Offboarding: The Best Last Impression of Your Employer Brand

Rally Recruitment Marketing

My name is Carrie Corcoran, and I’m a strategic talent attraction, Recruitment Marketing and employer branding leader experienced in driving organizational transformations and championing alignment between talent, leadership development and operations. Hi, Rally community!

14 Employer Brand Opportunities in the Candidate and Employee Journey

Rally Recruitment Marketing

Our employer brands are most often used to attract external talent to our organizations. However, activating your employer brand internally is just as integral (if not more so!) Stage: Employer Research. Stage: New Hire Onboarding.

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Building a Strong Employer Brand From the Inside Out

Rally Recruitment Marketing

In this second post, I’m going to change gears a bit and talk about where my attention has been focused during the first six months or so of my role as Employer Brand & Social Media Specialist for Indellient. This means that employee experience and employer branding go hand in hand.

6 Ways to Tie Employer Branding to the Hiring Experience

Glassdoor for Employers

In this post, we explore methods to tie employer branding into the hiring experience; e.g., sourcing, recruiting, interviewing and onboarding top talent. Read more: 10 Ways to Get Started with Employer Branding ]. Eight Ways to Bring Your Employer Brand to Life.

Dice 2018 Recruitment Automation Report

In fact, more than three-quarters of recruiters (77%) surveyed. recruiters surveyed is that intelligent. 6%) of survey respondents reported. experience 17% Negative employer brand/reputation 16% Led to. and engagement Onboarding Background and. RECRUITMENT.

Why Your Company Needs Employer Branding & How To Get Started

Proactive Talent

There is no company on the planet that shouldn’t use employer branding to help them attract and hire the best talent. That was my response when I was recently asked by John Sumser, Principal Analyst at HRExaminer , to share my thoughts on whether there are companies out there that don’t or shouldn’t need to focus on employer branding in The Definitive Guide To Employment Branding by Dice. So just how much can a poor employer brand cost you?

Employer Branding On A Budget

ClearCompany Recruiting

Brushing up our employer branding is the top initiative of our recruiting team while we pause hiring to evaluate market conditions during the COVID-19 outbreak. My goal in this post is to help you develop an employer brand using your existing team and resources.

How To Attract Top Talent With An Unknown Or Misunderstood Employer Brand

Proactive Talent

Are you a startup or a small and medium-sized business with an unknown brand? Or even if you’re a big and established corporation, perhaps you have a misunderstood brand where the market perception is different from your actual company culture and employee experience? Having an unknown or misunderstood brand actually presents both an interesting challenge and advantage for your company. You want show it through authentic employer brand storytelling.

6 Reasons Your Employer Brand Is Struggling

McQuiag

A strong employer brand is viewed as a necessity for attracting, recruiting, and retaining good people in a competitive market. All those factors boil down to how a brand is perceived in terms of a potential place of employment to candidates. Recruitment Employer Brand

What is Employment Branding?

Jobvite

One of the most powerful tools in your recruiting toolbox is your company’s employment brand, the impression that employees and potential new hires have of your organization. In fact, more than 75% of job seekers consider an employer’s brand before even filling out an application. “A company’s branding should be an identifier to the company’s culture. Employment Branding Starts with the Job Posting. The post What is Employment Branding?

How to Craft a Strong Remote Employer Brand When You Recruit and Hire Online

Eightfold

When the COVID-19 pandemic forced millions of people into remote-work arrangements, it also forced thousands of employers to rethink their recruiting and hiring strategies. How, then, can employers craft a strong brand when their recruiting and hiring have moved online?

6 Steps For Onboarding During a Crisis

ClearCompany Recruiting

Paperless employee onboarding is now a necessity as many organizations are dealing with work from home requirements, an uneasy workforce and candidate pool, and frequent interruptions. Since COVID has impacted the economy, employers are facing new challenges.

Guest Blog – How Your Recruiting Strategy Influences Employer Branding

Ideal

Is it really possible for your recruiting strategy to impact your brand? Employer branding is a vital piece of the hiring puzzle when it comes to organically attracting talent. Your employer branding can make or break your ability to pick up the right people. There are plenty of tell-tale statistics that reveal the holes employers are leaving wide open in their hiring process.

Employer Brand Pros: Stop Worrying About Glassdoor

exaqueo

When it comes to your reputation as an employer, it can be hard to keep up with all of the online review sites. And, some ratings and reviews can negatively impact your company’s reputation, your employer brand, and your ability to hire new employees and even retain customers. On the other hand, candidates posting a positive experience strengthens the organization’s employer brand in the marketplace and enhances the organization’s recruitment efforts.”

Employer Branding Strategies from Working at Uber, WeWork and Autodesk

Ongig

If you’re into employer branding, you’re in for a treat. Since then, Andrew has worked on the talent branding teams at WeWork, Uber and Autodesk. He’s got a unique background and he shares a bunch of useful employer branding nuggets. Does every company need an employer branding lead? Too many companies let their corporate brand stand on their own. That’s your person to run employment brand.”

What Is Employment Branding?

Jobvite

One of the most powerful tools in your recruiting toolbox is your company’s employment brand, the impression that employees and potential new hires have of your organization. In fact, more than 75% of job seekers consider an employer’s brand before even filling out an application. “A company’s branding should be an identifier to the company’s culture. Employment Branding Starts with the Job Posting. 7 Sins of Employment Branding.

What Your Employer Brand Really Says To Candidates

Recruiting Daily

candidate vs. employer) and how each stacks up to the competition across the full spectrum of hiring, from sourcing to onboarding and beyond. I mean, sure, people may really love brands to the point of forming an emotional attachment to them, but most of the people I know and interact with daily would really rather get paid. Speaking of trades, sacrificing income for brand affiliation seems like a dud of a deal. Employer Branding Gone Bad.

5 Common Misconceptions About Employer Branding

WebRecruit

Employer branding is a phrase that’s frequently thrown around when discussing what companies can do to attract talent to their business. However, there’s still confusion about what employer branding actually means, and why it’s so important in your recruitment efforts. As such, there are a lot of misconceptions floating around (for example, that employer branding is the same as corporate branding or that it’s just a fad), which aren’t strictly true.

3 New (And More Accurate) Ways to Calculate the ROI of Employer Branding

Beamery

How do you know your new Employer Brand program is working? How can you actually calculate the ROI of Employer Branding and share it with your team? The value of branding will always be hard to track, but in the long run, creating a brand that candidates remember and identify with will be hugely valuable to your company. Application number is the standard metric by which many Employer Branding programs are judged. Employer Branding

Survey: Upskilling and reskilling in 2020

Workable

Albeit pre-COVID, the spirit of that survey still stands. For recruiters and HR managers, hiring, onboarding, and yes, training have all shifted to Hangouts and Zoom. Learn to onboard virtually. A comprehensive onboarding strategy is crucial to employee retention.

Survey 127

The Layoff Payoff: Using Severance Packages to Attract Talent and Protect the Employer Brand

HR Technologist - RB

A recent survey by RiseSmart reveals severance packages can help organizations remain competitive as talent becomes even more scarce. Recruitment & OnboardingWe analyze how.

How to do a developer-friendly employer brand overhaul for 2020

Stack Overflow

In order to win tech talent over from your competitors, you need to focus on revamping your employer brand to make sure it holds strong appeal to the software engineers you’re hoping to recruit. Here are some key elements of building a developer-friendly employer brand.

You Already Have an Employer Brand…but is it a Positive Brand? [Part 2]

Hyrell

Now that you know how important a positive brand is , how exactly do you go about improving and strengthening yours? Some aspects are very organic, and take time to develop, but without setting guiding principles your brand message won’t be clear, enticing or effective. Make their success stories your brand’s stories. Once they’ve been hired you need to have a seamless onboarding and training process in place. Follow through on your brand promises long after the hire.

7 Tips for Onboarding Remote Employees

Achievers - Recruiting

As your company recognizes the efficiency that a remote workforce offers, it’s likely that you’ll hire and onboard some of your new people at a distance. When you create a strong onboarding process, it sets the tone for the employee’s entire experience with your company.

iHire Reveals 2019 Employer Branding Pulse Survey Results

HR Technologist - RB

iHire announces the results of its 2019 Employer Branding Pulse Survey, showing that 39.1% companies do not have an employer branding strategy. Recruitment & Onboardingof U.S.

8 Employer Brand Tips To Spice Up Candidate Experience

SmartRecruiters

DICE’s 2015 Tech Candidate Sentiment Survey found that 50 percent of tech candidates really wish HR recruiters did more homework on them and their backgrounds, which is well below the 63% who said so in 2013. 5) Your Employer Brand Matters. Every employer has a different perceptible brand, but awareness of it starts well before the hiring process. 6) Brand R eally Matters. There’s employer brand, and company brand. Secret Sauce.

Why Employee Experience Matters to Recruitment Marketing

Rally Recruitment Marketing

In this second post, I’m going to change gears a bit and talk about where my attention has been focused during the first 6 months of my role as Employer Brand & Social Media Specialist for Indellient. This means that employee experience and employer branding go hand in hand.

6 Points to Consider for Your 2017 Employer Branding Strategy

Jibe

In response to a disproportionate interest in our content on employer branding strategies and best practices, my team and I at Jibe launched our inaugural State of Employer Branding survey in Q3 2016. The survey inspected recruiters’ and marketers’ thoughts on employer branding as a business function and its interconnectedness with candidate experience. No Surprise: Employee Happiness and Employer Branding Are Closely Connected.

How to set up a candidate experience survey

Workable

Pitfalls, small or large, hurt your reputation, cost you great hires and damage your employer brand. To understand and improve candidate experience, recruiters should put themselves in candidates’ shoes by surveying them. Though surveys are prone to bias issues , you can combat their limitations by designing your candidate experience survey process in a thoughtful and intentional way. Who to survey. How to survey. What to survey.

Survale’s 2016 Candidate Experience Survey

Survale

Survale’s 2016 Candidate Experience Survey is now available for free download. In the face of low unemployment and scarcity of available talent, companies today heavily invest in the process of recruiting, onboarding and subsequently retaining highly valued employees. In this environment, candidate experience becomes of supreme importance, with employer brand and long term candidate relationships front and center. Candidate Satisfaction Employer Brand

Creating an Onboarding Program that Saves Time and Boosts Engagement

ClearCompany Recruiting

Onboarding. Retention, productivity, engagement… these all depend on making sure that your new employees are onboarded correctly. If you create standardized onboarding processes within your organization, you will experience 50% greater new hire retention. But standardized is no longer enough, here’s how to build an incredible onboarding program starting today: Create the perfect standardized #onboarding process for your company with the help of this guide: via @ClearCompany.

Five Onboarding Tips New Hires Will Thank You For

SmartRecruiters

Getting your new hires up to speed takes time, but without a positive onboarding experience, many employees lose interest. You’ve still got to onboard. However, positive employee onboarding experiences can be a crucial first step for everyone you welcome into your organization. But before you drop a payload of paperwork on your new hire all at once, here are five ways to maximize your onboarding, and keep new employees happy and excited about their career decision.

Why Artificial Intelligence is a Good Ambassador for Your Employment Brand

Eightfold

Artificial intelligence can help employers find new efficiencies, allowing them to focus on building and communicating their employment brand in order to recruit top candidates. See Branding More Clearly With Data Analysis. How well does your employment brand resonate with candidates? Brands exist to communicate with people and shape their behavior, which means that people remain essential to good branding, say Euan J.

The Important of Having A Structured Onboarding Process

Social Talent

Today, however, we’re going to explore the topic of onboarding and just how important it is to have a structured onboarding process in place for your organisation. Well, check out this next statistic – when employees go through a structured onboarding process, they are 58% more likely to remain with the company after three years. What Exactly Is ‘Onboarding’? Onboarding is not the same thing as training.

Candidate Experience Survey Best Practices

Survale

Candidate feedback surveys are a quick and easy way to start discovering how your recruiting process is affecting your reputation with candidates, and how you can improve your hiring results. Pitfalls, small or large, hurt your reputation, cost you great hires and damage your employer brand. Caring enough about candidate experience to ask for feedback tells them you care and goes a long way toward building an employee and candidate-centric employer brand.

Real-life Employer Branding Ideas That Work

Recruiting Blogs

Employer Branding ideas are essential for building a strong and attractive employer brand. Many firms have started investing more in their employer branding strategy so I decided write about some real-life employer branding ideas and strategies. HubSpot and Facebook have mastered their employer branding and recruitment marketing efforts, and here is how! Why is employer branding important?

Employer Brand: Breaking It Down In Order to Build It Up

Jibe

A company’s employer brand is in many ways a lagging indicator—one that’s influenced by hundreds, maybe thousands of variables. More likely, you will strategically work to improve one of the numerous areas that influence your employer brand. This typically means taking a step back from a task, like improving your employer brand, and looking at the bigger picture. In other words, reverse engineer what comprises a strong employer brand.

How Smart Employers Market Remote Worker Training Programs

Rally Recruitment Marketing

This is why candidates increasingly want to know about onboarding programs before they hit the ‘Apply’ button. In a recent survey by The Muse , more than half of Muse users specifically search for jobs outside their home area. And 70% of Muse users who applied for a job because of what they learned about an employer through The Muse believe that their employer accurately represented their culture during the hiring process. How work — and onboarding — is done remotely.

5 Biggest Challenges Modern Recruiters Face

Social Talent

What you can do: Focus on your employer brand. Your employer branding is the sum-total of what potential employees think of you as an employer and the goal is to create differentiation and preference in the minds of these people. Therefore, investing in a strong employer brand will give you a major advantage in attracting top talent. Recommended Reading: 5 Ways Content Marketing Can Dramatically Boost Your Employer Brand ).

Company Culture: Hiring and Onboarding During a Pandemic

NPA Worldwide

Our recruitment network just completed a survey of our global recruiters regarding trends during these days of the COVID-19 pandemic. Some of this reduction in activity allows recruiters and employers the time needed to hire, onboard, and showcase company culture in a completely new way.