What is Recruitment Marketing?

JazzHR

At first glance, recruitment and marketing might not appear to have much in common. It’s no secret that recruitment has changed substantially in recent years. So what are the elements of recruitment marketing and how do they work?

15 Ways to Start Optimizing Recruitment Marketing in 2019

Talemetry

If you weren’t able to join our live presentation featuring Madeline Laurano , Co-Founder and Chief Research Officer, Aptitude Research Partners, and Pete Sanidas, VP, Revenue, Talemetry, then you’ll have to check out the full webinar replay when you get the chance.

3 Ways to Supplement Recruitment Marketing With Social Media

Recruitics

In a recent post, we discussed why you should supplement recruitment marketing with social. So then, how should recruiters leverage this recruitment marketing tool? As we’ve mentioned before, recruitment marketing is a holistic approach to talent acquisition.

Webinar: Optimizing Recruitment Marketing Strategy, Process, Technology

Talemetry

Brandon Hall Group and Talemetry recently presented a webinar called Optimizing Recruitment Marketing Strategy, Process and Technology. recruitment marketing

Why You Should Supplement Recruitment Marketing with Social Media

Recruitics

It goes without saying that the recruitment landscape has changed dramatically over recent years. One such development in the space that has captivated recruiters is the use of social media in talent acquisition. Social media presents a unique tool to recruiters.

4 Steps to Emotive Copywriting in Recruitment Marketing

Rally Recruitment Marketing

Writing attention-grabbing copy is an essential skill set for Recruitment Marketers – and tapping into the power of your candidates’ emotions can be an effective way to make your job descriptions, careers site content, job advertisements and social media posts stand out from all the noise.

Recruitment Marketing Platforms 101: What you need to know

Rally Recruitment Marketing

That’s why Recruitment Marketing has become so crucial in recruiting, yet many practitioners aren’t confident about which talent attraction strategies really work. The result is a diverse marketplace where recruitment marketers can easily suffer from paralysis by analysis.

Recruitment Marketing Resolutions You’ll Want to Keep in 2017

Recruitics

But it got me to thinking, “if overindulgence during the holidays is the driving factor for many resolutions, then what would be the catalyst for making, and sticking to recruitment marketing resolutions?”. Recruitment Marketing Remorse. Recruitment Marketing is Hard.

Recruitment Marketing Industry Highlights From Q1 and Q2 2016

Recruitics

The recruitment marketing industry is best depicted as an ever-changing landscape. If this sounds similar to Google’s frequent algorithm updates that often shakeup search results, it should, because it’s a direct parallel to what we’ve seen in recruitment marketing.

Tap into Recruitment Marketing Data to Improve Hiring Results

Hireology

Given the competitive hiring market, employers today need to put extra effort into ensuring their recruitment efforts are successful. And one of the most effective ways you can improve recruitment and hiring results at your organization is by leveraging actionable data. .

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4 Benefits of Recruitment Marketing (And 6 Ways to Get Started)

CakeHR

Recruitment marketing is exactly what it sounds like. It erases some of the boundaries between your company’s desire to sell products and services and your efforts to find and recruit promising talent. Recruitment marketing is one way to do that.

EBrandCon Wrapup: Recruitment Marketing and Employer Branding Takeaways

Rally Recruitment Marketing

I’ve spent my time learning all there is to know about Recruitment Marketing, getting a grasp on creating compelling content for the company blog and connecting with the great people in our community. Employer Branding Recruitment Marketing

4 Benefits of Recruitment Marketing (And 6 Ways to Get Started)

CakeHR

Recruitment marketing is exactly what it sounds like. It erases some of the boundaries between your company’s desire to sell products and services and your efforts to find and recruit promising talent. Recruitment marketing is one way to do that.

How to Get Started with Recruitment Marketing

Brazen Recruiting

Since the start of the 21st century, there’s been an inevitable and seismic shift in power between recruiters and candidates. Get your free ebook for 13 strategies to recruit more effectively in a candidate’s market. How should recruiters respond?

How to Build a Recruitment Marketing Event Plan (Example Included!)

Rally Recruitment Marketing

Recruitment Marketing should play a role in helping to ensure that your Talent Acquisition team’s recruiting events are a success. And where does Recruitment Marketing fit in? How do you build a Recruitment Marketing Event Plan? Recruitment Marketing

3 Real-World Examples of Repurposed Recruitment Marketing Content

Rally Recruitment Marketing

If you’ve ever created Recruitment Marketing content, you’ve likely run into the dreaded writer’s block. Here are 3 real-world examples of companies that have successfully repurposed content to provide a boost to their Recruitment Marketing strategy: Sodexo.

How To Create Video Job Ads: Presenting

VideoMyJob

Recruitment Marketing Video Job Ads Video MarketingWelcome to the final part of our three-part series blog ‘Making your best Video Job Ads’, this – our final instalment, is about best preparing you to bring your jobs to life.

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Cost-Per-Quality-Applicant & Cost-Per-Hire: The Holy Grail of Recruitment Marketing Analytics

Recruitics

When recruitment marketing analytics first hit the market, the ability to see click volume, applications and cost data for individual jobs, or for group of jobs, was considered a breakthrough. Rather, they quickly became the lifeblood for any successful recruitment marketing strategy–allowing HR and talent acquisition professionals to make smarter, data-driven decisions based on insights that were previously unavailable.

Recruitment Marketing Doesn’t Have To Suck.

Recruiting Daily

Recruiting and HR is basically a perpetual balancing act. We’re asked to juggle being equal parts psychologist, peacekeeper, business partner, and now, we’re supposed to be marketers, too. Recruitment Marketing Mistake #1: The Truth, and Nothing But the Whole Truth.

How RPA Will Change the World of Recruitment Marketing

Smartdreamers

New and emerging technologies have always played a big part in the way that companies recruit. The introduction of the telephone into wide business usage changed the way that recruiters found and interacted with talent; the birth of the internet did the same.

5 Ways Working at an Agency Helped My Recruitment Marketing Career

Rally Recruitment Marketing

As a Recruitment Marketer (or aspiring Recruitment Marketer), there are many ways you can grow in your career. I spent the early part of my career working in communications and marketing. It helped hone my presentation skills. . Recruitment Marketing

Recruitment Marketing Maturity: Where Do You Stand?

Beamery

Not all recruiting teams are at the same stage in their recruitment marketing journey. Every recruiting team communicates in some form with candidates. But that’s not the end of the marketing team’s work. Advanced marketing teams, however, don’t see it that way.

Recruitment Marketing Shouldn’t Have To Be PC.

Recruiting Daily

Our political views ranged from militant leftist to staunchly conservative, from Marxist-Leninist activists to ardently free market Milton Friedman fans. Because a recent recruitment video of theirs highlighted group bible study as a selling point and evidence of their style of sisterhood.

The power of the standalone story in recruitment marketing content

Stories Incorporated

Sharing personal experiences around mission and purpose are perhaps the most powerful pieces of recruitment marketing content. Don’t just talk the talk when it comes to recruiting new grads — let them hear the truth straight from your current young professional team members!

What is a Recruitment Marketing Content Playbook? (And Why You Need One!)

Rally Recruitment Marketing

The #1 thing that the Rally Recruitment Marketing community asks for help with again and again is how to create good Recruitment Marketing content. Content marketing is difficult, even for experienced marketers. Plan Your Social Recruiting Calendar.

Recruitics’ President Josh Gampel to Present Session at 2016 SIA Executive Forum

Recruitics

Session Titled “Stop Wasting Money: Drive Higher Gross Margin by Optimizing Your Recruitment Marketing Spend”. — Recruitics President Josh Gampel will be a featured presenter at next week’s Staffing Industry Analysts (SIA) Executive Forum at the Biltmore Hotel in Phoenix, AZ.

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Hireology CEO Presenting at Automotive News Leading Women Roundtable

Hireology

Just as you market to your customers, it’s critical for your dealership to effectively market to job seekers. And your employment brand can make or break the success of your recruitment marketing.

10 Recruitment Marketing Content Ideas for Targeting Veterans

Yello

07/19/2018 // RECRUITMENT MARKETING. If you want to establish a new veteran hiring program or boost the results of your current military recruitment efforts, you need to market your company to military candidates. 9 Military Recruiting Hashtags for Social Media.

Recruitment marketing: fad or future? The expert review

Beamery

‘Treat your candidates like your customers’ Recruitment marketing is a multi-faceted approach with huge potential to transform the recruitment process. We’re beginning to mimic the personalised experience our marketing department gives potential customers.

How to Future-Proof Your Recruitment Marketing Strategy and Attract Top Talent

Hireology

While the strong economy benefits businesses across industries in many ways, low unemployment presents unique challenges. Here are some tips to future-proof your recruitment marketing strategy. Be More Strategic About Your Recruitment Marketing Spending. The U.S.

Talking Recruitment Marketing Technology & Trends with Kyle Lagunas

SmashFly

It’s always fun and interesting to discuss new trends and technologies with analysts in the talent acquisition space ― and I thoroughly enjoyed presenting on this recent webinar. The post Talking Recruitment Marketing Technology & Trends with Kyle Lagunas appeared first on SmashFly Blog. Recruiting Technology Recruitment Marketing Platform analyst report IDC Kyle Lagunas lighthouse research recruitment marketing platform webinar

How to Analyze Your Next Recruitment Marketing Campaign Like a Pro (Template Included!)

Rally Recruitment Marketing

One of my goals as a Recruitment Marketing professional is to make our recruiters’ jobs easier. – watch on demand ) of how to analyze your Recruitment Marketing data and report results back to your stakeholders. Recruiting Analytics

Protecting Your Recruitment Marketing IP

Prominence

When we are speaking to a potential new recruitment customer, one of the questions that we are regularly asked is how as a recruitment industry specialist marketing agency we ensure that we avoid conflicts of interest when representing different recruitment agencies.

Making your best Video Job Ads: Part 3 – Presenting on camera

VideoMyJob

Recruitment Marketing Video Job Ads Video MarketingWelcome to the final part of our three-part series blog ‘Making your best Video Job Ads’, this – our final instalment, is about best preparing you to bring your jobs to life.

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Webinar: How CDW Connected the Dots with a Total Recruitment Marketing Strategy

SmashFly

The topic and presentation should be well worth your time as you think about evolving your recruiting strategy. OHUG Presents “How CDW Connected the Dots with a Total Recruitment Marketing Strategy” On Wednesday 9/10 at 12:00 PM CDT, Troy Heinritz will be sharing how CDW leverages a single Recruitment Marketing Platform to centrally manage and execute their diverse recruitment strategies.

A Quick Q&A on Recruitment Marketing

Brandon Hall

Last week, I had the distinct pleasure of speaking not once, but twice, about one of my favorite topics: recruitment marketing. Our research in recruitment marketing underlines the role EVP plays in building a compelling and unique employer brand.

How Your Dealership Can Improve Your Recruitment Marketing Strategy to Avoid Overspending on Job Boards

Hireology

With the unemployment rate at a record-low, the hiring market is more competitive than ever before for employers across industries. Below, we’ve pulled together some tips to improve your recruitment marketing strategy. Optimize Your Recruitment Advertising Spend.

What Brandon Hall Group’s new report tells us about high-performance Recruitment Marketing

SmashFly

Last week, we shared a new report from Brandon Hall Group’s Kyle Lagunas on “ Key Components of High-Performance Recruitment Marketing,” available for complimentary download here. The report is packed with best practices that modern recruiting organizations can learn from.

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The Ultimate Inbound Recruitment Marketing Guide

Yello

Take a page out of your marketing colleagues’ playbook and apply the principles of inbound marketing to your recruiting efforts, to build the candidate pipeline your talent acquisition team needs to quickly fill open roles. The primary goal of any inbound recruitment marketing strategy is to attract the attention of top talent and convert these job seekers into talent community members. Understanding the recruiting funnel. 03/08/2017 // TALENT TRENDS.

Recruitment Marketing: Important or Illusion? The Complete Expert Review

Beamery

They care about what they hear about your company from friends, they listen to the twittering of social networks, they’re interested in intangibles like ‘culture’ and ‘brand’ Recruitment marketing has emerged as a multi-faceted approach to attract, convert and engage candidates. Marketing strategies can help recruiters improve the way they measure the hiring process, rethink their social recruitment strategies and rewrite their job descriptions.