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The 3 Most Effective Ways to Differentiate Your Employer Brand

Rally Recruitment Marketing

With “not differentiating” recently being listed as one of the 3 key reasons that most Recruitment Marketing efforts miss the mark , I knew now was the perfect time to share what I’m seeing work for our community of 35,000 Recruitment Marketing and employer branding practitioners. Employee focus groups. External brand surveys.

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3 Key Features of Employer Branding Advocacy Tools

Rally Recruitment Marketing

Companies are increasingly investing in employer branding to attract better candidates, and for good reason: Organizations that invest in employer branding are three times more likely to hire quality candidates. What are brand advocacy tools?

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Social Recruiting Strategy: Create Your Fall Calendar

Rally Recruitment Marketing

Yes, it’s celebrated at the beginning of October each year, and if you missed it, don’t worry, there are many more upcoming holidays this Fall (arguably more important) that your company can celebrate to show your culture and values. Social recruiting posts about Team Jobs get more candidate engagement than content about Individual Jobs.

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Best employer branding resources of 2022 (so far)

Stories Incorporated

team strives to continuously share with our community the most up-to-date and best employer branding resources for your own content creation strategies. As a result, our strategies expanded, yet the fundamentals of stories that communicate real culture stayed the same. Best Employer Branding Projects to Start Now.

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9 Recruitment Marketing Trends for 2023

Rally Recruitment Marketing

What you all have in common is that you’re advancing your career by learning new skills in social media, content marketing, digital marketing and employer branding to attract and engage talent. 39% said they’re currently refreshing their employer brand, which is the same as December 2022 and 4% higher than one year ago.

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4 Candidate Engagement Strategies That Appeal to Millennials and Gen Z

JazzHR

Engage job seekers on social media. As a result, both groups expect to interact with employers online before applying for open positions. Use videos and graphics to share your brand story on social media. Show off your organizational culture with branded content.

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10 employer branding mistakes (and solutions) for 2024

PowerToFly

To start us off with an employer branding definition, your employer brand is the impression you’ve put (intentionally or inadvertently) out in the job market of what working at your organization is actually like. Because employer branding directly affects the quality of talent you attract. The solution.