Should Recruitment Marketing Sit Under Marketing or Talent Acquisition?

Rally Recruitment Marketing

Who owns Recruitment Marketing? Where should it sit within your organization to be most effective: under Marketing or under Talent Acquisition? There is no one right or wrong answer here: every company has a unique set of hiring goals, budget, hierarchies, culture and internal processes that will contribute to what works best for your Recruitment Marketing function. My Career Path: From HR to TA to Marketing. Recruitment Marketing

Top Talent Acquisition and Recruitment Marketing Conferences to Attend in 2020

Rally Recruitment Marketing

Even better, conferences often provide the chance to network with other Talent Acquisition and Recruitment Marketing professionals to learn how they’re solving the same sorts of challenges you might be facing. . To help with the decision, here’s a comprehensive list of global Talent Acquisition conferences happening in 2020, along with some of the sessions that stand out as you look to increase your Recruitment Marketing skills.

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Top 10 Recruitment Marketing Blog Posts of 2020

Rally Recruitment Marketing

Publishing valuable content every week to keep you informed on what’s happening in Recruitment Marketing, employer branding and talent acquisition is really important to us. Now, here are the top 10 blog posts from Rally Recruitment Marketing in 2020: 1.

GLOBAL TALENT ACQUISITION DAY 2019 RECAP

Recruitics

September 4, 2019 marked the second annual Global Talent Acquisition Day (#GlobalTADay), a celebration of talent acquisition professionals throughout the world! Recruitment Marketing Global TA Day

Recruitment Marketing: More Than Revamping Your Career Sites

Speaker: Matt Alder, Host & Producer, The Recruiting Future Podcast.

Talent acquisition functions are fixated on developing an authentic employer brand. However, that's not the be-all and end-all. When it comes to attracting candidates, you need to have targeted recruitment content at every stage of the candidate journey where they may interact with your company - your careers page, job descriptions, and social media.Join Matt Alder, Producer and Host of The Recruiting Future Podcast, to learn how to refresh your recruitment marketing efforts and set yourself apart from competitors.

Four Components of Modern Talent Acquisition Teams

Recruiting Daily

Everyone wants the magic potion for the most efficient and innovative talent acquisition teams. Featured News Recruiting Sourcing Tech Candidates Guest Post Hiring Recruitment Marketing Talent Acquisition

The #1 Priority for Recruitment Marketing in 2021

Rally Recruitment Marketing

As you prepare your talent acquisition and Recruitment Marketing strategy to remain agile for the future, it’s also an important time to ask where you should focus your own professional development to make an impact on your company and your career. Recruitment Marketing

Recruitment Marketers Prepare for Growth in 2021

Rally Recruitment Marketing

After a year of cut-backs, lay-offs and uncertainty, recruitment marketers are preparing to support their companies’ growth once again. Recruitment marketers are also optimistic about their ability to invest in new recruiting solutions in 2021.

Top 5 Takeaways from the Appcast 2021 Recruitment Marketing Benchmark Report

Rally Recruitment Marketing

In an uncertain labor market, it’s crucial to understand your recruitment advertising performance so that you can optimize your budget, improve return on investment (ROI) and attract qualified talent. 2021 Recruitment Marketing Benchmark Report Takeaways.

The Complete List of 2021 Recruiting and Recruitment Marketing Conferences

Rally Recruitment Marketing

2021 brings an opportunity to help our companies grow again by embracing the latest talent acquisition, Recruitment Marketing and employer branding strategies. TalentNet is an annual conference that focuses on HR, recruitment and employer brand best practices.

The Evolution of Recruitment Marketing: What’s Changed and What’s Coming Next

Rally Recruitment Marketing

Recruitment Marketing has changed a lot over the past decade. How the Recruitment Marketing space has changed over the past decade. When I got into the field of Recruitment Marketing in 2014, the field was really only just starting out.

4 Ways You Can Use Facebook for Recruitment Marketing

Recruitics

While Facebook might not seem like an obvious choice for recruitment marketing, when you look at the numbers, it’s obviously a site that no talent acquisition team should ignore.

Coronavirus: Should Your Recruitment Marketing Change in a Crisis?

Rally Recruitment Marketing

However, it raises legitimate questions about what the right approach is to marketing and sales during a crisis, and specifically for our community, what the right approach is to recruiting and Recruitment Marketing. Recruitment Marketing

Helpful DE&I Studies for Recruitment Marketers

Recruitics

In 2021, talent acquisition professionals need to include DE&I as a key pillar of employers’ talent attraction strategies. With every year, diversity, equity, and inclusion become more important to both employees and employers across the globe.

Study 141

3 Reasons Why Startups Should Invest in Recruitment Marketing

Rally Recruitment Marketing

I remember sitting in orientation on my first day as the head of Recruitment Marketing for a startup. And I’m happy to share that I’m currently embarking on a journey to lead Recruitment Marketing and employer branding at a startup for the second time! .

How to Present Your Recruitment Marketing Campaign (Template Included!)

Rally Recruitment Marketing

Getting buy-in for your Recruitment Marketing campaign ideas can be challenging — even for seasoned practitioners. You might be proposing a new Recruitment Marketing strategy that your company hasn’t tried before, maybe that you haven’t tried before! Recruitment Marketin

How I Landed My Dream Recruitment Marketing Job at Hubspot

Rally Recruitment Marketing

I’ve been in my role for a little under 4 months now and this is my first official foray into employer branding and Recruitment Marketing. Most recently, I’ve pivoted sideways on this career climb, from marketing into Recruitment Marketing. Hi, Rally community!

Q&A with 2020 Recruitment Marketer of the Year Chloé Rada

Rally Recruitment Marketing

What does it take to become an award-winning recruitment marketer in the Rally® Awards? And what career tips can we learn from the 2020 Recruitment Marketer of the Year? About Chloé Rada – the 2020 Rally Awards Recruitment Marketer of the Year.

How First Solar Energized their Recruitment Marketing Content

Rally Recruitment Marketing

In what seems like the blink of an eye, we were suddenly facing a global crisis the likes of which we had never experienced before — and our talent acquisition team knew that we had to adjust the Recruitment Marketing content we were creating as a result. .

Show Your Talent Acquisition Appreciation for Global TA Day 2020!

Recruitics

Recruitment Marketing Recruitment Marketing Events Global TA Day#GlobalTADay is NEXT WEEK, and we’ve got big plans for September 2 – do you?

Free and Low-Cost Recruitment Marketing Strategies that Work

Rally Recruitment Marketing

January is usually a time for planning our Recruitment Marketing strategies to support hiring goals for the year ahead. That’s the rollercoaster of a start-up, but it’s also typical of marketing, which always seems to get cut when times are tough.

Source Effectiveness Guidelines for Talent Acquisition: ATAP White Paper

Recruitics

In talent acquisition, there have been times where names for source data have been used inconsistently across organizations and vendors. Analytics & Tracking Recruitment Marketing

Changing Careers from Recruiting to Recruitment Marketing

Rally Recruitment Marketing

I’m new to the Recruitment Marketing and Employer Branding world — about 5 months into my current position — and over the next couple of months, I’ll be sharing some of my experiences and insights as a newbie in this space on the Rally blog. My first foray into Recruitment Marketing.

Modern Recruitment Marketing Strategies

Proactive Talent

As 2019 propels forward, recruiting leaders and talent acquisition teams have much to consider and prioritize when it comes to recruitment marketing. These important questions can be a very daunting endeavor, especially with limited time, resources and recruiting tasks at hand. Spoiler Alert: Proactive Talent’s Recruitment Marketing Team can help strategize and deliver these tactics without any additional cost above your advertising budgets.

People Analytics and the Future of Talent Acquisition

Recruiting Daily

People Analytics and the Future of Talent Acquisition What the hell is People Analytics? What is he going to tell me I need to worry about this time? Have no fear! People Analytics is actually the name to that unknown something we’ve always been looking for.

Q&A With 2020 Recruitment Marketing Rising Star Dani Kaufman

Rally Recruitment Marketing

Recruitment Marketing is still a relatively new discipline, which means that many of us are also new to the field or are looking for ways to break into Recruitment Marketing. A Rising Star is a practitioner who has spent between 1-3 years in a Recruitment Marketing role.

Recruitment Marketing Blackjack

Recruiting Daily

Recruitment Marketing Blackjack Automating everyday tasks throughout the recruiting process gives recruiters more time to focus on what only they can do – identifying the hottest candidates and then having meaningful conversations with them.

Does Your Recruitment Marketing Strategy Need Some Love?

Recruitics

Is your talent acquisition team staying ahead of the curve or falling behind the times? If your recruitment marketing strategy could use some love, here’s some tips to help you upgrade your approach and trends to keep an eye on this year.

5 Recruitment Marketing Projects to Tackle This Summer

Rally Recruitment Marketing

Many talent acquisition teams may be recruiting less than usual this summer as a result of COVID-19. After all, normally when we’re busy recruiting at full blast, we’re often focused on immediate and urgent hiring needs. Employer Branding Recruitment Marketing

Q&A: Create Recruitment Marketing Content that Lasts

Rally Recruitment Marketing

The number one thing that the Rally community wants to learn — in every poll we’ve conducted for the past two years — is how to create great Recruitment Marketing content. Webinar Q&A: Strategies for Creating Recruitment Marketing Content that Lasts.

Free and Low-Cost Recruitment Marketing Strategies that Work

Rally Recruitment Marketing

January is usually a time for planning our Recruitment Marketing strategies to support hiring goals for the year ahead. That’s the rollercoaster of a start-up, but it’s also typical of marketing, which always seems to get cut when times are tough.

3 Tips to Create Authentic Recruitment Marketing Videos Yourself

Rally Recruitment Marketing

People want to consume video content, which is why our Talent Acquisition team is using video marketing to recruit talent from all across North America. 3 Tips for Creating Recruitment Marketing Videos Yourself.

Results of our 2019 Recruitment Marketing Job and Salary Survey

Rally Recruitment Marketing

We’ve got the exclusive, initial results of the Rally 2019 Job and Salary Survey for Recruitment Marketing. Our first-of-its-kind survey of more than 400 in-house Recruitment Marketing practitioners has revealed valuable insights about this emerging strategy and exciting career. For the first time, we can quantify the job responsibilities of recruitment marketers, how much salary they earn and where they gained their experience. It’s here!

Survey 278

What is Recruitment Marketing?

Recruitics

Recruitment marketing is a term that’s often used by talent acquisition experts, sophisticated recruitment marketers and industry thought leaders, but for many, this term remains a mystery. With that said, if you’re unfamiliar with this latest buzzword, take solace in the fact that, while the term “recruitment marketing” may be a bit new, the practice is anything but. That’s because recruitment marketing is simply recruitment evolved.

4 Tips to Succeed in Your Recruitment Marketing Career

Rally Recruitment Marketing

My name is Georgia Smith and I’m a Recruitment Marketing Specialist at Delta Air Lines. I’ve been working in this industry for almost 5 years and today I’m going to share a little bit about my Recruitment Marketing career journey with you all. Recruitment Marketing

Virtual Recruiting: What Talent Acquisition Teams Should Know

Recruitics

More and more companies are recruiting and working remotely, and digital interactions are replacing in-person meetings. Employers must adapt their recruiting processes to continue effectively attracting, engaging, hiring and onboarding talent in this new landscape.

How Has COVID-19 Impacted Talent Acquisition? 4 Key Trends to Watch

Recruitics

As a result of COVID-19, we are living and working in unprecedented times, and talent acquisition teams everywhere are having to adapt quickly. But how has this global pandemic specifically impacted talent acquisition and recruitment?

4 Steps to Emotive Copywriting in Recruitment Marketing

Rally Recruitment Marketing

Writing attention-grabbing copy is an essential skill set for Recruitment Marketers – and tapping into the power of your candidates’ emotions can be an effective way to make your job descriptions, careers site content, job advertisements and social media posts stand out from all the noise.

7 Tactics to Include in Your 2020 Recruitment Marketing Budget 

Rally Recruitment Marketing

As you brainstorm talent acquisition strategies, prioritize hiring goals and create your annual Recruitment Marketing Plan for 2020, you’ll inevitably find yourself facing the big B word: Budget. Plan ahead for the recruiting events you’ll be attending or hosting.

Exploring Recruitment Marketing and Talent Acquisition

PandoLogic

If you’re looking to take your company’s recruitment strategies to the next level and demonstrate measurable improvements in your HR performance metrics, you’re likely taking a close look at your talent acquisition strategies. But have you considered the benefits of recruitment marketing for attracting, engaging, and retaining top talent? Think of recruitment marketing as a short-term sprint.