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UTMs: What are They Good for in Recruitment Marketing (and Best Practices for Using Them)

Rally Recruitment Marketing

I can’t tell you how exciting it is to see how engaged practitioners are getting about how to track and measure their Recruitment Marketing efforts , especially using the variety of tools available today, but there is one relic from the past that many recruitment marketers aren’t taking advantage of: UTMs. What are UTMs?

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Sales Efficiency: How to Increase Sales Productivity and Spend More Time Selling

Lusha

Keeping up and keeping track gets more complicated the more steps you have. If you’re using Outreach or something similar, you can also use it for task management to keep track of the emails and calls you need to make. Sales involve multiple touchpoints, sometimes between different departments and positions. Case in point?

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7 Ways to Use Job Change Data

Lusha

Close more deals with Lusha's accurate data Fuel your pipeline with qualified prospects and boost your revenue Contact Sales Signup field for the lusha app - please enter your work email Start for free Signup field for the lusha app - please enter your work email Start for free 2. Your browser does not support the video tag.

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Become a Sales MVP: Sales Lessons from the Sports World

Lusha

You could do this through things like: Setting daily call targets Rigorously tracking metrics Dedicated blocks for research and prospecting activities True grit The best athletes and salespeople show up and show out, even when the going gets tough. Your browser does not support the video tag.

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The Average B2B Lead Conversion Rates: B2B Benchmarks for 2023

Lusha

When starting a project, attacking a new marketing channel, planning a campaign, or even just checking you’re still on the right track, you need to be aware of some key B2B benchmarks for your industry. Industry benchmarks for lead conversions are important to track your progress, but don’t consider them end goals. Easy to use.

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The Ultimate Guide to B2B Intent Data

Lusha

Intent data tracks those breadcrumbs, and if a company leaves an increasing number of them, you can infer there’s intent to buy. Intent signals from Bombora, Lusha’s Intent partner, are more than just tracked keyword searches. One of the main questions people ask about intent data is: where does it come from?

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How to Create Opportunities by Tracking Job Changes

Lusha

The post How to Create Opportunities by Tracking Job Changes appeared first on Lusha. Your browser does not support the video tag. Prospecting with Lusha’s job change filter allows you to target potential buyers in new roles who are ready to start initiatives at companies that fit your ICP.

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