5 Steps to Better Job Description Click-Through Rates
JANUARY 14, 2016
In most organizations, marketers don’t own the task of writing job descriptions for new opportunities available within their organization. This responsibility generally belongs to people in human resources or recruiting. And even if those folks have marketers review a draft before it posts (at least for marketing positions, that is), many times the urgency of the request prevents anyone from worrying about fine-tuning the job listing’s content.