- Solutions
- Products
- Community
- Resources
- Company
Create incredible candidate experiences that communicate your brand, mission, and values with recruitment marketing solutions.
Learn moreCommunicate effectively and efficiently with the candidates that can drive your business forward.
Learn moreSelect the right candidates to drive your business forward and simplify how you build winning, diverse teams.
Learn moreHelp your best internal talent connect to better opportunities and see new potential across your entire organization.
Learn moreCommunicate collectively with large groups of candidates and effectively tackle surges in hiring capacity.
Learn moreAccess tools that help your team create a more inclusive culture and propel your DEI program forward.
Learn moreRebound and respond to the new normal of retail with hiring systems that are agile enough to help you forge ahead.
Learn moreAccelerate the hiring of key talent to deliver point of care and support services that meet and exceed your promise of patient satisfaction.
Learn moreAttract and engage candidates with technical competencies, accelerate hiring for much-needed skills, and advance expertise within your valued workforce.
Learn moreSimplify how you recruit finance, insurance, and banking candidates with a unified platform built to match top talent with hard-to-fill roles.
Learn moreYour business strategy depends on your people strategy. Keep both in lockstep with the iCIMS Talent Cloud.
Learn moreBuild an engaging, high-converting talent pipeline that moves your business forward.
Learn moreDeliver the innovation your talent team needs, along with the global scale and security you demand.
Learn moreDeliver tailored technology experiences that delight users and power your talent transformation with the iCIMS Talent Cloud.
Learn moreThe #1 ATS in market share, our cloud-based recruiting software is built for both commercial and large, global employers.
Learn more Talk to salesAttract the best talent for your business with powerful, on-brand career websites that excite candidates and drive engagement.
Learn more Talk to salesBuild talent pipelines, engage candidates with multi-channel marketing campaigns, and use machine learning to automatically surface the right talent for the job.
Learn more Talk to salesEmpower candidates with automated self-service, qualification screening, and interview scheduling through an AI-enabled digital assistant.
Learn more Talk to salesSimplify employee onboarding with automated processes that maximize engagement and accelerate productivity.
Learn more Talk to salesCompliment your sourcing and engagement efforts with award-winning lead scoring and advanced campaign personalization.
Learn more Talk to salesImprove employee experience, retention, and reduce internal talent mobility friction with the iCIMS Opportunity Marketplace.
Learn more Talk to salesVerify skills with game-changing levels of automation and simplicity to improve the quality of hire at scale.
Learn more Talk to salesModernize, streamline, and accelerate your communication with candidates and employees.
Learn more Talk to salesTransform the talent experience by showcasing your authentic employer brand through employee-generated video testimonials.
Learn more Talk to salesGet robust analytics that help you make sense of your data and illuminate your talent pool.
Learn moreSimplify recruiting, dynamically engage talent, and reduce hiring bias with job matching and recruiting chatbot technology.
Learn more Talk to salesGet exclusive intel on industry and market trends along with expert one-on-one advice.
Learn more Talk to salesThe #1 ATS in market share, our cloud-based recruiting software is built for both commercial and large, global employers.
Learn more Talk to salesAttract the best talent for your business with powerful, on-brand career websites that excite candidates and drive engagement.
Learn more Talk to salesBuild talent pipelines, engage candidates with multi-channel marketing campaigns, and use machine learning to automatically surface the right talent for the job.
Learn more Talk to salesEmpower candidates with automated self-service, qualification screening, and interview scheduling through an AI-enabled digital assistant.
Learn more Talk to salesSimplify employee onboarding with automated processes that maximize engagement and accelerate productivity.
Learn more Talk to salesCompliment your sourcing and engagement efforts with award-winning lead scoring and advanced campaign personalization.
Learn more Talk to salesImprove employee experience, retention, and reduce internal talent mobility friction with the iCIMS Opportunity Marketplace.
Learn more Talk to salesVerify skills with game-changing levels of automation and simplicity to improve the quality of hire at scale.
Learn more Talk to salesModernize, streamline, and accelerate your communication with candidates and employees.
Learn more Talk to salesTransform the talent experience by showcasing your authentic employer brand through employee-generated video testimonials.
Learn more Talk to salesGet robust analytics that help you make sense of your data and illuminate your talent pool.
Learn moreSimplify recruiting, dynamically engage talent, and reduce hiring bias with job matching and recruiting chatbot technology.
Learn more Talk to salesGet exclusive intel on industry and market trends along with expert one-on-one advice.
Learn more Talk to salesHow a beloved restaurant hires 40,000+ annually with a great candidate experience.
Learn moreThousands strong, our global community of talent professionals includes creatives, innovators, visionaries, and experts.
Learn moreTogether we’re creating the world’s largest ecosystem of integrated recruiting technologies.
Learn moreExplore our network of more than 300 certified, trusted third-party service and advisory partners.
Learn moreUncover unique market insights, explore best practices and gain access to talent experts across out library of content.
Get resourcesExpert guidance about recruitment solutions, changes in the industry, and the future of talent.
Learn moreStay up to date with the latest terminology and verbiage in the HR software ecosystem.
Learn moreEmployers everywhere improve hiring efficiently and save money using iCIMS. Estimate the potential business value you can achieve.
Learn moreDive into the Class of 2023 Report highlighting this cohort’s expectations and where employers are willing — and able — to meet them.
Watch nowPartner with iCIMS to build the right strategies, processes, and experience to build a winning workforce.
Learn moreExpert guidance about recruitment solutions, changes in the industry, and the future of talent.
Learn moreThe iCIMS Talent Cloud delivers a secure, agile, and compliant platform designed to empower talent teams, job seekers, and partners with advanced data protection and privacy.
Learn moreView press releases, media coverage, and the latest hiring data. See what analysts are saying about iCIMS.
Learn moreiCIMS is the Talent Cloud company that empowers organizations to attract, engage, hire, and advance the talent that builds a winning workforce.
Learn moreGet to know the award-winning leadership team shaping the future of the recruiting software industry.
Learn moreWe believe the future of work isn't something that "happens" to you. It's something you create. We actively create the future of work with our customers every day.
Learn moreiCIMS is committed to being a responsible and ethical corporate citizen, which is why Environmental, Social and Governance (ESG) initiatives are strategic imperatives.
Learn moreStreamline your tech stack and take advantage of a better user experience and stronger data governance with ADP and the iCIMS Talent Cloud.
Learn moreThe combined power of iCIMS and Infor helps organizations strategically align their business and talent objectives.
Learn moreOur award-winning partnership with Microsoft is grounded in a shared desire to transform the workplace and the hiring team experience.
Learn moreOur partnership with Ultimate Kronos Group (UKG) supports the entire talent lifecycle by bringing frictionless recruiting solutions to UKG Pro Onboarding.
Learn moreLet’s get in touch. Reach out to learn more about iCIMS products and services.
Learn more
The landscape for skilled talent is competitive, and it’s never been more important to build an engaging experience that your candidates resonate with. But are employers hitting the mark with European candidates?
This year’s European Talent Experience Report explores the experience candidates go through as they search and apply for jobs at some of Europe’s biggest corporations. As it turns out, these employers are falling short and run a risk of losing top talent for their organizations.
This research got me thinking about what candidates want, and how our learnings from the report can be applied globally. Here are a few actionable strategies you can take to enhance the experience candidates have with your employer brand and recruiting efforts.
Your career site is a pivotal touchpoint for candidates looking to find out what it’s really like to work for your organization. Across the board, we see that candidates are more likely to apply for a role if your career site is easy to use and provides candidates with the information they are looking for. But the data shows that only 21% of job descriptions even mention if a job is remote, hybrid or in the office.
Candidates want to know what they are in for before applying to a company. Without providing simple details about the type of work, it’s hard to expect them to engage. Highlighting key details of a role creates a transparent and inviting platform for candidates to engage with your opportunities.
To keep candidates interested, offer them a glimpse into your company culture. Often, a simple video from an employee walking through their day-to-day is exactly what they want to see. Yet only 4% of companies are currently using videos on their career site.
Fear not: incorporating video across your channels and communications doesn’t have to mean production teams and huge budgets. iCIMS Video Studio helps employers create effective recruiting videos at a fraction of the cost. Plus, the iCIMS Video Studio app seamlessly walks users through the process of creating videos, making your recruiting efforts as easy as holding up your phone camera and hitting record.
With video, candidates get to see the person they will be working with and a better sense of who they will be working for, and employers can get content that resonates with talent in front of them in a fast and engaging way. It’s a win-win.
This year, new EU regulations are coming into play and employers will legally be required to share salary ranges for their open roles.
Salary transparency helps level the playing field for all candidates and makes for a fair pay structure. Embracing salary transparency not only upholds equity but it streamlines the recruitment process, demonstrating a commitment to fairness and inclusivity. It also sets expectations between the employer and candidate, saving both parties time in case their expectations do not align. Applying for jobs is time-consuming and candidates have to know that it’s worth their while.
To achieve true gender equality in the workplace it is crucial that employers are transparent when it comes to the salary, and this year’s report showed that corporations are falling short – only 9% currently share the salary in the job posting.
It can be hard for candidates to juggle looking for a new role alongside the responsibilities of everyday life, and lengthy application processes don’t help. Our U.S. data shows that candidates want tools that minimize the time it takes them to search and apply for a role. Forty-four percent of candidates in the U.S. appreciate getting recommendations for relevant open positions, and 43% even said they would provide their CV to a potential employer to get relevant job recommendations based on their skills and experience. Making things easier for candidates is key in driving them to apply for your roles.
Tools like iCIMS Digital Assistant automate job-matching so that candidates can find relevant open roles fast. Recruiters can also look to tools like iCIMS Text Engagement to connect with talent anytime, anywhere — on the platform of their choice. Text-to-apply recruiting methods also take the burden of long application processes away from talent and allow them to apply at their convenience, right from the palm of their hands.
According to this year’s report, nearly 60% of companies fail to follow up with candidates after they apply for a role, and of the corporations who do send feedback, the average time it takes is 8.7 days.
Often being faced with large quantities of applicants, it’s no surprise that many recruiters and HR leaders like myself struggle to find the time to send personal feedback to candidates. But, it is also understandable for candidates to expect a level of communication from companies they have applied to. I cannot emphasize the importance of creating customized rejection email templates that you send on a weekly basis.
And even better if you can automate this. With iCIMS Marketing Automation, recruiters can set up their criteria as well as automated email templates for candidates explaining why they may not have been the right fit for the role. Whether it’s lack of experience or a difference in salary expectation, candidates want real feedback that can help them in their job search, even if your company is not the one for them.
Since implementing this system, I have had candidates thank me for taking the time to say “no.” Making candidates feel supported throughout the recruiting journey, even if they’ve been unsuccessful, does make a huge difference. You never know, your silver medal candidate now may be your gold medalist for your next position, so make sure to keep communicating with talent before, during and after they’ve applied.
In today’s digital landscape, your recruiting process often serves as the first point of contact for candidates interacting with your employer brand. So, making it a positive experience is essential in shaping a lasting impression that resonates beyond the application process.
Read iCIMS European Talent Experience Report 2023 to discover more insights and actionable strategies you can use to amplify your employer brand and enhance your recruiting efforts.
and receive free tips on how to attract, engage, hire, & advance the best talent.
Rachel is responsible for bringing the iCIMS brand to life with compelling copy in the Northern European market. Based in Scotland, Rachel has a knack for storytelling and enjoys writing global content. After earning her undergraduate degree at Edinburgh Napier University, Rachel spent a number of years marketing products and services in the tech and recruitment spaces leading her to iCIMS.
When not writing, Rachel enjoys playing trad music on her violin, learning new languages and spending time with friends and family.
November 13, 2023 
5 min read
