The Ultimate Recruiter’s Guide to Marketing (FREE Download)

Social Talent

Recruitment and marketing have consummated their relationship. Employers today are increasingly using consumer marketing techniques to attract and convert top talent as it has become more clear that strong recruitment is dependent on adapting to the evolving landscape. The marriage of recruitment and marketing has seen the birth of ‘recruitment marketing’, which primarily involves the tactics that are used to attract, engage and convert leads into qualified applicants.

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Mobile Recruiting: Why Recruiters Should Care About The Google Algorithm Change

Recruiting Daily

With the omnipresence of mobile devices, it can be tempting to pull up your browser at any given moment of the day to immediately find the answer to a problem, the background on a new topic or person, and “how to” do nearly anything. If a site is not optimized to auto-adjust to mobile device formats, its ranking can drop from one position to the next or from one page of search results to another – potentially leading to a major loss of web traffic.

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Cell Counts: Why Mobile Recruiting Matters for Candidate Experience

Recruiting Daily

The concept of candidate experience has become so ubiquitous to the recruiting conversation it’s become something of a cliché, a commoditized, catch all catch-phrase that’s grist for the content marketing and consulting mill. Which means it’s a lot like “mobile recruiting,” that other obnoxiously omnipresent talent technology trending topic. Which makes you wonder why recruiting still sucks so badly at both mobile and candidate experience.

Cell Counts: Why Mobile Recruiting Matters for Candidate Experience

Recruiting Daily

The concept of candidate experience has become so ubiquitous to the recruiting conversation it’s become something of a cliché, a commoditized, catch all catch-phrase that’s grist for the content marketing and consulting mill. Which means it’s a lot like “mobile recruiting,” that other obnoxiously omnipresent talent technology trending topic. Which makes you wonder why recruiting still sucks so badly at both mobile and candidate experience.

Dialed In: Mobile Recruiting and The Candidate Experience.

Recruiting Daily

If there’s one thing I really, truly hate about using my smart phone, it’s when I go to look up some basic bit of information (should be easy enough), and get stuck playing a little game that I call “the mobile hokey pokey.” With the mobile hokey pokey, you want to scream and shout…this ain’t what it’s all about. Mobile Recruiting: Can You Hear Me Now? Mobile isn’t a feature or function; it’s a mindset.I

Social Recruiting Strategies to Survive the Loss of Free Job Postings on Indeed

SmartSearch

This policy change may seem scary, but it also offers new opportunities for you to evolve your recruitment marketing strategy. As you plan for 2019, here are three options for improving the social recruiting component of your strategy in the year ahead: Option 1: Inbound recruiting with content. You need inbound recruiting—a process of creating and sharing content to attract both active and passive job seekers to your website…and your jobs. Option 5: Go mobile.

How to Win at Job Post Distribution

ViziRecruiter

The process is very similar to traditional SEO techniques which include using descriptive keywords to position your posts in front of qualified candidates and top-level applicants. Post your job openings on social media. Did you know almost 80% of candidates use social media in their job search? If you aren’t actively using social media to connect with candidates, you’re missing a large amount of qualified talent.

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HR Technology: One Platform To Rule Them All, One Platform To Find Them.

Recruiting Daily

Every year in the US alone employers spend $72 billion — that’s billion, with a B — on recruiting services, staff and technology. The latter purchase would probably yield a better return on investment than most employers are getting out of their recruitment spend — so why do companies continue to spend so much? Gone are the days of just-in-time hiring, where time-to-fill was the only metric that really mattered to front line recruiters.

The Top 10 Problems TA Leaders Tell Me About

Ongig

Create new videos and other media. Be more active on social media. 2 at 1PM EST Diversity Recruiting: Why Words Matter. Mobile-friendly pages. “45% of job seekers search for jobs daily on their mobile device” – Undercover Recruiter. “89% of job seekers think mobile devices play a critical role in the job hunting process” – Undercover Recruiter. 6) Recruitment Automation. My job is awesome.

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Oldie but Goodie: The Future of Corporate Career Sites

SmashFly

On occasion we will share these posts to show how far we’ve come and how far we still have to go with recruitment marketing as an industry. Career Sites are no longer (or should no longer) be static job pages linked together by a single homepage but really act as your recruiting hub for engaging and interfacing with candidates about your company and employment opportunities. Every job should have it’s own page that is SEO optimized.

What is Recruitment Marketing?

JazzHR

At first glance, recruitment and marketing might not appear to have much in common. However, just as traditional marketing is all about connecting your brand with the right people using the right messages, successful recruiting is about attracting the right candidates for the right role. It’s no secret that recruitment has changed substantially in recent years. So what are the elements of recruitment marketing and how do they work?

What Brandon Hall Group’s new report tells us about high-performance Recruitment Marketing

SmashFly

Last week, we shared a new report from Brandon Hall Group’s Kyle Lagunas on “ Key Components of High-Performance Recruitment Marketing,” available for complimentary download here. The report has been very popular with our community, I think, because talent acquisition leaders are ready to take their Recruitment Marketing strategies to the next level. The report is packed with best practices that modern recruiting organizations can learn from.

5 Tips for Designing a World-Class Recruitment Website

NPA Worldwide

Founded in 2006, BuzzRecruiter.com creates design and marketing buzz that serves the recruiting and staffing industry nationwide. BuzzRecruiter.com offers top notch customer service, one-on-one consultations, and custom solutions in responsive web design, graphic design, search engine optimization (SEO), web and interactive marketing, social media branding and content writing solutions. Designing a world-class recruitment website is crucial to your business’s success.

How to: Use Recruitment Marketing like a Fortune 500 Company

Social Talent

You are going to be hearing a lot about recruitment marketing in 2016. In fact, they are technically a recruiter’s consumers. And the only way you’re going to convince them of all that, is with recruitment marketing. What is Recruitment Marketing? A recruiter’s job is to convert applicants into hires. Recruitment marketing is what helps you do that by enabling you to build pipelines of interested and qualified candidates.

What Is Inbound Recruiting? Here’s Everything You Need to Know

Jibe

Inbound recruiting is a methodology that uses digital marketing strategies to engage targeted groups of passive and active job seekers at different phases of the recruiting funnel. It combines elements of both employer branding and recruitment marketing to attract, nurture and convert candidates as well as to retain current employees. Inbound Recruiting Vs. Inbound Marketing – The Great Overlap. Source: HubSpot’s Inbound Marketing Vs. Inbound Recruiting Models.

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Top 100 HR and Recruitment Blogs [by Organic Traffic with Top 3 Articles Each]

Ongig

There are a ton of great HR/Recruitment blogs. Ongig, of course, has its own recruiting blog — you’re reading it right now! This includes general HR blogs, recruiting blogs, talent acquisition blogs, employer branding blogs and more. Top 3 HR/recruitment blog posts.

The Recruiting Strategy that Will Get You a Promotion In 2017

Jibe

We don’t necessarily want to be the ones to ever-so-bluntly say that your recruiting team is misallocating money, time, and other valuable resources. 45% of 2016 budget was allocated to job boards, advertising and recruitment agency costs— only 8% was allocated to employer branding. Without a doubt, it takes time to see the benefits of proactive recruiting strategies, but once you do you’ll be thanked (and hopefully rewarded) graciously. It’s about time we had a talk.

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Get Proactive: 5 Tips for Recruiting Beyond the Job Posting

Jibe

According to the MRINetwork 2016 Recruiter & Employer Sentiment Study , the majority of both recruiters and candidates indicated that we are in a candidate-driven job market, meaning that more roles are open than there are qualified candidates. Quality job seekers have an abundance of opportunities in the current market, and are using this to drive the recruiting process in their favor. However, it’s equally important to be proactive about your recruiting.

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Oldie but Goodie: The Time for Talent Analytics in Recruitment is NOW

SmashFly

On occasion we will share these posts to show how far we’ve come and how far we still have to go with recruitment marketing as an industry. And while a lot of the focus is on current employees or core HR (and should be), recruitment marketing and how you effectively and efficiently find your employees is just as critical. This article will focus on where Talent Analytics fits in your recruiting strategy and some insights into what you should be looking for.

How to Write a Job Description

Vervoe

We’ve all heard the stat that a recruiter spends less than 10 seconds looking at a candidate’s resume. Here’s what recruiters need to know about writing a great job description. These steps can help a hiring team or new recruiter put together a job description to attract the best candidates. If you’re an internal recruiter or someone to whom the company is outsourcing the hiring process, the first step must be to learn more about the role and required skills.

Your LinkedIn profile: The ultimate guide for recruiters

JobAdder

Recruitment Agency Software. Recruitment CRM. Tailored to temp & contract recruitment; source, place and manage contractors with ease & speed. Recruitment SMS. Recruitment Analytics. Recruitment AI/Automation. In-House Recruitment Software. Recruitment Management System. Recruit faster by giving hiring managers better visibility of shortlist and hiring progress. Your LinkedIn profile: The ultimate guide for recruiters.