Rally Recruitment Marketing

Top 10 Recruitment Marketing Blog Posts of 2020

Rally Recruitment Marketing

Publishing valuable content every week to keep you informed on what’s happening in Recruitment Marketing, employer branding and talent acquisition is really important to us. Now, here are the top 10 blog posts from Rally Recruitment Marketing in 2020: 1.

Recruitment Marketing in APAC: What’s Different and What’s the Same?

Rally Recruitment Marketing

Hi Rally community, my name is Joyce Chan, and I’m a Recruitment Marketing & employer branding practitioner for 10+ markets in the Asia Pacific (APAC) region. One thing I’ve learned in recruiting experienced talent is that they are much more passive than campus talent.

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The Complete List of 2021 Recruiting and Recruitment Marketing Conferences

Rally Recruitment Marketing

2021 brings an opportunity to help our companies grow again by embracing the latest talent acquisition, Recruitment Marketing and employer branding strategies. TalentNet is an annual conference that focuses on HR, recruitment and employer brand best practices.

Navigating the Shecession: Bringing Women Back to Work

Rally Recruitment Marketing

To recruit and retain women, employers will need to take a hard look at the remote and flexible work benefits they provide. Candidate Experience Recruitment Marketing

Recruitment Marketing: More Than Revamping Your Career Sites

Speaker: Matt Alder, Host & Producer, The Recruiting Future Podcast.

Talent acquisition functions are fixated on developing an authentic employer brand. However, that's not the be-all and end-all. When it comes to attracting candidates, you need to have targeted recruitment content at every stage of the candidate journey where they may interact with your company - your careers page, job descriptions, and social media.Join Matt Alder, Producer and Host of The Recruiting Future Podcast, to learn how to refresh your recruitment marketing efforts and set yourself apart from competitors.

How I Landed My Dream Recruitment Marketing Job at Hubspot

Rally Recruitment Marketing

I’ve been in my role for a little under 4 months now and this is my first official foray into employer branding and Recruitment Marketing. Most recently, I’ve pivoted sideways on this career climb, from marketing into Recruitment Marketing. Hi, Rally community!

Recruitment Marketers Prepare for Growth in 2021

Rally Recruitment Marketing

After a year of cut-backs, lay-offs and uncertainty, recruitment marketers are preparing to support their companies’ growth once again. Recruitment marketers are also optimistic about their ability to invest in new recruiting solutions in 2021.

Winning Recruitment Marketing Campaign for Diversity, Inclusion & Belonging

Rally Recruitment Marketing

Great Recruitment Marketing campaigns show, rather than tell. To communicate this externally and attract qualified talent, we recently launched a Recruitment Marketing campaign to position TE as an innovative employer with a culture of diversity, inclusion and belonging.

The #1 Priority for Recruitment Marketing in 2021

Rally Recruitment Marketing

As you prepare your talent acquisition and Recruitment Marketing strategy to remain agile for the future, it’s also an important time to ask where you should focus your own professional development to make an impact on your company and your career. Recruitment Marketing

Free and Low-Cost Recruitment Marketing Strategies that Work

Rally Recruitment Marketing

January is usually a time for planning our Recruitment Marketing strategies to support hiring goals for the year ahead. That’s the rollercoaster of a start-up, but it’s also typical of marketing, which always seems to get cut when times are tough.

The Secret Formula for a Successful Interview

Speaker: Anja Zojceska, Recruitment Marketing Specialist and Head of Marketing, TalentLyft

When it comes to interviewing, the best method is to have a standardized approach which is more impartial, more cost-effective, and faster. However, only a small percentage of HR and recruiters use this method despite its many benefits. Join TalentLyft's Recruitment Marketing Specialist and Head of Marketing Anja Zojceska to learn why, and how, you should be using this interviewing approach.

3 Reasons Why Startups Should Invest in Recruitment Marketing

Rally Recruitment Marketing

I remember sitting in orientation on my first day as the head of Recruitment Marketing for a startup. And I’m happy to share that I’m currently embarking on a journey to lead Recruitment Marketing and employer branding at a startup for the second time! .

[Video] The Content That Matters to Candidates in 2021

Rally Recruitment Marketing

At the recent Talent Acquisition Week virtual conference, Rally hosted a panel discussing strategies for the best Recruitment Marketing content to attract and recruit talent in 2021. The more recruiting channels you have, the more Recruitment Marketing content you need.

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Free and Low-Cost Recruitment Marketing Strategies that Work

Rally Recruitment Marketing

January is usually a time for planning our Recruitment Marketing strategies to support hiring goals for the year ahead. That’s the rollercoaster of a start-up, but it’s also typical of marketing, which always seems to get cut when times are tough.

3 Industries Providing Recruitment Marketing Inspiration

Rally Recruitment Marketing

More and more organizations are hiring Recruitment Marketing professionals and launching employer brand programs. One way to think outside the box and develop fresh recruiting content is by drawing inspiration from industries outside of the Recruitment Marketing space.

Coronavirus: Should Your Recruitment Marketing Change in a Crisis?

Rally Recruitment Marketing

However, it raises legitimate questions about what the right approach is to marketing and sales during a crisis, and specifically for our community, what the right approach is to recruiting and Recruitment Marketing. COVID-19 raises legitimate questions about what the right approach is to marketing and sales during a crisis, and specifically for our community, what the right approach is to recruiting and Recruitment Marketing.

How First Solar Energized their Recruitment Marketing Content

Rally Recruitment Marketing

In what seems like the blink of an eye, we were suddenly facing a global crisis the likes of which we had never experienced before — and our talent acquisition team knew that we had to adjust the Recruitment Marketing content we were creating as a result. . Before the global pandemic, we created Recruitment Marketing content around our company’s core principles and themes ?— Early results of our new Recruitment Marketing content plan.

The Business Case for Removing Gender Bias From Job Ads

Rally Recruitment Marketing

In a recent webinar, I connected with Heather Salerno , SVP of Marketing at Appcast, to discuss the findings of their research and to learn specific strategies you can use to improve your recruitment outcomes and support your DEI goals. Recruiting Analytics Recruitment Marketing

Q&A with 2020 Recruitment Marketer of the Year Chloé Rada

Rally Recruitment Marketing

What does it take to become an award-winning recruitment marketer in the Rally® Awards? And what career tips can we learn from the 2020 Recruitment Marketer of the Year? Rally Founder Lori Sylvia had a virtual Q&A with our very first Recruitment Marketer of the Year winner, Chloé Rada, to find out! About Chloé Rada – the 2020 Rally Awards Recruitment Marketer of the Year. Rally Awards Recruitment Marketing

4 Tips to Succeed in Your Recruitment Marketing Career

Rally Recruitment Marketing

My name is Georgia Smith and I’m a Recruitment Marketing Specialist at Delta Air Lines. I’ve been working in this industry for almost 5 years and today I’m going to share a little bit about my Recruitment Marketing career journey with you all. Recruitment Marketing

7 Types of Recruitment Marketing Content that Candidates Want to See

Rally Recruitment Marketing

Attracting and recruiting talent requires well-crafted Recruitment Marketing content that provides candidates with an authentic window into your company culture and answers important questions that keep them moving along their candidate journey.

3 Things Rally Award Winners Have in Common

Rally Recruitment Marketing

Before you leave 2020 in the rearview mirror, consider that it might be when you did some of your best work in Recruitment Marketing and employer branding. What was the business problem or the recruiting challenge you faced? Rally Awards Recruitment Marketing

How Employers are Celebrating Black History Month

Rally Recruitment Marketing

Employee Storytelling Recruitment Marketing

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5 Recruitment Marketing Projects to Tackle This Summer

Rally Recruitment Marketing

Many talent acquisition teams may be recruiting less than usual this summer as a result of COVID-19. While the pandemic’s impact on the labor market is disheartening (to say the least), we can try to make the best of a bad situation by tackling some high-value Recruitment Marketing projects this summer that we otherwise we may not have the capacity for. of dollars in Recruitment Marketing and recruitment advertising.

9 Recruitment Automation Tools When Applications Surge

Rally Recruitment Marketing

The surge in applications is not just taxing on recruiting systems, it’s stretching already-stretched recruiting teams, making it difficult to identify qualified talent and provide a candidate experience that feels personalized, communicative and respectful. End-to-End Recruiting AI.

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Q&A With 2020 Recruitment Marketing Rising Star Dani Kaufman

Rally Recruitment Marketing

Recruitment Marketing is still a relatively new discipline, which means that many of us are also new to the field or are looking for ways to break into Recruitment Marketing. For others, Recruitment Marketing is one of our many responsibilities in talent acquisition, HR or marketing, and we’d like to learn more about how we can maximize this vital recruiting strategy. I’d be happy to share how I got into Recruitment Marketing!

Why Employee Experience Matters to Recruitment Marketing

Rally Recruitment Marketing

Hi Rally community, This is my second of 3 posts for Rally’s New to Recruitment Marketing blog series. During my first post in the series , I shared a bit about my professional background and how I transitioned from recruiting to Recruitment Marketing. Why employee experience matters to Recruitment Marketing. I once heard someone say that culture is to Recruitment Marketing, what product is to corporate marketing.

Results of our 2019 Recruitment Marketing Job and Salary Survey

Rally Recruitment Marketing

We’ve got the exclusive, initial results of the Rally 2019 Job and Salary Survey for Recruitment Marketing. Our first-of-its-kind survey of more than 400 in-house Recruitment Marketing practitioners has revealed valuable insights about this emerging strategy and exciting career. For the first time, we can quantify the job responsibilities of recruitment marketers, how much salary they earn and where they gained their experience. It’s here!

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10 Pro Tips to Create a Stand-out Rally Awards Submission

Rally Recruitment Marketing

Did you create some award-worthy Recruitment Marketing content in the past year? The Rally Awards honor and showcase the most creative and effective Recruitment Marketing and employer branding strategies by individuals and teams working in-house for employers.

3 Tips to Create Authentic Recruitment Marketing Videos Yourself

Rally Recruitment Marketing

People want to consume video content, which is why our Talent Acquisition team is using video marketing to recruit talent from all across North America. At Sonoco, our Recruitment Marketing content strategy includes two types of videos: High production-value videos created in partnership with Stories Inc. Rally note: Want to hear more from Kristi about videos that can help you achieve your Recruitment Marketing goals?

Should Recruitment Marketing Sit Under Marketing or Talent Acquisition?

Rally Recruitment Marketing

Who owns Recruitment Marketing? Where should it sit within your organization to be most effective: under Marketing or under Talent Acquisition? There is no one right or wrong answer here: every company has a unique set of hiring goals, budget, hierarchies, culture and internal processes that will contribute to what works best for your Recruitment Marketing function. My Career Path: From HR to TA to Marketing. Recruitment Marketing under Marketing.

Changing Careers from Recruiting to Recruitment Marketing

Rally Recruitment Marketing

I’m new to the Recruitment Marketing and Employer Branding world — about 5 months into my current position — and over the next couple of months, I’ll be sharing some of my experiences and insights as a newbie in this space on the Rally blog. I am thrilled for you to follow along on my journey as I continue to learn and grow as a recruitment marketer! My first foray into Recruitment Marketing. Small companies need Recruitment Marketers too!

3 Recruitment Marketing Trends Here to Stay in 2019?

Rally Recruitment Marketing

For the second year in a row, Rally and The Muse have partnered to report on the biggest Recruitment Marketing trends from the past year. These trends represent a massive shift in candidate expectations that we need to respond to as Recruitment Marketing professionals. However, if you’re looking for just the bird’s eye view of what we covered, here’s the overview: Top 3 Recruitment Marketing Trends of 2018. What does this mean for Recruitment Marketing?

Top Talent Acquisition and Recruitment Marketing Conferences to Attend in 2020

Rally Recruitment Marketing

Even better, conferences often provide the chance to network with other Talent Acquisition and Recruitment Marketing professionals to learn how they’re solving the same sorts of challenges you might be facing. . To help with the decision, here’s a comprehensive list of global Talent Acquisition conferences happening in 2020, along with some of the sessions that stand out as you look to increase your Recruitment Marketing skills. Recruitment Marketing

Candidate Nurture for $0 Budget: How Talbot’s Did It

Rally Recruitment Marketing

This is where candidate nurture comes into play and why it’s critical for your Recruitment Marketing strategy. Often candidate nurture programs rely on email marketing or text messaging to engage talent in your talent community, Recruitment Marketing Platform, CRM or ATS database.

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Expert Advice: How to Create Recruitment Marketing Content During Coronavirus

Rally Recruitment Marketing

The coronavirus crisis is necessitating that we take a step back and rethink our approach to creating and sharing Recruitment Marketing content. In other industries, like healthcare, now is not the time to be asking for help with recruiting. Should your recruitment marketing change in a crisis? To address these challenges, we’ve pulled in two Recruitment Marketing content experts to weigh in and share their pro tips on content creation in the current moment.

Recruitment Marketing Platforms 101: What you need to know

Rally Recruitment Marketing

That’s why Recruitment Marketing has become so crucial in recruiting, yet many practitioners aren’t confident about which talent attraction strategies really work. In Rally’s 2019 Recruitment Marketing Job & Salary Survey results , we asked practitioners to tell us how well they can measure their Recruitment Marketing effectiveness. The result is a diverse marketplace where recruitment marketers can easily suffer from paralysis by analysis.

How Knowing Your Personal Values Makes You a Better Recruiter, Marketer (and Human)

Rally Recruitment Marketing

Employer Branding Recruitment MarketingDo you know what your personal values are? And more specifically, do you know how your personal values relate to your company’s values? Not many people do. In fact, less than 1% of people on the planet can rattle off their personal values on command, never mind their company’s values. To be fair, I actually didn’t do a study to justify my inkling that it’s less than 1%.

4 Steps to Emotive Copywriting in Recruitment Marketing

Rally Recruitment Marketing

Writing attention-grabbing copy is an essential skill set for Recruitment Marketers – and tapping into the power of your candidates’ emotions can be an effective way to make your job descriptions, careers site content, job advertisements and social media posts stand out from all the noise. So, why does emotive messaging work so effectively as a copywriting approach for Recruitment Marketing? 4 Steps to Emotive Copywriting for Recruitment Marketing.

3 Concrete Ways Recruitment Marketers Can Improve the Job Application Process

Rally Recruitment Marketing

In some industries, this statistic may come as a surprise; but to my colleagues and I who are recruiting in the healthcare space, this definitely wasn’t a shocking number to hear. We’d received enough feedback from applicants and our recruiting team to know it was time to make some changes! . By improving the appearance and simplicity of your apply process to align with modern candidate expectations, you can see big changes in your top of funnel recruiting metrics too.