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Unlocking Employer Brand Success: Measuring Brand Influence

Rally Recruitment Marketing

As talent acquisition continues to evolve and employer branding becomes more and more sophisticated, proving the results of these efforts can be a challenge. You have an array of metrics, but none that holistically and accurately represents the nuanced success of your employer brand strategies.

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5 Tips for Prioritizing Your Recruitment Marketing and Employer Branding Initiatives

Rally Recruitment Marketing

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. While this empowerment was refreshing, my time and resources were limited.

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2024 Talent Acquisition Trends to Watch

Rally Recruitment Marketing

As we kick off 2024, the world of talent acquisition is buzzing with new challenges and emerging trends, and there’s no better barometer for this than the insights gathered from our recent RallyFwd Virtual Conference. Almost half of RallyFwd poll respondents said they expect their recruitment budget to stay the same in 2024.

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Measuring Employer Branding and Recruitment Marketing: Essentials to Tracking

Rally Recruitment Marketing

Despite the growing importance of employer branding and Recruitment Marketing in attracting talent to your workplace, our field still suffers from a massive knowledge gap at all levels, especially when it comes to knowing how to measure employer branding. Continue reading to learn why tracking is key!

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Recruitment Marketing: More Than Revamping Your Career Sites

Speaker: Matt Alder, Host & Producer, The Recruiting Future Podcast.

Talent acquisition functions are fixated on developing an authentic employer brand. When it comes to attracting candidates, you need to have targeted recruitment content at every stage of the candidate journey where they may interact with your company - your careers page, job descriptions, and social media.

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Talent Acquisition Innovation is Here: A Sneak Peek at RallyFwd Dec. 6, 2023

Rally Recruitment Marketing

As 2024 nears, the talent acquisition industry is bracing for another year of challenges and opportunities. Will the new year bring ease to the competitive hiring market, or will it demand even greater agility from recruiting teams?

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6 AI Skills You Need to Lead Talent Acquisition

Rally Recruitment Marketing

We’re all feeling a little nervous about how AI could potentially transform our jobs in talent acquisition, HR and Recruitment Marketing. So, at our upcoming RallyFwd Virtual Conference on December 6, 2023, I’ll be presenting: “AI-Ready: Advancing Your Career in the New Era of Talent Acquisition”.