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5 Tips for Prioritizing Your Recruitment Marketing and Employer Branding Initiatives

Rally Recruitment Marketing

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. Look for touchpoints that may be negatively impacting conversion and employer brand perception.

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Why Job Boards Are Partnering with AI Recruiting Vendors

Leoforce

For traditional job boards, this has required a real step-change in their approach. While historically these platforms had the sole purpose of connecting candidates with job opportunities, nowadays they offer a whole host of products to help companies boost their employer brand and promote their roles even further.

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Q&A With Samantha Schuch, Recruitment Marketing Rising Star

Rally Recruitment Marketing

Every year, the Rally Awards celebrate excellence in Recruitment Marketing and employer branding practices that attract and recruit talent through social and digital channels, as well as practitioners who have demonstrated how they’ve moved the needle to make a difference in their organization. The other focus is employer branding.

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Why Your Company Needs Employer Branding & How To Get Started

Proactive Talent

There is no company on the planet that shouldn’t use employer branding to help them attract and hire the best talent. Having worked on and led employer branding at various companies ranging from startups to large international organizations, I can confidently say that every company, even a Google or Facebook, needs employer branding.

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How to Use Analytics for Employer Branding

Glassdoor for Employers

How do you measure employer branding success? Whether your company is just getting started or has a well-defined employer branding program, measurement is critical to monitor the success of your activities. If your ATS integrates with the major job boards, you already have a built-in source of hire measurement capability.

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5 Steps to Selecting the Right Job Board

Glassdoor for Employers

Are you getting the candidates you want at a fair price from the job boards you use? A 2014 Glassdoor survey showed that 68% of employers were dissatisfied with the job boards they were using. Follow these five steps to find the job board that can help you make quality hires quickly at a fair price: 1.

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How to Create a Better Candidate Journey from your LinkedIn Posts

Rally Recruitment Marketing

In Recruitment Marketing and employer branding, we all know the power of people stories to attract talent to our company culture and values. We’re hiring and they’re looking for jobs, right? Actually, this is where some practitioners are getting mixed up, confusing LinkedIn as a job board with LinkedIn as a social network.

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