Recruitment Marketing Platforms 101: What you need to know

Rally Recruitment Marketing

That’s why Recruitment Marketing has become so crucial in recruiting, yet many practitioners aren’t confident about which talent attraction strategies really work. In Rally’s 2019 Recruitment Marketing Job & Salary Survey results , we asked practitioners to tell us how well they can measure their Recruitment Marketing effectiveness. The result is a diverse marketplace where recruitment marketers can easily suffer from paralysis by analysis.

SmashFly Technologies + Proactive Talent = Technology + Strategy

Proactive Talent

We think this partnership makes a great equation for building a modern recruitment marketing machine. Check out the post below by SmashFly's Director of Business Development, Lynne Foster, announcing our partnership. You can also read the original post on the SmashFly blog. Even better, I get to help SmashFly partner with these super smart companies and people ― from other technology vendors like HireVue to candidate-facing brands like Glassdoor and The Muse.

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Q&A with Chief Product Officer: SmashFly’s New Referral Feature

SmashFly

Respondents in a recent SmashFly survey confirmed that notion: Referrals were ranked the highest quality candidate from more than 10 sources. Continue Reading → The post Q&A with Chief Product Officer: SmashFly’s New Referral Feature appeared first on SmashFly Blog. Most in talent acquisition would agree that employee referrals are the most valuable external candidates their teams can get.

“Post and Pray” Actually Takes More Work Than Recruitment Marketing!

Fistful of Talent

” Shah laid out the workflow between going out on job boards and posting jobs, versus going out and specifically sourcing for the candidates you actually know will fit the opening you are recruiting for. This is classic “Post and Pray” and as of today (2017), it is still the primary recruiting strategy of most organizations around the world. The post “Post and Pray” Actually Takes More Work Than Recruitment Marketing!

Why I joined SmashFly: Josh Jackson (@joshuaejackson)

SmashFly

Josh is a member of the SmashFly Sales Operations team, helping provide support to our prospects, customers and internal staff in the sales process. I’ve been asked this a million times from family and friends – “ What is this ‘SmashFly’ ? When it was time to look at startup jobs (that actually paid me), SmashFly was a clear winner. I have 23 reasons for joining SmashFly but I’ll save the other 20 for other posts. Marketing was born.

15 Examples of Recruitment Marketing Platforms [Used by 500 Top Employers]

Ongig

Below is a list of 15 recruitment marketing platforms used by 500 U.S.-based Our list of 15 recruitment marketing tools includes only the software that Ongig can track and verify. 15 Recruitment Marketing Platforms. Recruit Rooster (by Direct Employers).

11 Ways Your Team Can Start Recruitment Marketing NOW

SmashFly

Continue Reading → The post 11 Ways Your Team Can Start Recruitment Marketing NOW appeared first on SmashFly Blog. A candidate’s decision to take their career to your organization can involve as many as 12 touch points with your employer brand―from your career site to social media to a referral to an email. Further, Google recently published its perspective on “micromoments,” stating that it’s not just the last touch point before conversion, or “zero.

Recruitment Marketing Report Card: Fortune 500

Recruiting Daily

Join us for this amazing expert panel as we discuss Recruitment Marketing Report Card featuring 5 amazing leaders at the worlds largest companies. To gain a competitive advantage in today’s candidate-led job market, leading companies are investing in a cutting-edge recruiting strategy: Recruitment Marketing. In a new research report, SmashFly Technologies found that 34% of […].

Why Source of Influence Metrics Matter in Recruitment Marketing

SmashFly

Source of influence is an imperative metric to your recruitment marketing strategy because: Recruitment marketing and. Continue Reading → The post Why Source of Influence Metrics Matter in Recruitment Marketing appeared first on SmashFly Blog. Recruitment Analytics Recruitment Marketing Glassdoor guide

Your Questions on Recruitment Marketing: Answered

SmashFly

We recently sponsored a webinar with Brandon Hall Group on the “5 Key Components of High Performance Recruitment Marketing,” led by host Kyle Lagunas and our tremendous guests Marvin Smith from Lockheed Martin and Troy Heinritz from CDW. Continue Reading → The post Your Questions on Recruitment Marketing: Answered appeared first on SmashFly Blog.

There Wasn’t A Recruitment Marketing Entry in Wikipedia

SmashFly

I remember when I wasn’t allowed to use Wikipedia as a source for papers or research in school. Continue Reading → The post There Wasn’t A Recruitment Marketing Entry in Wikipedia appeared first on SmashFly Blog. Recruitment Marketing SmashFly Talent Acquisition recruitment marketing wikipedia

Best Recruitment Marketing Articles of the Week 9.8 to 9.12

SmashFly

Hope you enjoy some of our favorite content and articles on recruitment marketing! Continue Reading → The post Best Recruitment Marketing Articles of the Week 9.8 appeared first on SmashFly Blog. Recruitment Marketing employer branding ERE media fist full of talent Glassdoor greenhouse hiring manager relationship Lou Adler recruitment marketing sourcing Steve Boese William Tincup

5 Recruitment Marketing Articles of the Week 11.7.14 – 11.14.14

SmashFly

Here is our weekly feature in which we share the top articles we enjoyed from the last week about recruitment marketing and other recruitment trends. This week we’ll be covering sourcing, quality of hire, military hiring, employer brand and LinkedIn. Before we begin, I’d also like to share news and articles from us this week that you should check out: Tim Sackett’s Review of SmashFly: Talent Tech Tuesday – SmashFly.

How Should We Break Up Sourcing and Recruiting?

Fistful of Talent

One of the biggest TA failures over the past decade has been this concept of how to break up Sourcing and Recruiting. It’s still one of the hottest topics in recruiting process! Yes, we definitely need sourcing! Yes, it makes sense to have individuals specialized in sourcing on your TA team. Yes, you still also need people on the recruiting side. We struggle because we continue to look at the recruiting process linearly.

6 Recruitment Marketing Articles of the Week 10.4.14 – 10.17.14

SmashFly

Here is our weekly feature in which we share the top articles we enjoyed from the last week about recruitment marketing and other recruitment trends. This week we’ll be covering HR using marketing strategies, employer branding, the HR Technology Conference, asking the right sourcing questions, and HR Tech vendor relationships. Storify: SmashFly Soars at #HRTechConf 2014. Video: SmashFly – Powering the Modern Recruiting Organization.

Best Recruitment Marketing Articles of the Week 8.10 to 8.14

SmashFly

So now, time for one of our favorite parts of the week: compiling the best articles we read in recruitment marketing. Continue Reading → The post Best Recruitment Marketing Articles of the Week 8.10 appeared first on SmashFly Blog. It’s Friday! High five. But first, here’s a look at our content choice and tweet of the week. Content of the Week Check out our CEO Mike Hennessy on DriveThruHr with William Tincup.

5 Recruitment Marketing Articles of the Week 10.18.14 – 10.24.14

SmashFly

Here is our weekly feature in which we share the top articles we enjoyed from the last week about recruitment marketing and other recruitment trends. This week we’ll be covering Recruitment marketing as an emerging category, the candidate experience, silver medalists, HR’s evolution and sourcing. Tweet of the Week (NEW!): @smashfly shoutout in – building a sourcing pipeline and strategy – sesh @ Talent Connect #intalent.

There Is No Single Source of Hire

SmashFly

Source of hire is an important measure for organizations to understand how their efforts to attract candidates ultimately impact the bottom line in terms of qualified hires. Accurately tracked and measured, source of hire provides insight into how best to spend your finite recruiting budget and recruiters’ time. Continue Reading → The post There Is No Single Source of Hire appeared first on SmashFly Blog.

The Best Recruitment Marketing Articles of the Week

SmashFly

Transform Academy officially launched with Recruitment Marketing 101, and I’m already counting down the days until the next course (102 goes live 8/30, if you. The post The Best Recruitment Marketing Articles of the Week appeared first on SmashFly Blog. Industry What's Happening AI artificial intelligence source of influenceWhat.

5 Recruitment Marketing Articles of the Week 12.13.14 to 12.19.14

SmashFly

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing and other recruitment trends. This week we’ll be covering recruitment trends for 2015, mobile recruiting, and recruitment marketing . Webinar: The Trilogy of Modern Talent Acquisition: Recruitment Marketing, Employer Branding and Unified Analytics. Happy Holidays: Have a Smashing 2015 from the SmashFly Team!

The Future of Sourcing with @JimStroud [WEBINAR]

SmashFly

On this blog, I try to connect you with some of the best content available and today I wanted to point you towards a webinar tomorrow by Jim Stroud : “The Future of Sourcing: How to Leverage Tools, Talent & Technology To Win” It’s a topic that is paramount to how organizations will look to evolve their talent acquisition practices and find, attract, engage and nurture qualified talent. Sourcing superhero and our host, Jim Stroud , is ready!

Questions Answered: Trilogy of Modern Talent Acquisition with @GDforEmployers and @SmashFly

SmashFly

It turned out to be a tremendous discussion on the relationship between Employer Branding and Recruitment Marketing, as well as key trends occurring today in the candidate experience and with recruiting analytics. We’ve done that at SmashFly and it’s helped our recruiting over the past 6 months as nearly every candidate that comes in mentions our Glassdoor rating ( check out this humblebrag here. ). This formula is SmashFly’s view of Modern Recruiting (or MR).

The Future of Sourcing Looks Like This

SmashFly

Justen is speaking in an upcoming webinar with SmashFly’s Chris Brablc on 3/23: The Sourcer’s Guide to Epic Marketing Campaigns. I’ve been in technical sourcing and recruiting for. The post The Future of Sourcing Looks Like This appeared first on SmashFly Blog. Recruitment Marketing Platform Sourcing Future of Sourcing recruiting technology sourcing from crm

5 Recruitment Marketing Articles of the Week 11.14.14 – 11.22.14

SmashFly

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing and other recruitment trends. This week we’ll be covering recruiting budgets, technology innovation in recruiting, evolution of sourcing, job supply and demand and email tips. Blog: Oldie but Goodie: Mobile Recruiting: What Does That Mean? My Take On the “Fallacy of Sourcing” by Jeremy Roberts ( @ImJeremyR ).

The Best Recruitment Marketing Articles of the Week

SmashFly

Before you head out to celebrate, check out these recruitment marketing articles on employer brand, cultural fit in. The post The Best Recruitment Marketing Articles of the Week appeared first on SmashFly Blog. Industry What's Happening source of influenceHappy Friday, or should I say, happy Cinco de Mayo!

How GM Put Its Talent Sourcing in Overdrive

SmashFly

This may be a corny joke, The post How GM Put Its Talent Sourcing in Overdrive appeared first on SmashFly Blog. Sourcing sourcing strategies transform recruitment marketingWhat happens when a company of 250,000 employees only has four people working in talent acquisition? Answer: It doesn’t acquire much talent.

5 Best Recruitment Marketing Articles of the Week 3.28.15 to 4.3.15

SmashFly

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing and other recruitment trends. This week we’ll be talking about mobile optimization, optimized job postings, sourcing teams, makers vs. managers and Easter candy. Continue Reading → The post 5 Best Recruitment Marketing Articles of the Week 3.28.15 appeared first on SmashFly Blog.

We Upped the Twitter Game at OHUG 2015

SmashFly

Check out the best pictures, hashtags and insights from our panel with customers, “Think Like a Marketer: Recruitment Marketing Best Practices from Leading Organizations.” The post We Upped the Twitter Game at OHUG 2015 appeared first on SmashFly Blog. OHUG 2015 was a whirlwind, but we captured it tweet by tweet.

What Bersin’s 2015 Talent Acquisition Factbook Tells Us About What’s Broken in Recruiting

SmashFly

Continue Reading → The post What Bersin’s 2015 Talent Acquisition Factbook Tells Us About What’s Broken in Recruiting appeared first on SmashFly Blog. Recruitment Analytics Recruitment Marketing Recruitment Marketing Platform Recruitment Metrics Source of Influence Talent Acquisition 2015 talent acquisition factbook analytics bersin by deloitte job boards Recruiting recruiting analytics recruitment marketing platform SmashFly source of hire talent acqusition

A Quick Q&A on Recruitment Marketing

Brandon Hall

Last week, I had the distinct pleasure of speaking not once, but twice, about one of my favorite topics: recruitment marketing. The first was during a webinar sponsored by SmashFly that featured insights from Brandon Hall Group’s latest research on the matter, as well as how the components of high-performance recruitment marketing are having real impact on talent acquisition performance at CDW and Lockheed Martin.

How CVS Partnered to Recruit Frontline Talent During the Pandemic

SmashFly

The post How CVS Partnered to Recruit Frontline Talent During the Pandemic appeared first on SmashFly Blog. Career Site Optimization Recruitment Marketing career site covid-19 recruitment marketing sourcing“Coronavirus is here, and we need your help.”

Your Questions Answered: “Think Like a Marketer” Webinar

SmashFly

Continue Reading → The post Your Questions Answered: “Think Like a Marketer” Webinar appeared first on SmashFly Blog. Candidate Experience Employer Brand International Recruiting Mobile Recruiting Recruitment Analytics Recruitment Marketing Recruitment Marketing Platform SmashFly cande awards candidate experience survey CDW CH2M Derina Adamczak integration recruitment marketing platform rick rosario Social Media sourcing stacey montalto The Cheesecake Factory

Oldie but Goodie: Source of Hire & Candidate Touchpoints

SmashFly

We have written over 500 blog posts on the SmashFly blog and many remain as relevant today as they were when we wrote them. On occasion we will share these posts to show how far we’ve come and how far we still have to go with recruitment marketing as an industry. Single source of application maybe. A single source of hire is unrealistic in today’s recruiting environment. Follow your Twitter profiles (recruiting, corporate, employee, etc.)

Pipeline Intelligence: Your Starting Point for Sourcing and Campaigning in the CRM

SmashFly

The post Pipeline Intelligence: Your Starting Point for Sourcing and Campaigning in the CRM appeared first on SmashFly Blog. Recruitment MarketingToday’s businesses are filling an all-time high number of jobs and spending an incredible amount of money in hiring. According to SHRM, an estimated 66 million roles are filled per.

Moving From Transaction to Relationship in Talent Acquisition: Funnel vs. Infinity Loop

SmashFly

The post Moving From Transaction to Relationship in Talent Acquisition: Funnel vs. Infinity Loop appeared first on SmashFly Blog. Candidate Experience Recruitment Marketing Sourcing Talent Acquisition Talent Pipelines candidate relationship management sourcing talent engagement strategiesI have a new lens for thinking about the process of talent acquisition. It centers around the idea that we need to show our process as an infinity.

The Recruiter’s Guide to Digital Marketing.

Recruiting Daily

This, if anything, should be good news for recruiters and the talent acquisition industry. But if the Royals can turn it around, even after 30 years of futility, trust me: there’s still hope for recruiters. The Farm System: Minor League Recruitment Marketing. But instead of making it happen, recruiters, it seems, would prefer to watch, and wonder, instead. And like batting in baseball, making contact is everything in recruiting.

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The Nature vs. Nurture of Sourcing

SmashFly

Continue Reading → The post The Nature vs. Nurture of Sourcing appeared first on SmashFly Blog. Recruitment Marketing Sourcing Glen Cathey Jonathan Campbell SourceConSourcers are always finding new ways to effectively use technology, street smarts and process of elimination to find quality candidates.

The Key Recruiting Metric You’re NOT Tracking: Source of Influence

SmashFly

The Key Recruiting Metric You're Not Tracking: Source of Influence from SmashFly Technologies Move over source of hire, there’s a new metric in town: source of influence. The post The Key Recruiting Metric You’re NOT Tracking: Source of Influence appeared first on SmashFly Blog. Recruiting Analytics Recruitment Marketing Platform elyse mayer Glassdoor kiresten davidson slideshare source of hire source of influence webinar

Do You Have an Employee Referral Program?

SmashFly

SmashFly is on a mission to learn how employee referrals stack up against your other sources of hire. appeared first on SmashFly Blog. Employee Referrals Recruitment Marketing SmashFly employee referral Recruiting source of hire survey There is much said on the importance of employee referrals in talent acquisition. And we need you to tell us by taking our quick survey. It’ll only take 5 minutes (we had a few HR friends time themselves).

Putting the Relationships Back in CRM

SmashFly

The post Putting the Relationships Back in CRM appeared first on SmashFly Blog. Recruitment CRM Recruitment Marketing Sourcing Talent Pipelines CRM capabilities machine learning recruiting crm recruitment marketing talent pipeline talent rediscoveryWhen did you and your best friend first meet? Through mutual friends? At school or work, maybe? Now, if I asked you why they’re your best friend, is.

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