Summary. To announce an employee promotion, send an email with the details of the promotion and a congratulatory message. Including a little bit about the promoted employee’s new responsibilities and their journey to getting to this role is also a good idea.
When one of your employees gets promoted, it’s important to let the rest of the organization know. Not only does it keep everyone in the loop, but it also takes the burden of communication off of the promoted person.
In this article, we’ll discuss why you should announce an employee’s promotion and the best way to do that. We’ve also included some sample promotion announcement emails for you to use as a reference while you write your own.
Key Takeaways:
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Announcing an employee’s promotion celebrates them, communicates the change to the organization, and motivates other employees.
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Share the employee’s new title, start date, responsibilities, and any changes to their contact information in your announcement.
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Talk a little about why the person got the promotion in your announcement, and invite employees to join you in congratulating them.
Why Should You Announce an Employee’s Promotion?
You should announce an employee’s promotion to celebrate them, keep other employees in the loop, and motivate other team members to work toward advancement. Here are some more details on why an official announcement is a great idea.
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It celebrates them. Companies with healthy cultures honor each other’s achievements. So, if your employee has earned a promotion, announcing it to everyone in a celebratory way instead of making them do it themselves shows that you support them and are happy for them.
It also shows the rest of the team that you support their career growth, which is vital to developing a strong and healthy company culture.
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It is a good communication practice. Moving employees around without telling anyone is a recipe for chaos and disaster. Announcing an employee’s promotion to the company ensures that no one is left in the dark about the change and helps make the transition smoother.
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It motivates other employees. When employees can see that it is not only possible to get promoted but what it takes to get promoted, they may be motivated to work harder to move up the ladder themselves. Incorporate this information into your announcement to help increase your workers’ drive.
How to Announce an Employee Promotion
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Specify their new title. The first sentence of your announcement should explain exactly what the email is about. Say something like, “We want to congratulate Elaine Rolin on her promotion to Team Manager,” to leave no question in your readers’ minds about what’s happening.
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Outline their accomplishments or career progression that brought them to this point. After you explain what’s happening, back up and walk readers through why the employee got the promotion.
You don’t need to detail every career move they’ve ever made, but highlight the main accomplishments and experiences that qualified them for this role.
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Describe their new responsibilities. The next part of your employee promotion announcement should explain what the person’s new responsibilities will be. You don’t need to go through their whole job description but hit the major points to make it clear what they’re going to be handling in their new role.
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Communicate your enthusiasm for the promotion. Congratulate the promoted employee again before closing your announcement. This will reiterate to them and everyone else that you’re in full support of the promotion, helping your employee feel celebrated and assuring the rest of the team that this is a good thing.
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Invite everyone to congratulate them. After you’ve offered your congratulations, encourage the message recipients to congratulate the promoted employee as well. This helps further a culture of supporting each other and makes the promoted individual feel even more celebrated and supported.
Examples of Employee Promotion Announcements
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New Director Employee Promotion Announcement Email Example
Subject: Amy Adams, New Director of Operations
Good afternoon,
I’m pleased to announce that Amy Adams has been promoted to Director of Operations, effective April 3, 2023. Amy has been working in operations at Swanson Manufacturing for five years now, and during that time, she has been integral in improving processes and increasing production.
Before she came to us, Amy had eight years of experience in operations, and the leadership and technical skills she gained during that time and her time at our company will make her an excellent fit for this new role.
As Director, Amy will oversee the entire operations team and be responsible for the department’s strategies. She will report directly to Stan Rodriguez, VP of Operations.
We’re thrilled to have Amy in this role, and please join us in congratulating her on her promotion!
Sincerely,
Francis Smith
Swanson Manufacturing -
Title Change Employee Promotion Announcement Email Example
Subject: Colin McMurry – Marketing Specialist
Hello all,
It is my pleasure to announce that Colin McMurry has been promoted to Marketing Specialist, effective immediately.
Colin came to us two years ago as a recent graduate with a degree in marketing, and he’s served faithfully as an administrative assistant in the Marketing department.
During his time with us, he’s gone above and beyond in his role, creating high-quality content and successful marketing strategies for the team in addition to handling his administrative duties with excellence.
Because of this, we’ve promoted Colin to Marketing Specialist. With this new title, he will still manage the administrative needs of the department, but he will also be able to take on even more marketing projects.
We’re excited to have Colin contributing even more to the marketing team. I encourage you to congratulate him on his new position as you see him around the office!
Sincerely,
Dana Shields
Executive Director of Marketing -
New Manager Employee Promotion Announcement Email Example
Subject: Wendy Crowder, Sales Manager
Good morning,
I’m thrilled to announce that Wendy Crowder has been promoted to Sales Manager!
Wendy started with Wilson Promotional Products six years ago as a junior sales representative and moved up to senior sales representative two years later. During her time in both roles, Wendy has consistently reached or exceeded her sales goals and cultivated relationships with several high-value clients.
Her sales experience and leadership skills will be huge assets to have in a manager, and we’re looking forward to having her in this role. As Sales Manager, Wendy will oversee the sales team, and she will report directly to me. Wendy’s first day as manager will be March 15.
If you have any questions about this change, feel free to reach out to our HR department or me.
I invite you to join me in congratulating Wendy on her promotion and wishing her the best of luck in her new role!
Best,
Jim Scott
Director of Sales and Marketing
Tips for Announcing an Employee Promotion
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Send out the announcement in a timely manner. Don’t leave the promoted employee wondering if or when you’re going to announce their promotion or if they should do it themselves. Communicate to the employee when you’re planning to make the announcement and then stick to it.
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Include any pertinent contact information. If the promoted employee’s contact information changes with the promotion, mention that in the announcement. This could include their phone number, email address, or office location.
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Mention the date the change is taking place. This will clear up any confusion about when the promoted employee will be taking on their new responsibilities.
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Consider adding a fun touch. If it fits with the employee’s personality and your company’s culture, think about adding a fun GIF, video, or graphic to the announcement. You could also send the promoted employee a celebratory card or small gift to congratulate them.
Announcing a Promotion FAQ
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How do you announce a new employee promotion?
Announce a new employee promotion by sending out a company-wide email. This is the best way to make sure that everyone in the company knows that the transition is taking place and what it’s going to look like.
It also helps celebrate the employee on a large scale and shows other workers what the path to promotion can look like.
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What do you write in a promotion announcement?
When writing a promotion announcement, you should include:
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Your congratulations to the promoted employee.
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Their new title.
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The date the promotion takes effect.
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An overview of their new responsibilities
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An overview of what brought them to this promotion.
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An invitation for other employees to congratulate them.
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Any new contact information as a result of the promotion.
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Should you announce an employee promotion?
Yes, you should announce an employee promotion. Not only is this necessary for communicating a staffing change to your organization, but it also shows the promoted employee that you care about them and are excited for them.
Promotion announcements can also help boost other employees’ motivation levels, as it gives them an opportunity to celebrate their coworkers. If done well, a promotion announcement can also allow employees to see an example of career progression that they can work toward.
Final Thoughts
When one of your employees gets promoted, sending an email announcing it to the rest of the company not only helps the employee feel celebrated but also ensures the rest of the organization is kept up-to-date on staff changes.
Plus, by sharing the reason why the person got promoted, you might be helping other employees see what they need to do to get a promotion of their own.
References
Author
Caitlin Mazur
Caitlin Mazur is a freelance writer at Zippia where she has written 140+ articles that have reached over 1 mil viewers as of June 2023. Caitlin is passionate about helping Zippia’s readers land the jobs of their dreams by offering content that discusses job-seeking advice based on experience and extensive research.
