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2023 Social Recruiting Benchmarks to Improve Your Strategy

Rally Recruitment Marketing

It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads. But using social media for recruiting is challenging. 23-27, 2023. 23-27, 2023. And now we’re ready to share the results!

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How an Influencer Program can Upgrade Your Social Recruiting Strategy

Rally Recruitment Marketing

To my defense, with my role as a Recruitment Marketer, part of my job is to manage the AppianLIFE Instagram , so you bet I’m using that as my excuse! Social recruiting. Over 84% of organizations are currently utilizing social media for their recruitment process ( Postbeyond ). Want to hear another fun stat?

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How to Create a Better Candidate Journey from your LinkedIn Posts

Rally Recruitment Marketing

Recently we analyzed the content and keywords used in more than 6,000 LinkedIn posts that were published on the company pages of users of our Rally® Inside Recruitment Marketing tool. In Recruitment Marketing and employer branding, we all know the power of people stories to attract talent to our company culture and values.

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Creating a social recruiting strategy that gets results (without overthinking it)

Rally Recruitment Marketing

One of the most important aspects of any Recruitment Marketing strategy, no matter the channel, is content. Recruiting content could be employee stories, quotes or testimonials, company awards and examples of your company culture (to name a few) in written, video, audio or photo/graphic formats. What are you supposed to do then?

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Top 12 Rally Resources for Recruitment Marketing Beginners

Rally Recruitment Marketing

When you are trying to begin using Recruitment Marketing strategies, you may not know what to do or where to start. Most talent acquisition and HR professionals are not trained in marketing, so it’s understandable that strategies like social media marketing, content marketing and employer branding can seem a bit daunting.

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3 Ways to Use TikTok to Boost Your Employer Brand

Rally Recruitment Marketing

TikTok has taken off like wildfire, and many companies have taken notice and have started creating Recruitment Marketing content for the platform. That being said, since the platform is new and different from other channels in our typical Recruitment Marketing roster, some employers are still considering how to jump in.

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Recruitment Marketing Audit: Attracting Diverse Talent 

Rally Recruitment Marketing

And while we might be just another voice in this cacophony of people and companies extolling how important DEI is, today we’re going to approach it from our unique perspective: Recruitment Marketing! We’ve also included ways to align your Recruitment Marketing strategy with your diversity recruitment goals.