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Create an employee generated content campaign that gets noticed on social media

Rally Recruitment Marketing

Having a social recruiting strategy (both for your company’s social pages and your own personal channels) is an opportunity to showcase your employer brand, highlight employees and bring attention to your company culture and values. Make sure you’re clear on the guidelines and expectations.

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Expert Q&A: How to Capture Remote Employee Stories

Rally Recruitment Marketing

This shift has major implications for our Recruitment Marketing strategies and how we capture content like employee stories. Employers can use The Muse as a platform to attract and hire talent by providing an authentic look into their company culture, workplace and values through employee storytelling. Katy: Authentic content.

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10 Tips for Sourcing More Employee Generated Content

Rally Recruitment Marketing

This is exactly why employee generated content and employee advocacy have become such popular and effective approaches to Recruitment Marketing and communicating an organization’s employer brand and attracting talent. Rally note: Dani Kaufman was the 2020 Rally Awards® Recruitment Marketing Rising Star!

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How to Make Your Employee Advocacy Program a Success

Rally Recruitment Marketing

As Recruitment Marketing and talent acquisition pros, you know that no matter how dialed in your corporate employer brand efforts may be, it’s often no match for employee-generated content. Our approach to launching an employee advocacy program consisted of 4 strategies: Developing company-wide social media guidelines .

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Utilizing Student Influencers to Promote Your Virtual Campus Recruiting Events

Rally Recruitment Marketing

My name is Lisa Kramer, Head of Recruitment Marketing Strategy, Enterprise Campus Recruiting & Student Experience Programs at BMO. If you’re familiar with on-campus recruitment, you likely know that it relies heavily on in-person events. Hi Rally Community! What was the student experience program like?

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What is the difference between Employer Branding and Recruitment Marketing?

Stories Incorporated

And so, employer branding and recruitment marketing were born. . One employer branding duty would be creating those official employer brand guidelines. What is recruitment marketing? Recruitment marketing is the tactics and strategies that promote the employer brand to candidates. .

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How to Use Instagram to Attract & Engage Campus Talent

Rally Recruitment Marketing

While we do give our campus influencers guidelines to follow, we keep the guidelines as flexible as we can because we want our content to be authentic. A post shared by BMO Campus Recruitment (@bmo_on_campus). These posts are a fantastic way to showcase our company culture, current initiatives and employee spotlights.