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It’s Time for an Employer Brand Audit in 2020

JazzHR

A happy, healthy employer brand excites and engages jobseekers. But a bad brand? Your employer brand isn’t just your logo. It’s your reputation as a company and as a place to work; it should communicate your employer value proposition (EVP). . Candidates Take Employer Brands Seriously.

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Know your Recruitment Marketing funnel [Rally Inside]

Rally Recruitment Marketing

There’s a lot of Recruitment Marketing strategy that goes into driving qualified talent to apply for your company’s open jobs. Candidates must become aware of your employer brand, consider what it’s like to work at your organization and be open to hearing about your career opportunities.

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6 Highlights from RallyFwd’s Tech Showcase

Rally Recruitment Marketing

With Appcast, you can use data and technology to place job ads in the right places at the right times in front of the right candidates to maximize the ROI of your Recruitment Marketing budget. Some of the job boards and channels included in Appcast’s network. An example of integrating Clinch into a job ad on Google for Jobs.

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4 Tips for Niche Talent Acquisition | ClearCompany

ClearCompany Recruiting

A great candidate experience for a strong employer brand and a strong start for new hires. Reach out to potential candidates where they’re at — for example, near the end of their degree program or on niche job boards. For example, some job boards only post software engineering roles, or construction jobs.

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Job Boards Only Deliver 50% of the Applicants You Need to Fill Open Roles. 3 Tips to Fully Staff up with Top Talent

Hireology

Many employers heavily rely on job boards to fill their open roles. But if job boards happen to be the only channel you’re tapping into for recruitment marketing, you’re likely falling short with your hiring efforts. Diversify Your Job Board Spending. Build a Strong Employment Brand and Career Site.

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5 Steps to Selecting the Right Job Board

Glassdoor for Employers

Are you getting the candidates you want at a fair price from the job boards you use? A 2014 Glassdoor survey showed that 68% of employers were dissatisfied with the job boards they were using. Follow these five steps to find the job board that can help you make quality hires quickly at a fair price: 1.

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Workout of the Week: Build Your Brand Muscle

JazzHR

This week, let’s talk about best practices for bulking up your employer brand muscle. . Candidates Consider Brand Health and Fitness . Jobseekers take employer brands seriously, and the numbers prove it. . About 70% of candidates report that employer branding is essential when considering a job offer.

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