Communicating a Positive Message with Your Employer Brand During Uncertain Times

Recruitics

Employer Branding Recruitment Marketing VideoThe workplace, and the world, changed rapidly with very little warning.

How to Build an Employer Brand Budget

Proactive Talent

In my opinion, there are two groups of companies out there who have yet to put together a formal budget for employer branding: 1. Those that do not understand the importance of employer branding , and therefore don’t prioritize or fund it at all.

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Social Media For Employer Branding: 7 Tips To Promote Your Employer Brand On LinkedIn

Proactive Talent

So where do you start with your employer brand on LinkedIn? Encourage Employee To Update Their Profiles An employee’s LinkedIn profile is a great opportunity to promote your company’s employer brand. A strong employer brand is good for your business too.

The 5 Most Inspiring Employer Brand Videos

Undercover Recruiter

As we all know, videos around employer branding can be a bit cheesy. So, video formats are becoming. The 5 Most Inspiring Employer Brand Videos Undercover Recruiter - Recruiting & Talent Acquisition Blog.

Employer Branding: Using Social Media to Boost your Brand

Speaker: Audra Knight, Recruitment Operations Manager, Tenable

Social Media is a powerful way to boost your brand. In this webinar, Audra Knight, Recruitment Operations Manager at Tenable, will help you optimize your company presence on the big three – Facebook, LinkedIn and Twitter. She will also cover what channels and social content work for each stage of the inbound recruitment funnel.

3 Easy Employer Brand Ideas

Valuehire

According to studies, about three quarters of job seekers research potential employers before applying for jobs. The answer depends on the strength of your employer brand. So how can you improve your employer brand?

The Seven Dwarfs of Employer Branding Videos

Recruiting Daily

You know the ones – the videos that make everyone want to share, swear or care. They’re video you can’t help but to watch, even when you’re running late. Every marketer dreams of going viral on social media. We’ve all seen it happen before.

Employer Branding in 2020: Ask the Experts

VideoMyJob

How will Employer Branding evolve in 2020? It feels like the last few years have been a love parade of glittering tech floats, so many amazing shiny tools to choose from; chatbots, programmatic ads, video, augmented writing … what could possibly be next?

What Makes the Cisco Employer Brand Team So Successful?

Rally Recruitment Marketing

The Employer Brand team at Cisco is doing something very right when it comes to their Recruitment Marketing strategy! Best Employer Brand Video. A series of new employer brand videos featuring 120(!!!) Best Employer Brand Video.

Why Employer Brand Videos Work

Glassdoor for Employers

The explosion in online video thanks to high-speed data connections on smartphones has radically shifted consumption away from text- and image-based content. Employer Branding Branding Employee Reviews Employer Brand Videos Workplace Culture

Addressing Employee Health and Safety Through Your Employer Brand

Hireology

In this blog post, we’ve outlined some key steps you can take to update your employer brand and run a streamlined hiring process with limited direct contact. .

Make Better Choices: How Employer Branding Helps Recruiting by Making Your Decisions Obvious

Proactive Talent

When it comes to your employer brand, how do you choose what video to make? If you've been to a conference lately, you've seen how many new companies are popping up to help you "strengthen your employer brand" or "attract better talent."

Employer Branding Lessons From Beyoncé and Jay-Z

Fistful of Talent

But what I really heard was an employer brand album. Jay and Bey’s Employer Branding 101. I make workplace videos for a living, so I know I’m making a metaphor out of some songs. A girl can dream, but I’ll stick to videos for now.

7 of the Best Places to Promote Your Employer Brand

Social Talent

It’s official, 2017 will be the year of the employer brand. A whopping 80% of talent leaders agree that their organisation’s employer brand has a “significant” impact on its ability to attract and hire great talent. Employer Branding employer brand employer branding

4 Things That Are Hurting Your Employer Brand (+ Solutions)

Brazen Recruiting

You have what you believe to be a top-notch employer brand and an awesome open position that job seekers will surely flock to. Unfortunately, your employer branding efforts and creative job posts aren’t having the effect you thought (and hoped) they would.

3 Ways for Employer Brands to Stay Agile

Rally Recruitment Marketing

We learned a lot from these thought leaders, in particular our closing keynote speaker — Kathryn Minshew , CEO & Founder of The Muse — who gave us smart advice on how we can stay agile as both professionals and employer brands. What can I do to be successful in a video interview? #3:

Top 5 Best Examples of Employer Branding on Instagram

Jobsoid

This picture and video sharing platform were later made available for Android devices. Most of the Instagram users belong to 18 […] The post Top 5 Best Examples of Employer Branding on Instagram appeared first on Jobsoid. Employer Brand

6 of the Best Employer Brands on Snapchat Right Now!

Social Talent

As such it is now the perfect medium on which to promote your employer brand and have it seen by thousands of people. Yes, Aer Lingus (the budget airline) is (in my opinion) one of the best companies for showcasing the people behind their brand on Snapchat.

Employer Branding Tips (From A Marketing Department)

Social Talent

For marketers (like the one writing this blog), it can be hard to let go of the company branding and messaging, to open it up to collaboration, but as businesses change and transform, employer branding has expanded it’s role to the entire business.

7 Steps to Programmatic Employer Brand Advertising

Rally Recruitment Marketing

In this blog post though, I’m going to share another use of programmatic and retargeting ads which is to market employer brand content rather than jobs. Building out a branded programmatic campaign. Employer Branding Recruitment Marketing

How To Create Awesome Employer Brand Content Candidates Will Love

Proactive Talent

You need to proactively build your employer brand to attract and influence only the best (and right) talent to apply and work for your company. But creating effective employer brand content can be pretty hard. Employer Branding Recruiting Social Recruiting

Employer Branding Video Ideas for the Holiday Season

VideoMyJob

With so much chit-chat around the importance of developing a strong employer brand for 2020, we fear that some of you are suffering from analysis paralysis. Video Adoption & Implementation

How to Create an Employer Brand Video that Stands Out

Undercover Recruiter

With video representing 74% of all online traffic, video content really does rule the internet waves. So it’s no wonder more and more companies are tapping in with employer branding videos to enhance their profile and attract top talent.

It’s Time for an Employer Brand Audit in 2020

JazzHR

A happy, healthy employer brand excites and engages jobseekers. But a bad brand? Your employer brand isn’t just your logo. It’s your reputation as a company and as a place to work; it should communicate your employer value proposition (EVP). .

4 Musts When Creating Your Employer Branding Video

Proactive Talent

With 75% of job seekers considering an employer’s brand before even applying for a job the ability to tell your story has never been more important. hours a day on video content alone and in addition, The Talent Board reports 35% of candidates say employee testimonials are the most valuable piece of recruitment marketing content. Creating a quality employer brand video while successfully telling your story takes more than hitting the record button.

7 Amazing Employer Brand Videos on Glassdoor

Glassdoor for Employers

In today’s candidate-driven market, a positive, well-defined employer brand is essential to attracting and retaining top talent. With an enhanced employer profile, Employer Branding Employer Brand HR Recruiting Video

Employer Branding On A Budget

ClearCompany Recruiting

Brushing up our employer branding is the top initiative of our recruiting team while we pause hiring to evaluate market conditions during the COVID-19 outbreak. My goal in this post is to help you develop an employer brand using your existing team and resources.

3 Predictions for Employer Brands from Kathryn Minshew

Rally Recruitment Marketing

We learned a lot from these thought leaders, especially our closing keynote speaker— Kathryn Minshew , CEO & Founder of The Muse—who gave us smart advice on how we can stay agile as both professionals and employer brands. What can I do to be successful in a video interview? #3:

How Anyone Can Create A Great Employer Branding Video

Spark Hire

Every day, video becomes more ingrained in our lives. You use video chats to catch up with friends and family. You watch videos online for entertainment. You learn new skills by watching how-to videos. Yet many hiring professionals are still not including videos in their employer branding efforts. This is unfortunate considering how much video can improve your employer brand. Mobile devices make recording videos easy.

Employer Branding for Women in Technology Q&A

Rally Recruitment Marketing

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? Ashley and Maritza answer your questions about employer branding for women in technology, including: Partnership budgets. They still have a place in your employer branding.

Recruitment Videos: Everything You Need to Know

Recruitics

An Overview of Recruitment Videos. Recruitment marketing covers many areas of talent acquisition, and one that’s not as often talked about is recruitment videos. Video can be used in a variety of different ways throughout the talent acquisition and recruitment process.

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Make Better Choices: How Employer Branding Helps Recruiting by Making Your Decisions Obvious

Proactive Talent

When it comes to your employer brand, how do you choose what video to make? If you've been to a conference lately, you've seen how many new companies are popping up to help you "strengthen your employer brand" or "attract better talent." Employer Branding

5 Ways To Make Your Employer Branding Video Shine

Social Talent

So, you’ve been tasked with creating an employer branding video and you don’t know where to start. Here are our top 5 tips for creating an employer branding video. Know your brand.

3 Key Features of Employer Branding Advocacy Tools

Rally Recruitment Marketing

Companies are increasingly investing in employer branding to attract better candidates, and for good reason: Organizations that invest in employer branding are three times more likely to hire quality candidates. What are brand advocacy tools?

Leveraging User-Generated Video Content for Employer Branding

Undercover Recruiter

Creating employer brand films is costly and the lifespan of videos are not what they used to be. Hence today we’re going to chat about user-generated video content. Employer Recruiting Altru employer brand video Employer Branding Podcast user-generated content

5 Ways PR Can Advance Your Employer Brand

Rally Recruitment Marketing

These stories can be communicated through various strategies and channels including media and influencer placements, social media and content marketing, branded events and more. Why is PR useful for advancing your employer brand? Employer Branding Recruitment Marketing

Social Media For Employer Branding: 7 Facebook Hacks You Need To Know

Proactive Talent

On Facebook, your employer brand starts with your Facebook page. If you’re just getting started with your Facebook Page, here are 7 hacks you’ll want to know to effectively build and promote your employer brand, so you can attract the best (and right) talent to join your company.

5 Free Employer Branding Strategies You Can Utilize Right Now

Proactive Talent

Embracing “employer brand thinking” is the next evolution to modern recruiting. Before you can build your employer brand and a strategy that supports it, you have to be able to define what your culture is , so start there! They should be your “go-tos” as brand ambassadors.

What is employer branding?

Workable

First, let’s define employer brand: it is a company’s reputation as a place to work. In other words, employer brand is how people perceive the company’s values and work environment. Therefore, employer branding is everything a company is doing – whether intentionally or not – to promote its unique identity as an employer among current and potential employees. Who’s responsible for employer branding? Employer brand vs. Company brand.

How to Increase the Reach of Employer Brand, EVP and Employee Story Videos

VideoMyJob

You’ve storyboarded, filmed and edited your first in-house video … now what? Video planning and production is the first step to getting authentic and engaging culture content in front of your ideal candidate. Measurement & Analytics Employer Brand Recruitment Marketing

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