How to Build an Employer Brand Budget

Proactive Talent

In my opinion, there are two groups of companies out there who have yet to put together a formal budget for employer branding: 1. Those that do not understand the importance of employer branding , and therefore don’t prioritize or fund it at all. Those that understand the importance of employer branding , but don’t know how to prioritize or build it into their budget. The bigger the company, the bigger the employer brand budget.

Amazing Customers + Innovative Passion = SmashFly 15

SmashFly

Today we’re announcing a new version of SmashFly’s Total Recruitment Marketing Platform. We’re calling it SmashFly 15, to reflect all of the new product features and capabilities coming to SmashFly customers this year. At SmashFly, we believe that. Continue Reading → The post Amazing Customers + Innovative Passion = SmashFly 15 appeared first on SmashFly Blog.

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The Trilogy of Modern Talent Acquisition: Employer Branding, Recruitment Marketing and Unified Analytics [WEBINAR]

SmashFly

Today, SmashFly will be co-presenting a webinar with partner Glassdoor on the “Trilogy of Modern Talent Acquisition” The webinar will be co-presented by SmashFly Director of Marketing Chris Brablc (me!) and Glassdoor Talent Acquisition Manager Dina Rulli. It should be a tremendous discussion on the key trends affecting the candidate experience and talent acquisition as a whole in 2015 and beyond.

SmashFly Technologies + Proactive Talent = Technology + Strategy

Proactive Talent

Check out the post below by SmashFly's Director of Business Development, Lynne Foster, announcing our partnership. You can also read the original post on the SmashFly blog. One of the pivotal reasons I love my job is that I get to build relationships with some of the best, brightest and most forward-thinking minds in talent acquisition. Our end goal is to transform the way organizations recruit and help them think about talent acquisition in a marketing-centric way.

Best Talent Acquisition Articles of the Week 9.26

SmashFly

We are gearing up for HR Tech and ready to touch down in Chicago next week for a whirlwind of talent acquisition technology insights. The post Best Talent Acquisition Articles of the Week 9.26 appeared first on SmashFly Blog. Industry What's Happening Dell employer branding HR Tech recruiting campaigns smashfly events storytellingHappy Friday peeps!

Forrester Webinar: The New Role of Recruiters in Talent Acquisition

SmashFly

Claire Schooley, Principal Analyst at Forrester Research, will share her thoughts in an upcoming webinar on how the talent acquisition market has taken a 180-degree turn over the. Continue Reading → The post Forrester Webinar: The New Role of Recruiters in Talent Acquisition appeared first on SmashFly Blog.

Questions Answered: Trilogy of Modern Talent Acquisition with @GDforEmployers and @SmashFly

SmashFly

On Wednesday, I had the pleasure to co-present on a webinar with Glassdoor Talent Acquisition Manager Dina Rulli on the “Trilogy of Modern Talent Acquisition.” It turned out to be a tremendous discussion on the relationship between Employer Branding and Recruitment Marketing, as well as key trends occurring today in the candidate experience and with recruiting analytics. See appropriate links below: “Trilogy of Modern Talent Acquisition” Recording.

In Talent Acquisition, Every Day Is Super Bowl Sunday

SmashFly

The post In Talent Acquisition, Every Day Is Super Bowl Sunday appeared first on SmashFly Blog. Employer Brand employer brand recruitment marketing talent acquisitionThis Sunday, the greatest spectacle in American sports will take place on the largest global stage. I am, of course, talking about the Super Bowl. This year, my.

Game of Thrones & Talent Acquisition Technology: Who Can Unite the Kingdoms?

SmashFly

Game of Thrones Season 5 is coming this Sunday, and at SmashFly we’ve been counting down the days. Continue Reading → The post Game of Thrones & Talent Acquisition Technology: Who Can Unite the Kingdoms? appeared first on SmashFly Blog. Spoiler Alert: If you aren’t current on Game of Thrones, go catch up and come back :). (How How are you not up to date anyway?!)

Employee Referral Programs: A Talent Acquisition No-Brainer

SmashFly

The post Employee Referral Programs: A Talent Acquisition No-Brainer appeared first on SmashFly Blog. Employee Engagement Employee Referrals Employer Brand employee referralsPut yourself in a candidate’s shoes: Imagine if you had a close friend working for a company you were considering, providing you with an insider’s perspective. You’d know.

The Best Talent Acquisition Articles of the Week

SmashFly

Fall is officially here: flannels are out, pumpkin spiced lattes are flowing, and as always, I’m reading and sharing my favorite talent acquisition articles here. The post The Best Talent Acquisition Articles of the Week appeared first on SmashFly Blog. Industry What's Happening Effective Career Sites employer branding content

3 Innovations Modernizing Talent Acquisition #HCIevents

SmashFly

Next week, the SmashFly team will be in San Francisco, CA to participate in the HCI Talent Acquisition Innovation Forum on December 11-12. When we look at innovation that is occurring in Talent Acquisition, a lot of it is happening in what we call the pre-applicant (or recruitment marketing) phase of the candidate journey. Second, organizations are looking to produce more content around their employer brand outside of jobs.

The Next Frontier in Talent Acquisition is Marketing

SmashFly

It’s increasingly obvious that in the next 2-5 years the top employers of choice will be the organizations that consistently communicate an authentic employer brand story and value proposition that wins the. Continue Reading → The post The Next Frontier in Talent Acquisition is Marketing appeared first on SmashFly Blog. This post was originally posted on ERE. You can see the post and the comments to the original post on the site here.

Talent as a Differentiator: Using Purpose in Your Employer Brand

SmashFly

In today’s talent acquisition landscape, people have more choices than ever for their next career opportunity. The post Talent as a Differentiator: Using Purpose in Your Employer Brand appeared first on SmashFly Blog. It’s not enough to simply have open jobs because, let’s face it, everyone. Recruitment Marketing recruiting with content

4 Steps to Getting Your Unfair Share of Talent

SmashFly

I recently spoke at SmashFly Transform about how Great Clips is gaining an unfair share of stylist talent across all 1200 franchise locations. In case you missed it, The post 4 Steps to Getting Your Unfair Share of Talent appeared first on SmashFly Blog. Employer Brand Talent Acquisition building an employer brand content marketing strategy employer brand strategy jared nypen smashfly transform transform conference

The First Step in Recruitment Marketing

Fistful of Talent

One of the hottest topics in Talent Acquisition is around the concept of Recruitment Marketing. Talent Acquisition another. Your goal in TA is to increase the talent of your organization. That means you need to attract great talent and retain that great talent. I love the blog series that Smashfly put out back in 2013 – it’s still one of the best step-by-step tools I’ve seen on recruitment marketing.

Thoughts from Thought Leaders: Fiserv’s Julia Levy

SmashFly

Julia At a Glance Title: Director of Talent Acquisition & Recruiting. The post Thoughts from Thought Leaders: Fiserv’s Julia Levy appeared first on SmashFly Blog. Employer Brand SmashFly What's Happening employer brand recruiting strategy recruitment marketing recruitment marketing strategy talent acquisitionThis is a series of Transform speaker spotlights ahead of Transform Virtual on June 21, 2018.

Are You Renting or Owning? A Key Decision in Talent Acquisition

SmashFly

Only in this instance, we’re talking about talent acquisition assets. Why are so many talent acquisition professionals renting? A Key Decision in Talent Acquisition appeared first on SmashFly Blog. Employer Brand Recruiting Analytics Recruitment Marketing Platform employer branding recruiting data recruiting metrics recruitment marketing platformAh, the age-old debate of renting vs. owning.

Talent Acquisition Software: An Overview Of The Latest Innovations

Ideal

Deloitte calls experimentation with tech solutions and services the biggest disruptor in talent acquisition. Why is talent acquisition software considered so disruptive these days? To provide some clarity on the new talent acquisition software landscape including the latest in AI innovations, here’s an overview to help you choose the right software for you. Talent acquisition software functions. Examples: Avature, Glassdoor, Smashfly.

Trailblazing: The Talent It Takes for Great Recruitment Marketing

SmashFly

The post Trailblazing: The Talent It Takes for Great Recruitment Marketing appeared first on SmashFly Blog. Recruiting Initiatives Recruitment Marketing Talent Acquisition business case for recruitment marketing business transformation employer brand recruiting team recruitment marketing talent acquisition strategy talent acquisition team

The Best Talent Acquisition Articles of the Week

SmashFly

There are so many great talent acquisition articles to read this week. From career site and employer brand to the next big generation, there’s so much wisdom in. The post The Best Talent Acquisition Articles of the Week appeared first on SmashFly Blog. Industry What's Happening recruitment marketing ideas

Top 10 Posts from the SmashFly Blog in 2014!

SmashFly

It’s a great way to begin planning our content calendar for the next year with the biggest hot-button issues facing talent acquisition organizations. This post looks at the trends that will begin impacting talent acquisition results the most in the near future. A Look at the Talent Acquisition Technology Adoption Curve. If you didn’t know, SmashFly received $9 million in Series A round funding in June 2014.

The Best Talent Acquisition Articles of the Week

SmashFly

I’ve compiled some great reads on purpose, passive candidates, employer brand, social recruiting and. The post The Best Talent Acquisition Articles of the Week appeared first on SmashFly Blog. Industry What's Happening talent of tomorrowFriday’s finally here! And there’s been a ton going on in recruiting this week.

2019 Talent Acquisition Year in Review

Recruiting Blogs

Guest Shannon Pritchett from CareerXroads and I talk about the most influential technology to hit talent acquisition in 2019. The one technology that I think that really took off in 2019 and it kind of took place with the acquisition from iSense, them buying TextRecruit, right.

Best Talent Acquisition Articles of the Week 2.13

SmashFly

From employer brand and social media to trends in initiative hiring and the future. The post Best Talent Acquisition Articles of the Week 2.13 appeared first on SmashFly Blog. So much to read this week, it was hard to choose just five picks! Industry What's Happening Effective Career Sites recruiting articles recruitment marketing articles

Generation Why: The Attitudinal Shift Uniting Today’s Workforce

SmashFly

In Talent Acquisition, when we say it’s getting harder than ever to hire, it’s not just an understatement – it’s far too simplistic. Recruiters talk about low unemployment, The post Generation Why: The Attitudinal Shift Uniting Today’s Workforce appeared first on SmashFly Blog. Employer Brand Talent Acquisition employer brand-led strategy generation why personalization

The Twitter Stars of STAR Chicago

SmashFly

Shoutout to one of SmashFly’s own Rich Post for great insights, as well as SmashFly customer Melissa McMahon from CDW! The post The Twitter Stars of STAR Chicago appeared first on SmashFly Blog. Candidate Experience Employee Engagement & Retention Employer Brand Recruitment Marketing SmashFly Talent Acquisition candidate experience candidate experience awards CDW Dr. Arin Reeves Elaine Orler employer brand Melissa McMahon STAR chicago

5 Essential Roles in the Modern Recruitment Marketing Team

SmashFly

Talent acquisition strategy is changing, requiring new skills to help attract consumer-minded candidates. Continue Reading → The post 5 Essential Roles in the Modern Recruitment Marketing Team appeared first on SmashFly Blog. This change currently underway in recruiting is similar to how the marketing function has evolved over the past 10 years.

HCM Talent Technology Roundup – June 12, 2020

Recruiting Daily

New Platforms from PeopleFluent, Symphony Talent PeopleFluent and Symphony Talent both released new platforms. Symphony Talent calls its offering SmashFlyX. It results from the November acquisition of SmashFly Technologies.

5 Best Recruitment Marketing Articles of the Week 5.11.15 to 5.15.15

SmashFly

It’s that time again: Our weekly feature on the best articles in recruitment marketing and other talent acquisition trends. appeared first on SmashFly Blog. Candidate Experience Content Marketing Employer Brand Recruitment Marketing Talent Acquisition candidate experience awards employer brand James Ellis job descriptions Lance Haun Lars Schmidt talent acquisition Tim Sackett

What Do Your Candidates Really Want?

Glassdoor for Employers

Featured Talent Acquisition Candidates Employer Branding Glassdoor Hiring Job Job Candidates smashfly source of hire source of influenceYou’re probably already measuring source of hire. You can see which percentage of hires come from job boards, LinkedIn, referrals and recruiting.

Top 3 Reasons to Attend PeopleFluent #WISDOM2015

SmashFly

Continue Reading → The post Top 3 Reasons to Attend PeopleFluent #WISDOM2015 appeared first on SmashFly Blog. Candidate Experience Digital Recruiting Employer Brand HR Tech Innovation Recruiting Conferences recruitment marketing Recruitment Trends SmashFly Talent Acquisition #WISDOM2015 PeopleFluent talent transformation In less than a week (4 days to be exact) PeopleFluent’s #WISDOM2015 will begin in the friendly confines of Miami, FL.

Top 100 HR and Recruitment Blogs [by Organic Traffic with Top 3 Articles Each]

Ongig

This includes general HR blogs, recruiting blogs, talent acquisition blogs, employer branding blogs and more. LinkedIn Talent Blog. Talent Leadership. Employer Branding. What Is Talent Acquisition? Employer Branding.

A Tip for Recruitment Marketers — From a Marketer

SmashFly

I’ve got a secret to share with all the employer brand leaders, recruiters, recruitment marketers, and talent acquisition pros who share an aspiration. The post A Tip for Recruitment Marketers — From a Marketer appeared first on SmashFly Blog. Talent Acquisition recruitment marketing recruitment marketing tips talent acquisitionOver here. Yea, here.

Are You Ignoring Your Company’s Hidden Job Market?

SmashFly

appeared first on SmashFly Blog. Talent Acquisition employer brand internal mobility talent acquisitionYou know they’ll be a good cultural fit. They have more knowledge of your company than any other candidate. Their time-to-productivity is guaranteed to be lightning quick. The post Are You Ignoring Your Company’s Hidden Job Market?

The Best Recruitment Marketing Articles of the Week

SmashFly

The post The Best Recruitment Marketing Articles of the Week appeared first on SmashFly Blog. Industry Recruitment Marketing What's Happening employer brand recruitment marketing recruitment marketing articles talent acquisitionHappy Friday, recruitment marketing tribe! I hope that wherever you’re reading this from, things are starting to get a little warmer. From the upcoming GDPR legislation to companies reinventing.

#HCIEvents Recap: 2 Days of Innovation in San Francisco

SmashFly

This past week the SmashFly team headed down to the San Francisco Bay area for the HCI Talent Acquisition Innovation Forum. Candidate Experience Content Marketing Employer Brand HR Conferences Innovation Recruitment Analytics recruitment marketing Recruitment Trends social recruiting Twitter employer branding Grace Lee HCI Talent Acquisition Innovation Forum Lori Sylvia Rich Post Steve Fogarty Talent Networks

Attracting Passive Candidates? No Such Thing

SmashFly

No Such Thing appeared first on SmashFly Blog. Candidate Experience Talent Acquisition employer branding nurturing candidates passive candidates“Passive candidates” are such a maddening group. And if you saw me speak at #SRSC, you saw my frustration live in person.) It’s no wonder we call them. The post Attracting Passive Candidates?

5 Recruitment Marketing Articles of the Week 12.6.14 to 12.13.14

SmashFly

This week we’ll be covering mobile recruiting, employer branding, best companies to work for, recruiting content and better emails. Webinar: The Trilogy of Modern Talent Acquisition: Recruitment Marketing, Employer Branding and Unified Analytics. Press: SmashFly Wins Gold in Recruitment Marketing Technology Category from the 2014 Brandon Hall Group Excellence Awards in Technology.

Why We Don’t Need to Reinvent the ATS: Part 1 of 2

SmashFly

This post was featured in Talent Culture in two parts: Why We Don’t Need to Reinvent the ATS and Talent Acquisition Technology: Reinvention and Innovation. Continue Reading → The post Why We Don’t Need to Reinvent the ATS: Part 1 of 2 appeared first on SmashFly Blog. ATS Candidate Experience Career Site Optimization Employer Brand Recruitment Marketing Platform Applicant Tracking System compliance Talent Acquisition technology talent culture