Rally Recruitment Marketing

MAY 13, 2023

Rally Recruitment Marketing is a thriving community of 45,000 professionals (and growing!) across recruiting, HR, marketing and communications. Although some sectors are experiencing layoffs, it’s still a highly competitive talent market. We learned some very interesting trends about Recruitment Marketing in 2023!

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Rally Recruitment Marketing

FEBRUARY 17, 2024

In Recruitment Marketing, we know it’s all about the content. The winners of the Best Content Marketing category in the Rally Awards have shown us how it’s done right. Note: ChenMed also won third place in the Best Recruitment Marketing Campaign – Large Team category!

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Rally Recruitment Marketing

MARCH 21, 2022

The idea of the “untapped channel” is exciting to us recruitment marketers, especially in today’s noisy, competitive talent market. But in my experience, while new channels can certainly play a part in differentiating you as an employer, the effect always wears off as everyone inevitably comes to know the same channels.

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Rally Recruitment Marketing

JULY 9, 2023

When you are trying to begin using Recruitment Marketing strategies, you may not know what to do or where to start. Most talent acquisition and HR professionals are not trained in marketing, so it’s understandable that strategies like social media marketing, content marketing and employer branding can seem a bit daunting.

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Rally Recruitment Marketing

APRIL 18, 2022

That’s what an effective Recruitment Marketing and employer branding strategy does, and what we’ll show you how to do at our RallyFwd Virtual Conference on May 11, 2022 !! Establish an employer brand that endures long term. Kandi Hardy DeRenzis, Talent Brand Manager, Capital One.

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Rally Recruitment Marketing

APRIL 23, 2023

unemployment rate relatively unchanged over the past year at 3.5% , employers need a strong employer brand that differentiates their employee experience and the know-how to embrace new strategies and channels to attract passive talent to their company. With the U.S.

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Rally Recruitment Marketing

MARCH 6, 2021

In their new book, Give & Get Employer Branding , Charlotte Marshall and Bryan Adams introduce the idea that your company’s employer brand should act as a “smart filter” that repels the many and compels the few to want to join your organization. Activation—both internal and external.

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Rally Recruitment Marketing

OCTOBER 8, 2023

Each April, the Rally Awards honors a shortlist of practitioners who have been in a full-time Recruitment Marketing role for 1-3 years and have made an impact helping to transform the talent acquisition strategy at their company to one that’s brand-led and marketing-driven. So let’s meet our Rising Star!

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Rally Recruitment Marketing

JANUARY 16, 2023

2023 will be another competitive year in recruiting, and the employers that have an advantage will be those that invest in developing their employer brand and know how to tap into new Recruitment Marketing strategies. Recruitment Marketing Challenges Going Into the New Year.

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Rally Recruitment Marketing

FEBRUARY 14, 2021

The past year has changed a lot of industries and disciplines, and Recruitment Marketing is no exception. While some employers were forced to slow down their recruiting efforts, others saw a surge in hiring and required new marketing strategies to attract talent. Recruitment Marketing Agency Outlook for 2021.

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Rally Recruitment Marketing

AUGUST 29, 2021

More than ever before, it comes down to your employer brand. But if you’re creating your employer brand for the first time, or you’re revamping it, it’s easy to get bogged down in all of the moving pieces. the people you choose to feature your employer brand in action . Meet the winners.

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Rally Recruitment Marketing

JUNE 13, 2022

Check them out below, and be sure to access the full RallyFwd Virtual Conference on demand at your convenience for even more ways to upgrade your Recruitment Marketing and employer branding toolkit. Session: Aligning Your Candidate Experience and Employer Value Proposition. Innovation Lab, PandoLogic.

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Rally Recruitment Marketing

OCTOBER 4, 2021

As the Director, Culture & Engagement at Klook , a travel technology company, my team and I turned our focus internally. Our brand is our people, and that’s where we started – aligning on our values and reinstating confidence in the company. How our employer brand has changed over the past year.

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Rally Recruitment Marketing

SEPTEMBER 6, 2021

With 82% of today’s candidates considering employer brand and company reputation before applying for a job, your candidates are looking for trustworthy proof of your company culture before they click “apply.” . Here’s a list of the 8 employer awards to apply to in 2022. The Inspiring Workplace Awards. Cost: Varies.

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Rally Recruitment Marketing

NOVEMBER 13, 2020

TikTok has taken off like wildfire, and many companies have taken notice and have started creating Recruitment Marketing content for the platform. Gen Z and millennials make up 62% of TikTok’s audience , so it is a great channel for reaching and building brand awareness with students, new grads and early career audiences.

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Rally Recruitment Marketing

AUGUST 21, 2023

Talent acquisition and recruiting is no longer a linear process. In today’s market, all talent acquisition, HR, Recruitment Marketing and employer branding practitioners need to be focused on how they’re going to gain a competitive advantage over other employers. Lori: Absolutely!

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Rally Recruitment Marketing

SEPTEMBER 20, 2021

Since entering the Recruitment Marketing space, I’ve always used the analogy of a great band or restaurant to remind me of the importance of employer branding. The same can be said for employers. The pair must be synchronized through marketing and sales tactics.

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Rally Recruitment Marketing

MAY 13, 2020

Recruitment marketers, talent acquisition practitioners and employer branding specialists from around the world gathered virtually on May 6, 2020, for the RallyFwd Virtual Conference. We also learned about new technology and product demos that improve how we attract and recruit talent today and moving forward.

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Rally Recruitment Marketing

MAY 22, 2019

I’ve spent my time learning all there is to know about Recruitment Marketing, getting a grasp on creating compelling content for the company blog and connecting with the great people in our community. Prior to the first day of the conference, Rally held a workshop titled “How to Create Your Recruitment Marketing Content Playbook.”

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Rally Recruitment Marketing

OCTOBER 11, 2021

Demonstrating the return on investment (ROI) of Recruitment Marketing strategy can be a bit tricky, as you’ve likely experienced yourself. . However, as you’ve also likely experienced, recruiting metrics alone don’t quite capture the full story of the work you do. Cost per click . Cost per applicant .

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Rally Recruitment Marketing

JULY 1, 2020

The Employer Brand team at Cisco is doing something very right when it comes to their Recruitment Marketing strategy! Best Employer Brand Video. Best Recruitment Marketing Campaign. Best Recruitment Marketing Campaign. A series of new employer brand videos featuring 120(!!!)

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Rally Recruitment Marketing

JULY 11, 2021

Recruitment Marketing is an evolving field and often described as a mix of different disciplines like talent acquisition, HR and marketing. Since it’s such an interdisciplinary field, it can sometimes be challenging to quantify Recruitment Marketing work and demonstrate impact.

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Rally Recruitment Marketing

MARCH 20, 2021

My name is Carrie Corcoran, and I’m a strategic talent attraction, Recruitment Marketing and employer branding leader experienced in driving organizational transformations and championing alignment between talent, leadership development and operations. Why is offboarding so important to your company’s employer brand?

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Rally Recruitment Marketing

JULY 31, 2022

Every year, the Rally® Awards shine a light on practitioners for their achievements in Recruitment Marketing and employer branding strategies. Authentically present the company culture. Raise brand awareness of Site Group as an employer. EP4: Creating a Culture of Lifelong Learning.

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Rally Recruitment Marketing

JANUARY 30, 2021

Our employer brands are most often used to attract external talent to our organizations. However, activating your employer brand internally is just as integral (if not more so!) because you need to uphold the promises you’re making during the recruiting process in order for your employer brand to be successful.

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Rally Recruitment Marketing

MARCH 27, 2023

Because of this, it’s so important to infuse your candidate experience with your employer brand. The candidate experience should validate the tone set by all your other employer branding work and materials. Do these sound familiar to you?

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Rally Recruitment Marketing

JANUARY 3, 2021

I remember sitting in orientation on my first day as the head of Recruitment Marketing for a startup. And I’m happy to share that I’m currently embarking on a journey to lead Recruitment Marketing and employer branding at a startup for the second time! . However, I think that really needs to change!

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Rally Recruitment Marketing

AUGUST 22, 2021

Today I have some big news to share, and I won’t keep you in suspense any longer: We’ve launched a new analytics & benchmarking tool for the Rally Recruitment Marketing community! It’s almost 4 years to the day when I launched the Rally Recruitment Marketing community in September 2017. Analytics are personal.

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Rally Recruitment Marketing

DECEMBER 20, 2020

Publishing valuable content every week to keep you informed on what’s happening in Recruitment Marketing, employer branding and talent acquisition is really important to us. Now, here are the top 10 blog posts from Rally Recruitment Marketing in 2020: 1.

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Rally Recruitment Marketing

SEPTEMBER 26, 2020

That strategy is your employer brand. However, even with best of intentions, there’s a very clear and present danger of failing to fully capitalize on the opportunities a newly refreshed employer brand and EVPs can bring. This means that there’s one key strategy that many smart businesses have started to re-prioritize.

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Rally Recruitment Marketing

JUNE 14, 2021

By seeing, hearing from or communicating with existing employees in roles they’re interested in, candidates can more clearly envision themselves in those same roles and understand your company’s culture and values, which gives them the confidence they need to apply or accept your job offer. . Careers site. Photos captured by your employees.

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Rally Recruitment Marketing

MAY 23, 2022

In part 2 of our series looking at how to strengthen your employer brand by showcasing the people behind your products, we’re hearing from Ally Brown, RallyFwd presenter and Employer Brand Manager at VCA Animal Hospitals , a national leader in veterinary care with 35,000 associates across over 1,000 hospitals.

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Rally Recruitment Marketing

MARCH 14, 2021

Recruitment Marketing has changed a lot over the past decade. Recently I was a guest on The Employer Brand Shop Talk Podcast and we had a discussion on these very topics — and, maybe even more importantly, where our space is going next. How the Recruitment Marketing space has changed over the past decade.

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Rally Recruitment Marketing

OCTOBER 12, 2020

You may think that employer branding only influences candidates in mid-level or entry-level roles, but it also highly affects your ability to attract and recruit executives. Executive recruitment (also known as headhunting) is a specialized recruitment search for senior-level leadership roles.

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Rally Recruitment Marketing

FEBRUARY 19, 2020

Is public relations part of your overall Recruitment Marketing strategy? However, it’s worth getting familiar with a few common PR approaches since they could benefit your overall Recruitment Marketing strategy as your team develops. . Why is PR useful for advancing your employer brand?

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Rally Recruitment Marketing

AUGUST 14, 2020

Great Recruitment Marketing campaigns show, rather than tell. They give candidates a picture of what it’s like on the inside of a company, and allow you to define and share your brand story, while supporting your business and hiring goals. This has helped us build brand awareness and support our ongoing recruitment goals.

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Rally Recruitment Marketing

DECEMBER 20, 2021

The past couple of years have thrown more challenges at recruitment marketers than any other time in recent history. Keep reading below for a complete list of the top recruiting and Recruitment Marketing conferences to consider attending (virtually or in-person) in 2022! Updated December 20, 2021. Price: TBA.

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