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Employer branding: A Guide to Showing Em What You’re Made Of

Recruiting Blogs

Why Employer Branding Matters Employer branding is the process of promoting a company, or an organization, as the employer of choice to a desired target group. When the company’s reputation is resoundingly positive, times are good, and you can be the unsung hero. Include your teammates. Have them be a part of the action.

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How to Weave Your Employer Brand into Your Candidate and Employee Journey

Rally Recruitment Marketing

Since entering the Recruitment Marketing space, I’ve always used the analogy of a great band or restaurant to remind me of the importance of employer branding. Realizing the employee story and candidate touchpoint gap. This is where I realized the space was ripe with all kinds of cultural stories to tell.

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35+ Ways to Celebrate Black History Month in the Workplace

PowerToFly

Every February we celebrate the contributions, achievements, history, and culture of Black people as part of Black History Month. While Black history can (and should) be celebrated year-round, finding a way to honor Black history any day this month is a great start! Keep reading to see how they’re celebrating in their own words!