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Create incredible candidate experiences that communicate your brand, mission, and values with recruitment marketing solutions.
Learn moreCommunicate effectively and efficiently with the candidates that can drive your business forward.
Learn moreSelect the right candidates to drive your business forward and simplify how you build winning, diverse teams.
Learn moreHelp your best internal talent connect to better opportunities and see new potential across your entire organization.
Learn moreCommunicate collectively with large groups of candidates and effectively tackle surges in hiring capacity.
Learn moreAccess tools that help your team create a more inclusive culture and propel your DEI program forward.
Learn moreRebound and respond to the new normal of retail with hiring systems that are agile enough to help you forge ahead.
Learn moreAccelerate the hiring of key talent to deliver point of care and support services that meet and exceed your promise of patient satisfaction.
Learn moreAttract and engage candidates with technical competencies, accelerate hiring for much-needed skills, and advance expertise within your valued workforce.
Learn moreSimplify how you recruit finance, insurance, and banking candidates with a unified platform built to match top talent with hard-to-fill roles.
Learn moreYour business strategy depends on your people strategy. Keep both in lockstep with the iCIMS Talent Cloud.
Learn moreBuild an engaging, high-converting talent pipeline that moves your business forward.
Learn moreDeliver the innovation your talent team needs, along with the global scale and security you demand.
Learn moreDeliver tailored technology experiences that delight users and power your talent transformation with the iCIMS Talent Cloud.
Learn moreThe #1 ATS in market share, our cloud-based recruiting software is built for both commercial and large, global employers.
Learn more Talk to salesAttract the best talent for your business with powerful, on-brand career websites that excite candidates and drive engagement.
Learn more Talk to salesCombine behavior-based marketing automation with AI insights to build talent pipelines, engage candidates with multi-channel marketing campaigns, and automatically surface the right talent for the job.
Learn more Talk to salesEmpower candidates with automated self-service, qualification screening, and interview scheduling through an AI-enabled digital assistant.
Learn more Talk to salesSimplify employee onboarding with automated processes that maximize engagement and accelerate productivity.
Learn more Talk to salesCompliment your sourcing and engagement efforts with award-winning lead scoring and advanced campaign personalization.
Learn more Talk to salesImprove employee experience, retention, and reduce internal talent mobility friction with the iCIMS Opportunity Marketplace.
Learn more Talk to salesVerify skills with game-changing levels of automation and simplicity to improve the quality of hire at scale.
Learn more Talk to salesModernize, streamline, and accelerate your communication with candidates and employees.
Learn more Talk to salesTransform the talent experience by showcasing your authentic employer brand through employee-generated video testimonials.
Learn more Talk to salesSimplify recruiting, dynamically engage talent, and reduce hiring bias with job matching and recruiting chatbot technology.
Learn more Talk to salesGet exclusive intel on industry and market trends along with expert one-on-one advice.
Learn more Talk to salesThe #1 ATS in market share, our cloud-based recruiting software is built for both commercial and large, global employers.
Learn more Talk to salesAttract the best talent for your business with powerful, on-brand career websites that excite candidates and drive engagement.
Learn more Talk to salesCombine behavior-based marketing automation with AI insights to build talent pipelines, engage candidates with multi-channel marketing campaigns, and automatically surface the right talent for the job.
Learn more Talk to salesEmpower candidates with automated self-service, qualification screening, and interview scheduling through an AI-enabled digital assistant.
Learn more Talk to salesSimplify employee onboarding with automated processes that maximize engagement and accelerate productivity.
Learn more Talk to salesCompliment your sourcing and engagement efforts with award-winning lead scoring and advanced campaign personalization.
Learn more Talk to salesImprove employee experience, retention, and reduce internal talent mobility friction with the iCIMS Opportunity Marketplace.
Learn more Talk to salesVerify skills with game-changing levels of automation and simplicity to improve the quality of hire at scale.
Learn more Talk to salesModernize, streamline, and accelerate your communication with candidates and employees.
Learn more Talk to salesTransform the talent experience by showcasing your authentic employer brand through employee-generated video testimonials.
Learn more Talk to salesSimplify recruiting, dynamically engage talent, and reduce hiring bias with job matching and recruiting chatbot technology.
Learn more Talk to salesGet exclusive intel on industry and market trends along with expert one-on-one advice.
Learn more Talk to salesHow a beloved restaurant hires 40,000+ annually with a great candidate experience.
Learn moreThousands strong, our global community of talent professionals includes creatives, innovators, visionaries, and experts.
Learn moreTogether we’re creating the world’s largest ecosystem of integrated recruiting technologies.
Learn morePartner with our global professional services team to develop a winning strategy, build your team and manage change.
Learn moreExplore our network of more than 300 certified, trusted third-party service and advisory partners.
Learn moreUncover unique market insights, explore best practices and gain access to talent experts across out library of content.
Get resourcesExpert guidance about recruitment solutions, changes in the industry, and the future of talent.
Learn moreStay up to date with the latest terminology and verbiage in the HR software ecosystem.
Learn moreEmployers everywhere improve hiring efficiently and save money using iCIMS. Estimate the potential business value you can achieve.
Learn moreDive into the Class of 2023 Report highlighting this cohort’s expectations and where employers are willing — and able — to meet them.
Watch nowPartner with iCIMS to build the right strategies, processes, and experience to build a winning workforce.
Learn moreExpert guidance about recruitment solutions, changes in the industry, and the future of talent.
Learn moreThe iCIMS Talent Cloud delivers a secure, agile, and compliant platform designed to empower talent teams, job seekers, and partners with advanced data protection and privacy.
Learn moreView press releases, media coverage, and the latest hiring data. See what analysts are saying about iCIMS.
Learn moreiCIMS is the Talent Cloud company that empowers organizations to attract, engage, hire, and advance the talent that builds a winning workforce.
Learn moreGet to know the award-winning leadership team shaping the future of the recruiting software industry.
Learn moreWe believe the future of work isn't something that "happens" to you. It's something you create. We actively create the future of work with our customers every day.
Learn moreiCIMS is committed to being a responsible and ethical corporate citizen, which is why Environmental, Social and Governance (ESG) initiatives are strategic imperatives.
Learn moreStreamline your tech stack and take advantage of a better user experience and stronger data governance with ADP and the iCIMS Talent Cloud.
Learn moreThe combined power of iCIMS and Infor helps organizations strategically align their business and talent objectives.
Learn moreOur award-winning partnership with Microsoft is grounded in a shared desire to transform the workplace and the hiring team experience.
Learn moreOur partnership with Ultimate Kronos Group (UKG) supports the entire talent lifecycle by bringing frictionless recruiting solutions to UKG Pro Onboarding.
Learn moreLet’s get in touch. Reach out to learn more about iCIMS products and services.
Learn more
Talent databases are a bit like the junk drawers or messy garages of the recruiting world. They’re full of stuff, much of it valuable – useful in theory, because they house pretty much anything we could possibly need. The challenge is finding that specific thing – or in this case, person – we know is there. Often, clutter and disorganization mean we don’t find what we need when we need it.
Knowing this, most of us plan to clean and organize our spaces. But that’s a lot of work.
This brings us back to your talent database. It’s universally understood that having well-organized talent pipelines is a good thing. We can save significant amounts of time and money sourcing talent when we’re able to go to our pipeline and find who we’re looking for right away – and know with reasonable certainty they’re ready for a hiring conversation.
Until now, candidate relationship management (CRM) tools and repurposed marketing software have been the traditional methods for attracting and engaging candidates. Nice in theory, they’re often expensive and impersonal and require a lot of manual tinkering.
Introducing iCIMS Candidate Experience Management (CXM), our solution to the messy junk drawer of talent acquisition.
CXM is a next-gen CRM designed to help you get more out of your recruitment marketing with far less effort.
Merging iCIMS Marketing Automation with our existing CRM, iCIMS CXM gives recruiting teams the power to create self-driving, behavior-based campaigns and automated talent shortlists. The result? Qualified, engaged talent ready when you need it.
Traditional marketing automation systems are great – but they’re designed for marketers, not recruiters. The capabilities are good, but most features aren’t relevant for talent acquisition. Their biggest downfall is not being able to integrate with your ATS.
Then there are old-school CRMs and recruiting-specific solutions. Many of these make big promises when it comes to marketing automation. Unfortunately, they don’t always deliver. These systems still require a lot of ongoing management.
Lastly, there are HRIS and HCM systems. These offer candidate engagement features, many of which are pretty good. However, they’re nowhere near comprehensive enough to build a complete recruitment marketing strategy – let alone maintain one.
There’s a lot that goes into making iCIMS Candidate Experience Management a next-gen CRM. Here’s a deep dive on how your team can use the system to automate the sourcing and engagement of top talent.
Seamless integration with iCIMS Applicant Tracking. iCIMS CXM imports past applicants and employees from your iCIMS ATS. For most organizations, this represents a huge pool of untapped talent waiting to be rediscovered. Easy-to-use, automated marketing campaigns help lower recruiting costs by engaging talent you’ve already invested time and resources into.
AI-powered candidate shortlists. Provide your recruiters with a shortlist of truly engaged candidates without needing to lift a finger. CXM provides automatically generated engagement scores so your team’s time is freed up to be spent on the most qualified and leaned-in candidates in your database.
Behavior-based campaigns. Set up automated email campaigns that speak directly to candidates and their interests. This is helpful when engaging candidates from diverse backgrounds, as specific campaigns let them know they’re valued and understood. Not sure if your messaging is right? Simple A/B testing can help you refine and increase performance.
Event management. Recruitment events are a great way to find and engage motivated job seekers face-to-face. But what happens once the event is over? Your field team can collect job seeker information at the event on a mobile device or tablet. Job seekers can then be placed into personalized recruitment marketing campaigns that align with their interests and goals.
For those looking to take their recruitment marketing to the next level, we offer a host of additional ways to engage candidates discovered and nurtured by CXM.
Alongside email campaigns, many organizations have immense success reaching candidates anytime, anywhere with automated text message campaigns. You can also leverage the power of employee-generated videos embedded directly into emails, landing pages or job descriptions. Lead capture landing pages make for an inviting “front door” for active and passive job seekers – one that’s more powerful with a digital assistant to help engage and screen candidates.
Our vision for iCIMS Candidate Experience Management is to address a major gap in recruitment marketing. On launch, there’s no other solution that’s quite like it. The alternatives are either unequipped for the nuances of recruiting or simply lack the automation and engagement scoring features a truly capable recruitment marketing solution requires.
We have no plans to rest on our laurels. We’re incredibly excited to bring CXM to market. It’s new and innovates in areas that are in desperate need of change. But new and innovative is only useful when it adjusts to changing market and candidate expectations.
CXM will be enhanced with more configurations, automation features, integrations with other iCIMS Talent Cloud products, connections with external candidate sources and campaign personalization.
In the long term, you can expect to see behavior-based campaigns embedded across the Talent Cloud, touching on every milestone of the candidate lifecycle, from sourcing to internal mobility.
Finding and engaging talent isn’t as straightforward as it used to be. It’s expensive and time-consuming, and the results aren’t guaranteed. There’s a better way – and that’s taking the best of marketing tech and applying it specifically to talent acquisition.
iCIMS CXM is designed to help recruiting teams source better and get the most out of the time and money they spend on recruitment marketing. By creating a hyper-personalized experience for talent, you’ll be better positioned to find the right person in the right place and at the right time – which is the secret to strong applicant conversion rates.
Ready to learn more? View the iCIMS Candidate Experience Management product page by clicking here.
and receive free tips on how to attract, engage, hire, & advance the best talent.
Alex is well-versed in content and digital marketing. He blends a passion for sharp, persuasive copy with creating intuitive user experiences on the web. A natural storyteller, Alex highlights customer successes and amplifies their best practices.
Alex earned his bachelor’s degree at Fairleigh Dickinson University before pursuing his master’s at Montclair State University. When not at work, Alex enjoys hiking, studying history and homebrewing beer.
May 16, 2024 
5 min read
