Should Recruitment Marketing Sit Under Marketing or Talent Acquisition?

Rally Recruitment Marketing

Who owns Recruitment Marketing? Where should it sit within your organization to be most effective: under Marketing or under Talent Acquisition? My Career Path: From HR to TA to Marketing. Recruitment Marketing under Talent Acquisition.

Exploring Recruitment Marketing and Talent Acquisition

PandoLogic

If you’re looking to take your company’s recruitment strategies to the next level and demonstrate measurable improvements in your HR performance metrics, you’re likely taking a close look at your talent acquisition strategies.

What is Recruitment Marketing?

Recruitics

Recruitment marketing is a term that’s often used by talent acquisition experts, sophisticated recruitment marketers and industry thought leaders, but for many, this term remains a mystery. That’s because recruitment marketing is simply recruitment evolved.

Top 10 HR and Talent Acquisition Conferences to Attend in 2017

Recruitics

While the number of HR and talent acquisition conferences continues to climb, we’ve put together a roundup of 10 such events you’ll definitely not want to miss, as you plan for 2017. Top 10 HR and Talent Acquisition Conferences 2017.

How Recruitment Data and Analytics Supports Talent Acquisition

Recruitics

It’s no surprise that recruitment today primarily takes place online. And while this means recruiters no longer need to rely on sifting through filing cabinets and mountains of CVs to make a hire, it doesn’t necessarily mean that recruitment has gotten easier.

Exploring The Differences Between Recruitment Marketing and Talent Acquisition

PandoLogic

If you’re looking to take your company’s recruitment strategies to the next level and demonstrate measurable improvements in your HR performance metrics, you’re likely taking a close look at your recruitment marketing and talent acquisition strategies—but are you mistakenly treating these two separate entities as if they’re the same thing, or as the separate and. Recruitment Strategy recruitment marketing talent acquisition

Talent Acquisition & Marketing: Top 3 Tips for a Successful Partnership

VideoMyJob

I’ve recently been presenting to various audiences around the country on the importance of an employee value proposition as the core of strategic talent acquisition. One of the topics that comes up again and again is our relationship with Marketing and how important it is.

Why Talent Acquisition Needs AI To Yield The Best Results

PandoLogic

The data available to talent acquisition teams is immense—so much so that it's often too much to process. From past recruitment marketing campaign successes to data on the most successful hires, there are patterns to be replicated to help ensure. Recruitment Strategy AI recruitment strategy talent acquisition

6 Recruitment Marketing Trends Changing Talent Acquisition

SmashFly

You thought you knew recruitment marketing – but do you really? Continue Reading → The post 6 Recruitment Marketing Trends Changing Talent Acquisition appeared first on SmashFly Blog. Recruitment Marketing tracey parsons

8 Steps to Build a High Performing Recruitment Marketing Team

Talemetry

Successful recruitment marketing requires more than just the right processes and technology. Talent acquisition leaders today are faced with the challenge of rapidly maturing their teams to deliver on their recruitment marketing strategies and programs.

Top HR and Talent Acquisition Conferences to Attend in the UK in 2017

Recruitics

For the UK’s HR and talent acquisition space, 2016 was a big year, and recruiters have seen a number of trends take over the space. For that reason, we’ve put together the following list of top HR and talent acquisition conferences to attend in the UK for 2017.

Maximizing Your Recruitment Marketing with Programmatic

Proactive Talent

You can apply the same thought to recruitment advertising. Employers have vastly varying recruitment needs from the hard-to-fill nature of high-tech and medical science to the high volume hiring of retail, service workers and warehouse employees.

Football Tips for Talent Acquisition

CKR Interactive

So, what does football have to do with talent acquisition and in particular, this game? There are four key lessons we can learn from football and translate to talent acquisition. You have a clean slate and you know the desired end result which typically is to attract, recruit and retain top talent. Pay your top talent. Welcome and immerse your top talent into your culture immediately.

5 Trends That Will Impact Talent Acquisition in 2017

Leoforce

‘Tis the season to reflect on what happened this past year and ponder what lies ahead for Talent Acquisition in 2017. I can bet that as you sit and ponder this past year, there’s one key takeaway lingering from 2016’s year of recruiting – times are a changin’.

15 Ways to Start Optimizing Recruitment Marketing in 2019

Talemetry

This presentation was packed full of new research insights and perspectives as we prepare to enter a new decade of talent acquisition in 2020. Enterprise Recruitment Marketing Platform Conversion/Outcomes Candidate Experience featured

Maturity, Rigor, Complexity: The Need for Certification in Talent Acquisition

SmashFly

Imagine graduating from school with a degree in marketing only to find out that a significant portion of what you know is already outdated or inapplicable due to. The post Maturity, Rigor, Complexity: The Need for Certification in Talent Acquisition appeared first on SmashFly Blog. Recruitment Marketing recruitment marketing certification talent acquisition certification transform academy

Modernize Your Recruitment Marketing for Gen Z

Undercover Recruiter

Every generation to enter the workforce has influenced recruiting strategy, and Gen Z is no different. Recruitment marketing. Modernize Your Recruitment Marketing for Gen Z Undercover Recruiter - Recruiting & Talent Acquisition Blog.

Top 5 Talent Acquisition Articles from 2018

PandoLogic

In 2018, finding new and creative ways to attract and recruit talent became even more of a priority for talent acquisition teams than ever before. Recruitment marketing, predictive analytics, and HR tech including AI and chat bots were at the. Great Reads talent acquisition

2 Common Questions Recruitment Marketing Analytics Can Help You Answer

Recruitics

And in 2017, that trend is continuing with 40 percent of global employers reporting talent shortages–the largest such reporting since 2006. While some might “post and pray,” the data-driven recruitment marketer asks themselves, “where can I get the most bang for my buck?”

4 Recruitment Marketing Trends to Watch in 2017

Recruitics

For Recruitics, it’s been a monster year. With that said, let’s look at four recruitment marketing trends to watch in 2017. Recruitment Marketing Trends to Watch in 2017. The post 4 Recruitment Marketing Trends to Watch in 2017 appeared first on Recruitics.

Trends 271

Recruiting is Still Marketing: The Innovator’s Dilemma for Talent Acquisition

Recruiting Daily

Recruiting is one of the toughest challenges facing businesses today. most talent acquisition pros are still mastering the marketing skills that […]. Blog Posts Featured News Recruitment Marketing AI Innovation Marketing matt singer Recruiting

Best Talent Acquisition Articles 1.13.2017

SmashFly

Happy New Year all you talent acquisition powerhouses. The post Best Talent Acquisition Articles 1.13.2017 appeared first on SmashFly Blog. Industry What's Happening employee referrals recruitment marketing ideas talent acquisition articles thought leadershipTo add to your arsenal of tips, ideas and perspectives to make 2017 a better, stronger year, take a look.

Recruitment Marketing 101

TalentLyft

Recruitment Marketing 101is an overview of different processes used for building and communicating organization's Employer Brand and Employee Value Proposition. The goal of every recruitment marketing element is to attract and hire top talent. Recruitment Marketin

Innovation in Talent Acquisition: A Recruitment Leader’s Perspective

Yello

Manager of Talent Acquisition, CDW. When asked what excites him most about his job, Jared Bazzell , manager of talent acquisition at CDW, a Fortune 200 technology company, quickly responded, “Driving process and optimization.”. Pursuing innovation in talent acquisition.

3 Data-Driven Optimizations You Can Make to Be More Efficient in Talent Acquisition

Recruitics

As it becomes more important to attract high-quality talent without breaking the budget, HR and talent acquisition teams everywhere are looking for ways to better utilize their job data and analytics to make smarter decisions and to use their recruitment budgets more wisely.

The First Step in Recruitment Marketing

Fistful of Talent

One of the hottest topics in Talent Acquisition is around the concept of Recruitment Marketing. The biggest problem most TA shops and leaders have with recruitment marketing is flat out, how do we get started? Most of this confusion comes from the theory that as recruiters we now need to start thinking like marketers. It used to be we needed to think like sales people, but no one likes salespeople, so now it marketers!

Who’s on Talent Acquisition Santa’s “Nice” List?

Yello

The Inbound Recruitment Marketing Good Boy. This good boy is staying on top of his inbound recruitment marketing game by making great content to share with candidates in the company’s talent pipeline. The Talent Acquisition Tech Stack Good Boy.

Recruitment Marketing Resolutions You’ll Want to Keep in 2017

Recruitics

But it got me to thinking, “if overindulgence during the holidays is the driving factor for many resolutions, then what would be the catalyst for making, and sticking to recruitment marketing resolutions?”. Recruitment Marketing Remorse. Recruitment Marketing is Hard.

What Kind of Recruitment Marketer Are You?

Recruitics

Like in marketing, each recruitment marketer has their own specific style and tool set. With that said, recruitment marketers generally fall into these four categories: The Analyst: This recruitment marketer is obsessed with numbers.

3 Ways to Supplement Recruitment Marketing With Social Media

Recruitics

In a recent post, we discussed why you should supplement recruitment marketing with social. So then, how should recruiters leverage this recruitment marketing tool? As we’ve mentioned before, recruitment marketing is a holistic approach to talent acquisition.

When Your Recruitment Marketing Agency Threatens You…

Good To Know

You reach out to an advisor, Continue Reading → Agency of Record Employment Branding HireClix Job Boards Recruitment Recruitment Marketing Recruitment Technology Talent Acquisition Technology Uncategorized Advertising marketingImagine this.

5 Questions to Ask About Your Talent Acquisition Strategy

Yello

But thanks to a booming economy with record low unemployment, today’s hiring market is driven by the candidates themselves, making it critical for your organization to find ways of enticing top talent into joining your team. What is talent acquisition? Talent Acquisition

Why the Right Media Mix is Critical to Recruitment Marketing Success

Recruitics

Editor’s Note: The following blog post contains a case study which demonstrates how Recruitics was able to dramatically lower a client’s cost-per-applicant, while simultaneously growing their applicant volume at an unprecedented rate.

Media 305

How Google for Jobs is Breaking Talent Acquisition’s Biggest Pet Peeve

Fistful of Talent

I’ve spoken to some corporate talent acquisition leaders that are seeing up to a 60% shift in applicant traffic because of Google for Jobs. This is a major problem for corporate talent acquisition teams. Google says the same thing and says it’s one of the primary things candidates want to find on a posting, but corporate talent acquisition isn’t delivering. Okay, Google for Jobs in changing the world!!!

7 Tips to Reboot Your Recruitment Marketing Strategy in 2018

VideoMyJob

Recruitment marketing is an ever growing and evolving industry. Tip of the Week EVP Recruitment Marketing Talent Acquisition

How Recruitics is Providing Better Recruitment Marketing Solutions

Recruitics

But for Recruitics, we’re still rolling full steam ahead. We’re excited to get out to these events, talk about recruitment marketing best practices, and participate in a number of educational sessions.

You’re Already “Doing” Recruitment Marketing

Talemetry

Aptitude Research Partners, a new HR Technology research firm founded by the highly respected team of Madeline Laurano and Mollie Lombardi, recently released a report called Talent Acquisition Systems 2016. recruitment marketing