Rally Recruitment Marketing

AUGUST 14, 2023

It’s not enough for your company to have a business page on platforms like Facebook, Instagram, TikTok, X and LinkedIn that promotes your products and services to potential customers and partners — you must also showcase your company as an employer and tell potential candidates (and remind existing employees!)

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Social Media Media Resources Social Recruiting 419

Rally Recruitment Marketing

APRIL 10, 2021

In the coming weeks, we’ll share examples of their winning work on the Rally blog, so that everyone in the Rally community can learn from these strategies. Best Careers Blog. Best Employer Brand Video. 2nd place winner: Cisco — Together, Apart – Employer Brand Video. Best Use of Employee Generated Content.

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ADP Social Media Employer Branding Recruitment Marketing 413

Rally Recruitment Marketing

AUGUST 29, 2021

Fortunately, an effective launch strategy comes down to 5 areas: the depth of research you conduct to uncover your Employee Value Proposition (EVP) . ADP is a global leader in HR technology, offering the latest AI and machine learning-enhanced payroll, tax, HR, benefits, talent, and more with over 58,000 employees worldwide. .

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Employer Branding ADP Video Film 418

Rally Recruitment Marketing

NOVEMBER 13, 2020

2 to learn how to turn your employee brand ambassadors into employee creators on TikTok and other social platforms. The app consists of user-generated videos that are typically displayed as short loops backed by music, special effects and other sound clips. Rally note: Don’t miss TikTok’s Troy Griffin Jr.

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Employer Branding Social Media Recruitment Marketing Video 450

Rally Recruitment Marketing

AUGUST 9, 2020

Candidates want to hear what your employees have to say about working for your company. In fact, employee stories are seen as more sincere and believable than content coming directly from your corporate brand voice. If you’re not familiar with employee generated content (yet!),

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Sourcing Social Media Employer Branding Guidelines 385

Rally Recruitment Marketing

OCTOBER 1, 2023

With a deep focus on nurturing the next generation of talent, Michele runs a Center of Excellence for early talent. iCIMS sponsored the webinar upon which this blog post is based, and has been a long-time sponsor and support of the Rally community. Michele said, “These videos bring the job description to life.

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iCIMS Employer Branding Video Candidate Experience 419

Rally Recruitment Marketing

APRIL 6, 2024

In this blog post, we look at the winners in the 2023 Rally Awards who set new benchmarks in creativity, strategy and impact. With over 35 vignettes published every 2 months, Northrop Grumman humanized the industry and its employees, significantly enhancing brand consideration and social engagement.

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Recruitment Marketing Social Media Film Employer Branding 251

Rally Recruitment Marketing

JUNE 21, 2021

Prioritizing employee-centric content. ADP shared a total 1,188 video, image and audio posts in 2020 across their various @ADPCareers channels, all of which promoted their primary employee value proposition (EVP) themes of driving change, being yourself and doing meaningful work. Employee stories and spotlights .

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Social Media ADP Media Employer Branding 419

Proactive Talent

OCTOBER 7, 2021

Employee Generated Content (EGC) is information generated by employees in the form of videos, images, blogs, et cetera that promotes an employer brand’s values, uniqueness and benefits. Some companies are nervous about EGC because it represents a risk of damage to their employer brand and a lack of control.

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Tools Social Media Employer Branding Advertising 218

Rally Recruitment Marketing

APRIL 27, 2020

In the coming weeks and months, we’ll also share examples of their winning work on the Rally blog, so that everyone in the Rally community can learn from these strategies. You can jump to the bottom of this blog to watch the replay of the live ceremony. Best Careers Blog. Best Employer Brand Video. Real People.

Employer Branding 419

Employer Branding Social Media Recruitment Marketing Job Descriptions 419

Rally Recruitment Marketing

APRIL 25, 2022

Over the coming weeks and months, we’ll share the work of the winners on our blog, social media and at our RallyFwd Virtual Conference on May 11, 2022. . Best Careers Blog. 2nd place winner: Capital One — “Life at Capital One: A Careers Blog of Diverse Perspectives” . Best Employer Brand Video.

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Social Media Employer Branding Recruitment Marketing Talent Acquisition 221

Rally Recruitment Marketing

FEBRUARY 28, 2022

Freddie Mac: Highlighting employee resource groups. Meta: Recognizing employee influence. Mongo DB: Sharing employee stories. MongoDB happened to publish a blog post by Marcus Eagen , Staff Product Manager during the month of February. One of the many employee stories featured on MongoDB’s blog.

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Film Groups Diversity Engineering 413

Rally Recruitment Marketing

JULY 11, 2021

Today’s candidates are seeking out authentic, honest answers to their granular, role-specific and sometimes sensitive questions about potentially working at your company — and employee generated content (EGC) can provide the answers they seek (and trust). Check out our ideabook: The Future of Employee Generated Content. .

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Social Media Employer Branding Guidelines Construction 419

Rally Recruitment Marketing

SEPTEMBER 20, 2021

The best way to do this is through interviews with your employees including: . Employees who are already in the positions you’re hiring for. These platforms invite candidates to ask employees questions, who can then answer them directly. social media, career site, career blog, talent newsletter, etc.). .

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Recruitment Marketing Examples Conference Video 419

Rally Recruitment Marketing

JULY 9, 2023

To help you get started in Recruitment Marketing, we’ve pulled together the most popular resources on RallyRecruitmentMarketing.com especially for beginners, including easy-to-understand strategies, step-by-step guides, pro tips, videos and examples contributed by the expert practitioners across the Rally community.

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Recruitment Marketing Resources Social Media Employer Branding 419

Rally Recruitment Marketing

JUNE 28, 2021

Whereas previous generations left school with a feeling of endless opportunity, Gen Z is graduating into a world of uncertainty. You can do this in many ways but here are a few thought starters: A short video talking about the message and what you liked about it. How to address this topic in your content. Create a resource (e.g.

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Social Media Video Linkedin Interviews 450

Rally Recruitment Marketing

FEBRUARY 5, 2021

Ken is also credited with mentoring other Black and racialized employees to help create a path to success. The book is also accompanied by a multimedia initiative that includes video stories and a podcast. The story begins with Ken Jarvis, the first recorded Black driver who was also the first to enter corporate level management.

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Film Sports Diversity Banking 395

Rally Recruitment Marketing

NOVEMBER 1, 2020

In order to stand out and engage all high-potential undergraduate and graduate students in a fun and relevant way, PwC evolved their traditional on-campus PowerPoint presentation to an interactive, choose-your-own-adventure video format that brings to life how a career at PwC will exceed students’ expectations. . Best Careers Blog.

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Employer Branding Social Media Recruitment Marketing Video 221

Rally Recruitment Marketing

JULY 31, 2021

More and more companies are embracing the platform to share employee stories. That was the question we asked ourselves last year, and I’m here to share our experience at Cisco using TikTok as a channel to grow our employer brand and reach new audiences through a team of employee ambassadors. Creating a team of employee ambassadors .

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Employer Branding Social Media Trends Video 221

Rally Recruitment Marketing

APRIL 23, 2023

I n the coming weeks and months, we’ll be sharing examples of their winning work here on the Rally Recruitment Marketing blog to inspire practitioners everywhere. 2023 Rally Award Winners And now… please congratulate the winners of the 2023 Rally Awards! The winners of the 2023 Rally Awards.

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Employer Branding Social Media Recruitment Marketing ADP 221

Rally Recruitment Marketing

FEBRUARY 5, 2020

When you’re evaluating an employee blog or watching a recruitment video, consider if the content has a storyline: a central conflict, some build up, a climax and a conclusion. If you’re looking for inspiration on how to get started with storyboarding, you can take a look at this storyboarding blog and video by Crazy Egg.

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Recruitment Marketing Video Media Examples 376

Rally Recruitment Marketing

JUNE 11, 2020

We’re relying on our skills, judgment and empathy as people professionals and communicators to support our companies and employees, pivot our strategies and take on new responsibilities. So, we’ve summarized the top 3 takeaways from her presentation below, along with sharing video highlights from her talk. About Kathryn Minshew.

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Employer Branding Video Culture Conference 305

Rally Recruitment Marketing

NOVEMBER 21, 2021

Best Careers Blog. Best Employer Brand Video . Best Use of Video in Recruitment Marketing. Best Hiring Manager Video. Best Use of Employee Generated Content. One of ADP’s 52 videos created for their Tech and Innovation playlist on YouTube. Best Talent e-Newsletter. Best Enhanced Job Description.

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ADP Employer Branding Recruitment Marketing Social Media 418

Rally Recruitment Marketing

NOVEMBER 8, 2020

We’ve always been a tech-focused team, but this year, we’ve learned even more about how technology can help elevate the virtual employee and candidate experience. Informative Video Content embedded in job ads to bring your employer brand to life. And that level of detail can be effectively shown in a video. Adobe Premiere Pro.

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Candidate Experience Healthcare Film Mobile 448

Rally Recruitment Marketing

MARCH 26, 2020

In many industries, there has been a movement to remote work, which means we can’t interview employees in person or go on site to capture video footage. Abby Cheesman is the Co-Founder of Skill Scout , a film company on a mission to make workplace communication more human through video. Employee-generated stories are powerful.

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Recruitment Marketing How To Video Employer Branding 340

Rally Recruitment Marketing

JANUARY 2, 2020

All those ads, blogs, emails, social posts, news stories, podcasts, videos are coming at us faster than our brains can consume it. How many times have you written an employee spotlight blog or shared a company culture video only once or twice before putting it on the back burner in favor of creating new content?

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Recruitment Marketing Strategy Social Media Conference 354

Rally Recruitment Marketing

AUGUST 30, 2020

With so many employers now leveraging their employee value propositions , developing social content and using #LifeAt culture hashtags, we need to come up with increasingly creative ways to set our companies apart. You too can use an ambassador program to activate your employees to help with recruiting efforts. Campus Tours.

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Recruitment Marketing Industry Sports Employer Branding 417

Rally Recruitment Marketing

MARCH 19, 2023

It’s important to point out that the social content analyzed in our report was “written” by a practitioner, not an auto-generated “We’re hiring” post that gets pushed by a recruiting tool or applicant tracking system to a company’s social channels. Does it have an image or video? When was it posted? How many followers do you have?

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Social Recruiting Strategy Social Media Twitter 414

Rally Recruitment Marketing

MAY 29, 2019

One of your best ways for creating and communicating your TVP is by tapping into your current employees who can offer insight into what it’s like to work as part of a specific team or department. . Read on to learn about the best formats for employees stories and how you can capture candidate interest with the right approach.

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Recruitment Marketing Employer Branding Video Culture 340

Rally Recruitment Marketing

FEBRUARY 28, 2021

Your employees have the power to make or break your employer brand. Leveraging their unique perspectives to tell your story and share your employee value proposition (EVP) can be a huge boost to your recruiting efforts. What is employee advocacy? Employee advocacy is the promotion of your company by the people who work for it.

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Tools Social Media B2B Employer Branding 448

Social Talent

JULY 7, 2016

One of the easiest methods to generate content for your recruitment marketing strategy is blogging. “Blogging” we hear you say, “isn’t that for the marketing department?” The goal of any blog is to get it read and (hopefully subscribed to as well!) Who do you want to talk to?

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SEO Employer Branding Engineering Recruitment Marketing 126

Rally Recruitment Marketing

AUGUST 9, 2020

And they’re exactly what I’d like to address in this blog post. Employee experience and company culture. Your company culture and the real employee experience, so they can determine if your job and your company are the right fit for them. Great questions! There are 7 types that I recommend.

Recruitment Marketing 419

Recruitment Marketing Diversity Employer Branding Onboarding 419

Rally Recruitment Marketing

MAY 9, 2021

Create a dedicated employee value proposition (EVP) for your high priority candidate groups. To accomplish this, Liz and her team settled on building a tech talent-specific employee value proposition (EVP) from the ground up. . One of ADP’s 52 videos created for their Tech and Innovation playlist on YouTube. .

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Recruitment Marketing ADP Strategy Employer Branding 419

Rally Recruitment Marketing

SEPTEMBER 13, 2020

Without in-person interviews, content is the primary way prospective candidates learn about your organization’s employee experience to judge if your company is the right fit for them. In addition, other longer animations can be a great way to tell an employee story in an unexpected format too. Meet the experts.

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Social Media Recruitment Marketing Twitter Employer Branding 294

Rally Recruitment Marketing

JANUARY 14, 2020

Fortunately, Ashley and Maritza were gracious enough to answer them here on the Rally blog. Their package included a profile on The Muse and job postings, access to the BrandBuilder tool that lets us survey our employees each year, plus employee videos and editorial content. This was about a three-day on-site production.

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Employer Branding Social Media Recruitment Marketing Video 309

Hiretual

JANUARY 31, 2024

On 2/2/22, I spent the night celebrating with my employees and the recruitment community in Mountain View, California. Explore Certifications related BLOGS videos 3:03 hireEZ - Outbound Recruiting Made Easy! Recruitment strategy tips, guides, videos, and live Q&As delivered right to your inbox. 0.75x 1x 1.25x 1.5x

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CRM Recruitment CRM Recruiting CRM eBook 128

Rally Recruitment Marketing

MARCH 26, 2020

In many industries, there has been a movement to remote work, which means we can’t interview employees in person or go on site to capture video footage. Abby Cheesman is the Co-Founder of Skill Scout , a film company on a mission to make workplace communication more human through video. Employee-generated stories are powerful.

Recruitment Marketing 221

Recruitment Marketing How To Video Employer Branding 221