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Inbound Marketing for Recruiting: Making Candidates Care Enough To Click

Recruiting Daily

Recruiters, you know what I’m talking about. Of course, then you go to a search engine or social network , and you’re served up display ads from the exact same vendors you were shirking touting the exact same call to action you ignored in the first place. Why Candidates Aren’t Clicking: A Recruiting Call To Action. They keep seeing the same crappy job descriptions or career related copy over and over. Recruiters, meet inbound marketing.

6 Fascinating Recruitment News Stories to Kick-Off the New Month – 1st August 2016

Social Talent

In recruitment news this week: This is What Millennials Want From Their Job Hunt (Psst! thing millennials want out of a job is advancement opportunity (67%), narrowly beating out better pay (60%) and challenging work (51%). In fact, compared to other generations, they use more resources in general to learn about company culture and they’re more likely to use online job boards, company career web pages and social media to hear about new job opportunities.

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The Top 12 Career Site Self-Service Tools

Ongig

That lets you solve just about any recruiting-related problem. Headline: Transform your career site and your job postings. based career site job search (in partnership w/ Google) and the #1 most dynamic job postings in the world. Email job alerts.

iCIMS 87

What Brandon Hall Group’s new report tells us about high-performance Recruitment Marketing

SmashFly

Last week, we shared a new report from Brandon Hall Group’s Kyle Lagunas on “ Key Components of High-Performance Recruitment Marketing,” available for complimentary download here. The report has been very popular with our community, I think, because talent acquisition leaders are ready to take their Recruitment Marketing strategies to the next level. The report is packed with best practices that modern recruiting organizations can learn from.

Oldie but Goodie: The Time for Talent Analytics in Recruitment is NOW

SmashFly

We have written over 500 blog posts on the SmashFly blog and many remain as relevant today as they were when we wrote them. On occasion we will share these posts to show how far we’ve come and how far we still have to go with recruitment marketing as an industry. And while a lot of the focus is on current employees or core HR (and should be), recruitment marketing and how you effectively and efficiently find your employees is just as critical.

The Evolution of the Job Posting

Recruiting Blogs

The most successful job ad ever written was Shackleton’s broadside advertising for the crew of the Endurance. So how did the recruitment advertising business go from honest, succinct, well-placed and candidate-producing gems to the pages-long, generic, unnoticed and ineffective garble that is posted on job boards and career sites today? While technology usually makes communication and processes better, it has actually undermined the way we advertise our jobs.