Women Are Picky! Recruitment Marketing 101!

Fistful of Talent

Recruitment Marketing Pro Tip – you will pay more to recruit talented women than similarly skilled men! ” As Recruitment Marketing Pros, we have to understand this concept of value and time. Recruitment Marketing Segmentation Increases the Price!

Top 10 HR and Talent Acquisition Conferences to Attend in 2017

Recruitics

While the number of HR and talent acquisition conferences continues to climb, we’ve put together a roundup of 10 such events you’ll definitely not want to miss, as you plan for 2017. Top 10 HR and Talent Acquisition Conferences 2017. HCI Workforce Planning and Analytics Conference (March 3-7, 2017 in Miami, FL): Learn which tactics and technology you need to use and leverage in order to obtain the best talent available in 2017.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

What is Recruitment Marketing?

Recruitics

Recruitment marketing is a term that’s often used by talent acquisition experts, sophisticated recruitment marketers and industry thought leaders, but for many, this term remains a mystery. With that said, if you’re unfamiliar with this latest buzzword, take solace in the fact that, while the term “recruitment marketing” may be a bit new, the practice is anything but. That’s because recruitment marketing is simply recruitment evolved.

Writing For The 8 Second Attention Span: Recruitment Marketing Toilet Talk

Fistful of Talent

Toilet Talk: Most People Read Your Recruitment Marketing On The John. No s**t– according to a new survey, about 75% of Americans admitted to using their mobile phones while in the bathroom. With that said, it’s probably safe to assume that at some point candidates have read your recruitment marketing on the toilet. So, if you have 8 seconds–how are you going to change your recruitment marketing to stand out? Create a unique recruiting voice.

Starting Your Mobile Recruiting Strategy: The Checklist

SmashFly

On April 21, Google will roll out an algorithm update that will change the way mobile-friendliness is determined for search rankings. Simply, Google will give higher rankings to sites that pass its Mobile-Friendliness Test. Continue Reading → The post Starting Your Mobile Recruiting Strategy: The Checklist appeared first on SmashFly Blog. If you haven’t heard yet (it’s everywhere!), Mobilegeddon is coming. Tomorrow. So what are you going to do about it?

Forrester Webinar: The New Role of Recruiters in Talent Acquisition

SmashFly

Just as the internet, social media, reviews and mobile changed the way we shop for products and services, they’ve also changed the way candidates “shop” for jobs. Claire Schooley, Principal Analyst at Forrester Research, will share her thoughts in an upcoming webinar on how the talent acquisition market has taken a 180-degree turn over the.

Your Questions on Recruitment Marketing: Answered

SmashFly

We recently sponsored a webinar with Brandon Hall Group on the “5 Key Components of High Performance Recruitment Marketing,” led by host Kyle Lagunas and our tremendous guests Marvin Smith from Lockheed Martin and Troy Heinritz from CDW. Continue Reading → The post Your Questions on Recruitment Marketing: Answered appeared first on SmashFly Blog.

Talent Acquisition: 5 Recruiting trends that would revolutionize 2020

Pragna Technologies

Whether you are a startup or a well-established organization, having a powerful talent acquiring strategy and superb brand ambassadors will assist you attract the greatest talent to your organization. Social Media and Mobile Recruiting.

6 Things You’ll Learn from SmashFly’s Recruitment Marketing 101 eBook

SmashFly

The term recruitment marketing isn’t new, but the scope of it has expanded greatly over the past few years, transforming it into a true discipline. But there are few talent acquisition teams really using recruitment marketing as a holistic discipline, from strategy to tactics to technology to team to measurement.

eBook 94

Dialed In: Mobile Recruiting and The Candidate Experience.

Recruiting Daily

If there’s one thing I really, truly hate about using my smart phone, it’s when I go to look up some basic bit of information (should be easy enough), and get stuck playing a little game that I call “the mobile hokey pokey.” With the mobile hokey pokey, you want to scream and shout…this ain’t what it’s all about. Mobile Recruiting: Can You Hear Me Now? Mobile isn’t a feature or function; it’s a mindset.I

SmashFly 2015 Recruitment Marketing Report Card: How Does Your Organization Compare?

SmashFly

Recruiters understand that the talent acquisition universe has changed. The labor market has improved, unemployment is at a seven-year low and it’s taking 8% longer and costing 7% more to hire, according to Bersin. The result is a shift in control to candidates: they are the new consumers, Continue Reading → The post SmashFly 2015 Recruitment Marketing Report Card: How Does Your Organization Compare?

Job Descriptions Are the New Landing Page.

Fistful of Talent

From the technology we use, to how we approach candidate engagement, so much around the recruiting and hiring process has evolved and improved over the years. But one thing sure hasn’t changed and–in today’s “candidate-driven” labor market–continues to stick out like a sore thumb. Today’s most recruiting-savvy companies are also using video job ads to quickly help candidates understand who they are and why it’d be cool to work there. appeared first on Fistful of Talent.

Cell Counts: Why Mobile Recruiting Matters for Candidate Experience

Recruiting Daily

The concept of candidate experience has become so ubiquitous to the recruiting conversation it’s become something of a cliché, a commoditized, catch all catch-phrase that’s grist for the content marketing and consulting mill. Which means it’s a lot like “mobile recruiting,” that other obnoxiously omnipresent talent technology trending topic. Which makes you wonder why recruiting still sucks so badly at both mobile and candidate experience.

2018 Recruiting Checklist for Directors of Talent Acquisition

Yello

Is your team looking to recruit and hire top-notch employees? We have rounded up the top low or no-cost options to ensure the best talent looks at your company before the competition. This recruiting checklist will help you re-focus your recruitment marketing efforts, improve your company’s candidate experience and make top talent actively pursue your brand. Talent Pipeline. Find out the top secrets to a well-run talent acquisition team.

Best Recruitment Marketing Articles of the Week 4.20.15 to 4.24.15

SmashFly

It’s that time again: Our weekly feature on the best articles in recruitment marketing and other talent acquisition trends (and this week, an extra something a little off-topic). Download our Mobile Recruiting Strategy. Continue Reading → The post Best Recruitment Marketing Articles of the Week 4.20.15

Cell Counts: Why Mobile Recruiting Matters for Candidate Experience

Recruiting Daily

The concept of candidate experience has become so ubiquitous to the recruiting conversation it’s become something of a cliché, a commoditized, catch all catch-phrase that’s grist for the content marketing and consulting mill. Which means it’s a lot like “mobile recruiting,” that other obnoxiously omnipresent talent technology trending topic. Which makes you wonder why recruiting still sucks so badly at both mobile and candidate experience.

5 Best Recruitment Marketing Articles of the Week 5.1.15 to 5.8.15

SmashFly

It’s that time again: Our weekly feature on the best articles in recruitment marketing and other talent acquisition trends. Continue Reading → The post 5 Best Recruitment Marketing Articles of the Week 5.1.15 Employer Brand Mobile Recruiting Recruitment Marketing Social Recruiting Andy Headworth Audrey Roth Derek Zeller Greg Savage HRO Today recruitment marketing Steve Boese

5 Recruitment Marketing Articles of the Week 12.13.14 to 12.19.14

SmashFly

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing and other recruitment trends. This week we’ll be covering recruitment trends for 2015, mobile recruiting, and recruitment marketing . Webinar: The Trilogy of Modern Talent Acquisition: Recruitment Marketing, Employer Branding and Unified Analytics.

How to: Use Recruitment Marketing like a Fortune 500 Company

Social Talent

You are going to be hearing a lot about recruitment marketing in 2016. In fact, they are technically a recruiter’s consumers. And the only way you’re going to convince them of all that, is with recruitment marketing. What is Recruitment Marketing? A recruiter’s job is to convert applicants into hires. Recruitment marketing is what helps you do that by enabling you to build pipelines of interested and qualified candidates.

5 Recruitment Marketing Articles of the Week 12.6.14 to 12.13.14

SmashFly

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing and other recruitment trends. This week we’ll be covering mobile recruiting, employer branding, best companies to work for, recruiting content and better emails. Before we begin, I’d also like to share news and articles from us this week that you should check out: Blog: Where are you on the Recruitment Technology Curve?

2017 Recruiting Checklist For Directors of Talent Acquisition

Yello

Is your team looking to recruit and hire top-notch employees? We have rounded up the top low or no-cost options to ensure the best talent looks at your company before the competition. This recruiting checklist will help you re-focus your recruitment marketing efforts, improve your company’s candidate experience and make top talent actively pursue your brand. Talent Pipeline. Find out the top secrets to a well-run talent acquisition team.

5 Recruitment Marketing Articles of the Week 11.29.14 – 12.5.14

SmashFly

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing and other recruitment trends. This week we’ll be covering LinkedIn, recruitment challenges, performance curves, recruitment trends and Career Site. Before we begin, I’d also like to share news and articles from us this week that you should check out: Blog: 3 Innovations Modernizing Talent Acquisition #HCIevents.

Talent Acquisition: 5 Recruiting trends that would revolutionize 2020

Recruiting Blogs

Whether you are a startup or a well-established organization, having a powerful talent acquiring strategy and superb brand ambassadors will assist you attract the greatest talent to your organization. Social Media and Mobile Recruiting.

5 Best Recruitment Marketing Articles of the Week 4.11.15 to 4.17.15

SmashFly

Here’s our weekly feature in which we share our favorite articles about recruitment marketing and other recruitment trends. This week we’ll be talking about candidate experience, Mobilegeddon, recruiting content and getting a new job. First, two of our other top items this week: Content of the Week: Game of Thrones & Talent Acquisition Tech: Who Can. Continue Reading → The post 5 Best Recruitment Marketing Articles of the Week 4.11.15

WEBINAR: How to Hire When Unemployment is at Historic Lows

Fistful of Talent

Gather ‘round talent buffs and let me tell you a story – of a time not so long ago in a land not so far away. But have no fear – Fistful of Talent and Canvas have put me on the case to help organizations refresh their TA approaches during our WEBINAR, Help! I’ll be dropping the following silver bullets of recruiting wisdom. The top talent attraction technology working for high-volume recruiting teams RIGHT NOW to level the playing field in this hot job market.

ATS 87

What Brandon Hall Group’s new report tells us about high-performance Recruitment Marketing

SmashFly

Last week, we shared a new report from Brandon Hall Group’s Kyle Lagunas on “Key Components of High-Performance Recruitment Marketing,” available for complimentary download here. The report has been very popular with our community, I think, because talent acquisition leaders are ready to take their Recruitment Marketing strategies to the next level.

Mobile Friendly vs. Mobile Optimized: What’s the Difference and How Does it Impact Employee & Candidate Experience?

InFlight

By: Karl Wierzbicki, Director of Marketing, InFlight. Let’s face the facts – most of us are glued to our mobile devices, especially during the Covid-19 crisis. But, the crisis has also created an influx of mobile friendly apps and options for our routine tasks.

5 Top Mobile Apps for Recruiters

Social Talent

There’s no disputing that we are now living in an era of mobile. Mobile apps now drive the majority of time spent on mobile at 56%. But how does this apply to recruitment? Well job seekers have very much embraced mobile with Simply Hired, LinkedIn and Sonru all reporting that upwards of 70% of candidates use mobile to browse for career opportunities online. LinkedIn Recruiter. Price: Free (need to have a paid LinkedIn Recruiter account).

5 Marketing Trends Shaping The Future of Recruitment

Social Talent

Recruitment has evolved dramatically over the past decades and is now a multi-billion dollar industry, thanks largely to the development of and advances in technology. Recruitment was heavily reliant on word-of-mouth and face-to-face applications. But now, with new technology and changes in candidate behaviour, recruiting is using modern marketing tactics to fill open positions. Recruitment has followed a similar path. Talent Analytics.

What Brandon Hall Group’s new report tells us about high-performance Recruitment Marketing

SmashFly

Last week, we shared a new report from Brandon Hall Group’s Kyle Lagunas on “ Key Components of High-Performance Recruitment Marketing,” available for complimentary download here. The report has been very popular with our community, I think, because talent acquisition leaders are ready to take their Recruitment Marketing strategies to the next level. The report is packed with best practices that modern recruiting organizations can learn from.

Top 10 Posts from the SmashFly Blog in 2014!

SmashFly

It’s a great way to begin planning our content calendar for the next year with the biggest hot-button issues facing talent acquisition organizations. Forward Thinking Recruiting Trends for 2014. 3 Disruptive Trends in Recruiting’s Near Future. One similarity in terms of the most popular posts is the demand for insight into where we are going in the recruiting function. Where Are You on the Recruitment Technology Curve?

The Modern Recruiter: 5 Crucial Skills You Need to Have

Social Talent

It is no big secret that the recruitment landscape today brings with it many challenges (maybe more so than ever before!) that can really test recruiters’ mettle. Significant changes have taken place, even in the last 5-6 years, including the changing demographics of multigenerational workforces, the arrival of the Big Data era and huge advances in mobile and social technologies. Source: LinkedIn Global Talent Trends 2015. Unearthing Hard-to-Find Talent.

10 Brilliant Social Tools You NEED To Be Using

Social Talent

Today, we are absolutely spoiled for choice when it comes to choosing our tools for some kick-ass recruitment! We have talked a lot about the current challenges many recruiters face which makes hiring the right candidate more important than ever. And let’s face it – it’s a necessity for any recruiter to have a toolkit that fits their recruitment needs and helps improve their productivity and efficiency. We at Social Talent use this all the time!

Tools 75

Will You Find Coal in Your Stocking or the New Hire of your Dreams?

IBM

Santa’s making a list and checking it twice – rather than finding out who’s naughty or nice, he’s checking to see which recruiters are adapting to meet today’s candidate, and which HR professionals are spinning their wheels with old and tired strategies that no longer work. 46% of job seekers read company reviews on Glassdoor before even speaking with a recruiter or hiring manager. You don’t believe in proactive talent pipelining. Tis the Season!

Do We Lose the Human Element with Recruitment Automation?

SmashFly

The other day I read an interesting post by Ken Forrester on LinkedIn, “Recruitment Automation Is The New Headhunting” It elicited a lot of great comments, some positive and some skeptical, on the use of marketing automation tactics in recruiting. One belief that I want to address is the thought that recruitment automation would take the “human element” out of recruiting. How Has Automation Affected Sales and Marketing?

SEO 76

The Rise of the Recruiting Suite

Fistful of Talent

When it comes to HR and recruiting technology, almost all companies right now have a foundational tech stack: Payroll HRIS ATS. What we’ve seen recently with the talent acquisition technology space are organizations merging and buying each other at a rapid pace to create recruiting suites or platforms. Think of a “recruiting suite” similar to that of your HRIS suite. Recruiting is too important to not have great tech.

The Best Free Tools to Manage and Measure Social Recruiting

Yello

06/27/2017 // By tracy kelly // TALENT Acquisition. Your next great hire is likely on social media; is your recruiting team? A social media strategy is no longer only a marketing department responsibility; with users spanning every industry and geography, cultivating a community of engaged social followers is an important part of a modern talent acquisition strategy. Social recruiting helps the recruitment team: Cultivate a unique employer brand.

7 Ways to Optimise Your Recruitment Emails

Social Talent

Marketers, for example, have long known that email is one of the best-performing digital marketing practices and are getting to the point where most are designing and implementing ‘pretty decent’ email marketing programs. We’ve broken down 7 ways to optimise your email marketing strategy! That means passive candidates are receiving a large number of recruiting emails that are not resonating with them. Source: LinkedIn Talent Solutions blog.

Candidate Experience & the Application Process: 4 Things You’re Doing Wrong

Social Talent

Building a great employer brand can be challenging for some companies, but successfully doing so can enhance a company’s ability to attract, retain and motivate talented individuals. According to Christopher Brablc , Director of Marketing at SmashFly Technologies, the candidate experience can be defined as “all the interactions you have with candidates in the recruitment marketing and hiring process “ . Not Optimising for Mobile.

7 Ways to Optimise Your Email Marketing Strategy

Social Talent

Marketers, for example, have long known that email is one of the best-performing digital marketing practices and are getting to the point where most are designing and implementing ‘pretty decent’ email marketing programs. We’ve broken down 7 ways to optimise your email marketing strategy! That means passive candidates are receiving a large number of recruiting emails that are not resonating with them. Source: LinkedIn Talent Solutions blog.