The Essential Recruiter’s Handbook Guide to SEO

Social Talent

In fact, according to a recent ‘Source of Hire’ survey conducted by SilkRoad , 54% of all external interviews you will conduct, will be with candidates from job boards, and 56% of all external hires you’ll make, will be candidates who first saw your job ad on a job board. What is SEO? SEO is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or un-paid (“organic”) search results.

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How to make a WordPress Blog SEO Friendly


65% of people are looking for the most relevant content to their query, no matter the source. AMP will affect SEO in two ways: higher ranks and a higher page load speed. Marketing Technology blog digital marketings marketing SEO wordpress wordpress seoIf you’ve created a blog, odds are that you want someone to read it. Whether you’re posting a job or discussing politics, business, or fashion, there’s an audience out there you want to reach.

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SEO Analyst interview questions


These sample SEO Analyst interview questions will help you identify qualified candidates for your open roles. You can also source SEO professionals using Boolean Search cheatsheets. The post SEO Analyst interview questions appeared first on Recruiting Resources: How to Recruit and Hire Better. Feel free to modify these questions to meet your specific needs. Interview questions iq-marketing sample-marketing

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SEO Keyword Research For Job Pages


This article was written by Jack Saville, an SEO Specialist at Bynder. Here we will explore how recruiters can use SEO keyword research to better target their ideal applicants through Google search. However, by utilizing SEO to make your job page appear in the right search results, you can be sure to always be found by potential recruits. Read more: 8 SEO Tips to Make your Job Posting Searchable.

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8 SEO Tips to Make your Job Posting Searchable


The answer is simple: SEO for job posting. Whether you are individually posting on job boards or streamlining the process with an ATS (Applicant Tracking System) , SEO will help your job openings comes up higher in search results. Here at Recruitee, we have helped our users attract more candidates by making their job openings searchable with SEO. There’s still time to get your SEO in check. Posting your job listing on them will lead to better SEO , in turn.

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How to find SEO Managers with Boolean search strings


When hiring SEO managers, using Boolean search logic in Google can help you find resumes and profiles. Modify them to recruit for skilled SEO managers or specialists who can oversee your website optimization efforts. Create a Boolean search string for SEO managers around terms like: -job -jobs -sample -examples , to avoid irrelevant results. (“SEO SEO manager” OR “SEO strategist”) , to cover similar job titles. Searching for profiles of SEO managers.

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How To Build A High-Performance Sourcing Department – Part 5 Leading by Example

ERE SourceCon

Sourcing requires a skill set that includes expertise in a variety of areas; such as cold calling, SEO, branding, social media and technology. Although sourcing requires this varied skill set, all too often, sourcing functions are led by recruitment or human resource professionals who lack core sourcing skills. The problem with outsiders managing a sourcing team is that they are not able to lead by example.

Source Smarter Not Harder With Marketing

Fistful of Talent

Put employer branding aside for a moment and start thinking about the lead generation expertise of your marketing department as a sourcing opportunity for you, if done correctly. I’ll admit that I was being selfish when we partnered with our Digital/SEO Manager. Our recruiting team was running lean and time to source had become an issue; we needed support and a Sourcer. The post Source Smarter Not Harder With Marketing appeared first on Fistful of Talent.

SEO Doesn’t Matter for Talent Acquisition

Recruiting Blogs

TLDR: SEO doesn’t drive applicants in a significant way, even for Fortune 500 companies who have invested in SEO, because it’s impossible to beat job boards for the vast majority of queries. Ok, so Indeed is a multi billion dollar enterprise value company that specializes in SEO and capturing high intent job seeker traffic. So, how does an individual company compete with them on SEO (and all the other job boards, who also focus on SEO)?

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A Detailed Guide on Mobile Career Site SEO (Infographic)

Social Talent

Well, the lovely folks at Nine Hertz have created an infographic with lots of helpful mobile SEO advice that you should swiftly pass on to your IT/web development team if you are to maintain your search ranking on Google: Source: Nine Hertz. The post A Detailed Guide on Mobile Career Site SEO (Infographic) appeared first on Social Talent.

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Typpos Happenn: But what are they worth?

ERE SourceCon

Sourcing Talent Acquisition Featured SEO sourcingI credit Johnny Campbell as the first person to address all the valuable people that can be uncovered with a few commonly misspelled job titles on LinkedIn. Some non-hardcore Boolean heads debated if you should consider someone who does not value attention a viable applicant. The question I begged to ask was how many people do this intentionally to avoid being easily found?

4 Ways To Engage With Passive Candidates

Social Talent

Source: The Undercover Recruiter. SEO & Job Postings. SEO is a key factor that will help your job advertisements move higher up the search rankings. An important part of SEO is using keywords. If SEO is something that you’ve never tried before, then take a look this beginners guide. SEO is one aspect of getting your job posting noticed. What Are Passive Candidates?

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Hireology Product Update: Sourcing Suite Enhancements


Here’s an overview the latest updates: Hireology’s Sourcing Suite. We recently rolled out our Sourcing Suite, which helps all customers optimize applicant sourcing spend and drive quality applicants to open roles. Below, we’ve outlined the key components of our Sourcing Suite and the latest enhancements. Applicant Engine has driven two times more quality candidates and a 30% cost savings compared to traditional sources.

Sourcing marketing candidates email


Use targeted Boolean search strings to source qualified candidates for specific marketing roles, like SEO Managers and Social Media Specialists. Sourcing candidates? As with all sourcing emails to passive candidates , make sure you provide relevant information (your name, your company and contact details) and a clear call to action. Related: How to source passive candidates. Recruiting email templates Sourcing templates

The Ultimate Sourcing Ninja Guide to: Job Advertising (FREE Download)

Social Talent

A complete recruitment SEO guide for how to get your job ads on page one of Google. Simply enter your details and we’ll send you our ultimate Sourcing Ninja guide to job advertising immediately, for FREE: [contact-form-7]. The post The Ultimate Sourcing Ninja Guide to: Job Advertising (FREE Download) appeared first on Social Talent. Job ads. They’re a recruiter’s bread and butter. To get candidates to fill a job, you need to advertise that job with a job ad. Simple as.

Hireology Releases Sourcing Suite at NADA 2017, Empowering Dealers to Build Their Best Teams


Hireology is excited to announce its latest product update, a Sourcing Suite to help dealerships optimize applicant sourcing spend and drive quality applicants to open roles. The Sourcing Suite includes Hireology’s Applicant Engine and Career Site offerings, both of which are immediately available to Hireology’s 1,600 retail automotive customers and any organization looking to implement the Hireology platform.

The Best Source of Contractors You NEVER Knew About

Social Talent

Bathed under the California sun, in a place they call Mountain View, lies the headquarters of the best source of freelance contractors you never knew about and that you’d LOVE to start talking to! And it’s just become the newest addition to our one-stop sourcing tool, SourceHub. Why is it the best source of contractors? Sign up for SourceHub for FREE today and start sourcing top notch contractors immediately! Ssssh!

Oldie but Goodie: Source of Hire & Candidate Touchpoints


Two weeks ago (2011) I wrote a post on accurately measuring “Source to Hire” through your ATS & job distribution technology and received the following interesting comment from Master Burnett: There is rarely a single source of hire in today’s hyper connected reality. Single source of application maybe. A single source of hire is unrealistic in today’s recruiting environment. Source to Hire OR Source of Application? Career Site (SEO, Branding).

4 Fun and Festive Sourcing News Stories – 22 December 2014

Social Talent

SEO/ SEM marketing. The post 4 Fun and Festive Sourcing News Stories – 22 December 2014 appeared first on Social Talent. In the news this week: LinkedIn Reveals the Top Skills Recruiters Searched for in 2014 . In a blog post last week, LinkedIn revealed the Top 25 Hottest Skills that got people Hired in 2014, based on hiring and recruiting activity on the professional network.

The Recruiter’s Guide to Digital Marketing.

Recruiting Daily

There’s little warm-up involved anymore, since candidate information has become completely commoditized due to a spate of new sourcing tools and talent technologies that give us so much information about candidates without our actually having to put in a whole lot of effort. The downside of direct sourcing is you never know what you’re going to find, and sometimes, it ruins everything.

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How To Get Your Job Postings to Rank Higher on Google


Schema markup has become a major, yet underused, SEO tactic for recruiting. Optimizing your job pages for SEO can cause a leap in applications from Google, Bing and others. We recommend providing both types of properties to maximize your job’s SEO potential. Press Ctrl + U (on PC) or Command + U (on Mac), this allows you to view the source code of the page. Ongig’s software automatically builds and other SEO tactics into all of your job pages.

19 Deadly Social Media Sins Every Recruiter Needs to STOP Committing (FREE Download)

Social Talent

Which is why, with this whitepaper, we’re hoping to highlight the common issues recruiters face when trying to attract and source candidates on LinkedIn, Twitter and Facebook – what they get wrong and how you can avoid these pitfalls so that you can get the most out of these 3 incredible channels. Facebook Hiring Job Advertising LinkedIn SEO Social Media Tips Twitter facebook linkedin sins Social Recruiting social recruitment whitepaper

Staffing SEO and the Impending Death of Monster Boards

Staffing Talk

For search engine optimization experts in the staffing industry (aka ‘Staffing SEOs’), eliminating traditional advertising costs like Monster is job #1. Internally at Google every tweak or code change goes through extensive testing and data analysis, so it’s possible that what Matt Cutts and the Google programmers see as simply a quantitative improvement actually reflects a less understood reality that people want to go directly to the source or brand as opposed to directory sites.

Mobile Recruiting: Why Recruiters Should Care About The Google Algorithm Change

Recruiting Daily

Blog Posts Hiring HR & Recruiting Technology Recruiting Recruiting News Recruiting Products Recruiting Tips Social Media and Recruiting Tools Sourcing and Screening candidate experience Google hr technology icims mobile recruiting seo susan vitale Tools When was the last time you used your phone to search the web? Do you perhaps have a few search windows open right now?

5 Things NOT to Put in Your Job Ad

Social Talent

It is also important to note that a vague job title will also have an adverse impact on your SEO. For more tips on job advertising, you should check out our whitepaper on The Ultimate Sourcing Ninja Guide to: Job Advertising which will help you entice the best candidates in a candidate-driven market! Job Advertising SEO Tips application process bad job advertising bad job descriptions candidate attraction discrimination jargon job titles

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Newton User Insights – Sourcing Top Talent is the #1 Recruitment Priority of 2016

Newton Software

Sourcing Remains the Number One Recruitment Priority of 2016. According to research from our Newton User Insights*, 55% of our respondents list sourcing top talent as their number one challenge. This makes sense, considering that sourcing is the fuel that keeps the recruitment fire burning. So if sourcing is a top priority, one would assume that most organizations have an effective sourcing strategy in place, right?

Jobseeker Reveals How to Get Past Recruiting Bots

Recruiting Daily Advisor

Source: YakobchulkOlena / iStock / Getty Images Plus. For example, if the job description says the company is looking for someone who can produce SEO driven content for the company’s website, make sure the jobseeker can convey how he or she has managed or produced SEO content in the past. By focusing on the term “SEO,” this will get the jobseeker one step closer to making it past biased bots.

How To Easily Find Your Google For Jobs Traffic Data


utm_source=google_jobs_apply. Click Source/Medium and Look for google_jobs_apply/organic in Source/Medium Column. Recruiting Metrics Google Analytics Google for Jobs SEO RecruitmentGoogle now tags all traffic coming from their Google For Jobs search. Any URL/link referred from Google For Jobs contains these UTM parameters : utm_campaign=google_jobs_apply. utm_medium=organic.

A Detailed Guide on Advanced Search Operators (Infographic)

Social Talent

Answer: you use x-ray sourcing techniques and a variety of advanced search operators to cleverly scour the web for the information you need, whether it be the names, phones numbers, email addresses or background information of people who attended a particular conference, who were mentioned at a certain event, who were tagged in photographs, or who included some information about themselves on a company site.

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Candidate Sourcing from Slack - 109 Slack Communities for Finding New Hires (+ Free Template)


There are numerous great uses for Slack communities, and one of them is sourcing great candidates. Let’s find out how you can get started with sourcing from Slack. Sourcing from Slack – dos and don’ts If you think getting applicants’ interest is as simple as blasting a message to an entire channel and expecting results, you’re in for a surprise. Rules differ from one Slack community to another, but there are some general guidelines for sourcing from Slack.

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Why Sourcing Parties Are Your New Best Way to Find Talent


Grab a few colleagues and throw a sourcing party – a dedicated time during or after work hours where you rally together team members from the department you’re hiring for, order in some food and drinks, and dole out the open positions to marketers, salespeople, and engineers turned recruiters. At sourcing parties, making hiring a team sport comes into full effect. Why do sourcing parties work? Now that we’ve covered the bases, here’s how to get started on your sourcing party.

How Long Should a Job Title Be?


source: “Shorter job ad titles led to higher apply rates” section of Appcast’s 2018 Recruitment Media Benchmark Report ). source: Lizzie Jeffrey of Glassdoor’s How to Make Your Job Postings More SEO-Friendly. Writing Job Descriptions Job Titles SEOI’m sometimes asked how long a job description title should be. Here are a few opinions from others I trust: 1 to 3 Words.

Recruit Forward: Why Landing Pages Are A Huge Missed Opportunity In Recruiting


The source of that disconnect is search engine optimization, or SEO. The idea behind SEO is to connect users with what their searching for as efficiently as possible. Specifically, we’ll be discussing the role of landing pages in recruitment marketing and how you can get started with SEO. Want to know how you stack up in terms of recruiting SEO? What are your thoughts on SEO, landing pages, and recruiting?

How to Hire a Digital Marketer in 2020


They generate leads and increase brand awareness through a variety of channels, including social media, SEO, the company website, email marketing, content marketing and other contemporary marketing channels. Source. They know their SEO. Source. Hire Hiring Sourcing

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Sourcing Candidates: 14 Ways to Take Pressure off Recruiters


Considering the high costs of bad hires, it’s a shame when the sourcing and recruiting processes get rushed. In this post, we’ll explore 14 different methods that will make sourcing candidates easier and more efficient. They’ve been shown to be both the top resources for candidates in the job search process and the top source of hire—generating more hires than referrals, job boards, and social media.

The Top 10 Problems TA Leaders Tell Me About


3) Sourcing/Pipeline. Recruitment SEO continues to be a hot topic for some of my TA friends. I’ve seen a lift in my client’s quality applications by 2+% when they play their SEO cards right. Jobs can be more easily found through Artificial Intelligence-based job search and all pages are Mobile and SEO- optimized. My job is awesome.

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Why You Should Include Your Twitter Handle in Your LinkedIn Headline

Stacy Zapar

Doesn't " Engineering / IT Recruiter at Intuit Specializing in Internet Sourcing, Employer Branding and Social Recruiting" sound much better than just "Recruiter at Intuit"?) * SEO : Your headline is real estate gold when it comes to SEO (Search Engine Optimization). Speaking of SEO, be sure to use words that your target audience might use to find you.

The Surprising Way to Increase Careers Site Traffic

Rally Recruitment Marketing

That authority coupled with questions candidates were already asking through search engines has helped us use SEO to drive traffic to our careers site and increase our reach, when they were seeking information.

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12 Steps to Optimize Your Career Site for Search Engines

CKR Interactive

seo-spider/. Original content that promotes thought leadership is close to 25% of what matters in SEO ranking. Google My Business Profile: The Google My Business Profile product is free and essential for local SEO. You can set up your Google My Business Profile here: Google Job Posting Schema: If done correctly, the job description page can be one of the largest sources of targeted traffic for a careers website. Owning the front-end experience also benefits SEO.

8 Fail-Proof Ways to Optimize Your Resume for the ATS

ClearCompany Recruiting

1 SEO 101. Before we even make it to the ATS, let’s briefly dive into how to use simple SEO tactics to find the perfect job for your professional skills. Without knowing every employer’s “secret” keyword list, we have to adopt some basic SEO skills to get our search going. ATS Recruiting & Sourcing72% of submitted applications are never read by an actual person.

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