job recruitment.

The Top 20 Job Boards for Diversity Hiring

Breezy HR

At first, diversity hiring can seem like a tough nut to crack, but with the right tools and resources, you can make it a natural part of any rock-solid recruitment system. In fact, 71% of companies say they want an inclusive culture but only 12% have reached a level of diversity and inclusion that can be described as “mature”. We’re about to point you to the top 20 job boards that will help you fill your bench with all kinds of awesome. Job Boards for Women 7.

Nothing Else Matters: Why Your Job Postings Are Your Employer Brand.

Recruiting Daily

While the whole job search is like dating metaphor has decidedly jumped the shark , the fact is that while this aphorism used to be something of a stretch, now, they’re pretty much the same exact exercise, albeit with a distinctly different call to action. Compare this to the 47% of job seekers who agree with the statement , “I can’t trust most of the job postings or advertisements I find listed online,” and you’ll see that both categories face a decidedly uphill battle.

Career Sites are 7x More Cost-Effective Than Job Boards: How to Attract Top Talent with a Compelling Career Site

Hireology

According to Hireology data, 71 percent of job applicants research a company’s career site before applying to a job. Hireology data found that career sites are 7x more cost-effective than job boards. Make your careers link easy to find on your website or engaged candidates seeking out your brand might assume you don’t have any opportunities available. Also link to your career site in job descriptions posted on outside sources, such as job boards or social media.

3 Strategies to Recruit the Work Anywhere Workforce

Rally Recruitment Marketing

We’ve proven that most jobs can be done from home and that flexible work arrangements do in fact work! . However, with many organizations now operating in a remote-first or remote-friendly model, offering a flex program is no longer a differentiator for employers. .

5 Recruitment Marketing Projects to Tackle This Summer

Rally Recruitment Marketing

That number is great considering that employer branding hasn’t been around all that long! For the other 60% of us, this might be an opportune moment to conduct research and finally put together our EVP messaging and employer brand platform.

The Surprising Way to Increase Careers Site Traffic

Rally Recruitment Marketing

Let’s face it: Increasing your careers site traffic can feel overwhelming… should you concentrate on job boards? And that’s why having a careers blog with good, authentic content that’s easily found by job-searching candidates can be surprisingly effective in your recruiting strategy.

SEO 307

How to Make Your Job Postings Searchable on Major Job Boards

ApplicantStack Applicant Tracking

With over millions of job searches each month on major job boards like Monster, Indeed, and CareerBuilder, are you doing enough to make sure your job postings are searchable and stand out? You wouldn’t automatically associate it with job postings, but it’s just as important. Adding keywords to your job description is one way to make your job postings searchable. Pick a Searchable Job Title. Optimize Your Job Description.

Here’s Where You Need Recruitment Marketing Content — Outside of Your Careers Site

Rally Recruitment Marketing

You likely put a lot of your time and effort as a practitioner into ensuring the site includes relevant information for job seekers, is frequently updated with content about your company and provides an excellent experience for candidates. With social media, paid ads and job boards becoming a larger part of the Recruitment Marketing mix, many job seekers are bypassing companies’ careers sites entirely during their search. Employer Branding Recruitment Marketing

How to Source Passive Candidates in Healthcare

Hospital Recruiting

Not only should recruiters post appealing job advertisements, they must seek out the passive candidates who could be potential top talent but are not applying to your openings. Active candidates are ones who have polished their resumes and are scouring job boards looking for their next perfect opportunity. On the other hand, passive candidates are content in their current opportunity and are not actively seeking other employment. Sourcing Candidates from Job Boards.

Managing your Employer Brand on Glassdoor Like a Pro - Talentnow

Recruiting Blogs

That’s why, Marketing your brand as a desirable employer can go a long way in filling the vacant positions in your organization fast and easy. One way to do this is by managing your reputation on job boards and employer review sites. No employer serious about hiring quality talent can afford to neglect their reputation on such platforms. According to a recent study , 48% of job seekers consulted Glassdoor during their search. Advertise your jobs.

The Ultimate Guide To Job Posting

Workable

More than half the traffic on Glassdoor, one of the world’s most popular job boards, comes from mobile with the group of 35-44 leading the way. And this is why employers who accept mobile applications are twice as likely to get high quality candidates as those that don’t.

Why Your Company Needs Employer Branding & How To Get Started

Recruiting Blogs

There is no company on the planet that shouldn’t use employer branding to help them attract and hire the best talent. That was my response when I was recently asked by John Sumser, Principal Analyst at KeyInterval Research and Founder of HRExaminer , to share my thoughts on whether there are companies out there that don’t or shouldn’t need to focus on employer branding in The Definitive Guide To Employment Branding by Dice.

Careers Sites: Your Primary Recruitment Hub

MyRecruitmentPlus

If your careers site is just a couple of candid photos and a simple jobs list – you’re not doing enough! Over the past decade, the standard of corporate careers sites have skyrocketed, as companies do all they can to wow top-quality talent and stand out as an employer-of-choice.

SEO 56

How to Nail the Top 5 Talent Acquisition Trends of 2017

Leoforce

Many employers don’t know a defined path to find, attract, and hire top-notch people who are open to this kind of work. Recruiters need to better understand who contractors are, where they are in their career paths, what they want out of their next job, and where they can be found. Arya provides an inside look at job intelligence, which includes a full universe of candidates that Arya’s A.I. Culture fit will be the number one goal for talent acquisition strategies.

How to level up your hiring strategy through anonymous candidate surveys

Workable

That’s why it’s critical to take their feedback into serious consideration, before your reputation as an employer is harmed via a poor candidate experience. Keep those surveys anonymous, so that job applicants feel more secure and willing to share their honest opinions with you.

How to Nail the Top 5 Talent Acquisition Trends of 2017

Leoforce

Many employers don’t know a defined path to find, attract, and hire top-notch people who are open to this kind of work. Recruiters need to better understand who contractors are, where they are in their career paths, what they want out of their next job, and where they can be found. Arya provides an inside look at job intelligence, which includes a full universe of candidates that Arya’s A.I. Culture fit will be the number one goal for talent acquisition strategies.

Webinar Q&A: Hard-to-Fill Roles, Fulfilled!

Rally Recruitment Marketing

Kelly is responsible for recruitment, retention and employer branding at Northside Hospital , where she manages a team of 40. Jessica helps tell the Advocate Aurora Health employer brand story through social media, employee stories, employer ambassador activation, career site strategy and more. Our Advocate Health and Aurora Health Care brands both have corporate Instagram handles that showcase employees frequently and we see a ton of great engagement.

Go Beyond Job Postings: 3 Effective Ways To Attract And Hire Top Talent

Proactive Talent

Research shows that job boards on average gather 43% of all applications companies receive for new job openings. But while job boards may have the highest number of applications, their conversion-to-hire rates fall drastically behind other sources of hire like employee referrals and company career sites. Employee referrals may only account for 7% of all job applications, but they contribute nearly half of all actual hires.

This Job Crunch is our Least Favorite Form of Exercise

Fistful of Talent

For four straight months this year, the number of open jobs outnumbered the people out of work in the U.S. There are no signs that this trend will slow down soon, which is great news for workers but makes our jobs even more difficult and crucial. Job boards, referrals, and even LinkedIn are all less effective than they used to be. Fatigue is just part of the reason recruiters are investing fewer resources into professional platforms this year. Have you heard?

Careers Sites: Your Primary Recruitment Hub

MyRecruitmentPlus

If your careers site is just a couple of candid photos and a simple jobs list – you’re not doing enough! Over the past decade, the standard of corporate careers sites have skyrocketed, as companies do all they can to wow top-quality talent and stand out as an employer-of-choice.

SEO 52

8 Questions With Will Staney On Starting Proactive Talent Strategies & The Evolution Of Recruiting

Proactive Talent

If you’re a small or medium-sized company with very limited resources, what free tools can you use beyond LinkedIn and job boards to improve your recruiting efforts? Does your company have an employer brand and does it matter? How do you go about building a strong employer brand to help your company attract and recruit top talent? Our core products are recruiting optimization, employer branding and training services.

How Technology is Changing Human Resources

Recruiting Blogs

It’s amazing how much has developed over the past few decades, and exciting to see how software and AI will push human resources departments going forward. Here’s a great example that showcases just how much HR has changed due to technology: the evolution of the job ad.

The Startup Hiring Guide: Hiring for rapid growth from 5 to 50

Workable

We’ve spent the time to curate the best thinking on everything from employer branding and headhunting to the interview process. Building an attractive company: Employer branding. How to write job descriptions. Where to post your jobs. The about-the-job part.

18 Ways: How to Find your Dream Candidate for 2017

Achievers - Recruiting

A man should do his job so well that the living, the dead, and the unborn could do it no better.” — Martin Luther King, Jr. Now you want to find candidates that fit your company culture and bring the right expertise to the job. While you could just post to one of the huge job sites like Craigslist or Indeed, there are a number of other unique and creative ways to grab the attention of your future colleague , and here are a few….