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Building a career in Employer Branding: Q&A with Jason Jones of LogMeIn

NextWave Hire

There was so much to learn about the life of Jason Jones and how he is leading recruitment marketing efforts at LogMeIn as their Employer Branding Specialist. We were fortunate enough to dig into the ins and outs of a day in the life of an All-Star Employer Brander and how much passion there is for ensuring people love their jobs! He wakes up every day with one goal, and that goal is to brand LogMeIn as the best place to work.

Building a career in Employer Branding: Q&A with Jason Jones of LogMeIn

Recruiting Blogs

There was so much to learn about the life of Jason Jones and how he is leading recruitment marketing efforts at LogMeIn as their Employer Branding Specialist. We were fortunate enough to dig into the ins and outs of a day in the life of an All-Star Employer Brander and how much passion there is for ensuring people love their jobs! He wakes up every day with one goal, and that goal is to brand LogMeIn as the best place to work.

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5 Common Career Site Mistakes Companies Make

Proactive Talent

Did you know your career site is considered the most valuable resource candidates use when researching employers and job opportunities? After surveying more than 130,000 candidates from over 200 companies, the Talent Board found that candidates prefer to go directly to the source to learn more about a company and a job before checking third-party sites like Glassdoor. And having a career site with job postings is simply not enough. Recruiting Employer Branding

Top 100 HR and Recruitment Blogs [by Organic Traffic with Top 3 Articles Each]

Ongig

This includes general HR blogs, recruiting blogs, talent acquisition blogs, employer branding blogs and more. Employer Branding. Employer Branding. Understanding EEO Job Categories for the EEO-1 Report. Glassdoor for Employers Blog. Sourcing.

Candidate Experience & the Application Process: 4 Things You’re Doing Wrong

Social Talent

Building a great employer brand can be challenging for some companies, but successfully doing so can enhance a company’s ability to attract, retain and motivate talented individuals. The core component of a strong employer brand is a positive candidate experience which really defines how current and potential employees perceive you as a company. 37% said they would actively tell others to seek employment in that company ✅.

Inbound Marketing for Recruiting: Making Candidates Care Enough To Click

Recruiting Daily

They keep seeing the same crappy job descriptions or career related copy over and over. Whether that’s the AdWords served up in the results of the 85% of job searches that start with a search engine, or an automated job alert feed of irrelevant results sent straight to their inbox, candidates won’t respond to any call to action if it’s not compelling enough to do so in the first place. No wonder 19% of job seekers said they’d rather wait at the DMV than apply to a job.

No Quick Fix: Why HR Technology Can’t Fix A Broken Candidate Experience.

Recruiting Daily

The thing many employers don’t seem to get is that no matter what tools they choose to use, any candidate experience initiative is going to fail without the right people and processes in place, first. Knowing what’s really driving those consumer decisions means really listening to what your candidates really think about your employer brand; every organization has an employer brand, whether or not you actually have an employer branding strategy.

What Brandon Hall Group’s new report tells us about high-performance Recruitment Marketing

SmashFly

Here’s a snapshot along with my key takeaways: Content Marketing – If you just promote jobs, candidates may lose interest. Instead focus on creating and sharing news articles, viral videos, research, infographics and photos to go along with your job content in order to attract and engage talent. Relevant content is what helps build and nurture lasting relationships and ultimately inspires candidates to apply for or share open jobs.

6 Fascinating Recruitment News Stories to Kick-Off the New Month – 1st August 2016

Social Talent

In recruitment news this week: This is What Millennials Want From Their Job Hunt (Psst! thing millennials want out of a job is advancement opportunity (67%), narrowly beating out better pay (60%) and challenging work (51%). In fact, compared to other generations, they use more resources in general to learn about company culture and they’re more likely to use online job boards, company career web pages and social media to hear about new job opportunities.

Recruitment Marketing Platforms 101: What you need to know

Rally Recruitment Marketing

The best job listing in the world isn’t worth a thing if you can’t get it in front of the right candidates. In Rally’s 2019 Recruitment Marketing Job & Salary Survey results , we asked practitioners to tell us how well they can measure their Recruitment Marketing effectiveness. A Recruitment Marketing Platform or RMP is software that’s used to market your jobs and your company so that you can attract candidates and convert them into applicants and new hires. SmashFly.

The Top 12 Career Site Self-Service Tools

Ongig

Headline: Transform your career site and your job postings. based career site job search (in partnership w/ Google) and the #1 most dynamic job postings in the world. Ongig Career Page Design Features: Artificial intelligence-based job search partnership with Google.

iCIMS 87

15 Examples of Recruitment Marketing Platforms [Used by 500 Top Employers]

Ongig

based employers that Ongig tracks. We chose 500 companies because that’s the extent of the employers we currently track. Radancy job page example. CSB/lJ2W/RMK job page example. They acquired both Findly (in 2016) and Smashfly (in 2019). job page example.

Everything you need to know from HR Tech 2018

Bayard

It means we know what we are good at, which is media (advertising) and creative (employer branding). Technology companies are extremely good at their jobs, whether it be a CRM, open web sourcing tool, or chatbot, and we like to partner with the best of the best because it’s what they specialize in. Media: Technology powers job distribution, programmatic media buying, tracking and data capture to name a few. Every year we go to HR Tech in Las Vegas.

CRM 76

Oldie but Goodie: The Time for Talent Analytics in Recruitment is NOW

SmashFly

We have written over 500 blog posts on the SmashFly blog and many remain as relevant today as they were when we wrote them. Test Assumptions: Not every initiative or strategy you employ will work. You are posting to job boards (and niche sites). Conduct separate employer branding campaigns for Military and Veterans. Asking employees to refer candidates for jobs. Have your sourcing team proactively finding candidates with specific skill-sets.

Candidate Experience Part III – Tools

Great Hires

the job description), you should be measuring the click-thru-rate to start the application process. Research shows the most common sources of negative candidates experiences are the following: Job details don’t tell the candidate enough information. This creates the natural tension of using your integrated ATS solution vs. point solutions which would typically require double-entry of information and aggregating multiple sources of data for analysis.

8 Game-Changing Recruitment News Stories this Week – 18th January 2016

Social Talent

In recruitment news this week: Introducing Glassdoor’s New Job Search Experience. With 45% of people reporting that they are currently job searching, or plan to search for a job in the next year, it’s a good time to be bringing out a new job search experience. But it’s not just job seekers who are excited about the new job search experience Glassdoor are offering. Like all of HackerRank’s products, HackerRank Jobs focuses on coding challenges.