3 Ways to Supplement Recruitment Marketing With Social Media

Recruitics

In a recent post, we discussed why you should supplement recruitment marketing with social. So then, how should recruiters leverage this recruitment marketing tool? As we’ve mentioned before, recruitment marketing is a holistic approach to talent acquisition.

Why the Right Media Mix is Critical to Recruitment Marketing Success

Recruitics

Editor’s Note: The following blog post contains a case study which demonstrates how Recruitics was able to dramatically lower a client’s cost-per-applicant, while simultaneously growing their applicant volume at an unprecedented rate. This is called finding the right media mix.

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Why You Should Supplement Recruitment Marketing with Social Media

Recruitics

It goes without saying that the recruitment landscape has changed dramatically over recent years. One such development in the space that has captivated recruiters is the use of social media in talent acquisition. Social media presents a unique tool to recruiters.

Top UK Performance-Based Recruitment Marketing Channels

Recruitics

To succeed at recruitment marketing, HR and talent acquisition professionals need to find the right mix of job advertising methods such as free job postings, credits and performance-based advertising. This makes Adzuna one of our top performance-based recruitment marketing channels.

What is Recruitment Marketing?

JazzHR

At first glance, recruitment and marketing might not appear to have much in common. It’s no secret that recruitment has changed substantially in recent years. So what are the elements of recruitment marketing and how do they work?

Maximizing Your Recruitment Marketing with Programmatic

Proactive Talent

You can apply the same thought to recruitment advertising. Employers have vastly varying recruitment needs from the hard-to-fill nature of high-tech and medical science to the high volume hiring of retail, service workers and warehouse employees.

Recruitment Marketing 101

Yello

What is recruitment marketing? Recruitment marketing refers to a recruitment strategy used to attract and nurture passive candidates through marketing. Looking to bolster your recruitment marketing efforts? Online Recruitment Software 101.

How to grow your brand using Social Media {Podcast}

Greg Savage

We know that one of the key assets of a modern recruiter is a magnetic personal brand. Building a brand via social media is hard work. But how? It requires a defined strategy, and it hinges on discipline and smart execution over the long term. But it can and must be done.

Recruitment Marketing Workbook for Social Media, Job Ads & Career Site

Oleeo

Recruitment marketing comes in many forms. From the tweets you send out to promote a job post to the company culture page on your career site, any messaging targeted towards job seekers falls into the recruitment marketing realm. Use the following workbook to revamp your recruitment messaging and better organize your recruitment marketing strategy. Recruiting social media

Understanding Key Recruitment Marketing Metrics & KPIs

Recruitics

There are so many metrics and key performance indicators (KPIs) that can be measured through your recruitment marketing strategy, that understanding them all can be overwhelming for those who don’t consider themselves to be sophisticated recruitment marketers.

Creative Recruitment Marketing That Makes Great People Apply ft. Katrina Kibben of Three Ears Media!

The Hire Talent

We teamed up with Katrina Kibben from Three Ears Media for this episode of The Hire Talent Podcast. Katrina is the Founder and CEO of Three Ears Media, a firm dedicated to teaching recruiters to be better communicators and writers. Katrina Kibben of Three Ears Media!

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5 of the Most Creative Recruitment Marketing Campaigns

Social Talent

We love a good creative recruitment marketing campaign that really stands out from the crowd. Here are our 5 favourite recruitment marketing campaigns that really appealed to our innovative side: 1.

How You Can Leverage Account-Based [Recruitment] Marketing

Fistful of Talent

Account-based marketing, or ABM, is the buzzword in the B2B marketing world right now, largely due to its efficacy in driving ROI. In deploying a traditional inbound approach, this company would develop a media plan (PPC, SEM, paid postings, OOH, social ads, etc.)

Why Recruitment Marketers Must Understand Mobile Job Search Behavior

Recruitics

This is important because in 2016, smartphones have revolutionized far more than the way we find and consume media. Extrapolate this to the job search, and we can see how the need for “thumb-stopping” content extends far beyond blogs, social and other media outlets.

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How to: Use Recruitment Marketing like a Fortune 500 Company

Social Talent

You are going to be hearing a lot about recruitment marketing in 2016. In fact, they are technically a recruiter’s consumers. And the only way you’re going to convince them of all that, is with recruitment marketing. What is Recruitment Marketing?

Recruitment Marketing Industry Highlights From Q1 and Q2 2016

Recruitics

The recruitment marketing industry is best depicted as an ever-changing landscape. If this sounds similar to Google’s frequent algorithm updates that often shakeup search results, it should, because it’s a direct parallel to what we’ve seen in recruitment marketing.

7 Big Impact Recruitment Marketing Ideas We Learned at RallyFwd

Rally Recruitment Marketing

At RallyFwd , we heard from a number of outstanding Recruitment Marketing practitioners from companies of all sizes and industries. He cited the fact that social media posts with video generate 1200% more shares than only text and picture posts combined. Recruitment Marketing

How to Build a Recruitment Marketing Event Plan (Example Included!)

Rally Recruitment Marketing

Recruitment Marketing should play a role in helping to ensure that your Talent Acquisition team’s recruiting events are a success. And where does Recruitment Marketing fit in? How do you build a Recruitment Marketing Event Plan? Recruitment Marketing

How to Create a Recruitment Marketing Role at Your Organization

Rally Recruitment Marketing

My name’s Tricia, and I’ll be sharing insight into my journey as a new full-time Recruitment Marketer. Fun fact: This is my company’s very first Recruitment Marketing function! Employee and recruiter enablement (e.g., Recruitment Marketing

10 Ways to Win with Recruitment Marketing

Glassdoor for Employers

Recruitment marketing—now the subject of a new Dummies® eBook from Glassdoor—can be your talent acquisition ace in the hole, helping you amplify your company story to the top candidates you want to attract and hire for your organization.

Recruitment Marketing 101: No Digital Sharecropping

NPA Worldwide

” As recruitment marketing becomes more and more important for both client and candidate acquisition, I’m reminded again that digital sharecropping is still a bad idea. This is appealing in recruitment marketing. Build your own recruitment marketing email list.

The 4 C’s of Recruitment Marketing, Part 2: A Marketing Approach to Recruitment

Recruitics

As we discussed in part one of our series last week, marketing is a consumer-driven business function, and similarly, the ever-evolving recruitment industry is now a candidate-driven marketplace. RECRUITMENT + MARKETING = RECRUITMENT MARKETING.

How to Get Started with Recruitment Marketing

Brazen Recruiting

Since the start of the 21st century, there’s been an inevitable and seismic shift in power between recruiters and candidates. Get your free ebook for 13 strategies to recruit more effectively in a candidate’s market. How should recruiters respond?

Birthday Reflections and Big Three Ears Media News

Katrina Kibben

Life recruiting Recruitment Marketing Advice social media strategyThinking back on life and launching our new offering for HR technology vendors.

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How to Hire New Graduates: 5 Recruitment Marketing Optimizations That Work

Recruitics

As college seniors across the country look forward to commencement ceremonies in May, companies are trying to figure out how they can optimize their recruitment marketing strategies to hire new graduates. 5 Recruitment Marketing Optimizations To Consider When Hiring New Graduates.

How to Recruit Marketers

Glassdoor for Employers

The people on your marketing team can make a big difference in your company’s level of recognition—and directly affect sales. Marketing roles have become increasingly analytical and strategic as companies harness the myriad digital marketing techniques and tools to expand brand awareness.

5 Clear-Cut Ways To Improve Your Recruitment Marketing

Social Talent

Marketing has exploded in the past few years and interest in learning new marketing techniques have surged. This is especially the case with recruitment marketing. The recruiters of today are a hybrid breed that are eager to learn. Video marketing is the future.

What Recruiters and Marketers Need to Know to Land a Recruitment Marketing Job

Rally Recruitment Marketing

If you’re reading this, you likely know that Recruitment Marketing is an exciting space to work in for a number of reasons: Recruitment Marketing is still relatively new for most organizations, which means that many functions, programs and strategies are being built from the ground up.

Top 5 Recruitment Marketing Priorities for 2019 (Plus, Resources to Turn Your Priorities into Action!)

Rally Recruitment Marketing

The start of a new year brings new hiring goals, a new Recruitment Marketing budget and a fresh outlook on all the ways we aspire to move our talent acquisition strategies (and our own careers) forward. Priority #3: Recruiter Enablement. Enter Recruiter Enablement.

7 Steps to Build a Social Media Recruitment Strategy

TalentLyft

We broke down the complicated process of building a social media recruitment strategy into 7 easy to follow steps. Recruitment Marketing

Recruitment marketing perennials that still get results

Nas Recruitment

employee referral programs traditional media recruitment strategy

Soft Marketing for Recruitment Marketers: What is it and What’s the ROI?

Rally Recruitment Marketing

In traditional marketing, we sometimes talk about hard versus soft marketing techniques. This article will explain what hard and soft marketing approaches are, and how to make a business case to advance soft marketing techniques within your Recruitment Marketing plan.

Social Media Secrets You’ll Wish You Had Known

Proactive Talent

Social media now plays a huge role in the HR industry, especially when it comes to recruiting and attracting talent. How can you optimize social media so you are getting the most of it and not wasting your time?

Social Media and the HR Professional

Glassdoor for Employers

For many of us, it feels like social media has been around forever. Employee Engagement HR Professional Recruiting Recruitment Marketing Social Media Social Media StrategyIt’s become a part of our everyday life, but.

The Top 7 Fall 2018 Conferences & Workshops for Recruitment Marketers

Rally Recruitment Marketing

Even if we’re no longer students ourselves, fall is still the perfect time to refresh what you know and brush up on the latest tactics and approaches to boost your Recruitment Marketing know-how. 1 – Rally Create Your Recruitment Marketing Content Playbook Workshops.

Recruitment Marketing Doesn’t Have To Suck.

Recruiting Daily

Recruiting and HR is basically a perpetual balancing act. We’re asked to juggle being equal parts psychologist, peacekeeper, business partner, and now, we’re supposed to be marketers, too. Recruitment Marketing Mistake #1: The Truth, and Nothing But the Whole Truth.

Cost-Per-Quality-Applicant & Cost-Per-Hire: The Holy Grail of Recruitment Marketing Analytics

Recruitics

When recruitment marketing analytics first hit the market, the ability to see click volume, applications and cost data for individual jobs, or for group of jobs, was considered a breakthrough. Rather, they quickly became the lifeblood for any successful recruitment marketing strategy–allowing HR and talent acquisition professionals to make smarter, data-driven decisions based on insights that were previously unavailable.