Recruitment marketing: Building automated workflows


Recruitment marketing has come a long way since newspaper “Help Wanted” ads were the height of candidate outreach. Digital recruitment marketing strategies take a multichannel approach to find, attract, engage and nurture candidates. Intelligence Recruiting

4 Recruitment Marketing Trends to Watch in 2017


For Recruitics, it’s been a monster year. With that said, let’s look at four recruitment marketing trends to watch in 2017. Recruitment Marketing Trends to Watch in 2017. The post 4 Recruitment Marketing Trends to Watch in 2017 appeared first on Recruitics.

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How Recruitics is Providing Better Recruitment Marketing Solutions


But for Recruitics, we’re still rolling full steam ahead. We’re excited to get out to these events, talk about recruitment marketing best practices, and participate in a number of educational sessions.

You’re Already “Doing” Recruitment Marketing


Aptitude Research Partners, a new HR Technology research firm founded by the highly respected team of Madeline Laurano and Mollie Lombardi, recently released a report called Talent Acquisition Systems 2016. recruitment marketing

Why You Need Recruitment Marketing in Your Firm


As you progress in 2019, it is important to focus on recruiting trends to make sure you don’t fall behind the competition. One of the biggest trends that your firm should adopt is the use of Recruitment Marketing.

Recruitment Marketing: The Ultimate Guide


Recruitment marketing is vital to talent acquisition. In this guide I share a primer on recruitment marketing with hopefully-helpful tips, including: My definition of recruitment marketing. The 6 stages of the recruiting funnel. Recruiting widgets.

Recruitment Marketing Platforms 101: What you need to know

Rally Recruitment Marketing

That’s why Recruitment Marketing has become so crucial in recruiting, yet many practitioners aren’t confident about which talent attraction strategies really work. The result is a diverse marketplace where recruitment marketers can easily suffer from paralysis by analysis.

Beyond Content: Elevate Recruitment Marketing with an Integrated Talent Architecture

Rally Recruitment Marketing

Driving an aggressive recruitment marketing and brand strategy for talent is vital for high growth, high scale organizations. That is why at Wayfair we view recruitment marketing and employer branding as essential to successful recruiting. Recruitment Marketing

Recruitment Marketing Resolutions You’ll Want to Keep in 2017


But it got me to thinking, “if overindulgence during the holidays is the driving factor for many resolutions, then what would be the catalyst for making, and sticking to recruitment marketing resolutions?”. Recruitment Marketing Remorse. Recruitment Marketing is Hard.

The Rise of Recruitment Marketing in HR Tech


If recruitment marketing is the framework around which you build a successful hiring process, then HR technologies are the tools you use to create it. Let’s take a closer look at how HR technology has embraced recruitment marketing and how can it help boost your recruitment efforts.

How to Recruit Marketers

Glassdoor for Employers

The people on your marketing team can make a big difference in your company’s level of recognition—and directly affect sales. Marketing roles have become increasingly analytical and strategic as companies harness the myriad digital marketing techniques and tools to expand brand awareness.

How Your ATS Can Help (or Hurt) Your Recruitment Marketing


When most people talk about their recruitment software ecosystem, they're basically just talking about their ATS. Sometimes, the ATS is just the beginning, and there are integrated layers of smart technology connected to it that make recruiters’ (and job candidates’) lives easier.

What is Recruitment Marketing?


There’s a hot new term in HR and recruiting and you’ve probably heard of it — r ecruitment marketing. Today, recruiters need to start thinking like modern marketers and consider candidates more like customers. The post What is Recruitment Marketing?

Recruitics Announces End-to-End Recruitment Marketing Analytics


Recruitics Analytics™ now enables employers to track the effectiveness of their advertising ROI to the cost-per-hire. The latest addition to the Recruitics Analytics™ platform provides talent acquisition and staffing professionals with “end-to-end” recruitment analytics.

7 Big Impact Recruitment Marketing Ideas We Learned at RallyFwd

Rally Recruitment Marketing

At RallyFwd , we heard from a number of outstanding Recruitment Marketing practitioners from companies of all sizes and industries. Big Impact Idea #3: Use email marketing to reactivate previous applicants to get new hires faster and cheaper. Recruitment Marketing

Graduating to a Master’s in Recruitment Marketing


Recruitment marketing has rapidly evolved and grown from being a nice to have to a core talent acquisition function, as well as a necessity to build proactive pipelines of well-qualified candidates. The earliest adopters were pioneers in the industry, working with disparate systems and processes. talent acquisition technology recruitment marketing candidate conversion

5 Tips for Making Your ATS a Recruitment Marketing Machine


As a recruiter, your applicant tracking system (ATS) is one of your most important tools. Applicant Tracking System Applicant Experience Employee Value Proposition

Recruitment Marketing: Today and Tomorrow

Recruiting Daily

Having spent over a decade sitting on both sides of the table in the recruiting and talent acquisition industry, I’ve seen the space evolve as both an end user and a solution provider trying to solve real challenges confronting real practitioners.

Top 5 Recruitment Marketing Priorities for 2019 (Plus, Resources to Turn Your Priorities into Action!)

Rally Recruitment Marketing

The start of a new year brings new hiring goals, a new Recruitment Marketing budget and a fresh outlook on all the ways we aspire to move our talent acquisition strategies (and our own careers) forward. Priority #3: Recruiter Enablement. Enter Recruiter Enablement.

Cost-Per-Quality-Applicant & Cost-Per-Hire: The Holy Grail of Recruitment Marketing Analytics


When recruitment marketing analytics first hit the market, the ability to see click volume, applications and cost data for individual jobs, or for group of jobs, was considered a breakthrough. Rather, they quickly became the lifeblood for any successful recruitment marketing strategy–allowing HR and talent acquisition professionals to make smarter, data-driven decisions based on insights that were previously unavailable.

41% of the Fortune 500 Are Using Recruitment Marketing Platforms


Recruitment marketing platforms are attracting and engaging talent more than ever. We recently published The Top Applicant Tracking Systems used by Fortune 500 Companies. Recruitment Marketing Platforms That Fortune 500 Companies Use. Recruitment Marketing

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Recruitment Marketing Best Practices for Healthcare Systems

Harger Howe Recruitment

Recruitment marketing and recruitment branding are different than what you think of as “product marketing.” In that way, recruitment marketing is the most important type of marketing because it keeps businesses staffed and running.

Recruitment Marketing Doesn’t Have To Suck.

Recruiting Daily

Recruiting and HR is basically a perpetual balancing act. We’re asked to juggle being equal parts psychologist, peacekeeper, business partner, and now, we’re supposed to be marketers, too. Recruitment Marketing Mistake #1: The Truth, and Nothing But the Whole Truth.

Pair your applicant tracking system with recruitment marketing for the best results


This is a priority that many recruitment software providers have borne closely in mind in designing their solutions. You might have been led to believe that an applicant tracking system is the answer to all of your company’s recruitment challenges.

Talemetry® Recruitment Marketing Platform Now Integrated with iCIMS®


As Talemetry engages with hundreds of recruiting professionals at the HR Technology Conference and Exposition , one of the most frequent discussions is about our new pre-built integration with the iCIMS applicant tracking system. integration

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So You're Migrating to a New Applicant Tracking System


Because Talemetry's recruitment marketing platform syncs with your ATS, we see many organizations move from their current applicant tracking system to a new applicant tracking system.

Applicant Tracking Systems Are Dead.

Recruiting Daily

If you’re paying any attention to the deluge of recruiting related content and conferences out there (and if you’re reading this, there’s a good chance you are), then these past few months, you’ve almost certainly heard the term “CRM” become commoditized to the point of becoming cliché.

Recruitment Marketing 2020: Getting Back to the Basics

The Staffing Stream

Seemingly every day, a new technology or trend appears as the silver bullet for candidate recruitment. What I am saying is to stick to these three basics of recruitment marketing in 2020 when implementing new trends and technology. What does this mean for candidate recruitment?

How Your ATS Can Help — or Hurt — Your Recruitment Marketing


When most people talk about their "recruitment software ecosystems," they basically just mean their applicant tracking systems (ATSs). You can imagine how an recruitment software ecosystem can have a huge impact — for better or

The power of the standalone story in recruitment marketing content

Stories Incorporated

Sharing personal experiences around mission and purpose are perhaps the most powerful pieces of recruitment marketing content. A Really Great Day: Nick from BAE Systems. An Inclusive Workplace: Joanna from BAE Systems. The standalone story.

The Best Culture Content to Fuel your Recruitment Marketing Chatbot

Stories Incorporated

This post is an excerpt from our Complete Content Guide to your Fuel your Recruitment Marketing Technology. You’ve gotten the green light to add a chatbot to your recruitment marketing tech toolkit. Neeta shares her maternity leave story with BAE Systems: Who is your CEO?

How to Use Candidate Personas in your Recruitment Marketing Content

Stories Incorporated

Your job is to create recruitment marketing content that makes candidates feel understood. In order to create a candidate persona, recruitment marketers interview current team members who are thriving in that position. Reading Time: 4 minutes.

5 Story Mediums for Your Next Recruitment Marketing Content Project

Stories Incorporated

We know that employee stories is the strongest form of recruitment marketing content. So as you embark on your next recruitment marketing content project, take a moment to pick the medium that best serves your story. . Reading Time: 4 minutes.

Applicant Tracking System 101


What is an applicant tracking system? An applicant tracking system (ATS) is software that lets organizations keep track of job applications and oversee hiring tasks like posting open positions or performing background checks. What is the difference between an ATS and a recruitment CRM?

Top Recruitment Marketing Priorities for 2019 (Plus, Resources to Turn Your Priorities into Plans!)

Rally Recruitment Marketing

Is it just me, or as Recruitment Marketers have we become pretty comfortable with being torn in ten different directions at once? And of course, add that to the fact that our teams are still much smaller than those that our marketing counterparts work on.

Recruitment Marketing: Your Thank-you Page Is Broken


Silly question, but most of you probably answered “No,” but based on what I’ve seen from most application systems, the answer is actually “Yes.” ” Advertising & Marketing Candidate Experience Featured

Recruitment marketing: fad or future? The expert review


‘Treat your candidates like your customers’ Recruitment marketing is a multi-faceted approach with huge potential to transform the recruitment process. We’re beginning to mimic the personalised experience our marketing department gives potential customers.

Why Programmatic Advertising is the Next Frontier in Recruitment Marketing: RallyFwd Sneak Peek

Rally Recruitment Marketing

Programmatic advertising is an incredibly powerful tool for Recruitment Marketers to leverage to get in front of their candidates. In my last role, I oversaw officer recruiting operations in a seven state area. Recruiting Automation Recruitment Marketing

Drip Email Marketing Campaigns: What They Are and How Recruitment Marketers Can Use Them

Rally Recruitment Marketing

They’re likely getting contacted by recruiters about opportunities on a regular basis and they won’t have time to respond to everyone who reaches out to them. By developing a strong Recruitment Marketing lead nurture strategy that involves drip campaigns.

2019 favorite story: Skilled Trades at BAE Systems, Inc.

Stories Incorporated

Companies that rely on skilled labor have had an interesting recruiting challenge over the last few years. But, they must also market this message to a secondary audience: high school student parents. BAE Systems, Inc. BAE Systems, Inc. BAE Systems Inc.