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Social media vs. job boards: which is right for you?

ViziRecruiter

Job board and social media recruitment provide advantages to hiring managers when seeking talent. Employer Branding. Creating interest in your brand should be an ongoing priority for your company to actively engage both active and passive candidates.

Solve These 7 Tough Social Media Ad Challenges

Rally Recruitment Marketing

Paid social media ads can be a great opportunity for recruitment marketers to increase employer brand awareness and build qualified talent pipelines. But we all know social media advertising can be super challenging!

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Solve These 7 Tough Social Media Ad Challenges

Rally Recruitment Marketing

Paid social media ads can be a great opportunity for recruitment marketers to increase employer brand awareness and build qualified talent pipelines. But we all know social media advertising can be super challenging!

5 Tools For Effective Employer-Brand Content on Social Media

JazzHR

Employer brand is a company’s reputation in the eyes of potential employees. Working on an employer brand is critical to attract new talents and make the hiring process easier, faster and less expensive. Why Social Media Matter for Employer Brand?

Recruitment Marketing: More Than Revamping Your Career Sites

Speaker: Matt Alder, Host & Producer, The Recruiting Future Podcast.

Talent acquisition functions are fixated on developing an authentic employer brand. However, that's not the be-all and end-all. When it comes to attracting candidates, you need to have targeted recruitment content at every stage of the candidate journey where they may interact with your company - your careers page, job descriptions, and social media.Join Matt Alder, Producer and Host of The Recruiting Future Podcast, to learn how to refresh your recruitment marketing efforts and set yourself apart from competitors.

Social Media Holidays: The Ultimate List for Recruiting

Rally Recruitment Marketing

Many of these national days have become known as social media holidays, generating a tsunami of content from both individuals and companies to get in on the conversation. These social media holidays can also present practitioners with a prime opportunity to bring awareness to your employer brand, liven up your Recruitment Marketing content and encourage employee engagement. Social Media Holidays for Recruiting. November 4th: Job Action Day.

Employer Branding for Women in Technology Q&A

Rally Recruitment Marketing

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? Ashley and Maritza answer your questions about employer branding for women in technology, including: Partnership budgets. Check out Job Grader for this.

How to maximize applications through social media for staffing agencies

Manatal

Using social media in recruitment is not uncommon any more. Be it via LinkedIn, Facebook, or even Instagram, more and more recruiters have been utilizing these platforms to fill job vacancies. What is Social Media Recruitment? job advertisements, OT pay, etc.),

Top 3 tips for social media recruiting content

Stories Incorporated

s Head of Marketing shares tips from traditional marketing that give social media recruiting content an advantage. Recruitment marketing on social media is not the sharing of “We’re hiring!” Social content is fast, so you need to get right to the point.

A Complete List of Employer Branding Strategies for Job Descriptions

Ongig

Today I’m going to show you a VERY effective list of employer branding strategies for your job descriptions. So if you’re looking to build powerful, converting job postings you’ll really enjoy this list. Employer Branding on Job Descriptions vs Company Career Page. A lot of your candidates are coming from job boards like Indeed, Glassdoor and LinkedIn. Why Is Employer Branding Important on Job Descriptions?

Diversity Hiring Challenges and 6 Ways to Overcome Them through Social Media

Manatal

While a massive reform on company values is essential, integrating the use of recruitment software and social media into your strategy will be extremely beneficial, too. If you recruit blindly, there will be no social adhesion amongst your team and groups will be divided.

Employer Branding Job Description Examples

NextWave Hire

Employer branding is exploding, and many companies are now on the hunt for dedicated employer branding leaders who can help to supercharge their talent brand and win over the best talent. We’ve seen employer branding jobs posted on a weekly basis now, whereas even a year ago the frequency just wasn’t as high. Given this function is so new, we thought we’d share a few thoughts on how to write a proper job description.

Making Job Descriptions Part of Your Recruitment Marketing Plan

Rally Recruitment Marketing

When you think of Recruitment Marketing, a variety of tactics might come to mind: Posting engaging content on social media, sending company information and job alerts via email, using automation tools like chatbots and text recruiting to better engage with candidates, and a whole lot more. However, there’s one important element that many practitioners may not think is a huge piece of the Recruitment Marketing puzzle: Job descriptions. Showcase similar jobs.

Why Your Company Needs Employer Branding & How To Get Started

Proactive Talent

There is no company on the planet that shouldn’t use employer branding to help them attract and hire the best talent. That was my response when I was recently asked by John Sumser, Principal Analyst at HRExaminer , to share my thoughts on whether there are companies out there that don’t or shouldn’t need to focus on employer branding in The Definitive Guide To Employment Branding by Dice. So just how much can a poor employer brand cost you?

Recruiter like Marketer: A/B Test Your Job Descriptions

Glassdoor for Employers

During our presentation (hat tip Matt on the heavy-lifting) we introduced the 4-Step Marketing Process and shared some ways you as a recruiter can roll up your sleeves, including A/B testing your job descriptions. You’re a recruiter and a new job hits your desk. Only, you have a very involved and opinionated hiring manager who thinks they have drafted the Pulitzer for job descriptions. Variation 2 “The Treatment” – The job description you really want to run.

How Will ATS’ Improve Social Media Hiring in 2020?

ApplicantStack

Social media hiring is growing in importance. It helps you strengthen your employer brand. Want to improve social media hiring in 2020? Social media has changed recruitment significantly—in a relatively short period of time. Many HR professionals don’t understand how an applicant tracking system supports social media recruiting. ATS’ were introduced before social media.

7 Copywriting Lessons From the World’s Top Employer Brands

Rally Recruitment Marketing

Social media and media buying savvy. So, to help inspire your copywriting approach, here are a few lessons we can take away from some of the world’s most effective Employer Brands: 1) Get familiar with your target candidates, then write with their interests in mind. Have you ever come across a job description that addressed you (the reader) as “the successful candidate,” or worse yet, “the successful incumbent”?

The 3 Top Social Media Trends in 2016 Translated for Social Recruiting

Proactive Talent

You've probably seen one of the many articles popping up this week covering the major trends emerging in social media as we head into the new year, like this one on socialmediaclub.org , but how do these new trends translate over to talent acquisition in regards to social recruiting? We'll break down the top trends emerging in social media and translate them into recruitment marketing tactics your recruiting teams can start leveraging today to get ahead of the curve in 2016.

4 Tips on How to Use Social Media to Attract Top Talent: Social Recruiting

CakeHR

The social media revolution led by Facebook made us more connected to each other than ever — at least virtually. Here are some of the top areas of our lives that social media changed over the years. The Impact of Social Media on Our Day to Day Lives. #1. Social media is now our source of news. Social media gives us the power to follow people, pages, channels, and groups that interest us.

4 Places Candidates Go to Research Your Employer Brand

Rally Recruitment Marketing

This is why candidates today check multiple sources to research your company before deciding whether or not to apply for your job or accept your offer. These touchpoints along the modern candidate’s journey are important channels where you can: 1) share your employer brand messaging, and 2) provide candidates with the information they need to decide if your company is the right fit for them. 2: Your Employer Profile on Job Boards & Talent Communities.

5 Free Employer Branding Strategies You Can Utilize Right Now

Proactive Talent

Embracing “employer brand thinking” is the next evolution to modern recruiting. It helps candidates understand not only what the job and the company is all about, it helps them see the likelihood that they will fit in and be a match to the company’s DNA. Before you can build your employer brand and a strategy that supports it, you have to be able to define what your culture is , so start there! They should be your “go-tos” as brand ambassadors.

Recruitment Marketing Manager job description

Workable

Use this Recruitment Marketing Manager job description template to attract and hire qualified candidates. Recruitment Marketing Manager responsibilities include: Coordinating employer branding activities. Enriching our careers page and social media accounts with multimedia, posts and employee testimonials. The post Recruitment Marketing Manager job description appeared first on Recruiting Resources: How to Recruit and Hire Better.

It’s Time for an Employer Brand Audit in 2020

JazzHR

A happy, healthy employer brand excites and engages jobseekers. But a bad brand? Your employer brand isn’t just your logo. It’s your reputation as a company and as a place to work; it should communicate your employer value proposition (EVP). . Here’s what to look out for and how to realign your brand messaging — and why it matters in 2020. Candidates Take Employer Brands Seriously. Auditing Your Employer Brand.

How to build a social media recruitment strategy: An FAQ guide

Workable

Social media sourcing involves using social networks to identify, attract, engage and hire potential candidates. Recruiters use social media sourcing to build talent pipelines for future roles and engage passive candidates who haven’t applied for current openings. Here’s everything you need to know about how to use social recruiting to build a strategy that meets your hiring needs: Intro to social media recruitment: Analyzing the data.

How Social Media Can Help Your Small Business Reach Customers and Job Applicants

Hireology

The average consumer spends 30% of their total online time and more than 2 hours a day on social media. Given these consumer habits, if your small business doesn’t have a social media presence, you’re likely missing out on potential business and quality job applicants. How can your small business stand out from the competition to attract new business and job applicants? Post Job Openings.

3 Steps to Recruiting Veterans with Social Media

Spark Hire

Social media is a powerful recruitment tool. In fact, more than 70 percent of hiring professionals are increasing their investment into social recruiting. Social media platforms offer an ideal way to showcase your brand and find quality applicants. Recruiting via social networks can also help increase employee referrals and reduce time to hire. When it comes to attracting talented military veterans, social media is an especially effective tool.

Employer Branding On A Budget

ClearCompany Recruiting

Brushing up our employer branding is the top initiative of our recruiting team while we pause hiring to evaluate market conditions during the COVID-19 outbreak. My goal in this post is to help you develop an employer brand using your existing team and resources.

9 Winning Employer Brand Marketing Strategies

Ongig

Today I’m going to show some awesome employer brand marketing strategies. These are the same strategies our top clients use to get (and stay) in the minds of job seekers. Job Boards. Company Job Pages. Employer Review Sites. Social Media Advertising. In that blog post, we suggest adding an email opt-in on every job description. It’s a great way to create and market your employer brand to the masses.

Job advertising on social media with Workable

Workable

Social media platforms, along with traditional job boards, serve as effective recruitment channels. By sharing or advertising your open jobs on social media, you increase the chances of finding qualified candidates faster. That’s because social media job posting helps you: 1. Post or share your job ads for free. Unlike job boards, social networks are built for sharing content. Build an attractive employer brand.

Attract the Best Candidates with Employer Branding

ViziRecruiter

In a candidate-driven market , it’s extremely important to hone in on your employer brand to attract the best talent. Quality candidates seek out employers and organizations that fit their skill set and also their values. Companies with a strong employer brand often attract the best and brightest talent because they clearly communicate who they are, and what they stand for. Check out your competitors’ websites, marketing materials and social media presence.

3 Essential Steps For Making Your Job Descriptions POP!

Social Talent

There was one item of the recruiter’s toolkit that seemed to be constantly underused and not fully optimised… The humble yet mighty job description. Lars has pinpointed three things to help you revolutionise the way you write your job descriptions POP! Some may sound obvious but we can promise you that if you follow all three of these rules, you will see job application rates soar! First of all, is your job description fully optimised for mobile?

6 Reasons Your Employer Brand Is Struggling

McQuiag

A strong employer brand is viewed as a necessity for attracting, recruiting, and retaining good people in a competitive market. All those factors boil down to how a brand is perceived in terms of a potential place of employment to candidates. Recruitment Employer Brand

The Essential Guide to Employer Branding in 2020

SmartRecruiters

What Is Employer Branding? Employer branding is the act of cultivating an employer brand, which is essentially an identity or persona cultivated by an organization that is presented to the public. How Do You Develop a Strong Brand?

5 Tips on Writing Great Job Descriptions

Glassdoor for Employers

Today’s job seekers have a lot of choice for jobs. If your organization has open positions, your job descriptions (and job titles) need to be on point, easy to digest and sell not only your open positions but your organization and employer brand, too. That can be a tall order for equally busy hiring managers, who may default to simple cookie-cutter job descriptions that, unfortunately, undersell what makes their company and positions unique.

Employer Branding Job Description Examples

Recruiting Blogs

Employer branding is exploding, and many companies are now on the hunt for dedicated employer branding leaders who can help to supercharge their talent brand and win over the best talent. We've seen employer branding jobs posted on a weekly basis now, whereas even a year ago the frequency just wasn't as high. Given this function is so new, we thought we'd share a few thoughts on how to write a proper job description.

Employer Branding Strategies from Working at Uber, WeWork and Autodesk

Ongig

If you’re into employer branding, you’re in for a treat. Since then, Andrew has worked on the talent branding teams at WeWork, Uber and Autodesk. He’s got a unique background and he shares a bunch of useful employer branding nuggets. Does every company need an employer branding lead? Too many companies let their corporate brand stand on their own. That’s your person to run employment brand.”

How to write a good job description

Workable

Your job description is your chance to connect with potential candidates. Effective job descriptions are engaging and inclusive, prompt the right people to apply and help you trim down your time-to-fill. To write a good job description, keep these pointers in mind: Use a clear job title. Non-traditional job titles (like “Rockstar Engineer” or “Unicorn Designer”) are unrealistic and potentially discriminatory. Monitor social media accounts.

The Death of the Common Job Description

Glassdoor for Employers

The way people consume content has changed dramatically and it’s not stopping with job descriptions. The hot talent you’ve been hunting for isn’t going to read a boring, long job description and actually decide to apply. If people are actually clicking on your jobs, that’s awesome. Here are a few ways to tweak your job descriptions, put your creative thinking cap on and update your job descriptions: Think like a search engine.

6 Steps Proven To Boost Your Employer Brand

GoodTime

Great compensation alone no longer tops the list of “must-haves” for job seekers. your employer brand… and whether or not they can visualize themselves being part of it. Employer brand starts with employee value proposition.

New Report: The State of Employer Branding and Recruitment Advertising

JazzHR

JazzHR partnered with HR.com’s HR Research Institute to produce the “The State of Employer Branding and Recruitment Advertising.” Less than half of survey respondents said their employer brand does a good or excellent job of attracting qualified candidates.