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3 Ways to Use TikTok to Boost Your Employer Brand

Rally Recruitment Marketing

TikTok has taken off like wildfire, and many companies have taken notice and have started creating Recruitment Marketing content for the platform. The app consists of user-generated videos that are typically displayed as short loops backed by music, special effects and other sound clips.

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Leverage Employee Generated Content to Help Your Employer Brand

Rally Recruitment Marketing

Employee-created videos with interview tips, career advice and day-in-the-life. DICK’s Sporting Goods leverages integrated video technology where employees can record a video of themselves, which then gets shared on the careers site. Employee spotlight blogs featuring photos taken by your team members.

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Employer Branding for Women in Technology Q&A

Rally Recruitment Marketing

Their package included a profile on The Muse and job postings, access to the BrandBuilder tool that lets us survey our employees each year, plus employee videos and editorial content. The Muse also worked on four employee testimonial videos for VMware Carbon Black. Question #2: What was your budget for this?

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Why You Should Infuse your Employer Brand in the Candidate Experience

Rally Recruitment Marketing

It gives your talent audience and candidates a taste of what it’s like to be a part of your company. Technology is critical, but the purpose of it is to deliver the communications experience that we want candidates to have with our company. Candidates are researching leading companies in their field or the best employers in their city.

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2023 Social Recruiting Benchmarks to Improve Your Strategy

Rally Recruitment Marketing

It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads. Nearly 500 practitioners signed up for the rally, representing employers across all industries and company sizes. 23-27, 2023.

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Designing an Award-Winning Careers Blog that Attracts 200% More Talent

Rally Recruitment Marketing

How does a company with over 90,000 employees prove to candidates that they won’t be just another number or another cog in the machine? Tips & Advice. Altogether, to onlooking candidates, these elements paint a picture of UPMC as a company: one that is supportive of and filled with relatable, authentic people. Culture (i.e.

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Compelling Content Examples for Each Stage of the Candidate Journey

Rally Recruitment Marketing

The rise of digital tools and how they’ve impacted the job search process have given way to a massive shift in how companies interact with candidates. But just like customers, they want to know anything and everything about your company (or in the case of customers, your product) before taking that crucial step. Consideration.

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