Why SEO is a big part of your Employer Brand

JazzHR

And if your brand doesn’t match job seekers expectations, or their SEO results, they’ll have no problem moving on. Try incorporating these simple SEO tips and tricks into your employer branding strategy to be everywhere top candidates are looking: Increase Ranking. Building and maintaining a blog is probably the most common (and successful) SEO engine for businesses of all sizes. Getting Social.

SEO 160

Search & Match Engine:  Best Recruitment Analytic Solution for Recruiters and Candidates

RChilli

Match Technology Semantic SEO Social HRtechnology Mobile Recruiting Recruiters Recruiters Social Search Recruitment Social Recruiting

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Social Recruiting Round-Up – April 2015

Social Talent

No, not THAT “time of the month” sillies – it’s time for our monthly social recruiting round-up; a collection of the most popular blog posts, the most talked about infographics and the biggest recruitment and sourcing news stories of the last month. Enjoy and Happy Friday Recruiters!: Grid your loins recruiters! 5 Twitter Sins Recruiters Need to STOP Committing. 5 Incredible Recruiting Hacks to Boost Your Productivity STAT!

Social Recruiting Round-Up – September 2014

Social Talent

Hello and welcome to the September issue of Social Talent’s Social Recruiting Round-Up – a collection of the best blogs, infographics and new stories posted on the Social Talent blog in the last month. In his first ever blog post for Social Talent, Stephen Nesbitt deconstructed the 4 biggest challenges associated with sourcing in Japan to help you find, attract, engage and hire more great Japanese candidates.

The Social Recruiting Round-Up: June 2015

Social Talent

At the start of June we decided to dedicate most of the month’s blog content to helping you guys make the most of all of the excellent recruitment/HR conferences that were taking place around the world in June (and the months to come). We also gave you a heads up on some of the hottest topics being discussed at these conferences, like the issue of unconscious bias and the deadly affect it can have on the recruitment process. Contractors and temp recruiters rejoice!).

Social Recruiting Strategies to Survive the Loss of Free Job Postings on Indeed

SmartSearch

This policy change may seem scary, but it also offers new opportunities for you to evolve your recruitment marketing strategy. As you plan for 2019, here are three options for improving the social recruiting component of your strategy in the year ahead: Option 1: Inbound recruiting with content. You need inbound recruiting—a process of creating and sharing content to attract both active and passive job seekers to your website…and your jobs.

19 Deadly Social Media Sins Every Recruiter Needs to STOP Committing (FREE Download)

Social Talent

Have you shied away from using Facebook’s Social Graph to search for candidates? If the answer to any of these questions is yes, then I’m afraid you, my friend, have committed a deadly social media sin – of which there are 19 in total. Many recruiters simply just aren’t aware they’re committing these sins. Facebook Hiring Job Advertising LinkedIn SEO Social Media Tips Twitter facebook linkedin sins Social Recruiting social recruitment whitepape

4 Ways To Engage With Passive Candidates

Social Talent

Passive candidates are rich with experience and the skills they possess often making them the ideal candidate for any recruiter. When it comes to engaging with a passive candidate, recruiters must steer away from old-fashioned techniques. Remember, your objective as a recruiter is to be noticed by your target audience. New technology continues to determine the recruitment process, so make the right choice when considering what way you’re going to approach them.

SEO 193

Rocket Your Candidate Reach

FireFish Software

SEO Social Recruiting Candidate AttractionWith Facebook reaching over 1 billion active users, and the internet becoming an ever busier and more congested place, reaching the right candidate with the right information can seem near impossible. But there are plenty of options and strategies that you can use to reach relevant candidates with information that matters to them.

HR Check In: The Trifecta of Recruiting (Social Recruiting, Candidate Experience, Employer Brand)

Jibe

Unfortunately, talent acquisition teams that aren’t dedicating time and effort to these three recruiting concepts won’t be able to keep up with modern candidates. Your job seekers expect a positive candidate experience, availability and engagement from you on social tools, and the visibility into an attractive employer brand when they look for positions at your company. 4 Social Recruitment Blunders That Can Cost Your Business (HRN Blog).

What Brandon Hall Group’s new report tells us about high-performance Recruitment Marketing

SmashFly

Last week, we shared a new report from Brandon Hall Group’s Kyle Lagunas on “Key Components of High-Performance Recruitment Marketing,” available for complimentary download here. The report has been very popular with our community, I think, because talent acquisition leaders are ready to take their Recruitment Marketing strategies to the next level.

The Recruiter’s Guide to Digital Marketing.

Recruiting Daily

This, if anything, should be good news for recruiters and the talent acquisition industry. But if the Royals can turn it around, even after 30 years of futility, trust me: there’s still hope for recruiters. The Farm System: Minor League Recruitment Marketing. But instead of making it happen, recruiters, it seems, would prefer to watch, and wonder, instead. And like batting in baseball, making contact is everything in recruiting.

SEO 87

Go Beyond Job Postings: 3 Effective Ways To Attract And Hire Top Talent

Proactive Talent

But what these stats do show is that, if you want to attract and hire top talent more efficiently, you need to diversify your recruiting strategy and go beyond job postings. Let’s take a look at a few more reasons why a job posting shouldn’t be your sole recruiting tactic: Reason #1: Job Posting Is A Passive Strategy No, I don't mean a strategy that attracts passive candidates. Here are three things you can do that will help improve your recruiting results.

4 Ways to Recruit Like a Marketer

Glassdoor for Employers

Recruiting is getting tough. If you’re in recruiting, here are four ways you can recruit like a marketer: 1. Search Engine Optimization (SEO) seeks to improve your measure of relevancy, and therefore the quality and volume of your traffic (in our case, candidates). SEO can help level the playing field. Search “SEO Manager Denver Colorado.” There are two philosophies to recruiting – hope they come to you or go directly to them.

Mobile 118

Leveraging Recruitment Marketing to Attract Top Candidates

RecruitmentJuice

Similarly, employers and recruiters can utilise the same strategies to attract talent to their organisations. To ensure maximum impact, recruitment marketing combines company marketing with powerful recruitment strategies. It is estimated that the number of social media users will reach 2.67 This is good news for recruiters because they are now able to reach more potential candidates than ever before. The Importance of Search Engine Optimisation (SEO).

9 Spooktacular Recruitment News Stories to Brighten Up Your Halloween – 31st October 2016

Social Talent

In recruitment news this week: The Top 10 Skills You Will Be Hiring for in 2017. Yes, in an effort to help you focus your team’s recruiting efforts accordingly in 2017, LinkedIn tapped into their extensive data and looked at billions of interactions between professionals and companies to discover the top 10 skills you and your team will be recruiting for next year. SEO/SEM Marketing. 5 Things Only Rude And Unprofessional Recruiters Say.

8 Fascinating Recruitment News Stories – 14th September 2015

Social Talent

In the news this week: SHRM Survey Reveals 2/3 of Companies Made Social Media Hires in the Last Year. Two-thirds of all companies have sourced new hires in the last year from social media , that’s according to a new study conducted by SHRM (Society for Human Resource Management). LinkedIn was by far the most heavily used social recruiting site, with 57% of the respondents sourcing at least one hire from the site in the last year. Director of recruiting at Eventbrite.

Why You Should Include Your Twitter Handle in Your LinkedIn Headline

Stacy Zapar

And it's the FIRST thing Recruiters look at, so if you’re job seeking, there’s some extra incentive.) * Sneak Preview : It’s the snippet of your profile that people see in the search results when they're deciding which profiles to click on to read more. Speaking of SEO, be sure to use words that your target audience might use to find you. keep it simple and use "Recruiter."

4 (Totally Fixable) Reasons No One’s Visiting Your Career Site

Jibe

You Have No Inbound Recruiting Channels. It could also include social media, SEO, email marketing, PPC advertising, and many more channels. It takes time to build a strong following on social media, or an email list. Here’s some more info on how to boost career site traffic through SEO. The recruiting team most likely won’t have much control over the redefining the corporate brand, but they can focus on the employer brand.

Social and Mobile: Reaching and Engaging Candidates

iCIMS

Statistics show that social recruiting works - learn more about these staggering stats, as well as strategies that can be used to help you successfully reach and engage candidates via social media, mobile, and SEO platforms.

SEO 60

Oldie but Goodie: The Future of Corporate Career Sites

SmashFly

On occasion we will share these posts to show how far we’ve come and how far we still have to go with recruitment marketing as an industry. Career Sites are no longer (or should no longer) be static job pages linked together by a single homepage but really act as your recruiting hub for engaging and interfacing with candidates about your company and employment opportunities. Every job should have it’s own page that is SEO optimized.

Building Your Online Recruiting Presence

NPA Worldwide

Staying competitive requires companies to ramp up their online presence, from the retailer’s website to it’s social media platforms. This is not only true for retailers, but for recruiters too. Just like you research clients and candidates, they will be scouting out your online recruiting presence, as well. Many recruiters consider themselves “old school” – still doing things as they did them 10, 20, 30 years ago.

LinkedIn Is Still No.1 But Only If You Use It Correctly

Sirona Consulting

But for very many recruiters it is a huge untapped resource that is still – unbelievably – not taken as seriously as it should. In my opinion, it is definitely taken for granted across recruitment and HR, yet the data and insights it provides about industries, companies and employees is second to none and often available no where else. After all, for many industries, it is STILL THE DEFAULT online social network that recruiters go to before anything else.

8 Recruitment News Stories to Get You Thinking This Week – 27th October 2015

Social Talent

In the news this week: The Future of Recruiting: Roadmap 2016. Insights derived from LinkedIn’s Talent Connect 2015 event are still pouring onto the site’s Talent blog, the most recent of which is a 2016 Roadmap for the future of recruiting , based on the topics discussed, the findings published and the concerns raised by LinkedIn Influencer, Lou Adler. So, where does he think the future of recruitment is going in 2016? Impact on Corporate and Agency Recruiters.

What Is Inbound Recruiting? Here’s Everything You Need to Know

Jibe

Inbound recruiting is a methodology that uses digital marketing strategies to engage targeted groups of passive and active job seekers at different phases of the recruiting funnel. It combines elements of both employer branding and recruitment marketing to attract, nurture and convert candidates as well as to retain current employees. Inbound Recruiting Vs. Inbound Marketing – The Great Overlap. Source: HubSpot’s Inbound Marketing Vs. Inbound Recruiting Models.

eBook 58

Dialed In: Mobile Recruiting and The Candidate Experience.

Recruiting Daily

Mobile Recruiting: Can You Hear Me Now? Missed Messages, Dropped Calls: Once Upon A Time In Mobile Recruiting… OK, I know that title’s probably a little cheesy. How many of you recruiters out there actually believe you could get a candidate through the entire application, interviewing, offer and onboarding process using just their smartphones or mobile devices? If you’re not asking for mobile recruiting solutions, you’re asking for trouble.

Job advertising on social media with Workable

Workable

Social media platforms, along with traditional job boards, serve as effective recruitment channels. By sharing or advertising your open jobs on social media, you increase the chances of finding qualified candidates faster. That’s because social media job posting helps you: 1. Unlike job boards, social networks are built for sharing content. People can easily share social media posts with their friends. Sharing job ads for free on social networks.

6 Intriguing Recruitment News Items to Note this Week – 20th April 2015

Social Talent

Lots of professionals (we hope you’re included) share content (articles, blog posts, and presentations), on a regular basis on social and professional networks to strengthen their employer brands, attract talent, and market and sell their products and services. Enter Elevate , LinkedIn’s newest project and their answer to this social sharing problem. What an inventive use of your own product for recruitment purposes!

Drive A Social Community to Stay Connected and Competitive

TargetRecruit

Recruiting is in many ways a sales function. Social media is one a global platform that could really help recruitment agencies reach their utmost potential. Here’s some tips and tricks for attracting the right candidates on the social media challenge. You’re not only growing your SEO for search credibility, but also getting the brand out that’s attached to the job position. Blog Social Recruiting

SEO 40

4 Simple Ways To Effectively Engage With Passive Candidates

Social Talent

Passive candidates are rich with experience and the skills they possess often making them the ideal candidate for any recruiter. When engaging with a passive candidate, recruiters must steer away from old-fashioned techniques. Remember, your objective as a recruiter is to be noticed by your target audience. New technology continues to determine the recruitment process, so make the right choice when considering how you’re going to approach them. Social Matters.

SEO 144

The Top 12 Career Site Self-Service Tools

Ongig

That lets you solve just about any recruiting-related problem. SEO & Mobile-optimized. Recruiting widgets like Google Maps, Glassdoor, Talent Community, and walkability scores. Recruiting chatbot. Recruitment landing pages. SEO search capabilities.

iCIMS 87

Job Aggregators – Fad or Future?

SailorAnn

A few months ago I did a presentation to a group of global recruitment professionals on social recruiting tools and sourcing channels. The group comprised of HR leaders and many “seasoned’ Recruiters; some of which had been in the industry for more than 15 years. I have to admit, that with all the traction job aggregators have made over the last 5 years I was surprised that it was still such a mystery to Recruiters.

Course TSPK101- Expanding Your Technology Vocabulary For Business Use

SailorAnn

Social Networking. Employees are increasingly demanding the use of mobile, cloud and social collaboration at work. If we use social networking sites like Facebook and Twitter to engage customers as part of our sales strategy are they any compliance risks? What guidelines need to be added to our code of conduct around acceptable usage of social media at work? How should we address anonymous employment reviews on social media sites about our company?

5 Benefits of Taking a Marketer’s Approach to Your Recruiting Strategy

JazzHR

Best-in-class recruiters know that the talent acquisition process starts long before a candidate lands on the job listing on their website. As a holistic approach , recruitment marketing touches every aspect of your outreach, according to the Society for Human Resource Management (SHRM). Recruiting events. Search engine optimization (SEO). SMS and social recruiting. Read on for the top five benefits of recruitment marketing.

What Brandon Hall Group’s new report tells us about high-performance Recruitment Marketing

SmashFly

Last week, we shared a new report from Brandon Hall Group’s Kyle Lagunas on “ Key Components of High-Performance Recruitment Marketing,” available for complimentary download here. The report has been very popular with our community, I think, because talent acquisition leaders are ready to take their Recruitment Marketing strategies to the next level. The report is packed with best practices that modern recruiting organizations can learn from.

What Recruitment Can Learn From Community Managers

Sirona Consulting

It was actually refreshing to attend, after many years of recruitment conferences! ). The world of recruitment – and more importantly our target audiences, talent – is going through some significant changes. We are seeing workforce demographics change, employee loyalty decline, social media is now mainstream and our adoption of mobile devices is literally changing the way we all work. Here are ten things recruitment could learn from community managers.

SEO 74

What Recruitment Can Learn From Community Managers

Sirona Consulting

It was actually refreshing to attend, after many years of recruitment conferences! ) The world of recruitment – and more importantly our target audiences, talent – is going through some significant changes. We are seeing workforce demographics change, employee loyalty decline, social media is now mainstream and our adoption of mobile devices is literally changing the way we all work. Social media management is not community management – or is it?

SEO 68

6 Ways to Find Best Fit Talent

Recruiterbox

Your recruiters do all they can, but the candidates you want just don’t flood your company doors. Use these 6 tips to optimize your job posting and recruiting efforts. Without proper or effective SEO keywords, your chances of finding a qualified candidate pool are slim. Page titles, meta tags, and H1 tags can all be used to increase SEO efficiency. While using words like “mentor” may sound better, “consultant” is a more effective term for SEO purposes.

SEO 79

How to market your company to attract top talent

Teamtailor

With the need to hire the best talent, companies are competing when it comes to recruiting. Recruitment IS marketing. If you’re a recruiter nowadays and you don’t see yourself as a marketer, you’re in the wrong profession Matthew Jeffrey, Global Head of Sourcing and Employment Brand at SAP. Over 30 percent of Google searches are related to job hunting , which is exactly why good SEO is important in helping you be seen by the right candidates.

SEO 40

6 Free Tools to Help With Your Recruitment Marketing

Avionte

Love it or hate it, marketing is one of th e core functions of every staffing and recruitment firm but it ’s often the department with the least amount of dedicated resources. . Here’s our list of six powerful (and free) recruitment marketing tools that you can start using today to help your business grow. . Google Analytics – This website analytics power tool is one of your best friends in recruitment marketing.