Rally Recruitment Marketing

JANUARY 2, 2023

The start of a new year brings a new Recruitment Marketing budget for 2023. You may be excited that your Recruitment Marketing budget has been increased this year, or you may be feeling disappointed that you didn’t get approval for the budget you requested. Industry Benchmarks for Recruitment Marketing Budgets.

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Rally Recruitment Marketing

FEBRUARY 17, 2024

In Recruitment Marketing, we know it’s all about the content. The winners of the Best Content Marketing category in the Rally Awards have shown us how it’s done right. Note: ChenMed also won third place in the Best Recruitment Marketing Campaign – Large Team category!

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Rally Recruitment Marketing

SEPTEMBER 6, 2021

With 82% of today’s candidates considering employer brand and company reputation before applying for a job, your candidates are looking for trustworthy proof of your company culture before they click “apply.” . Here’s a list of the 8 employer awards to apply to in 2022. The Inspiring Workplace Awards. Cost: No cost.

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Rally Recruitment Marketing

MAY 2, 2022

Recruitment Marketing and employer branding work — and most work, in general — is often affected by this same line of thinking. Tony’s session at RallyFwd will be “ Listening: The Most Powerful Tool in Building Your Employer Brand ”. .” Finally, he asked his great nana. What do they need to deliver?

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Employer Branding Recruitment Marketing Talent Acquisition Examples 419

Rally Recruitment Marketing

APRIL 11, 2022

As we’ve spoken a lot about at Rally recently, the right intel can provide so much to recruitment marketers: better, more proactive hiring; more support and respect from leadership; the confidence that what you’re doing is working — the list goes on. . Appcast Recruitment Marketing Benchmark Report. Happy reading!

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Rally Recruitment Marketing

FEBRUARY 27, 2020

Hi Rally Readers, You may remember me from a couple of years ago, when I first contributed a 3-part “New to Recruitment Marketing” blog series: My First 30 Days as a Recruitment Marketer. New to Recruitment Marketing, Part II: First Projects and Building Relationships. Embrace the unknown.

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Rally Recruitment Marketing

APRIL 22, 2020

During these tumultuous times, our team at The Talent Board has been focused on understanding and cataloguing the impact that COVID-19 is having on recruiting. To do so, we’ve been administering bi-weekly surveys to learn how Talent Acquisition teams across the U.S. and will influence your recruiting success in the future.

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Rally Recruitment Marketing

JANUARY 23, 2022

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. .

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Rally Recruitment Marketing

JANUARY 14, 2020

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? The team provided invaluable insights into how they developed a Recruitment Marketing campaign that attracts women in technology. How their Recruitment Marketing initiatives tie into the VMware Carbon Black vision.

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Rally Recruitment Marketing

JULY 4, 2022

We’re firm believers that utilizing data is the fastest way to honing a successful Recruitment Marketing strategy. Fortunately, here to help you organize your Recruitment Marketing data is Rally’s very own Keriann Mason. This is relatively easy for one aspect of Recruitment Marketing work: attracting people to jobs.

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Rally Recruitment Marketing

MAY 9, 2021

At RallyFwd on May 5, 2021, we heard from an outstanding group of practitioners who persevered through adversity to come out the other side with better employer branding, candidate experiences, technology, DEI, workforce communication, Recruitment Marketing content and so much more. . At Lever, this looked like: .

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Rally Recruitment Marketing

JANUARY 14, 2020

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? The team provided invaluable insights into how they developed a Recruitment Marketing campaign that attracts women in technology. How their Recruitment Marketing initiatives tie into the VMware Carbon Black vision.

Employer Branding 221

Employer Branding Social Media Recruitment Marketing Video 221

Rally Recruitment Marketing

FEBRUARY 27, 2020

Hi Rally Readers, You may remember me from a couple of years ago, when I first contributed a 3-part “New to Recruitment Marketing” blog series: My First 30 Days as a Recruitment Marketer. New to Recruitment Marketing, Part II: First Projects and Building Relationships. Embrace the unknown.

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Employer Branding Recruitment Marketing Social Media Enterprise 170

Proactive Talent

SEPTEMBER 5, 2018

In my opinion, there are two groups of companies out there who have yet to put together a formal budget for employer branding: 1. Those that do not understand the importance of employer branding , and therefore don’t prioritize or fund it at all. For this blog post, we’re going to focus on the latter.

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Rally Recruitment Marketing

APRIL 25, 2022

If a full-fledged hiring event isn’t possible, you can also attract candidates through surveys, games, giveaways and other interactive events. Even if these events just get new people into your talent network, you can use talent nurture campaigns to stay top-of-mind and potentially encourage them to apply in the future. .

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Survale

JANUARY 10, 2024

I trust everyone is working their company-wide recruitment marketing programs for 2024, but as you do so, it might be wise to consider the role of candidate experience feedback in recruitment marketing. I have to say that I did some work for a recruitment marketing software company years back.

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Rally Recruitment Marketing

JANUARY 17, 2022

You’re moments away from embarking on a path to more recognition for your work, support and resources from leadership, expert feedback on your recruitment strategies and advancing the field of Recruitment Marketing and employer branding as a whole. . Read our Q&A with Kerry. Demonstrate your value.

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Stories Incorporated

SEPTEMBER 8, 2020

Reading Time: 7 minutes The way to attract talent has changed, and the key lies in understanding what is employer branding. And so, employer branding and recruitment marketing were born. . What is an employer brand? What is an employer brand? What is the ROI of an employer brand?

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Advance Human Capital

JANUARY 26, 2024

Should small or mid-size companies invest in building a strong employer brand? One of the most overlooked challenges involves the recruitment of high-quality employees. As a business, you should always aim to consistently market and communicate your employer brand with your other recruitment marketing initiatives.

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Rally Recruitment Marketing

JANUARY 16, 2020

As talent acquisition and Recruitment Marketing professionals, we all know the importance of setting ourselves apart from other organizations in today’s hyper-competitive hiring market. All initiatives carried out by your Recruitment Marketing team should reflect your EVP. 4) Putting perks first.

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Rally Recruitment Marketing

AUGUST 7, 2019

Your careers site is certainly one of the biggest and most effective tools in your Recruitment Marketing toolkit. With social media, paid ads and job boards becoming a larger part of the Recruitment Marketing mix, many job seekers are bypassing companies’ careers sites entirely during their search. Social media.

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Rally Recruitment Marketing

SEPTEMBER 10, 2023

With social media becoming a bigger and bigger part of Recruitment Marketing strategy, talent acquisition teams are devoting more time and resources into building a social recruiting presence to attract talent by showcasing their company culture and career opportunities.

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Rally Recruitment Marketing

MARCH 11, 2024

In Recruitment Marketing and employer branding, we’re constantly on the hunt for the next big strategy or tool that will give us an edge. Uncovering why your employees chose to work at your company and why they stay is perhaps the most valuable project you can undertake in Recruitment Marketing.

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Recruitment Marketing Employer Branding Survey Groups 251

Achievers - Recruiting

APRIL 4, 2022

Your organization’s employer brand should always be top of mind. Let’s take a closer look at what employer branding is and what your company can do to organically build an employer brand that sets it up for success. What is employer branding? Factors that impact employer brand.

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Stories Incorporated

APRIL 6, 2022

The best employer branding videos, all featuring employee stories for activating employer brand and revealing real culture. Employee stories are the best tools for activating your employer brand across channels and bringing your employee value proposition (EVP) to life. Reading Time: 9 minutes.

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Rally Recruitment Marketing

SEPTEMBER 4, 2023

We know our work is important, but the data backs that up: a Glassdoor survey found that 3 out of 4 job seekers and employees said that a diverse workforce is an important factor when evaluating companies and job offers. We’ve also included ways to align your Recruitment Marketing strategy with your diversity recruitment goals.

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Rally Recruitment Marketing

SEPTEMBER 25, 2023

Developing and activating an authentic, dynamic and beneficial employer brand takes time, work and support from stakeholder and cross-departmental collaboration. With so much effort to get it “right”, your employer brand needs to be useful for years to come, through potential (and unknown) company, job market and world changes.

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Employer Branding ADP B2B Recruitment Marketing 369

Rally Recruitment Marketing

JUNE 28, 2021

While Syneos has used Recruitment Marketing technology for over a decade (they were actually one of the first companies to try it!), Their success was recognized with a 2021 Rally Award for Best Use of Recruitment Marketing Technology! An example of the kind of employee-driven content Syneos shares on their landing pages.

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Stories Incorporated

SEPTEMBER 24, 2019

And so employer branding and recruitment marketing were born. . Employer brand is your company’s identity as an employer. Recruitment marketing is the tactics and strategies associated with promoting that identity to candidates in order to attract talent. What is employer brand?

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Stories Incorporated

JULY 1, 2020

At Stories Inc, we are often asked why we focus so intently on stories in employer branding. However, the impact of stories in employer branding and recruitment marketing reveals why stories are our vocation and passion. Why stories? Why written storytelling over informational text?

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Rally Recruitment Marketing

JANUARY 16, 2021

While you can create local versions of your EVP to achieve this, that approach can be a time-consuming and costly process if you have a presence in a significant number of markets, and it may create a disconnect with your global employer brand. The first step in any Recruitment Marketing strategy is to uncover your EVP.

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Strategy Employer Branding Video Film 377

Hireserve

JANUARY 27, 2023

A candidate experience survey is the best method for your recruitment team to use to gain insight into the behaviour of every individual candidate that goes through your hiring process, as it asks them every question you have, directly. Regular surveying helps you get specific and notice any patterns to weed out your weak points.

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Rally Recruitment Marketing

JANUARY 16, 2020

Creating an EVP is one of the most important things you can do in Recruitment Marketing, as it sets the tone and acts as the guiding star for how you approach recruiting and candidate and employee communications across the board. All initiatives carried out by your Recruitment Marketing team should reflect your EVP.

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Employer Branding Recruitment Marketing Examples Policies 365

Recruiting Blogs

APRIL 17, 2023

If there's one thing I love the most in the world, it's strong employer branding. Unlike other industries, marketing an employer value proposition lets one create, curate, and collaborate on stories with teammates across multiple locations and departments. Don't Keep Employer Branding Efforts a Secret 2.

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Rally Recruitment Marketing

JULY 24, 2022

The report illuminates current trends in how employers are treating job seekers and the opportunities for recruitment marketers to differentiate their employer brands in today’s competitive talent market. 12% of the Fortune 500 sent applicants a satisfaction survey. Enter chatbots!

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Rally Recruitment Marketing

JANUARY 10, 2019

If you want to take charge of your company’s Employer Brand, a good place to start is by defining your Employee Value Proposition (EVP). A clearly defined EVP serves as the basis for your Employer Brand strategy and gives you a framework for creating authentic, compelling Recruitment Marketing content.

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Rally Recruitment Marketing

NOVEMBER 8, 2020

This shift has major implications for our Recruitment Marketing strategies and how we capture content like employee stories. Alation, a company in the data analytics space, partnered with The Muse to update and capture new employer brand stories through an organic video strategy. Lori: Thanks everyone for joining me!

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