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5 Considerations for When Hiring your First Employer Brand Leader

Rally Recruitment Marketing

More companies are realizing the value of having a team member dedicated to employer branding, and I’m seeing so many job postings that are searching for unicorns. . I recently started as the Manager of Employer Brand at 1Password. Here, and at both of my previous employers, I was the first employer branding hire.

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How to Create and Maintain an Inclusive Employer Brand

Social Talent

When we think about elevating our approach to inclusive hiring, our minds may drift to improving the language in job descriptions or trying to foster a candidate experience that caters to all. But how many of them truly live up to their words? Inclusive employer branding doesn’t exist in a vacuum.

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Why You Should Infuse your Employer Brand in the Candidate Experience

Rally Recruitment Marketing

Because of this, it’s so important to infuse your candidate experience with your employer brand. The candidate experience should validate the tone set by all your other employer branding work and materials. Remember, your employer brand is the value proposition that you offer employees and candidates.

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How to Sell Your Employer Brand in the Interview

ClearCompany Recruiting

In order to do this, it’s crucial to know how to sell your company, team and the specific position the candidate is interviewing for. When you sell a job to a potential employee , you’re effectively selling your company’s brand and what it’s like to work in your company. How would you feel about working in an open environment?

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Recruitment Marketing: More Than Revamping Your Career Sites

Speaker: Matt Alder, Host & Producer, The Recruiting Future Podcast.

Talent acquisition functions are fixated on developing an authentic employer brand. When it comes to attracting candidates, you need to have targeted recruitment content at every stage of the candidate journey where they may interact with your company - your careers page, job descriptions, and social media.

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How to Create a Better Candidate Journey from your LinkedIn Posts

Rally Recruitment Marketing

In Recruitment Marketing and employer branding, we all know the power of people stories to attract talent to our company culture and values. But content that shows how to achieve career advancement gets twice the number of clicks, especially when the advice is shared by your employees.

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Employer Branding for Women in Technology Q&A

Rally Recruitment Marketing

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? The team provided invaluable insights into how they developed a Recruitment Marketing campaign that attracts women in technology. How their Recruitment Marketing initiatives tie into the VMware Carbon Black vision.