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Top 10 Rally Resources for Creating a Stand-Out Employer Brand

Rally Recruitment Marketing

Employer branding is one of the most important strategies in recruiting today. Done right, and your employer brand can attract your ideal candidate personas and differentiate your employee value proposition from your talent competitors. Building an Employer Brand 1.

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Recruiters: Have You Created An Employment Value Proposition?

ApplicantStack

An Employment Value Proposition (EVP) is an important hiring tool. An EVP can help you be more effective at attracting and retaining talent. Your EVP articulates the value you provide to your employees in exchange for their contributions. Your value proposition is what you give them in return.

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6 Pro Tips for Ensuring a Lasting Employer Brand

Rally Recruitment Marketing

Developing and activating an authentic, dynamic and beneficial employer brand takes time, work and support from stakeholder and cross-departmental collaboration. This is not a “side project” you can just take on, but instead needs to be something your company and team dedicate resources towards and are committed to maintaining.

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Q&A With Liz Gelb-O’Connor, Recruitment Marketer of the Year

Rally Recruitment Marketing

Each year, to round out the annual Rally Awards competition, one person is named Recruitment Marketer of the Year. This year, the title was bestowed upon Liz Gelb-O’Connor, VP, Global Employer Brand & Marketing at ADP. This year, the title was bestowed upon Liz Gelb-O’Connor, VP, Global Employer Brand & Marketing at ADP.

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Using Employee Feedback to Strengthen Recruitment Marketing

Rally Recruitment Marketing

In Recruitment Marketing and employer branding, we’re constantly on the hunt for the next big strategy or tool that will give us an edge. But what if the most powerful tool in your toolbox is one you already have? So, how do you unlock this treasure trove of insights? Why does employee feedback matter?

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3 Steps to Crafting Compelling AI-Written Job Descriptions

Rally Recruitment Marketing

A job description is often a candidate’s first view into your organization as an employer. But there’s an art and science to crafting the perfect job description that many recruiters and recruitment marketers grapple with daily. So how can you produce compelling job descriptions faster and easier?

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5 Employer Brand Launch Lessons from Rally Award Winners

Rally Recruitment Marketing

More than ever before, it comes down to your employer brand. But if you’re creating your employer brand for the first time, or you’re revamping it, it’s easy to get bogged down in all of the moving pieces. the people you choose to feature your employer brand in action . Meet the winners. Lockheed Martin.